MyHealthily

What MyHealthily does

MyHealthily Insurance Solutions, LLC is a U.S.-based SaaS company founded in 2020 (platform launched January 2022) that builds workflow software for insurance agents and brokers selling small group health insurance and ancillary benefits. The cloud-based platform consolidates real-time quoting across 170+ carriers (Aetna, Cigna, United, Anthem, Aflac, Delta Dental, and others), paperless enrollment with e-signatures, and a benefits administration dashboard covering new hires, terminations, QLE approvals, payroll deduction reporting, and census management. Its most differentiated technical component is the proprietary Illustrative Level-Funding model, which lets a single medical questionnaire generate underwritten premium estimates from up to eight level-funded carriers — a capability the company states is exclusive to its software.

The company monetizes through a three-tier subscription (free Simple Benefits for ancillary-only quoting; Quote to Proposal at $99/month or $999/year for unlimited major medical quoting across ACA, medically underwritten, and level-funded products; and Enhanced at $499/month or $4,999/year for full enrollment, benefits administration, Level-Funding IMQs, and a tech-fee revenue share of 5–10% after 500–1000 enrolled lives). Distribution is sales-led via 45-minute demos, supplemented by 45+ association partnerships averaging ~35 qualified small-business leads per agent per month, and an exclusive National CorePartner relationship with EBenefitsHub. The company is HIPAA-compliant as a Business Associate, bootstrapped (no disclosed funding rounds), privately held by founder/CEO Michael Malhame, and operates in all 50 U.S. states plus DC from Englewood, NJ with a fully remote East-Coast-leaning team.

Name

MyHealthily

Legal name

MyHealthily Insurance Solutions, LLC

Website

https://myhealthily.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

11–50 employees

Short description

MyHealthily is a SaaS platform that enables U.S. insurance agents and brokers to quote, enroll, and manage small group health insurance and ancillary benefits across 170+ carriers, serving small businesses with 1–500+ employees via subscription and tech-fee revenue share.

Ownership category

akta.pro rank

Headquarters

HQ city

Englewood

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Platform Subscription - Simple Benefits: Free tier for agents to quote, enroll, and manage Simple Benefits products. Includes 1 user, unlimited groups, simple benefits product and ancillary quoting, instant proposal creation, and digital enrollment.
2. Platform Subscription - Quote to Proposal: $99/month or $999/year. Includes unlimited quoting of ACA Fully Insured, Medically Underwritten, and Level-Funded major medical, ancillary, supplemental, and worksite products. Agency branded proposal creation with logo and contact information.
3. Platform Subscription - Enhanced: $499/month or $4,999/year. Includes everything in Quote to Proposal plus up to 5 users, tech-fee revenue sharing (5-10% after 500-1000 lives enrolled), Level-Funding IMQ capabilities, employee class identification, employer contribution strategy identification, and enrollment services.
4. Commissions (Agent/Broker): Agents retain 100% of all retail commissions from insurance carriers. MyHealthily is not responsible for payment of commissions to brokers/agents/producers - all commissions are paid by insurance carriers or authorized third party administrators.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

MyHealthily is a SaaS platform that enables insurance agents and brokers to quote, compare, enroll, and manage small group health insurance and ancillary benefits across multiple carriers. The platform consolidates carrier connectivity, quoting workflows, enrollment, and post-sale benefits administration in a single cloud-based tool, with a proprietary Illustrative Level-Funding capability to help brokers illustrate self-funded plan economics to small employers.

Product overview

MyHealthily is a SaaS platform built by agents for agents to profitably quote, enroll, and manage small group health insurance and ancillary benefits. The platform operates through three subscription tiers: Simple Benefits (free, for single users quoting Simple Benefits products), Quote to Proposal ($99/month, for unlimited quoting and agency-branded proposals across 170+ carriers), and Enhanced ($499/month, for full enrollment, benefits administration, and tech-fee revenue sharing). The core MyHealthily Platform provides real-time quoting, paperless enrollment with e-signatures, and benefits administration tools. Ancillary offerings include dental, vision, life, disability, and worksite benefits through integrated carrier partnerships. Prosper Benefits provides free value-added services including Teladoc telemedicine, health advocacy, and prescription discounts with level-funded plans. The platform supports ACA Community Rated, Self-Insured, and Level-Funded health plan options with specialized features like the Illustrative Level-Funding questionnaire that consolidates multiple carrier medical underwriting requirements into one form.

Differentiator

Problem solved

Functional benefit

Brands

• Prosper Benefits: A benefits program offering telemedicine, health advocacy, everyday discounts, telephonic EAP, and prescription discounts at no extra cost with level-funded plans.
• Simple Benefits

Products and services

• MyHealthily Platform

Quantifiable outcome

• 70% reduction in time spent on quoting, plan selection, enrollment, and management
• +5 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration8 records

AI capability2 records

Feature6 records

Partnerships

Six partnerships are on record, tiered core and strategic.

• Delta DentalcoreTechnology or Integration · 24 December 2023Agents can now quote both Delta Dental and DeltaVision for small businesses on the MyHealthily platform.
• EBenefitsHubcoreChannel Partner/ Reseller/ Distributor · 8 November 2023EBenefitsHub announces MyHealthily as their Exclusive National CorePartner. This partnership positions MyHealthily as the exclusive technology platform for EBenefitsHub's national distribution.
• AflaccoreTechnology or Integration · 23 August 2023MyHealthily announces exclusive partnership with Aflac for ancillary and worksite benefits. Aflac plans are now available through MyHealthily's self-service setup for employee enrollment.
• VAULT StrategiesstrategicStrategic or Co-development Partner · 6 June 2023VAULT Strategies offers value through cost reduction, product innovation, customization, and improved health outcomes.
• Beam BenefitscoreTechnology or Integration · 14 October 2022Partnership with Beam Benefits for dental and vision ancillary benefits available on the MyHealthily platform.
• TeladoccoreTechnology or IntegrationTeladoc powers the telemedicine service in Prosper Benefits, providing 24/7 access to a doctor with a $0 visit fee for general medical issues.

Scale indicators8 records

Recent moves6 records

Expansion highlights6 records

Market position

Competitive moat5 records

Key risks1 record

Key highlights7 records

Customer concentration

• Xx.com/myhealthily
• Facebookfacebook.com/MyHealthily

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MyHealthily