Name

Damm

Legal name

SA DAMM

Website

https://dammcorporate.com

Company type

Private

Founded year

1876

Operating status

Operating

Headcount range

5,001–10,000 employees

Ownership category

akta.pro rank

Product category

Beer and Beverages

NAICS

Breweries (31212), Breweries (312120), Bottled Water Manufacturing (312112), Soft Drink Manufacturing (312111), Beverage Manufacturing (3121)

SIC

Malt Beverages (2082), Beverages (2080), Bottled & Canned Soft Drinks & Carbonated Waters (2086)

akta.pro primary industry

Alcoholic Beverage Brand Owners & Holding Companies (Multi-category Portfolios) (CRADAIAL)

akta.pro secondary industry

Bottled Water (Still, Sparkling, Enhanced) (CRADAHAC)

Keywords

• Beer brewing
• Mediterranean beverages
• HORECA distribution
• Non-alcoholic beer
• Gluten-free beer

Headquarters

HQ city

Barcelona

HQ country

Spain

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Beer Sales (Domestic Spain): Sale of Damm's own beer brands including Estrella Damm, Voll-Damm, Daura, Free Damm, Estrella de Levante, Victoria, and others through HORECA and retail channels in Spain. Domestic market remains the largest revenue contributor.
2. International Beer Sales & Operations: Revenue from international operations including exports to 88 countries and direct production operations in new markets (UK, Africa). International business now represents 30% of total activity following the opening of the first factory in Africa and Old Speckled Hen acquisition in the UK.
3. Water & Beverages: Sale of water products (Veri, Fuente Liviana, Pirinea, Font Major) and other beverages including Nestea, dairy products (Cacaolat, Agama, Laccao), coffee (Cafès Garriga), and energy drinks (Parkour). Product portfolio expanded in 2025 with the addition of Nestea and A Padaria Portuguesa.
4. HORECA Equipment & Services: Sale of related products and services to HORECA customers including Bar Manager digital tool, Second Life Terrasses project (furniture recovery), and distribution services coordinated by a team of over 1,000 people.

Go-to-market motion3 records

Distribution channels5 records

Marketing channels10 records

Core offering

Damm is a Spanish beverage company that brews, produces, and distributes a broad portfolio of beer brands (Estrella Damm, Voll-Damm, Daura, Free Damm, Complot, Inedit, regional brands) along with water, tea, dairy, and energy drinks. The company supplies HORECA (hotel, restaurant, catering) customers through a 1,000+ person direct sales team in Spain and exports to 88+ countries, with international business representing 30% of total activity.

Product overview

Damm is a Spanish beverage company with a diversified portfolio centered on beer production. The core offering consists of owned beer brands including Estrella Damm (flagship Mediterranean lager), Voll-Damm (double malt), Damm Lemon (shandy), Complot (IPA), Inedit (spiced wheat beer), Bock Damm (dark beer), Daura (gluten-free), and Free Damm (non-alcoholic). Regional beer sub-brands include Estrella de Levante (Murcia), Victoria (Málaga), Turia (Valencia), Keler (Basque Country), and Calatrava (Castilla-La Mancha). The company has expanded into water (Veri, Fuente Liviana, Pirinea), tea beverages (Nestea), energy drinks (Parkour), and acquired brands including Old Speckled Hen (UK) and A Padaria Portuguesa. The portfolio also includes dairy products (Cacaolat) and mixers (Fever-Tree). In 2025, international business represented 30% of activity following the opening of the first factory in Africa and acquisition of Old Speckled Hen in the UK.

Differentiator

Problem solved

Functional benefit

Products and services

• Estrella Damm Flagship Mediterranean lager beer produced with 100% natural ingredients following the original 1876 recipe; the company's main brand sold to HORECA and retail consumers.
• Voll-Damm Double malt (Doble Malta) full-bodied premium beer for HORECA and retail customers.
• Free Damm Non-alcoholic (0.0%) beer produced via vacuum distillation; for consumers seeking alcohol-free options in HORECA and retail.
• Daura Gluten-free beer certified batch-by-batch by the Centro Nacional de Biotecnología (CSIC); for celiac and gluten-sensitive consumers.
• Inedit Beer brewed with malt, wheat, and spices designed for food pairing; for restaurants and gastronomy occasions.
• Complot IPA Mediterrània Mediterranean India Pale Ale with distinctive hop character; for craft-style beer consumers in HORECA and retail.
• Bock Damm Dark traditional strong lager brewed with three roasted malts; for HORECA and retail consumers seeking dark beer.
• Damm Lemon Mediterranean shandy-style (clara) beer with lemon flavor; for HORECA and retail summer consumption.
• Estrella de Levante Murcia regional beer brand wholly owned by Damm; sold in HORECA and retail across southern Spain.
• Victoria Málaga regional beer brand wholly owned by Damm; produced in Málaga for HORECA and retail across southern Spain.
• Turia Valencia regional toasted beer brand with non-alcoholic (Turia 0,0) and pale lager (Turia Stark) variants.
• Keler Basque Country beer brand from San Sebastián; sold in HORECA and retail in northern Spain.
• Bohemia Premium beer brand in Damm's portfolio; for HORECA and retail consumers seeking distinctive premium brews.
• Old Speckled Hen British ale brand acquired from Greene King in 2026; produced at Damm's Bedford brewery for UK on-trade and retail customers.
• Veri Natural Mineral Water Natural mineral water sourced from three springs in Spain, low in sodium; sold in retail and HORECA channels.
• Fuente Liviana Natural Mineral Water Natural mineral water low in sodium; suitable for low-sodium diets and infant food preparation; sold in retail and HORECA.
• Nestea Iced tea beverage brand incorporated into Damm's portfolio in 2025; for retail and HORECA consumers across Spain.
• Cacaolat Chocolate milk beverage brand in Damm's dairy portfolio; sold in retail and HORECA channels.
• Parkour Energy Drink Energy drink brand in Damm's portfolio; for retail and HORECA consumers seeking energy beverages.
• Fever-Tree Mixers Premium tonic water and cocktail mixers brand distributed in Damm's portfolio; for HORECA and retail cocktail consumption.
• A Padaria Portuguesa Portuguese bakery brand integrated into the Damm group in 2025; provides portfolio diversification into bakery segment for retail and HORECA.
• Bar Manager Digital Tool Digital management tool for HORECA operators enabling daily establishment management, inventory tracking, and direct ordering/connection with Damm; free service for hospitality customers.

Quantifiable outcome

• Non-alcoholic beer and cider market projected to reach $11.6bn by 2027 globally, growing ~16% on 2024 forecasts (GlobalData)
• +5 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Greene KingcoreStrategic or Co-development Partner · 19 May 2026Damm UK (subsidiary of SA Damm) acquired the Old Speckled Hen beer brand from Greene King. Greene King will continue brewing the ale at its Bury St Edmunds site during a transition period before production moves to Damm's new Bedford brewery. The deal expands Damm's UK presence and product portfolio with a heritage British ale brand.
• CRAM Foundation (Fundación CRAM)minorStrategic or Co-development PartnerEnvironmental partnership for sea turtle conservation. Damm sponsored and released sea turtle 'August' (named after founder August K. Damm). Partnership also includes 'La Festa de la Platja' beach cleanup events with 130 Damm volunteers collecting microplastics. CRAM Foundation runs marine species recovery programs.
• Sant Joan de Déu HospitalminorOthersDamm employees participated for the seventh consecutive year in the Magic Line solidarity mobilization, raising a total of €17,000 in the latest edition, entirely allocated to funding social and health programs at Sant Joan de Déu Hospital centers.
• Red Cross (Cruz Roja)minorOthersDamm organized solidarity padel tournaments in Madrid, Murcia, Valencia, and Barcelona with 272 team members participating, raising over €3,000 for the Red Cross's 'Extreme Vulnerability' program.
• Nestlé (Nestea)coreStrategic or Co-development PartnerIn 2025, Damm incorporated Nestea into its portfolio, expanding into the iced tea beverage category. Damm runs summer marketing campaigns for Nestea ('Fluye con Nestea') and integrates the brand into its recycling programs with compacting machines on the Mediterranean coast.
• A Padaria PortuguesaminorStrategic or Co-development PartnerIn 2025, Damm integrated A Padaria Portuguesa into the group, expanding the product portfolio into the bakery segment as part of portfolio diversification strategy.
• Andrés Iniesta (Cervezas Victoria)minorOthersCervezas Victoria x Andrés Iniesta special edition beer developed in collaboration with footballer Andrés Iniesta, as part of brand marketing and limited-edition product strategy.
• Fundación Estrella de LevantecoreOthersFundación Estrella de Levante drives social, cultural, and environmental projects for the Murcia region, including Mar Menor protection and biodiversity conservation. Contributes to Damm's overall sustainability and community engagement strategy alongside Fundació Damm.

Scale indicators17 records

Recent moves10 records

Expansion highlights6 records

Direct peers

• Radeberger Gruppe: Germany's largest private brewery group (Radeberger, Schöfferhofer). Already a distribution partner of Damm in Iberia, it is the closest German private-brewer analog to Damm's diversified multi-brand, multi-region platform.
• Hijos de Rivera (Estrella Galicia): Family-owned Spanish brewer behind Estrella Galicia, with a comparable multi-region portfolio and growing international presence. Directly competes with Damm's Estrella Damm in Spain and increasingly in export markets such as Latin America.
• Mahou-San Miguel: Spain's largest domestic brewer with brands Mahou, San Miguel, Alhambra and Reina. Directly competes with Damm across the Spanish HORECA channel and on retail shelves, sharing the same Iberian distribution model and on-premise focus.

Broad incumbents

• Carlsberg Group: Global brewer with strong presence across Western and Eastern Europe. Comparable to Damm in scale of European premium beer portfolio and serves as a benchmark for international expansion of a regional champion.
• AB InBev: World's largest brewer (Stella Artois, Budweiser, Corona). Competes with Damm in international export markets and through partnerships/distributors that overlap with Damm's 88-country export footprint.
• Heineken España: Spanish arm of Heineken N.V., distributing Heineken, Amstel, Cruzcampo and Desperados. Larger and globally backed incumbent with deeper marketing budgets, competing with Damm across Spanish HORECA and retail.
• Asahi Group Holdings: Japanese global brewer with European premium portfolio (Asahi Super Dry, Peroni, Pilsner Urquell). Compares to Damm as a non-domestic brewer attempting to scale premium European beer brands across multiple geographies.

Others

• Fever-Tree Drinks: Premium mixer brand distributed by Damm. Comparable as a portfolio-mate and adjacent non-beer beverage that benefits from Damm's HORECA distribution network, illustrating the multi-category platform extension Damm is pursuing.

Regional players

• Grupo Empresarial Bavaria (AB InBev Colombia): Latin American regional brewer and AB InBev subsidiary. Relevant peer for Damm's Africa and Latin America expansion strategy, illustrating the playbook of a regional champion entering adjacent emerging markets.
• Cervecería y Maltería Quilmes (AB InBev Argentina): Leading South American brewer with multi-country operations. Comparable to Damm in combining strong domestic leadership with multi-country expansion across water and soft-drink adjacencies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInes.linkedin.com/company/damm

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A3 records

Investments1 record

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Damm