Senior Place

Name

Senior Place

Legal name

Senior Place

Website

https://seniorplace.io

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Senior Care Placement Software

NAICS

Services for the Elderly and Persons with Disabilities (624120), Services for the Elderly and Persons with Disabilities (62412)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

Senior Living & 55+ Community Brokerage (BPAJAAAH)

akta.pro secondary industries

Housing & Placement Coordination (Assisted Living, Memory Care, SNF) (HSABAIAL), Elder Services & Aging Support (BPAGAEAF)

Keywords

• Senior placement software
• Referral agency platform
• HIPAA-compliant CRM
• Eldercare placement tools
• Care management software

Headquarters

HQ city

Kirkland

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations

Revenue model

1. SaaS Subscription: The company generates revenue through a subscription-based software platform model, providing access to their placement management software on a recurring basis. Pricing is quote-based rather than publicly disclosed.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Senior Place provides a cloud-based, HIPAA-compliant SaaS platform purpose-built for senior placement and referral agencies. The unified software combines client pipeline tracking (kanban view), community comparison tools, fast community referrals, e-signature collection, tailored reporting, and color-coded task management to streamline the full placement workflow from intake through placement completion.

Product overview

Senior Place is a unified software platform for senior placement and referral agencies, described as the #1 solution in this space. The platform is HIPAA-compliant and combines six core integrated modules: Pipeline View (kanban-based client tracking), Community Comparison Tool (for family decision-making), Community Referral System (for matching and sending referrals), Reports Module (for business analytics), eSignature (for digital agreements), and Task Management System (for workflow coordination). These modules work together to streamline the complete senior placement workflow from client intake through placement completion.

Differentiator

Problem solved

Functional benefit

Products and services

• Senior Place Platform HIPAA-compliant, cloud-based SaaS platform purpose-built for senior placement and referral agencies. Combines pipeline tracking, community referrals, e-signature, reporting, and task management to manage the full placement workflow. Sold on a recurring subscription basis to small and mid-sized placement agencies in the United States.

Quantifiable outcome

• Agencies report greatly improved efficiency allowing more time for client experience
• +2 more outcomes

Named customers6 records

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

One partnership is on record.

• National Placement & Referral Alliance (NPRA)minorGTM or Marketing PartnerSenior Place is a proud sponsor of the National Placement & Referral Alliance. This sponsorship demonstrates industry engagement and provides visibility among senior placement professionals. The partnership appears to be a marketing/sponsorship relationship rather than a technical or strategic integration.

Scale indicators1 record

Recent moves4 records

Broad incumbents

• A Place for Mom: Largest US senior living referral service connecting families with communities. While A Place for Mom is itself a placement agency (and thus a customer archetype for Senior Place), its scale and brand make it the dominant force in the placement workflow that Senior Place's software supports.
• Caring.com: Senior care marketplace and resource site with a placement/referral arm for assisted living, memory care, and home care. Comparable to Senior Place's customer base as another senior-care demand-generation and matching channel in the same ecosystem.
• HubSpot: Generalist CRM and operations suite used by many small service businesses. Represents the most plausible substitute for Senior Place's pipeline, contact, and task-management features if a placement agency does not need vertical-specific workflows.
• Salesforce: Enterprise CRM platform with extensible app ecosystem. Relevant as a potential competitor or platform onto which placement-specific apps could be built, particularly for agencies that want to consolidate vendors.
• Zoho CRM: Affordable, broad-feature CRM widely used by SMB service firms. Functions as a substitute option for placement agencies evaluating whether to buy a vertical tool or a generalist one.
• Pipedrive: Sales-focused CRM with visual pipeline management, a feature set directly comparable to Senior Place's kanban pipeline. Used by many small consultancies and advisory firms similar to Senior Place's customer base.
• PointClickCare: Leading EHR/operations platform for senior living and skilled nursing operators. Relevant peer because Senior Place's customers (placement agencies) and PointClickCare's customers (communities) sit on opposite sides of the same referral workflow.

Direct peers

• Seniorly: Online senior living marketplace that helps families find and compare communities. Operates adjacent to the placement agencies Senior Place serves, often competing for the same family-lead funnels and offering software-like tools to communities.
• CarePatrol: Franchised senior placement advisory network helping families find assisted living, memory care, and in-home care. Closely matches the customer profile Senior Place targets and represents the typical SMB agency buyer of vertical placement software.

Emerging players

• WellSky (formerly Kinnser): Healthcare and post-acute software platform that touches home health, hospice, and senior services. Adjacent to Senior Place's market because agencies and communities often run overlapping vendor stacks for senior care operations.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/senior-place-io

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Senior Place