Maldonado Nursery & Landscaping

What Maldonado Nursery & Landscaping does

Maldonado Nursery & Landscaping, Inc. is a family-owned commercial and residential landscaping company headquartered in San Antonio, Texas, founded in 1987 by Rogelio Maldonado and his three sons. The company provides landscape construction, landscape maintenance, hardscape, irrigation and water management, sports turf, residential landscaping, and multi-location management services to a customer base spanning homeowner associations (HOAs), commercial property managers, general contractors and developers, municipal and K-12 entities (including Austin ISD and Birdville High School), professional sports facilities (Houston Rockets Training Center), retail operators (Costco, H-E-B, QT), hospitality (Great Wolf Lodge), and custom residential homeowners, with disclosed project values ranging from $80K (Chandler Estates) to $1.3M (Austin ISD 10-acre campus).

The operating platform is built around six service lines: landscape construction, landscape maintenance, residential landscaping, water management, sports turf, and multi-location management. Technical capabilities include laser grading technology for athletic field construction, 3D design imaging software for residential previews, smart irrigation controllers and wireless soil-moisture sensors delivered through a Rain Bird partnership, and certified arborist-led tree care. The company holds ISA Certified Arborist, OSHA 30/CPR, TCEQ irrigation, HUB, TNLA, NALP, and TCIA credentials and employs H-2B-visa-supplemented field crews. Capacity is 500+ employees across six owned-and-operated branches in San Antonio (corporate HQ and two satellite branches), Austin, Houston, Corpus Christi, and Dallas-Fort Worth (the most recent branch, founded April 2024).

Revenue is generated through two primary mechanics: one-time project-based landscape construction contracts (budget tiers publicly disclosed from $5K–$250K+ residential and below $250K–$5M+ commercial) and recurring multi-year landscape maintenance contracts with HOAs and commercial property managers delivered via dedicated account managers. Go-to-market is sales-led — direct field sales, website quote requests with budget-tier selection, and residential design consultations on property walk-throughs — combined with content marketing through the company blog and email newsletter. Pricing is quote-based, no public revenue or pricing disclosure is published, and the company remains privately held with no institutional investors identified. Co-owners Jerry and Oscar Maldonado lead the business after founder Rogelio's 2012 retirement, supported by a professional management team including COO Nick Gage and division presidents.

Name

Maldonado Nursery & Landscaping

Legal name

Maldonado Nursery & Landscaping, Inc.

Website

https://mnlsa.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

101–250 employees

Short description

Maldonado Nursery & Landscaping is a family-owned Texas landscaping contractor providing landscape construction, maintenance, irrigation, water management, sports turf, and multi-location management services to HOAs, commercial property managers, municipalities, schools, and residential homeowners across San Antonio, Austin, Houston, Dallas-Fort Worth, and Corpus Christi.

Ownership category

akta.pro rank

Product category

Landscaping Services

NAICS

Landscaping Services (561730), Landscaping Services (56173)

SIC

Agricultural Services (700)

akta.pro primary industry

Seasonal Color, Planting & Horticultural Services (BPABADAL)

akta.pro secondary industries

Garden Bed Installation & Planting (Annuals, Perennials, Shrubs) (HSAIAFAB), Seasonal Color & Flower Rotation (Spring/Fall Plantings) (HSAIAFAE), Nursery, Sod & Landscape Supply (Installation Support) (IMAIAIAJ)

Keywords

• Landscape construction services
• Commercial landscape maintenance
• Irrigation water management
• Sports turf installation
• Residential landscaping design

Headquarters

HQ city

San Antonio

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Landscape Construction Services: Commercial and residential landscape construction including pre-construction planning, hardscape design and installation, irrigation system installation, sports turf and athletic field construction, landscape grading and drainage systems, and large tree and native plant installation. Projects include HOAs, corporate campuses, city parks, and master-planned communities.
2. Landscape Maintenance Services: Ongoing landscape maintenance programs including weekly mowing, edging, trimming, debris removal, seasonal pruning, irrigation monitoring, turf health management, tree and shrub care with certified arborists. Services tailored to property managers, HOAs, and municipal facilities with dedicated account managers.
3. Water Management and Irrigation Services: System inspection, equipment upgrades, full design, repairs, maintenance, winterization, new construction installations, backflow prevention services, and existing system modifications. Smart watering solutions and water-efficient irrigation systems.
4. Sports Turf Services: Construction and maintenance of sports fields and athletic complexes including laser grading, drainage systems, irrigation design, and high-performance sports turf for middle/high schools and professional sports parks.
5. Residential Landscaping Services: Custom residential landscaping including design, soft-scape, hardscape, lighting, irrigation, and seasonal color installations for homeowners and custom builders.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Maldonado Nursery & Landscaping provides end-to-end landscape construction, maintenance, and irrigation/water management services for commercial, residential, municipal, and sports facility clients across Texas. Offerings span pre-construction planning, hardscape, softscape, sports turf with laser grading, and ongoing grounds maintenance programs delivered through six Texas branches in five cities.

Product overview

Maldonado Nursery & Landscaping offers a comprehensive suite of landscaping services organized into six core service areas: Landscape Construction (commercial construction projects, hardscape, irrigation installation, sports turf, grading and drainage), Landscape Maintenance (ongoing grounds care, irrigation monitoring, tree/shrub care, site management for HOAs and commercial properties), Residential Landscaping (custom design, soft-scape, hardscape, lighting, irrigation, seasonal color for homeowners), Water Management (irrigation design, installation, repairs, and smart water management systems using Rain Bird technology), Sports Turf (athletic field construction and maintenance with laser grading technology), and Multi-Location Management (consistent landscape services across multiple commercial properties). The company operates primarily in Texas across San Antonio, Austin, Houston, Dallas/Fort Worth, and Corpus Christi.

Differentiator

Problem solved

Functional benefit

Products and services

• Landscape Construction Full-service landscape construction including pre-construction planning, hardscape design and installation, irrigation system installation, sports turf and athletic field construction, landscape grading and drainage systems, and large tree and native plant installation for HOAs, corporate campuses, city parks, and master-planned communities.
• Landscape Maintenance Comprehensive landscape maintenance programs including weekly mowing, edging, trimming, debris removal, seasonal pruning, irrigation monitoring, water management, seasonal color and enhancement planning, turf health and fertility management, tree and shrub care with certified arborists, and HOA and commercial site management plans with quarterly reviews.
• Residential Landscaping Custom residential landscaping services including design, soft-scape installation, hardscape installation, outdoor lighting, irrigation systems, and seasonal color and landscape upgrades delivered through designer-led walk-through consultations and 3D design imaging for homeowners.
• Water Management Environmentally-conscious irrigation design and professional installation services including system inspection, equipment upgrades, full design, repairs, maintenance, winterization, new construction installations, backflow prevention services, and existing system modification additions. Utilizes Rain Bird technology and smart irrigation controllers with wireless soil-moisture sensors.
• Sports Turf Specialized sports fields and athletic facility construction and maintenance including laser grading technology, irrigation design, and high-quality materials sourcing for middle school, high school, and professional sports parks.
• Multi-Location Management Consistent outdoor landscape management services for companies with multiple locations, providing design, irrigation, maintenance, and construction services across all properties spanning Central, East, and South Texas.

Quantifiable outcome

• 30% water savings with custom weather-based irrigation control systems
• +3 more outcomes

Named customers25 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• Rain BirdcoreTechnology or IntegrationStrategic partnership with Rain Bird Corporation for irrigation system components. Partnering with industry leaders to utilize latest advancements in irrigation technology including smart controllers and components. Rain Bird is a leading manufacturer of irrigation equipment including drip irrigation systems.

Scale indicators13 records

Recent moves13 records

Expansion highlights7 records

Direct peers

• Ruppert Landscape: Family-owned (now employee-owned) commercial landscape services firm operating across the Mid-Atlantic and Southeast, offering landscape construction, maintenance, and irrigation. Highly comparable in business model, full-service offering, and family-business heritage.
• Yellowstone Landscape: One of the largest privately held commercial landscape companies in the US, offering maintenance, landscape construction, irrigation, and tree care across the Sun Belt. Closest comparable to Maldonado in scale, full-service commercial focus, and Southern US geographic footprint.
• The Grounds Guys: Neighborly-branded franchise providing commercial and residential landscape maintenance, irrigation, and snow/ice management. Comparable in full-service landscape offerings and HOA/commercial customer focus, though franchised model differs from Maldonado's direct branch structure.
• LandCare: National commercial landscape services company focused on maintenance, irrigation, and tree care for HOAs, retail centers, and corporate campuses. Directly comparable in customer segments (HOAs, commercial property managers) and recurring-maintenance model.
• US Lawns: Franchise-based commercial landscape management network focused on multi-location commercial customers. Directly comparable in commercial maintenance model, multi-location customer focus (similar to Maldonado's Multi-Location Management service), and franchise/decentralized delivery structure.

Regional players

• Yard Masterz (Texas regional): Texas-based commercial landscape services provider offering maintenance, construction, and irrigation across the state. Regional peer overlapping in geography and service mix, illustrating the fragmented competition Maldonado faces locally.

Broad incumbents

• Davey Tree Expert Company: Large, established provider of tree care, environmental consulting, and landscape services for residential, commercial, and utility customers. Overlaps with Maldonado's tree and shrub care, certified arborist capability, and commercial maintenance offerings.
• BrightView Landscapes: Largest publicly traded commercial landscaping services company in the US, providing maintenance, development, and snow removal nationwide. Comparable service portfolio (maintenance, construction, irrigation) and customer mix (HOAs, commercial properties, municipalities); much larger and geographically diversified than Maldonado.
• TruGreen: Largest US lawn care services company focused on residential and commercial fertilization, weed control, and lawn health. Adjacent competitor on turf-health and lawn-treatment services that overlap with Maldonado's turf and landscape maintenance programs.
• Bartlett Tree Experts: National tree and shrub care specialist with ISA-certified arborists, serving residential, commercial, and utility clients. Comparable in arborist certification, tree/shrub maintenance offerings, and multi-region commercial client base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/MaldonadoNurseryandLandscaping
• LinkedInlinkedin.com/company/maldonado-nursery

Compliance11 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maldonado Nursery & Landscaping