Arkansas Hospice

What Arkansas Hospice does

Arkansas Hospice, now operating as LifeTouch Health, is a nonprofit healthcare provider headquartered in North Little Rock, Arkansas, founded in 1992. It is described as the largest nonprofit hospice provider in the state, employing between 251 and 500 staff and serving patients across central Arkansas. The organization delivers in-home clinical and supportive services through a five-pillar continuum: Personal Care, Primary Care, Palliative Care, Hospice Care, and Pediatric Care, with 24/7 availability and additional caregiver, grief, and veteran-focused programming.

Revenue is generated primarily through Medicare- and Medicaid-reimbursed hospice and primary care services, supplemented by private insurance and out-of-pocket payment for personal and palliative care, plus donations through the affiliated Foundation. Go-to-market is sales-led and referral-driven, with patients acquired through physician referrals, hospital discharge planners, and direct family inquiries, complemented by contracts with nursing homes, assisted living facilities, and hospitals. There is no proprietary technology platform; the company operates as a direct clinical service provider with website-driven marketing (patient stories, testimonials, foundation events) rather than digital performance channels.

In January 2022, the organization acquired First Choice Senior Care as a wholly owned subsidiary to expand in-home senior care services in central Arkansas, and has since operated under the LifeTouch Health brand to reflect its broadened scope beyond end-of-life care. The organization is independently governed as a nonprofit with no disclosed parent company or external investor.

Name

Arkansas Hospice

Legal name

Arkansas Hospice

Website

https://arkansashospice.org

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

251–500 employees

Short description

Arkansas Hospice (LifeTouch Health) is Arkansas's largest nonprofit hospice provider, founded in 1992, delivering a five-pillar continuum of in-home Personal, Primary, Palliative, Hospice, and Pediatric care across central Arkansas via Medicare, Medicaid, and private reimbursement plus donor support.

Ownership category

akta.pro rank

Product category

Hospice and Palliative Care Services

NAICS

Home Health Care Services (62161), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Home Health Care Services (8082), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

Home Hospice Agencies (HLAFAEAC)

akta.pro secondary industries

Routine In-Home Hospice Care (HSABAFAA), End-of-Life Planning & Hospice/Palliative Care Coordination (HLADALAL), Hospice Care in Assisted Living / Residential Care Facilities (HLADAHAE)

Keywords

• Hospice care services
• Palliative care services
• In-home personal care
• Primary care services
• Pediatric hospice care

Headquarters

HQ city

North Little Rock

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Hospice Care Services: Medicare/Medicaid-reimbursed hospice services for patients with life-limiting conditions, provided in-home or at care facilities. Services covered under federal healthcare programs for qualifying patients.
2. Personal and Palliative Care Services: In-home support services for seniors and individuals needing assistance with daily activities, covered through private insurance or out-of-pocket payments.
3. Primary Care Services: Primary care services for seniors delivered at home or in community settings, reimbursed through Medicare and private insurance plans.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Arkansas Hospice (operating as LifeTouch Health) is a nonprofit provider of a continuum of healthcare services for seniors and individuals facing life-limiting conditions, including Personal Care, Primary Care, Palliative Care, Hospice Care, and Pediatric Care, delivered primarily in patients' homes across central Arkansas. The organization also operates the First Choice Senior Care subsidiary for in-home senior care services.

Product overview

LifeTouch Health (formerly Arkansas Hospice) operates as a unified continuum of healthcare support services for seniors and individuals of all ages facing life-limiting conditions. The organization functions as a single platform with five integrated service offerings: Personal Care (in-home support for independence), Primary Care (quality care delivered to seniors at home), Palliative Care (patient-centered care coordination with doctors and specialists), Hospice Care (comprehensive comfort services when time is limited), and Pediatric Care (specialized services for seriously ill children). The company acquired First Choice Senior Care as a subsidiary to expand in-home senior care services in central Arkansas. Founded in 1992, it is the state's largest nonprofit hospice provider.

Differentiator

Problem solved

Functional benefit

Products and services

• Hospice Care Extensive services for individuals facing life-limiting conditions when time may be limited, providing comfort and quality of life. Care is delivered in patients' homes and care facilities across central Arkansas.
• Palliative Care Patient-centered care for individuals with serious illness, delivered in partnership with their existing doctors and specialists to improve quality of life and provide additional support.
• Personal Care In-home support for people where they live, helping maintain independence at home through assistance with daily activities, medication management, and personal care services for seniors and individuals needing support.
• Primary Care Bringing quality ongoing medical care to seniors where they live, providing primary medical services delivered in the home or community settings for seniors with chronic conditions or mobility limitations.
• Pediatric Care Specialized care services for families of seriously ill children, offering pediatric hospice and palliative care options with family support.
• First Choice Senior Care In-home senior care services operating as a wholly owned subsidiary of Arkansas Hospice in central Arkansas, providing continuity of senior personal care services.

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• First Choice Senior CarecoreStrategic or Co-development Partner · 26 January 2022Arkansas Hospice acquired First Choice Senior Care, a central Arkansas in-home senior care provider. First Choice operates as a subsidiary under Arkansas Hospice's umbrella, expanding services in central Arkansas. The acquisition maintains continuity of care for existing First Choice clients with no changes to billing or service delivery.

Scale indicators2 records

Recent moves4 records

Expansion highlights5 records

Direct peers

• Compassus: Compassus is a large national provider of hospice, palliative, and home health services with a multi-state footprint and a similar mission-driven orientation. Directly comparable to Arkansas Hospice in service mix (hospice + palliative + home-based primary care) and patient population.
• Amedisys: Amedisys is one of the largest U.S. home health and hospice providers, offering skilled home health, hospice, and personal care services across dozens of states. Comparable to Arkansas Hospice in core hospice and home health service delivery, though at much larger scale.
• LHC Group: LHC Group operates home health, hospice, and home- and community-based services across the U.S., with a strong presence in non-urban and southern markets similar to Arkansas. Service portfolio and patient population closely match Arkansas Hospice's offerings.
• Enhabit: Enhabit is a home health and hospice operator spun off from Encompass Health, providing skilled nursing, therapy, and hospice services across 30+ states. Directly comparable service lines and Medicare-reimbursed care model to Arkansas Hospice.
• Gentiva: Gentiva is a national hospice and palliative care provider operating in nearly every U.S. state, focused exclusively on serious-illness and end-of-life care. Closely aligned with Arkansas Hospice's hospice and palliative care core, though much larger.
• Traditions Health: Traditions Health provides hospice, home health, and palliative care services with a regional southern U.S. footprint that overlaps with Arkansas. Comparable patient mix and service delivery model to Arkansas Hospice.
• Interim HealthCare: Interim HealthCare is a national franchise network offering home health, hospice, and personal care services, including senior in-home support similar to Arkansas Hospice's Personal Care service line.
• Addus HomeCare: Addus HomeCare provides personal care, hospice, and home health services with a strong concentration in Medicaid-reimbursed personal care, directly overlapping with Arkansas Hospice's Personal Care and Medicaid-funded service offerings.
• Aveanna Healthcare: Aveanna provides home health, hospice, and private-duty nursing services across the U.S., including pediatric home health programs comparable to Arkansas Hospice's Pediatric Care offering.

Broad incumbents

• BrightSpring Health Services: BrightSpring Health Services operates a broad portfolio of home and community-based health services including hospice, home health, and pharmacy services. Comparable in hospice/home-care categories, though much larger and more diversified.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutu.be/BrBkMyFOoJ8
• Xx.com/arkansashospice
• LinkedInlinkedin.com/company/arkansas-hospice

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Arkansas Hospice