CloudSuite
CloudSuite is a Dutch SaaS eCommerce platform founded in 2010, serving wholesalers and brand manufacturers across Northwest Europe with modular B2B commerce capabilities, deep ERP integrations, and headless architecture.
- Company typePrivate
- Founded2010
- HeadquartersHouten, Netherlands
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What CloudSuite does
CloudSuite B.V. is a Dutch SaaS eCommerce platform provider founded in 2010 and headquartered in Houten, Netherlands, with a secondary office in Rotterdam and approximately 55 employees. The platform is purpose-built for wholesalers and brand manufacturers and consists of a core Commerce Management suite complemented by Order Management (OMS), CMS, Product Information Management (PIM), Price Management, and User Management modules, plus add-ons for Sales Center, Scan Center, Quotation, RMA, Relevance (personalization), Contracts, and Product Configurator. The platform is API-first, supports headless commerce implementations, ships monthly automatic releases, and is undergoing a multi-year transition from a 13+ year-old monolith to microservices architecture. It integrates in real time with a broad set of ERP systems including SAP, Oracle NetSuite, Microsoft Dynamics 365, AFAS, Exact (Online and Globe), Infor, Kerridge CS, Valk Solutions ASPOS, and Oracle JD Edwards.
The company monetizes through monthly SaaS subscriptions billed on a quote-based, customer-size-and-modules-determined model, supplemented by professional services for implementation and customization. Go-to-market is sales-led and direct in the Netherlands and Belgium, with stated plans for partner-led expansion into Germany and Scandinavia (Sweden, Norway, Denmark) to pursue Northwest European market leadership. The named customer base spans mid-market and enterprise wholesalers, food distributors, brand manufacturers, and consumer brands (e.g., Van Gelder Groente Fruit, voestalpine, Secrid, Zeelandia, Folat, De Rolf Groep, QSTA, Beko Groothandel). CloudSuite is privately held, bootstrapped with minimal disclosed external capital, and operates under founder/CEO Okko Huisman with Gertjan Oude Lohuis as CTO (sole since 2024) and Siebe van Ineveld as COO (since 2016).
CloudSuite firmographics
Firmographics- Name
- CloudSuite
- Legal name
- CloudSuite B.V.
- Website
- https://cloudsuite.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- CloudSuite is a Dutch SaaS eCommerce platform founded in 2010, serving wholesalers and brand manufacturers across Northwest Europe with modular B2B commerce capabilities, deep ERP integrations, and headless architecture.
- Ownership category
- akta.pro rank
CloudSuite industry classification
Industry- Product category
- B2B eCommerce Platform
- NAICS
- Software Publishers (513210)
- SIC
- Services-Computer Programming Services (7371)
- akta.pro primary industry
- Cloud-Native Application Development (Containers/Kubernetes/Serverless) (BPAEAFAE)
- akta.pro secondary industries
- B2B SaaS & Enterprise Personalization (CRM, Sales, Support) (HDAAAGAJ), Vendor & Contract Management (Software/Cloud) (BPAEAOAD)
Keywords
Where CloudSuite is headquartered
LocationHeadquarters
- HQ city
- Houten
- HQ country
- Netherlands
- HQ region
- Europe
Offices2 records
Markets served
CloudSuite business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations
Revenue model
- SaaS Platform Subscription: CloudSuite operates as a flexible SaaS solution with predictable monthly costs. Customers pay for platform access with automatic monthly releases. The revenue model includes subscription fees based on usage, number of users, or tiered plans for different customer sizes.
- Professional Services: Implementation, customization, and consulting services for platform deployment. Customization work is charged on Fixed Price or Subsequent Calculation basis. Additional work beyond scope is billed separately.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | SaaS platform with monthly subscription based on customer requirements |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels7 records
CloudSuite product offering
Product offeringCore offering
CloudSuite sells a SaaS eCommerce platform purpose-built for wholesalers and brand manufacturers, providing B2B and B2C webshop capabilities including commerce management, order management, product information management, pricing, and content management on a single API-first backend. The platform integrates in real time with leading ERP systems (SAP, Oracle, Microsoft Dynamics, Infor, AFAS, Exact) and is delivered as a subscription with automatic monthly releases. CloudSuite also provides Professional Services for implementation, customization, and consulting.
Product overview
CloudSuite is a B2B eCommerce platform-as-a-service designed for wholesalers and brand manufacturers. The platform follows a modular architecture combining a core Commerce Management system with specialized AI & Agentic Commerce capabilities, complemented by add-on modules including Order Management System (OMS), Content Management System (CMS), Product Information Management (PIM), Price Management, User Management, Sales Center, Scan Center, Quotation, RMA, Relevance (Personalization), Contracts, and Product Configurator. The platform operates on a SaaS model with monthly automatic releases and API-first integration capabilities for seamless ERP connectivity.
Differentiator
Problem solved
Functional benefit
Products and services
- CloudSuite eCommerce Platform The core CloudSuite SaaS eCommerce platform providing centralized commerce management, order management, product information management, content management, price management, and user management for B2B wholesalers and brand manufacturers.
- CloudSuite AI & Agentic Commerce AI-powered commerce module enabling intelligent automation, agentic commerce flows, AI-driven inventory management, and AI-powered personalization for B2B eCommerce operations on the CloudSuite platform.
- CloudSuite Headless eCommerce Headless architecture deployment option for the CloudSuite platform, decoupling the front-end from the back-end to enable custom shopping experiences across web, mobile, and other digital touchpoints.
- CloudSuite Professional Services Implementation, customization, and consulting services for deploying and configuring the CloudSuite eCommerce platform, including onboarding, integration, and ongoing support engagements.
Quantifiable outcome
- 98% of orders processed through online ordering platform (Van Gelder Groente Fruit case)
- +1 more outcomes
Companies that use CloudSuite
Customer profileNamed customers11 records
Segments6 records
Ideal customer profiles2 records
CloudSuite technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
AI capability3 records
Feature13 records
CloudSuite partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core.
- AFAS SoftwarecorePre-built integration between CloudSuite eCommerce platform and AFAS ERP systems, enabling real-time synchronization of product data, pricing, and orders.
- Exact GlobecoreCertified integration with Exact Globe ERP for seamless data flow between eCommerce and back-office systems.
- InforcoreIntegration with Infor M3 ERP system enabling CloudSuite customers to connect their eCommerce operations with Infor's enterprise software.
- Kerridge CScoreIntegration partnership with Kerridge CS (Kerridge Commercial Systems) for wholesale distribution ERP connectivity.
- Microsoft Dynamics 365 Business CentralcoreNative integration with Microsoft Dynamics 365 Business Central for mid-market customers requiring Microsoft ecosystem connectivity.
- Microsoft Dynamics 365coreIntegration with full Microsoft Dynamics 365 suite for enterprise customers using Microsoft's ERP and CRM solutions.
- Exact OnlinecoreIntegration with Exact Online ERP for small to mid-market customers in the Netherlands.
- Oracle NetSuitecoreCertified integration with Oracle NetSuite cloud ERP platform for customers requiring Oracle's enterprise capabilities.
- SAPcoreIntegration with SAP S/4HANA for enterprise customers requiring connectivity to SAP's ERP infrastructure.
- Oracle JD EdwardscoreIntegration with Oracle JD Edwards EnterpriseOne for customers running Oracle's legacy ERP solutions.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
CloudSuite competitors and assessment
Company assessmentBroad incumbents
- Shopify Plus: Shopify Plus is the enterprise tier of Shopify, the dominant SaaS eCommerce platform. It recently launched Shopify B2B to serve wholesale customers directly, competing with CloudSuite for mid-market brands and wholesalers across Europe.
- Salesforce Commerce Cloud: Salesforce Commerce Cloud is an enterprise-grade eCommerce platform with B2B2C capabilities and deep CRM integration. It competes for the largest brand manufacturers and global wholesalers that CloudSuite targets at the enterprise end of the market.
- Adobe Commerce (Magento): Adobe Commerce is the enterprise eCommerce platform descended from Magento, with extensive B2B capabilities, customization, and ERP integrations. It competes with CloudSuite for larger brand manufacturers and wholesalers across Europe.
- HCL Commerce: HCL Commerce (formerly IBM WebSphere Commerce) is a long-standing enterprise B2B/B2C eCommerce platform with deep feature sets for manufacturers and large wholesalers. It competes with CloudSuite at the enterprise tier and is often considered in the same RFP cycles.
- BigCommerce: BigCommerce is a leading SaaS eCommerce platform with explicit B2B Edition targeting wholesalers, manufacturers, and B2B merchants. Its headless architecture, ERP integrations, and mid-market positioning make it a comparable incumbent competitor to CloudSuite.
Regional players
- Shopware: Shopware is a leading German-headquartered open-source eCommerce platform popular in the DACH region among mid-market merchants. It is a strong regional peer to CloudSuite, particularly relevant given CloudSuite's planned expansion into Germany.
Direct peers
- OroCommerce: OroCommerce is a B2B-focused eCommerce platform designed specifically for manufacturers, wholesalers, and distributors with complex B2B workflows. It is a direct vertical competitor to CloudSuite in the global B2B eCommerce software market.
- Spryker: Spryker is a composable commerce platform purpose-built for B2B, B2C, and marketplace business models, with strong adoption among manufacturers and wholesalers in DACH. It directly competes with CloudSuite in the European mid-market and enterprise B2B segment.
- Sana Commerce: Sana Commerce is a B2B eCommerce platform tightly integrated with ERP systems (SAP, Microsoft Dynamics, NetSuite), serving manufacturers, wholesalers, and distributors. It is the closest direct competitor to CloudSuite in product scope, target customer, and ERP-centric value proposition.
Emerging players
- Virto Commerce: Virto Commerce is an API-first, headless B2B and B2C eCommerce platform built on .NET, serving mid-market and enterprise manufacturers and distributors. It is comparable to CloudSuite in API-first architecture, B2B focus, and European customer base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
CloudSuite social profiles
Digital presenceCloudSuite financial estimates
Financial estimateRevenue estimate
Valuation estimate
CloudSuite leadership team
Management profileNumber of profiles
Profiles5 records
CloudSuite funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CloudSuite M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CloudSuite
What does CloudSuite do?
CloudSuite sells a SaaS eCommerce platform purpose-built for wholesalers and brand manufacturers, providing B2B and B2C webshop capabilities including commerce management, order management, product information management, pricing, and content management on a single API-first backend. The platform integrates in real time with leading ERP systems (SAP, Oracle, Microsoft Dynamics, Infor, AFAS, Exact) and is delivered as a subscription with automatic monthly releases. CloudSuite also provides Professional Services for implementation, customization, and consulting.
Is CloudSuite a public or private company?
CloudSuite is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was CloudSuite founded?
CloudSuite was founded in 2010. It employs 11 to 50 people.
Where is CloudSuite based?
CloudSuite is headquartered in Houten, Netherlands, in the Europe region.
How does CloudSuite make money?
Two revenue lines are on record. SaaS Platform Subscription is the primary driver. The others are professional Services.
Who are CloudSuite's main competitors?
Broad incumbents on record are Shopify Plus, Salesforce Commerce Cloud, Adobe Commerce (Magento), HCL Commerce and BigCommerce. Shopware is listed as a regional player. Direct peers are OroCommerce, Spryker and Sana Commerce. Virto Commerce is listed as an emerging player.
Does CloudSuite have an API?
Yes. CloudSuite operates on an API-first vision enabling integration with ERP systems and third-party tools. The platform supports real-time integration for up-to-date stock and pricing, enabling error-free and fast transaction processing. No specific API documentation URL or technical specifications (REST/GraphQL, auth method, rate limits) are detailed in the available sources.
What industry is CloudSuite in?
CloudSuite's product category is B2B eCommerce Platform. Its primary akta.pro industry code is BPAEAFAE, Cloud-Native Application Development (Containers/Kubernetes/Serverless), with a secondary code of HDAAAGAJ, B2B SaaS & Enterprise Personalization (CRM, Sales, Support). Its NAICS code is 513210 and its SIC code is 7371.