Core-Apps

What Core-Apps does

Core-Apps is a US-based software provider of mobile event applications and event management technology, founded in 2009 and headquartered in Arnold, Maryland. The company built a vertical SaaS platform tailored to nonprofits and associations, comprising four core modules: mobile Event Apps (schedules, maps, real-time updates), Check-in and Badging (with branded, on-demand badge printing), Lead Capture (for exhibitors and sponsors), and Event Registration. Configurability and ease of implementation are cited as the primary technical differentiators, with no proprietary API or SDK surface disclosed. The legal entity behind the business is Momentive Software Holdco, LLC, an LLC domiciled in the USA, following a Summer 2025 acquisition and rebrand to "Momentive Event Management Software."

Core-Apps monetizes through subscription-based software licensing, distributed via an enterprise field-sales motion (anchored by a "Get Your Demo" call-to-action) for large nonprofits and associations, supplemented by a self-serve website channel for mid-market event organizers. Pricing is quote-based and not publicly disclosed, consistent with enterprise SaaS sales patterns. The two declared primary customer segments — nonprofits and associations — share characteristics such as resource constraints, reliance on piecemeal technology stacks, and a need for unified operational tooling. The competitive position is described as moderate, anchored by vertical specialization and a comprehensive suite rather than by proprietary AI/ML technology or patents.

In Summer 2025, Core-Apps was acquired by Momentive Software Holdco and rebranded as Momentive Event Management Software, the independent entity ceasing to operate. The product set is now embedded within Momentive's broader portfolio of mission-driven organizational software (association management, fundraising, learning management, donor management, certification, career center, volunteer management, and accounting). The transaction integrates Core-Apps into a larger distribution and ecosystem context, but Core-Apps' standalone growth, headcount, and financial trajectory are no longer observable post-acquisition.

Name

Core-Apps

Legal name

Momentive Software Holdco, LLC

Website

https://core-apps.com

Company type

Private

Founded year

2009

Operating status

Acquired

Headcount range

11–50 employees

Short description

Core-Apps, now rebranded as Momentive Event Management Software, provided mobile event apps, registration, check-in and badging, and lead capture solutions for nonprofits and associations. Acquired by Momentive Software in Summer 2025, its products now sit within a broader mission-driven organizational software suite.

Ownership category

akta.pro rank

Product category

Event Management Software

NAICS

Convention and Trade Show Organizers (56192)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Meeting & Event Program Technology (Registration, Apps, Badging) (THACAFAB)

akta.pro secondary industry

Ticketing, Registration & Event Technology (Badging, Apps) (BPAFAGAL)

Keywords

• Event management software
• Mobile event apps
• Association event technology
• Nonprofit event platform
• Event registration platform

Headquarters

HQ city

Arnold

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Event Management Software Subscription: Core-Apps, now operating as Momentive Event Management Software, generates revenue through subscription-based software licensing for event apps, check-in systems, and registration platforms targeted at nonprofits and associations.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Core-Apps (now operating as Momentive Event Management Software) provides a unified suite of mobile event applications and event management software for nonprofits and associations. The platform includes configurable event apps, on-demand check-in and badging, attendee registration, and lead capture tools that together enable mission-driven organizations to run end-to-end events from registration through post-event follow-up.

Product overview

Core-Apps, now rebranded as Momentive Event Management Software (Summer 2025), is a unified platform offering event technology solutions. The portfolio includes Event Apps (mobile apps with schedules, maps, and updates), Check-in and Badging (with on-demand badge printing), Lead Capture (for exhibitors and sponsors), and Event Registration. These products work together as an integrated event management ecosystem designed for nonprofits and associations to run events end-to-end from registration through post-event lead management.

Differentiator

Problem solved

Functional benefit

Products and services

• Event Apps Configurable mobile event applications that deliver event schedules, maps, and real-time updates to attendees. Targeted at nonprofits and associations running conferences and events.
• Check-in and Badging Attendee check-in solution that supports branded, on-demand badge printing to streamline the on-site event experience. Used by event organizers for conferences and meetings.
• Event Registration Intuitive registration platform for attendees, sponsors, and exhibitors that simplifies event data collection and boosts engagement. Designed for nonprofit and association events.
• Lead Capture Tool that enables exhibitors and sponsors to capture and manage attendee leads during events through configurable data collection.

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Scale indicators2 records

Recent moves4 records

Expansion highlights5 records

Broad incumbents

• Cvent: Cvent is a leading enterprise event management platform offering event registration, mobile event apps, venue sourcing, and attendee engagement. It is comparable to Core-Apps as a broader incumbent in the same event technology category, with significantly larger scale and a more horizontal GTM that overlaps the nonprofit/association segment.
• Eventbrite: Eventbrite is a large consumer and prosumer event ticketing and registration platform with self-serve event creation tools. It competes with Core-Apps in event registration and event page management but skews toward consumer/small-business events rather than nonprofits and associations.

Direct peers

• Bizzabo: Bizzabo is an event experience platform offering event registration, mobile event apps, onsite solutions, and attendee engagement. It is a direct competitor to Core-Apps, serving similar mid-market and enterprise event organizers with a comparable end-to-end event technology stack.
• EventMobi: EventMobi provides mobile event apps, registration, check-in, and live engagement tools for conferences and meetings. It is a direct peer to Core-Apps with overlapping product capabilities targeting associations, corporations, and event planners.
• Whova: Whova offers event apps, registration, ticketing, and attendee networking for conferences and community events. It is a direct peer to Core-Apps in mobile event apps and registration, often competing for association and nonprofit event technology deals.
• RainFocus: RainFocus is an event management platform focused on large enterprise events with deep registration, lead capture, and analytics capabilities. It directly competes with Core-Apps in the lead capture and registration layer for large association-style events.
• Webex Events (formerly Socio): Webex Events is Cisco's event management platform offering event apps, registration, and hybrid event capabilities. It directly competes with Core-Apps, especially for enterprise and association buyers looking for a single event technology vendor with broader Cisco backing.
• Aventri: Aventri provides event management software for in-person, virtual, and hybrid events, including registration, mobile apps, and attendee engagement. It is a direct peer to Core-Apps across the full event lifecycle suite.

Emerging players

• Personify (Certain / Aria): Personify offers association management and event technology (including Certain and Aria platforms) purpose-built for associations and nonprofits. It is a direct competitor to Core-Apps in the nonprofit/association vertical with strong overlap in event registration and member engagement.
• Yapp: Yapp is a self-serve mobile event app builder targeting smaller events, conferences, and community gatherings. It is an emerging player with partial overlap to Core-Apps' Event Apps product, particularly for smaller nonprofits and mid-market event organizers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/CoreApps
• Facebookfacebook.com/coreapps2012

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Core-Apps