AMERIKIDS USA
AMERIKIDS USA is a New York multimedia studio that produces AI-animated films, interactive historical chatbots, and educational games targeting K-12 students, families, and educators, anchored by founder Lynn Rogoff.
- Company typePrivate
- Founded1990
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2C
- OfferingDigital Commerce or Content
What AMERIKIDS USA does
AMERIKIDS USA is a New York-based multimedia entertainment company founded in 1990 by Lynn Rogoff that produces AI-enhanced content for children, families, and educational audiences across films, games, chatbots, theatrical productions, and podcasts. Its flagship product, Bird Woman: Sacajawea, is described as the first feature-length motion picture created entirely by artificial intelligence, combining AI-generated visuals (MidJourney), AI video synthesis (Runway), and AI-powered facial animation (D-ID) with human voice acting recorded remotely. Building on this pipeline, the company launched in 2024 a portfolio of AI chatbots that let users converse with animated historical figures from the Lewis and Clark Expedition (Sacajawea, Lewis, Clark, York, Charbonneau, Chief Cameahwait) in English and Spanish, funded by a 2024 NYIT Emerging Technology Grant.
The company also sells and licenses adjacent entertainment properties: the Endanger freemium VR/mobile/PC game about endangered species (36 species across six continents), the historically award-winning Pony Express Rider video game originally published by McGraw-Hill Home Interactive at a $1.5 million development budget, ongoing theatrical productions directed by founder Lynn Rogoff, the Emmy-winning documentary No Maps on My Taps, and a Bird Woman audio drama podcast distributed on Spotify and Apple. Distribution spans Familytime.tv streaming, mobile app stores, VR platforms, podcast networks, academic conferences, and a network of film festivals where Bird Woman has won 8+ awards including the Heritage Historical Impact Award, Remi Award, and Native Women in Film & TV Festival selection.
The business model mixes several revenue streams with no public pricing: subscription streaming distribution on Familytime.tv, freemium in-app purchases in the Endanger game, one-time licensing of legacy titles (e.g., the McGraw-Hill Pony Express Rider deal), professional services for theatrical productions, and research grant funding via NYIT. Customers are split between end-consumers (K-12 students and families), educational institutions (NYIT, City Tech, Lecturus.org partnerships), and distribution partners (Familytime.tv, Questar Entertainment, D-ID), with internal headcount of 11-50 led by founder-CEO Lynn Rogoff, VP of Business Affairs Mark Tabashnick, and CTO Monica Gonzalez.
AMERIKIDS USA firmographics
Firmographics- Name
- AMERIKIDS USA
- Legal name
- Amerikds USA
- Website
- https://amerikids.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- AMERIKIDS USA is a New York multimedia studio that produces AI-animated films, interactive historical chatbots, and educational games targeting K-12 students, families, and educators, anchored by founder Lynn Rogoff.
- Ownership category
- akta.pro rank
AMERIKIDS USA industry classification
Industry- Product category
- Children's Educational Media & Entertainment
- NAICS
- Software Publishers (5132), Motion Picture and Video Industries (5121), Broadcasting and Content Providers (516)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370), Services-Allied To Motion Picture Distribution (7829)
- akta.pro primary industry
- AI-Powered Language Tutors, Chatbots & Speaking Practice Tools (EDAFAOAC)
- akta.pro secondary industries
- Children’s & Youth Educational Entertainment (Edutainment) (EDAGALAK), Simulation & Scenario-Based Learning Authoring (EDAFAHAD), Conversational AI Platforms (chat/voice bots, orchestration) (HDAAAFAC), Generative AI & LLM Solutions Services (RAG, Agents, Copilots) (BPAEAHAG)
Keywords
Where AMERIKIDS USA is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
AMERIKIDS USA business model
Business model- GTM type
- B2C
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Supply Chain
Revenue model
- Streaming Series and Film Production: Bird Woman: Sacajawea streaming on Familytime.tv; production services for documentary and children's television content; feature-length AI-animated films
- Endanger Game - Freemium Model: First freemium 'Green Universe' game where players buy characters food, shelter, new modules, and rewards; targets youth and families worldwide with environmental conservation messaging
- Pony Express Rider Game Licensing: Originally published by McGraw-Hill Home Interactive for $1.5 million; historical education game about Civil War era and Pony Express
- Theatrical Productions: Writing and directing theatrical productions including award-winning plays and musicals; productions like Love, Ben Love, Emma staged at White Barn Theatre
- AI Educational Research Grants: 2024 NYIT Emerging Technology Grant for researching how AI can improve education with interactive historical figure chatbots
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Pay-as-you-go | Endanger freemium game with in-game purchases |
Go-to-market motion4 records
Distribution channels5 records
Marketing channels7 records
AMERIKIDS USA product offering
Product offeringCore offering
AMERIKIDS USA is a multimedia entertainment company that creates AI-enhanced educational content for children and families. Its core offerings include the AI-animated streaming series Bird Woman: Sacajawea, interactive AI historical chatbots for figures from the Lewis and Clark Expedition, educational video games including Endanger (3D VR/mobile/PC) and Pony Express Rider, theatrical productions, and a Bird Woman podcast. The company combines generative AI tools (MidJourney, Runway, D-ID) with human storytelling to produce edutainment content distributed across streaming, mobile, VR, podcast, and theatrical channels.
Product overview
AMERIKIDS USA is a multimedia entertainment company offering a portfolio of products centered on AI-enhanced storytelling and educational content. The core flagship is the Bird Woman: Sacajawea film series, a multi-episode streaming series created using generative AI (MidJourney, Runway, D-ID) combined with human voice acting and direction. Complementing the film are AI-powered historical chatbots (Sacajawea, Lewis, Clark, York, Charbonneau, Chief Cameahwait) that enable interactive conversations with animated historical figures. The company also produces educational video games including the Pony Express Rider game (published by McGraw-Hill) and the Endanger VR/mobile game series focused on endangered species conservation. Theatrical productions directed by founder Lynn Rogoff include award-winning plays like 'Love, Ben Love, Emma' and documentaries such as 'No Maps on My Taps' (Emmy-winning). The Bird Woman podcast provides an audio drama version of Sacajawea's story across multiple streaming platforms.
Differentiator
Problem solved
Functional benefit
Brands
- Endanger: First freemium Green Universe game focused on finding and saving endangered species worldwide and their habitats.
- Bird Woman
Products and services
- Bird Woman: Sacajawea Streaming Series A magical realism multi-episode streaming series that tells the story of Sacajawea and the Lewis and Clark Expedition from her perspective. It is positioned as the first feature-length motion picture created solely by artificial intelligence, combining AI-generated visuals (MidJourney, Runway) with human voice acting and D-ID facial animation. Targeted at families and educational audiences seeking culturally authentic historical entertainment.
- AI Historical Chatbots (Sacajawea, Lewis, Clark, York, Charbonneau, Chief Cameahwait) AI-powered conversational chatbots that let audiences interact with animated characters from the Lewis and Clark Expedition. Supports multilingual interaction in English and Spanish, personalizes learning through adaptive Q&A, and fosters cultural awareness and historical empathy. Targeted at students, families, and educators.
- Endanger Video Game Series First freemium 'Green Universe' game where players find and save endangered species worldwide and their habitats. Available as a 3D VR/mobile/PC interactive game for youth and families, featuring 36+ species across all six continents and in-app purchases for food, shelter, modules, and rewards.
- Pony Express Rider Video Game Historical educational video game set in 1861 where players deliver mail as a Pony Express rider while outwitting Confederate spies. Originally developed for $1.5 million and published by McGraw-Hill Home Interactive; received Crystal Communicator Award, Bessie Award, Family Channel Seal of Quality, and National Parenting Center Seal of Approval.
- Theatrical Productions Award-winning theatrical plays and musicals directed by Lynn Rogoff, including 'Love, Ben Love, Emma' (nationally staged at White Barn Theatre), 'A Streetcar Named Desire', 'The In Crowd', and 'Ex Miss Copper Queen'. Productions are staged at regional venues and serve as both creative output and live entertainment for audiences.
- Bird Woman Podcast A nine-episode magical realism audio drama podcast depicting Sacajawea's hero's journey, distributed on Spotify, Apple Podcasts, and YouTube. Targeted at listeners interested in AI-enhanced historical storytelling and audio drama.
Quantifiable outcome
- 8 major film festival awards for Bird Woman: Sacajawea including Heritage Historical Impact Award, SFX Animated Film Award, Remi Award, and Best Los Angeles Movie & Music Video Award
- +2 more outcomes
Companies that use AMERIKIDS USA
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
AMERIKIDS USA technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability8 records
Feature5 records
AMERIKIDS USA partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered strategic, core and supporting.
- Lecturus.orgstrategicInternship partnership for closing the digital divide. Lecturus interns collaborate with Amerikids on implementing AI-driven educational tools using D-ID platform, gaining hands-on experience in cutting-edge technology.
- NYIT (New York Institute of Technology)coreAwarded 2024 NYIT Emerging Technology Grant to Amerikids for AI-powered chatbots research. NYIT's The Hive Center collaborates on Endanger VR game research. Amerikids CEO Lynn Rogoff is a professor at NYIT.
- McGraw-Hill Home InteractivecoreMcGraw-Hill published and released the Pony Express Rider game as the flagship product to launch their new Home Interactive division. The $1.5 million game was developed by Amerikids and distributed through McGraw-Hill's retail channels.
- Questar EntertainmentcoreCo-produced Bird Woman Sacajawea feature-length AI film with Amerikids Productions, combining Questar's entertainment expertise with Amerikids' AI filmmaking capabilities.
- Familytime.tvcoreStreaming platform distribution partner for Bird Woman: Sacajawea content, making the AI-animated film available to families on their family-friendly streaming service.
- D-IDcoreAI technology partner providing facial animation software (D-ID Studio) enabling creation of expressive animated characters by integrating professional actors' performances into AI-generated visuals for Bird Woman.
- City Tech (NYC College of Technology)supportingCTO Monica Gonzalez leads internship program with City Tech students in Computer System Technology, providing talent pipeline for web and app development projects.
- Open Source Virtual Reality CompanysupportingAwarded prestigious package of hardware, software and support for VR research on Endanger! game series, enabling immersive 3D VR experiences for environmental education.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
AMERIKIDS USA competitors and assessment
Company assessmentDirect peers
- Duolingo: AI-powered language learning platform using conversational chatbots and gamification; comparable to Amerikids' multilingual AI chatbot technology for English/Spanish historical figure interactions.
- BrainPOP: Educational content platform for K-12 students with interactive videos, quizzes, and now AI features — directly comparable to Amerikids' AI chatbot and streaming educational content targeting the same segment.
- Character.AI: Conversational AI platform enabling users to chat with AI personas; technically analogous to Amerikids' historical figure chatbots powered by D-ID.
Emerging players
- Lessonbee: EdTech platform using interactive content for K-12 health and cultural education; comparable AI-driven interactive content targeting similar school districts.
- Kahoot!: Game-based learning platform used in K-12 classrooms; comparable gamified approach to Amerikids' Endanger game series and educational engagement model.
- Kurzgesagt: Educational animation studio producing premium video content on science and history; comparable as a digitally-native educational content brand with strong streaming presence.
- Tynker: Educational technology platform for kids with interactive games and creative tools; shares the K-12 edutainment distribution model with Amerikids.
Broad incumbents
- National Geographic Kids: Major children's educational content brand focused on animals, cultures, and exploration; parallels Amerikids' Bird Woman and Endanger conservation content categories.
- Sesame Workshop: Operator of Sesame Street and other children's educational properties; founder Lynn Rogoff's prior employer and a benchmark for premium educational entertainment at scale.
- PBS Kids: Major children's educational media brand producing shows, games, and digital content; overlaps with Amerikids on streaming educational programming for K-12 audiences.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
AMERIKIDS USA social profiles
Digital presenceAMERIKIDS USA financial estimates
Financial estimateRevenue estimate
Valuation estimate
AMERIKIDS USA leadership team
Management profileNumber of profiles
Profiles3 records
AMERIKIDS USA funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AMERIKIDS USA M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AMERIKIDS USA
What does AMERIKIDS USA do?
AMERIKIDS USA is a multimedia entertainment company that creates AI-enhanced educational content for children and families. Its core offerings include the AI-animated streaming series Bird Woman: Sacajawea, interactive AI historical chatbots for figures from the Lewis and Clark Expedition, educational video games including Endanger (3D VR/mobile/PC) and Pony Express Rider, theatrical productions, and a Bird Woman podcast. The company combines generative AI tools (MidJourney, Runway, D-ID) with human storytelling to produce edutainment content distributed across streaming, mobile, VR, podcast, and theatrical channels.
Is AMERIKIDS USA a public or private company?
AMERIKIDS USA is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AMERIKIDS USA founded?
AMERIKIDS USA was founded in 1990. It employs 11 to 50 people.
Where is AMERIKIDS USA based?
AMERIKIDS USA is headquartered in New York, United States, in the North America region.
How does AMERIKIDS USA make money?
Five revenue lines are on record. Streaming Series and Film Production is the primary driver. The others are endanger Game - Freemium Model, pony Express Rider Game Licensing, theatrical Productions and AI Educational Research Grants.
Who are AMERIKIDS USA's main competitors?
Direct peers on record are Duolingo, BrainPOP and Character.AI. Emerging players are Lessonbee, Kahoot!, Kurzgesagt and Tynker. Broad incumbents are National Geographic Kids, Sesame Workshop and PBS Kids.
Does AMERIKIDS USA have an API?
No public API is recorded for AMERIKIDS USA.
What industry is AMERIKIDS USA in?
AMERIKIDS USA's product category is Children's Educational Media & Entertainment. Its primary akta.pro industry code is EDAFAOAC, AI-Powered Language Tutors, Chatbots & Speaking Practice Tools, with a secondary code of EDAGALAK, Children’s & Youth Educational Entertainment (Edutainment). Its NAICS code is 5132 and its SIC code is 7372.