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Byte

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uuid000amel

Namestring
Byte
Websiteurl
byte.com
Company typeenum
Private
Founded yearint
2017
Descriptiontext

Byte was a for-profit healthcare company headquartered in Los Angeles, California, that offered dental aligners and teeth whitening services. Founded in 2017, the company operated with a workforce of 251–500 employees and served consumer patients in the direct-to-consumer dental aesthetics segment. The company held a registered trademark on the Byte® brand name and maintained a public-facing website at byte.com.

No further product, pricing, technology, or go-to-market detail is available in the source material. The company's own website currently states that "Byte has concluded its operations," with remaining inquiries directed to a generic email address ([email protected]). The source data does not disclose revenue, funding history, leadership, customer composition, operating geographies, app presence, or any underlying clinical or manufacturing technology — all of which limits any deeper commercial or technical characterization of the business prior to its wind-down.

The closure announcement on the company's website is the only verified post-operating-status signal in the data set, and there is no evidence of a parent company, successor entity, acquisition, or restructuring transaction accompanying the cessation of operations.

Short descriptiontext

Byte was a Los Angeles-based, for-profit healthcare company founded in 2017 that offered direct-to-consumer dental aligners and teeth whitening services. The company has since concluded its operations.

Operating statusenum
Closed
Ownership categoryenum
Headcount rangeband
251–500
akta.pro rankint
HeadquartersLos Angeles, United States
HQ citystring
Los Angeles
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Keyword5 values
clear aligners, teeth whitening, at-home orthodontics, dental aligner treatment, cosmetic dentistry
Industry4 codes
1Clear Aligner Orthodontics
CodeHLABABADPrimaryYes
2Orthodontic Appliances & Aligners Fabrication
CodeHLABAJADPrimaryNo
3Orthodontic & Aligner Care (Cleaners, Cases, Wax)
CodeCRABAFAHPrimaryNo
4Cosmetic & Esthetic Dentistry (Veneers/Whitening/Bonding)
CodeHLABAAACPrimaryNo
NAICS code2 codes
  • Dental Laboratories339116
  • Offices of Dentists621210
Product category
Orthodontic Services
Cost components5 values
Personnel, Supply Chain, Marketing or Sales, Operations, Technology or R&D
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Byte was a direct-to-consumer dental healthcare company that provided at-home clear aligner orthodontic treatment and teeth whitening services to individual customers. Its offering combined remote dental impression kits, custom-manufactured clear aligners, and accompanying whitening products delivered to consumers' homes. The company has since concluded its operations.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Byte has concluded its operations. No product information is available from the source.

Product and service2 records
1Byte Clear Aligner Treatment
CategoryOrthodontic Services
Description

Direct-to-consumer clear aligner orthodontic treatment for adults seeking at-home teeth straightening. Customers received impression kits, custom aligners, and remote treatment oversight without in-office visits.

2Byte Teeth Whitening
CategoryCosmetic Dentistry
Description

At-home teeth whitening product/service for consumers seeking cosmetic dental brightening. Sold as part of Byte's dental care offering alongside its aligner treatment.

Recent move1 record

Each record includes

Date, Type, Title, Description, Source

Peers10 records
TypeDirect peer
Description

Direct-to-consumer clear aligner company offering affordable at-home orthodontic treatment. Operated the same D2C model as Byte before ceasing operations in 2018, making it a relevant peer for understanding the D2C aligner market dynamics and unit economics that ultimately challenged Byte as well.

TypeDirect peer
Description

Direct-to-consumer clear aligner competitor with a nearly identical business model to Byte - remote impression kits, an affiliated dentist network, and custom-manufactured aligners shipped to consumers. Both targeted price-sensitive adults seeking orthodontic treatment outside traditional channels, and both ultimately ceased operations, providing the closest business-model parallel.

TypeDirect peer
Description

Direct-to-consumer clear aligner company offering remote orthodontic treatment with a network of affiliated dentists. Operated a similar D2C orthodontic model to Byte, including at-home impression kits and licensed professional oversight, before being acquired by PlusDental.

TypeDirect peer
Description

Maker of Invisalign clear aligners - the dominant player in the clear aligner category that Byte competed in. Align's Invisalign system uses the same core technology (sequential clear aligners for tooth movement) and targets a similar orthodontic patient base, making it the most directly comparable peer for Byte's aligner offering.

TypeBroad incumbent
Description

Owner of the Colgate brand and the Colgate Optic White whitening line, among other oral care products. Competes in the same at-home teeth whitening category as Byte's whitening offering, with significantly broader retail distribution and consumer brand recognition.

TypeBroad incumbent
Description

Owner of the Crest brand, including Crest Whitestrips - the leading mass-market teeth whitening product. Overlaps with Byte's whitening offering but competes through mass retail distribution and brand scale rather than direct-to-consumer dental services.

TypeBroad incumbent
Description

Large dental products distributor and equipment supplier with a growing presence in clear aligners and digital orthodontic workflows. While not a direct D2C competitor, Henry Schein serves the same dental and orthodontic market with technology and supply distribution relevant to aligner manufacturing.

TypeBroad incumbent
Description

Major dental equipment and technology manufacturer that acquired Byte in late 2020 for approximately $1.04B and subsequently discontinued the standalone Byte brand. SureSmile is Dentsply Sirona's in-office clear aligner line, making them both a former parent and a direct aligner competitor offering an alternative channel.

TypeBroad incumbent
Description

Provider of Clarity clear aligner systems sold through dental professionals. As a broad incumbent in the dental products space, they offer overlapping clear aligner capabilities as part of a wider portfolio of dental supplies and orthodontic equipment, competing for the same end-patient demand that Byte addressed.

TypeDirect peer
Description

Direct-to-consumer teeth whitening brand offering LED whitening kits and related oral care products. Competes with Byte's whitening line in the consumer-facing aesthetic dental category using a similar online, ship-to-consumer go-to-market motion.

Market position
Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat1 record

Each record includes

Type, Details

Key risks5 records

Each record includes

Headline, Details, Source

Key highlights3 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Byte

Orthodontic Servicesbyte.com

Byte was a Los Angeles-based, for-profit healthcare company founded in 2017 that offered direct-to-consumer dental aligners and teeth whitening services. The company has since concluded its operations.

What Byte does

Byte was a for-profit healthcare company headquartered in Los Angeles, California, that offered dental aligners and teeth whitening services. Founded in 2017, the company operated with a workforce of 251–500 employees and served consumer patients in the direct-to-consumer dental aesthetics segment. The company held a registered trademark on the Byte® brand name and maintained a public-facing website at byte.com.

No further product, pricing, technology, or go-to-market detail is available in the source material. The company's own website currently states that "Byte has concluded its operations," with remaining inquiries directed to a generic email address ([email protected]). The source data does not disclose revenue, funding history, leadership, customer composition, operating geographies, app presence, or any underlying clinical or manufacturing technology — all of which limits any deeper commercial or technical characterization of the business prior to its wind-down.

The closure announcement on the company's website is the only verified post-operating-status signal in the data set, and there is no evidence of a parent company, successor entity, acquisition, or restructuring transaction accompanying the cessation of operations.

Byte firmographics

Firmographics
Name
Byte
Website
https://byte.com
Company type
Private
Founded year
2017
Operating status
Closed
Headcount range
251–500 employees
Short description
Byte was a Los Angeles-based, for-profit healthcare company founded in 2017 that offered direct-to-consumer dental aligners and teeth whitening services. The company has since concluded its operations.
Ownership category
akta.pro rank

Byte industry classification

Industry
Product category
Orthodontic Services
NAICS
Dental Laboratories (339116), Offices of Dentists (621210)
akta.pro primary industry
Clear Aligner Orthodontics (HLABABAD)
akta.pro secondary industries
Orthodontic Appliances & Aligners Fabrication (HLABAJAD), Orthodontic & Aligner Care (Cleaners, Cases, Wax) (CRABAFAH), Cosmetic & Esthetic Dentistry (Veneers/Whitening/Bonding) (HLABAAAC)

Keywords

  • Clear aligners
  • Teeth whitening
  • At-home orthodontics
  • Dental aligner treatment
  • Cosmetic dentistry

Where Byte is headquartered

Location

Headquarters

HQ city
Los Angeles
HQ country
United States
HQ region
North America

Markets served

Byte business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Supply Chain, Marketing or Sales, Operations, Technology or R&D

Byte product offering

Product offering

Core offering

Byte was a direct-to-consumer dental healthcare company that provided at-home clear aligner orthodontic treatment and teeth whitening services to individual customers. Its offering combined remote dental impression kits, custom-manufactured clear aligners, and accompanying whitening products delivered to consumers' homes. The company has since concluded its operations.

Product overview

Byte has concluded its operations. No product information is available from the source.

Differentiator

Problem solved

Functional benefit

Products and services

  • Byte Clear Aligner Treatment Direct-to-consumer clear aligner orthodontic treatment for adults seeking at-home teeth straightening. Customers received impression kits, custom aligners, and remote treatment oversight without in-office visits.
  • Byte Teeth Whitening At-home teeth whitening product/service for consumers seeking cosmetic dental brightening. Sold as part of Byte's dental care offering alongside its aligner treatment.

Companies that use Byte

Customer profile

Ideal customer profiles1 record

Byte technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Byte partnerships and signals

Strategic signal

Recent moves1 record

Byte competitors and assessment

Company assessment

Direct peers

  • SmileLove: Direct-to-consumer clear aligner company offering affordable at-home orthodontic treatment. Operated the same D2C model as Byte before ceasing operations in 2018, making it a relevant peer for understanding the D2C aligner market dynamics and unit economics that ultimately challenged Byte as well.
  • SmileDirectClub: Direct-to-consumer clear aligner competitor with a nearly identical business model to Byte - remote impression kits, an affiliated dentist network, and custom-manufactured aligners shipped to consumers. Both targeted price-sensitive adults seeking orthodontic treatment outside traditional channels, and both ultimately ceased operations, providing the closest business-model parallel.
  • Candid: Direct-to-consumer clear aligner company offering remote orthodontic treatment with a network of affiliated dentists. Operated a similar D2C orthodontic model to Byte, including at-home impression kits and licensed professional oversight, before being acquired by PlusDental.
  • Align Technology (Invisalign): Maker of Invisalign clear aligners - the dominant player in the clear aligner category that Byte competed in. Align's Invisalign system uses the same core technology (sequential clear aligners for tooth movement) and targets a similar orthodontic patient base, making it the most directly comparable peer for Byte's aligner offering.
  • Snow Teeth Whitening: Direct-to-consumer teeth whitening brand offering LED whitening kits and related oral care products. Competes with Byte's whitening line in the consumer-facing aesthetic dental category using a similar online, ship-to-consumer go-to-market motion.

Broad incumbents

  • Colgate-Palmolive (Colgate Optic White): Owner of the Colgate brand and the Colgate Optic White whitening line, among other oral care products. Competes in the same at-home teeth whitening category as Byte's whitening offering, with significantly broader retail distribution and consumer brand recognition.
  • Procter & Gamble (Crest Whitening): Owner of the Crest brand, including Crest Whitestrips - the leading mass-market teeth whitening product. Overlaps with Byte's whitening offering but competes through mass retail distribution and brand scale rather than direct-to-consumer dental services.
  • Henry Schein: Large dental products distributor and equipment supplier with a growing presence in clear aligners and digital orthodontic workflows. While not a direct D2C competitor, Henry Schein serves the same dental and orthodontic market with technology and supply distribution relevant to aligner manufacturing.
  • Dentsply Sirona (SureSmile): Major dental equipment and technology manufacturer that acquired Byte in late 2020 for approximately $1.04B and subsequently discontinued the standalone Byte brand. SureSmile is Dentsply Sirona's in-office clear aligner line, making them both a former parent and a direct aligner competitor offering an alternative channel.
  • Solventum (formerly 3M Oral Care - Clarity Aligners): Provider of Clarity clear aligner systems sold through dental professionals. As a broad incumbent in the dental products space, they offer overlapping clear aligner capabilities as part of a wider portfolio of dental supplies and orthodontic equipment, competing for the same end-patient demand that Byte addressed.

Market position

Weaknesses4 records

Competitive moat1 record

Key risks5 records

Key highlights3 records

Customer concentration

Byte social profiles

Digital presence

Byte financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Byte leadership team

Management profile

Number of profiles

Byte funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Byte M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Byte

What does Byte do?

Byte was a direct-to-consumer dental healthcare company that provided at-home clear aligner orthodontic treatment and teeth whitening services to individual customers. Its offering combined remote dental impression kits, custom-manufactured clear aligners, and accompanying whitening products delivered to consumers' homes. The company has since concluded its operations.

Is Byte a public or private company?

Byte is a private company. It is classified as unknown and is currently closed.

When was Byte founded?

Byte was founded in 2017. It employs 251 to 500 people.

Where is Byte based?

Byte is headquartered in Los Angeles, United States, in the North America region.

Who are Byte's main competitors?

Direct peers on record are SmileLove, SmileDirectClub, Candid, Align Technology (Invisalign) and Snow Teeth Whitening. Broad incumbents are Colgate-Palmolive (Colgate Optic White), Procter & Gamble (Crest Whitening), Henry Schein, Dentsply Sirona (SureSmile) and Solventum (formerly 3M Oral Care - Clarity Aligners).

Does Byte have an API?

No public API is recorded for Byte.

What industry is Byte in?

Byte's product category is Orthodontic Services. Its primary akta.pro industry code is HLABABAD, Clear Aligner Orthodontics, with a secondary code of HLABAJAD, Orthodontic Appliances & Aligners Fabrication. Its NAICS code is 339116.

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Live signals
Iowa Capital DispatchBoard imposes $5,000 fine on Iowa dentist • Iowa Capital DispatchThe Iowa Dental Board imposed a $5,000 fine and issued a warning to dentist Darrell Ginsberg for allegedly practicing in an unsafe manner while working with the company Byte. The board cited concerns regarding patient safety and communication protocols after a patient reported physical harm from retainers overseen by Ginsberg without direct consultation. Ginsberg has since ceased his work with Byte or other direct-to-consumer alignment companies.American City Business JournalsByte smashburger opens Westshore location in Tampa gas stationByte is opening a new location in Tampa's Westshore area, moving into a space that currently houses Subway and a Citgo convenience store. The 2,500-square-foot building will be remodeled, with startup costs in the six-figure range, and a food truck is expected to open between June and July. The company aims to have five operating stores in Florida by next year.openPR.comGrowing Consumer Interest Drives Clear Aligners Market Toward USD 37.7 Billion by 2035 - Notable Players Include Align Technology, SmileDirectClub, Candid Co, Byte, ClearCorrect, SnapCorrect, Orthly,Market Research Future forecasts the global clear aligners market to grow from USD 6.226 billion in 2025 to USD 37.7 billion by 2035, driven by rising consumer demand for aesthetic dental solutions and advancements in digital dentistry technologies. The report highlights key industry players including Align Technology, SmileDirectClub, Candid Co, Byte, ClearCorrect, SnapCorrect, Orthly, and 3M as major contributors to this expansion.PR NewswireLevi & Korsinsky Reminds Dentsply Investors of the Pending Class Action Lawsuit with a Lead Plaintiff Deadline of January 27, 2025 - XRAYLaw firm Levi & Korsinsky has notified investors of a pending securities class action lawsuit against Dentsply Sirona Inc., alleging the company made false statements and concealed material facts related to its Byte direct-to-consumer aligner business between May 6, 2021 and November 6, 2024. The complaint alleges Dentsply knowingly sold Byte aligners to contraindicated patients, failed to adequately screen patients, received numerous injury reports, and did not notify the FDA as required, while materially overstating Byte's goodwill value. Investors who suffered losses have until January 27, 2025 to request appointment as lead plaintiff.PR NewswireGlobal Intraoral Scanners Market is Estimated to hit a Revenue of US$ 644.8 Mn by 2022, and Further Expand at a CAGR of 7.6% to Breach US$ 1.3 Bn Value by year 2032-end | Future Market Insights, Inc.Future Market Insights released an industry analysis projecting the global intraoral scanners market to grow from US$ 644.8 million in 2022 to US$ 1.3 billion by 2032, representing a compound annual growth rate of 7.6%. Growth drivers include an aging global population, rising prevalence of oral diseases and periodontal conditions (affecting 47.2% of Americans over 30), and increased demand for advanced diagnostic dental technology. The report identifies North America as holding the highest regional market share in 2021, while key industry developments include Align Technology's October 2022 launch of its iTero-Exocade connector software and Dentsply Sirona's 2021 acquisition of direct-to-consumer clear aligner company Byte.PR NewswireNational Advertising Division Recommends Byte Disclose Incentivized Reviews for Aligner ProductsThe National Advertising Division (NAD) recommended that Straight Smile, LLC (Byte) provide clear disclosures for incentivized reviews and modify its advertising rankings on BestCompany.com. This decision followed a challenge by competitor SmileDirectClub regarding the transparency of Byte's marketing practices. Byte agreed to comply with the NAD's recommendations while maintaining some disagreement with the findings.TechCrunchKerry Washington explains why she became a startup investorActress Kerry Washington discussed her transition from entertainment to startup investing at TechCrunch Disrupt, tracing her interest in technology to the 2012 premiere of "Scandal," which she credits to social media support for its survival. Her investment portfolio includes The Wing, Community, Byte, and an undisclosed direct-to-consumer fashion startup, driven by her desire for greater creative input beyond celebrity endorsement roles. Washington also addressed controversy at The Wing, where employee mistreatment allegations led to CEO Audrey Gelman's departure, stating her commitment to "increased transparency and accountability" as an investor.TechCrunchByte projects $100 million in 2020 revenue without increasing marketing spendByte, a bootstrapped invisible-aligner company founded in 2017, is on track to reach a $100 million revenue run rate in Q2 2020, driven by 10x revenue growth in Q1 2020 compared to the same period in 2019. The company's customer acquisition cost dropped by 50% from late 2019 through April 2020, aided by reduced Google keyword prices during the COVID-19 pandemic and a doubling of organic traffic. Byte is preparing for international expansion and a forthcoming bytePro launch that will integrate dentists and orthodontists into its treatment process.