OneGold
- Company typePrivate
- Founded2018
- HeadquartersOklahoma City, United States
- Headcount1–10
- GTM typeB2C
- OfferingServices
OneGold firmographics
Firmographics- Name
- OneGold
- Legal name
- OneGold, LLC
- Website
- https://onegold.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Ownership category
- akta.pro rank
OneGold industry classification
Industry- Product category
- Digital Precious Metals Investment Platform
- NAICS
- Securities and Commodity Contracts Intermediation and Brokerage (5231), Commodity Contracts Intermediation (523160), Portfolio Management and Investment Advice (523940)
- SIC
- Commodity Contracts Brokers & Dealers (6221), Security & Commodity Brokers, Dealers, Exchanges & Services (6200), Wholesale-Jewelry, Watches, Precious Stones & Metals (5094)
- akta.pro primary industry
- Precious Metals Bullion & Concentrates Trading (Gold, Silver, PGM) (IMAKAJAD)
- akta.pro secondary industries
- Execution-Only / Self-Directed Investing Platforms (FSAAAAAI), Multi-Currency Accounts, Wallets & FX Management (Consumer/SME) (FSAGAKAF)
Keywords
Where OneGold is headquartered
LocationHeadquarters
- HQ city
- Oklahoma City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
OneGold business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Infrastructure
Revenue model
- Storage Fees: Annual fees charged on precious metal holdings: 0.12% for gold, 0.30% for silver and platinum, billed quarterly with $5 minimum per quarter
- Buy/Sell Spreads: Revenue generated from the premium charged on buy prices above spot and discounted sell prices below spot. Gold buy premium approximately 0.80-1.50%, silver 2.00-3.50%, platinum approximately 5.00%
- Bullion Card Interchange: Credit card rewards program where users earn 4% back on OneGold/APMEX purchases, 1% on other purchases, generating interchange revenue through UMB Bank partnership
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Quarterly | Gold Storage - 0.12% annual fee |
| Subscription | Quarterly | Silver Storage - 0.30% annual fee |
| Subscription | Quarterly | Platinum Storage - 0.30% annual fee |
| Unit Pricing | Pay-as-you-go | U.S. Gold Buy Premium |
| Unit Pricing | Pay-as-you-go | U.S. Silver Buy Premium |
| Unit Pricing | Pay-as-you-go | U.S. Platinum Buy Premium |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels6 records
OneGold product offering
Product offeringCore offering
OneGold operates a digital platform that enables individual investors to buy, sell, and own vaulted physical precious metals (gold, silver, and platinum) stored in secure vaults across the US, Canada, Switzerland, and the UK. Customers hold fully allocated, directly-owned positions with 24/7 trading, automated recurring purchases, and the ability to redeem holdings into physical metal delivered through APMEX's 20,000+ product catalog. The platform combines ETF-like liquidity with direct title to physical bullion, supported by insurance through Lloyd's of London and regular third-party audits.
Product overview
OneGold is a digital platform for buying, selling, and storing vaulted precious metals (gold, silver, and platinum), combining the liquidity and low-cost structure of an ETF with direct title to physical holdings. The platform offers vaulted products stored in US, Canada, Switzerland, and UK locations, with features including 24/7 trading, AutoInvest for automated recurring purchases, Limit Orders for price-target trading, and a mobile app. Additional offerings include a Precious Metals IRA, The Bullion Card (a Visa rewards credit card earning 4% back in metals), the upcoming OneGold Card (a metal-backed debit card), Physical Redemption through APMEX for converting to physical delivery, Market Alerts for price notifications, and Market News content. OneGold operates as part of Bullion International Group, acquired by APMEX in 2021.
Differentiator
Problem solved
Functional benefit
Brands
- The Bullion Card: The Industry's First Precious Metals Reward Card - a Visa credit card offering 4% back in gold and silver on OneGold and APMEX purchases, and 1% back on all other purchases.
Products and services
- Vaulted Gold Direct ownership of fully allocated, insured vaulted gold stored in secure vaults in the US, Canada, Switzerland, and UK, with real-time 24/7 trading capability for individual investors.
- Vaulted Silver Direct ownership of fully allocated, insured vaulted silver stored in secure vaults in the US, Canada, Switzerland, and UK, with real-time 24/7 trading capability for individual investors.
- Vaulted Platinum Direct ownership of fully allocated, insured vaulted platinum stored in secure US vaults, with real-time 24/7 trading capability for individual investors.
- AutoInvest Automated recurring buy order feature enabling customers to schedule precious metals purchases on daily, weekly, bi-weekly, monthly, or quarterly cadences for dollar-cost averaging.
- Limit Orders Automated buy or sell order feature that executes when spot prices reach customer-designated levels, operating 24/7 even when markets are closed.
- OneGold Mobile App iOS and Android application providing 24/7 trading, live spot prices, interactive portfolio management, custom market alerts, AutoInvest controls, redemption requests, and market news.
- Precious Metals IRA Self-directed IRA product allowing customers to hold vaulted gold, silver, and platinum in a retirement account via approved custodians, with 24/7 trading capability and automated recurring purchases.
- The Bullion Card Visa Signature credit card issued by UMB Bank offering 4% back in gold or silver on OneGold and APMEX purchases, 1% back on all other purchases, 15,000 bonus points after $1,500 spend, 0% APR for 12 months, and no annual fee, with rewards auto-invested into the customer's chosen precious metal.
- Physical Redemption Service allowing customers to convert vaulted metal positions into physical precious metals delivered via APMEX, with access to over 20,000 products and free shipping within the US.
Quantifiable outcome
- Storage fees 0.12-0.30% vs competitor 0.40%+
- +3 more outcomes
Companies that use OneGold
Customer profileNamed customers4 records
Segments3 records
Ideal customer profiles3 records
OneGold technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature4 records
OneGold partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- Bullion International GroupcoreOneGold became part of Bullion International Group in 2025, joining leading brands such as APMEX, MTB, Gold Avenue, and others. BIG is a global leader in precious metals bringing together industry-leading brands, advanced technology, and decades of expertise across minting, vaulting, wholesale, gold-backed fintech, and retail markets.
- APMEXcoreCo-founded OneGold in 2018 with Sprott. APMEX acquired full ownership in 2021. APMEX provides physical redemption fulfillment through its 20,000+ product catalog and operates as primary storage partner for US vaulted products.
- SprottminorCo-founded OneGold in 2018 alongside APMEX. Sprott is no longer involved in OneGold's operations following APMEX's full acquisition in 2021.
- MKS PAMPcoreSwiss vault partner for gold and silver products. Part of MKS PAMP Group, a leading Swiss precious metals refiner and financial services company.
- BrinkscoreInternational vault storage partner for US, Switzerland, and UK products. Provides secure storage facilities and logistics.
- Loomis InternationalcoreVault storage partner for US and UK precious metals products. Part of Loomis Group, a global cash management and logistics company.
- Royal Canadian MintcoreStorage partner for Canadian vaulted products. A Crown corporation of the Government of Canada, it guarantees ounce-for-ounce holdings and maintains its own insurance policy.
- Lloyd's of LondoncoreInsurance provider for Switzerland, US, and UK vaulted products. Provides comprehensive coverage against theft, damage, and physical loss.
- RSM (Top 10 Accounting Firm)coreThird-party auditor providing bi-annual physical verification of metal holdings in Switzerland, US, and UK vaults.
- New Direction Trust CompanycorePreferred IRA custodian partner for OneGold precious metals IRAs. Contact: 877-742-1270 ext. 155, [email protected]
- STRATA Trust CompanycorePreferred IRA custodian partner for OneGold precious metals IRAs. Contact: 866-928-9394, [email protected]
- Preferred TrustcorePreferred IRA custodian partner for OneGold precious metals IRAs. Contact: 888-990-7892, [email protected]
- RocketDollarcorePreferred IRA custodian partner for OneGold precious metals IRAs. Contact: 855-762-5383, [email protected]
- UMB Bank, n.a.coreCard issuer for The Bullion Card Visa credit card. UMB Bank issues the card and handles all credit card operations including rewards fulfillment.
Scale indicators7 records
Recent moves8 records
Expansion highlights5 records
OneGold competitors and assessment
Company assessmentDirect peers
- Goldmoney: Goldmoney is a digital precious metals platform offering vaulted gold, silver, platinum, and palladium with 24/7 trading and multi-vault storage. It is OneGold's most direct competitor, explicitly targeted by OneGold's Switch & Save promotion, and competes on similar buy/sell spreads, storage fees, and global vault network.
- BullionVault: BullionVault operates one of the world's largest online marketplaces for allocated physical gold, silver, and platinum stored in professional vaults. It is a direct peer to OneGold in the vaulted-precious-metals category, also named in OneGold's Switch & Save promotion, and competes on storage fees and liquidity.
- Glint: Glint is a fintech that enables users to buy, store, and spend gold via a Mastercard in multiple currencies. It overlaps directly with OneGold's vaulted-metals-plus-spending value proposition and is explicitly named in OneGold's Switch & Save competitor target list.
- Gold Avenue: Gold Avenue is the retail digital precious metals platform of MKS PAMP Group, OneGold's ultimate parent entity. It offers vaulted gold and silver to European retail investors and is a sibling brand under Bullion International Group, competing in adjacent geographies with overlapping technology and product.
Emerging players
- Kinesis Money: Kinesis operates a gold- and silver-backed digital currency system with a debit card and merchant network. It is an emerging player competing with OneGold's Bullion Card / upcoming OneGold Card on the "spend your metal" use case, with overlapping multi-currency wallet functionality.
- Vaulted (Anthem Vault): Vaulted is an app-based fractional precious metals platform allowing users to buy, sell, and redeem physical gold and silver. It is an emerging direct competitor in the mobile-first vaulted metals category, competing on simplicity and small-denomination accessibility.
Broad incumbents
- APMEX: APMEX is one of the largest US online precious metals retailers and the parent/co-founder of OneGold. It serves as OneGold's primary storage and physical redemption partner while also being a broader incumbent selling coins, bars, and numismatics directly to retail investors.
- Sprott: Sprott is a global precious metals and alternative investments manager offering physical bullion trusts (SPPP, PHYS, SPPP) and streaming/royalty exposure. It co-founded OneGold in 2018 before divesting in 2021 and is comparable as a precious-metals platform competitor with significant institutional scale.
- SPDR Gold Shares (State Street): SPDR Gold Shares (GLD) is the world's largest gold ETF offering paper exposure to gold prices. It is the dominant ETF alternative that OneGold explicitly targets for "ETF-to-physical migration," competing for the same retail gold-investor dollar but with different liquidity and redemption characteristics.
- iShares Gold Trust (BlackRock): iShares Gold Trust (IAU) is the second-largest gold ETF globally and a BlackRock-managed broad incumbent. It competes for retail gold allocation against OneGold's vaulted offering on cost, liquidity, and tax structure dimensions.
Market position
Strengths5 records
Weaknesses2 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
OneGold social profiles
Digital presenceOneGold financial estimates
Financial estimateRevenue estimate
Valuation estimate
OneGold leadership team
Management profileNumber of profiles
Profiles3 records
OneGold funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
OneGold M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about OneGold
What does OneGold do?
OneGold operates a digital platform that enables individual investors to buy, sell, and own vaulted physical precious metals (gold, silver, and platinum) stored in secure vaults across the US, Canada, Switzerland, and the UK. Customers hold fully allocated, directly-owned positions with 24/7 trading, automated recurring purchases, and the ability to redeem holdings into physical metal delivered through APMEX's 20,000+ product catalog. The platform combines ETF-like liquidity with direct title to physical bullion, supported by insurance through Lloyd's of London and regular third-party audits.
Is OneGold a public or private company?
OneGold is a private company. It is classified as corporate owned and is currently operating.
When was OneGold founded?
OneGold was founded in 2018. It employs 1 to 10 people.
Where is OneGold based?
OneGold is headquartered in Oklahoma City, United States, in the North America region.
How does OneGold make money?
Three revenue lines are on record. Storage Fees are the primary driver. The others are buy/Sell Spreads and bullion Card Interchange.
Who are OneGold's main competitors?
Direct peers on record are Goldmoney, BullionVault, Glint and Gold Avenue. Emerging players are Kinesis Money and Vaulted (Anthem Vault). Broad incumbents are APMEX, Sprott, SPDR Gold Shares (State Street) and iShares Gold Trust (BlackRock).
Does OneGold have an API?
No public API is recorded for OneGold.
What industry is OneGold in?
OneGold's product category is Digital Precious Metals Investment Platform. Its primary akta.pro industry code is IMAKAJAD, Precious Metals Bullion & Concentrates Trading (Gold, Silver, PGM), with a secondary code of FSAAAAAI, Execution-Only / Self-Directed Investing Platforms. Its NAICS code is 5231 and its SIC code is 6221.