What VelvetJobs does

VelvetJobs LLC is a Los Angeles-based career services platform founded in 2013 by Pavel Krapivin, a Harvard Business School and MIT graduate and former Vice President at Warner Bros. Entertainment. The company operates a dual-sided platform serving individual job seekers — who use resume-building tools, search curated job listings, and purchase resume writing or career coaching — and enterprise employers, who purchase outplacement, employer branding, and recruitment services. VelvetJobs brands itself as 'The Career Matchmakers' and positions around human curation of jobs and employers in targeted verticals including Fashion, Entertainment, Media, Sports, and Finance & Investment, rather than competing on raw listing volume.

The technology stack is a cloud-based SaaS platform hosted on Amazon Web Services (AWS), integrated with Stripe for payments, Mailchimp and Sendgrid for email, Zendesk and Salesforce for customer service, Sovren for resume parsing, New Relic for analytics, and OneTrust for cookie consent management; social login is supported via LinkedIn, Facebook, and Google. Core products include a Resume Builder with 15+ professionally designed templates, a Job Search platform with over 1 million curated listings, a Resume Samples library of 17,050+ examples, an Articles & Career Insights content resource, and enterprise Outplacement and Employer Branding services. The platform also offers add-on modules such as Cover Letter Builder, Career Coaching, Resume Writing Services, and Recruitment Services.

VelvetJobs monetizes through a hybrid revenue model: a freemium candidate offering with auto-renewing monthly premium subscriptions, non-refundable one-time professional services (resume writing, career coaching), and enterprise managed services for outplacement, employer branding, and job advertising. Distribution is primarily through a self-serve web platform (www.velvetjobs.com) supported by content marketing, SEO driven by the resume samples library, and paid advertising across Google, Facebook, LinkedIn, Twitter, Pinterest, Microsoft, and Criteo, with direct enterprise sales for B2B outplacement engagements. The company is privately held and founder-controlled, with no institutional investors, funding rounds, M&A activity, or acquisitions disclosed in the source data.

Name

VelvetJobs

Legal name

VelvetJobs LLC

Website

https://velvetjobs.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

VelvetJobs LLC is a Los Angeles-based career services platform founded in 2013 that operates a curated job marketplace, resume builder, and outplacement services for job seekers and enterprise employers.

Ownership category

akta.pro rank

Product category

Career Services Platform

NAICS

Employment Placement Agencies (561311), Employment Services (5613)

SIC

Services-Employment Agencies (7361), Services-Advertising (7310)

akta.pro primary industry

Job Placement, Matching & Career Navigation Services (EDAAAOAL)

akta.pro secondary industries

Resume, LinkedIn & Personal Branding Services (Transition-Focused) (BPACAOAH), Employer Brand & Recruitment Marketing Creative Agencies (MPAAAAAM), Resume & Professional Branding (CV, LinkedIn, Portfolio) (EDAAAKAB)

Keywords

• Career matchmaking platform
• Outplacement services
• Resume builder software
• Employer branding solutions
• Recruitment advertising services

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Premium Candidate Subscriptions: Auto-renewing monthly premium subscriptions providing access to enhanced platform features and functionality for job seekers.
2. Resume Writing Services: Professional resume writing services for candidates. All sales are final and non-refundable per terms.
3. Career Coaching Services: Professional career coaching services. All sales are final and non-refundable.
4. Outplacement Services for Enterprise: Career transition services provided to enterprise clients for employees being displaced. Includes job search support and employer branding during transition.
5. Employer Branding Services: Branding services for employers to manage their employer brand during workforce transitions.
6. Recruitment and Job Advertising Services: Job advertising services and recruiting solutions for employers seeking talent.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

VelvetJobs operates a career matchmaking platform serving both individual job seekers and enterprise employers. For candidates, it provides a resume builder with 15+ professional templates, a curated job search platform with 1M+ listings, resume writing services, career coaching, and a 17,050+ resume samples library. For employers, it offers outplacement services, employer branding support, recruitment services, and job advertising solutions.

Product overview

VelvetJobs is a career matchmaking platform offering a suite of interconnected products for job seekers and employers. The core offerings include a Resume Builder (with 30+ templates), Job Search Platform (1M+ curated jobs), and Outplacement Services for enterprise clients. Additional products include Resume Writing Services, Cover Letter Builder, Employer Branding Services, Recruitment Services, and a Career Coaching module. The platform also provides content resources including a Resume Samples Library (17,000+ samples) and Articles & Career Insights. The ecosystem connects candidates seeking jobs with employers seeking talent, while providing supporting tools for the entire career transition process.

Differentiator

Problem solved

Functional benefit

Products and services

• Resume Builder Online resume creation tool that allows users to create professional resumes using 15+ customizable templates designed by award-winning graphic designers, with pre-written bullet points, PDF download, or online publishing options with privacy controls. For job seekers.
• Job Search Platform Curated job board featuring over 1 million curated job listings from leading companies across lucrative industries, with handpicked companies vetted by a curation team. For job seekers.
• Outplacement Services Career transition services provided to enterprise clients to help departing employees find new employment, including career coaching, resume support, and job search assistance during workforce transitions. For enterprise employers.
• Employer Branding Services Services to help companies manage and enhance their employer brand during workforce transitions and general employer brand development. For enterprise employers.
• Resume Writing Services Professional resume writing assistance where experts help candidates create impressive resumes tailored to their target positions. For job seekers.
• Recruitment Services Job listing advertising and recruitment services for employers to find and attract qualified candidates. For enterprise employers.
• Cover Letter Builder Tool for creating professional cover letters that complement user resumes for job applications. For job seekers.
• Career Coaching Professional guidance and coaching services to help job seekers navigate career transitions and improve their job search strategies. For job seekers.
• Resume Templates Collection of 15-30+ professionally designed resume templates created by award-winning graphic designers for various industries and styles. For job seekers.

Quantifiable outcome

• Over 1 million curated job listings available
• +1 more outcomes

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration16 records

Feature4 records

Partnerships

Six partnerships are on record, tiered core.

• StripecoreTechnology or IntegrationPayment processing partner for processing premium subscriptions, resume writing services, and other paid services on the VelvetJobs platform.
• MailchimpcoreTechnology or IntegrationNewsletter and marketing communications platform for customer email updates, promotional offers, and career content distribution.
• SendgridcoreTechnology or IntegrationEmail delivery infrastructure for transactional and marketing communications with platform users.
• ZendeskcoreTechnology or IntegrationCustomer service and support ticketing platform for handling user inquiries and support requests.
• SalesForcecoreTechnology or IntegrationCustomer relationship management system for managing customer data and service interactions.
• Amazon Web Services (AWS)coreTechnology or IntegrationCloud infrastructure provider hosting VelvetJobs platform data with data centers in the United States. Data transfers comply with EU standard contractual clauses.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• TopResume: Professional resume writing and review service. Directly comparable to VelvetJobs' resume writing and resume builder offerings, with a more specialized professional-services focus.
• ZipRecruiter: Job marketplace connecting employers with candidates via AI-driven matching. Closely comparable to VelvetJobs' curated job search and recruitment services for SMB and enterprise employers.
• Randstad RiseSmart: Enterprise outplacement and career transition provider — directly competing with VelvetJobs' outplacement services for corporate workforce reduction engagements.
• CareerBuilder: Established job board and talent acquisition platform offering job search, resume tools, and recruitment advertising — directly overlapping VelvetJobs' product portfolio.
• The Muse: Career platform combining curated job listings with career advice and company insights. Closely aligned with VelvetJobs' curated, content-driven approach to job discovery, particularly for knowledge workers.
• Glassdoor: Job search and employer review platform owned by Indeed/Recruit. Directly comparable to VelvetJobs' job search and employer branding offerings, with a stronger employer reviews angle.

Broad incumbents

• Right Management (ManpowerGroup): Global outplacement and talent management arm of ManpowerGroup. Competes with VelvetJobs' enterprise outplacement offering with deeper resources and broader geographic coverage.
• Indeed: Largest job search engine globally, aggregating millions of listings. Overlaps with VelvetJobs' job search platform and recruitment/advertising services, but at a far broader scale and without VelvetJobs' curation focus.
• LinkedIn: The dominant professional network with built-in job search, recruiter tools, and learning. Competes with VelvetJobs across job matching, employer branding, and recruitment advertising at massive scale.

Emerging players

• Ladders: Job platform focused on $100K+ career opportunities, sharing VelvetJobs' focus on higher-quality, curated listings for professional candidates.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Pinterestpinterest.com/velvetjobs
• Xx.com/velvetjobs
• Facebookfacebook.com/velvetjobs
• LinkedInlinkedin.com/company/velvetjobs

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about VelvetJobs