Indo Premier Securities
Indo Premier Securities is a privately-held Indonesian brokerage operating the IPOT digital wealth creation platform, which serves over 1 million retail customers across stocks, mutual funds, ETFs, bonds, and IPOs via mobile, web, and desktop.
- Company typePrivate
- Founded2004
- HeadquartersJakarta, Indonesia
- Headcount101–250
- GTM typeB2C
- OfferingServices
What Indo Premier Securities does
PT Indo Premier Sekuritas is a privately-held Indonesian securities brokerage firm headquartered at Pacific Century Place in Jakarta's Sudirman Central Business District, established in 2004 and regulated by Otoritas Jasa Keuangan (OJK). The company is a licensed member of the Indonesia Stock Exchange (IDX), KSEI (central securities depository), and KPEI (clearing and guarantee institution), and operates the IPOT wealth creation platform — an integrated digital platform accessible via iOS/Android mobile apps, Windows desktop, and web browser — serving more than 1 million retail customers with the highest transaction volume on the IDX among brokerages.
The platform consolidates five investment verticals under a single application: stocks (IPOT Stock), mutual funds (IPOT Fund, 270+ products from 43 investment managers, Rp 4.5+ trillion administered), ETFs (IPOT ETF, 25+ products from 9 managers, 80%+ equity ETF market share, Rp 10+ trillion AUM, first real-time ETF in Indonesia since 2007), bonds (IPOT Bond, government and corporate), and IPO subscriptions (e-IPO), augmented by Power Fund Series (an equity mutual fund with real-time pricing, 100% portfolio transparency, and 2-day guaranteed redemption), AI-driven GoRobo automated trading with integrated Stop Loss/Take Profit/Trailing Stop in Booster Modal leverage accounts, financial news/research (IPOT News, 1.7M+ articles), investor education (IPOT Journey, 1,500+ pieces; IPOT Academy, 5,000+ bootcamp attendees), community (IPOT Buzz, IPOT Chat), and sharia-compliant trading (IPOT Syariah). The company has maintained the #1 position in Bloomberg League Tables for IDR Bond Bookrunner/Underwriter for 8 consecutive years (2017-2024) and has won multiple international awards including Best Islamic Investment Bank, Best Retail Brokerage, Best Bond House, Best Securities House in Indonesia, and Indonesia's Best ECM House.
Revenue is generated primarily through transaction-based fees: stock commissions (0.19% buy / 0.29% sell standard; discounted on leverage accounts), margin interest at ~18% annualized on Booster Modal Margin positions, bond underwriting and bookrunner fees, ETF Dealer Participant economics on Rp 10+ trillion AUM, IPO distribution fees, and manager-paid mutual fund distribution. Go-to-market is product-led and digital-first: self-serve onboarding via mobile and web is supplemented by call-center and WhatsApp Business support (021-5088-7200, [email protected]), RDN banking partnerships with Permata, BCA, Mandiri, and BCA Syariah for fund deposit and withdrawal, and an IPOT Goes to Office community-education program delivered by Investment Specialists. Customer segments span individual retail investors, families, investment communities, and professional traders/advisors.
Indo Premier Securities firmographics
Firmographics- Name
- Indo Premier Securities
- Legal name
- PT Indo Premier Sekuritas
- Website
- https://indopremier.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Indo Premier Securities is a privately-held Indonesian brokerage operating the IPOT digital wealth creation platform, which serves over 1 million retail customers across stocks, mutual funds, ETFs, bonds, and IPOs via mobile, web, and desktop.
- Ownership category
- akta.pro rank
Indo Premier Securities industry classification
Industry- Product category
- Retail Brokerage and Securities Services
- NAICS
- Securities and Commodity Contracts Intermediation and Brokerage (5231), Securities, Commodity Contracts, and Other Financial Investments and Related Activities (523), Open-End Investment Funds (525910)
- SIC
- Security & Commodity Brokers, Dealers, Exchanges & Services (6200), Security Brokers, Dealers & Flotation Companies (6211)
- akta.pro primary industry
- Execution-Only / Self-Directed Investing Platforms (FSAAAAAI)
- akta.pro secondary industries
- Independent Broker-Dealers (Retail Network) (FSAAAAAC), Alternatives & Multi-Asset Digital Wealth Platforms (PE/VC/Real Assets access) (FSAGAEAL), Interdealer Bond Broker (IDB) Platforms (FSAFACAF)
Keywords
Where Indo Premier Securities is headquartered
LocationHeadquarters
- HQ city
- Jakarta
- HQ country
- Indonesia
- HQ region
- Asia
Offices1 record
Markets served
Indo Premier Securities business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Stock Transaction Fees: Commission-based fees charged on stock buy and sell transactions executed through the IPOT platform. Standard fees are 0.19% for buy orders and 0.29% for sell orders. Discounted rates apply for Booster Modal accounts (ODT: 0.10% buy / 0.20% sell). Late fees of 0.1% per day apply on Regular accounts starting day 3 after purchase until settlement. Margin accounts also charge 0.05% daily margin interest (18% annual).
- Mutual Fund Distribution: Revenue from distributing mutual fund (reksa dana) products through the IPOT Fund platform. Zero buy/sell fees are charged to customers for mutual fund transactions. The platform serves as a supermarket for 270+ products from 43 investment managers with over Rp4.5 trillion in assets under administration.
- Bond Trading and Underwriting: Revenue from bond trading spreads, underwriting fees, and bookrunner/underwriter services for government and corporate bond issuances. Indo Premier has been the #1 IDR Bond Bookrunner in Bloomberg League Tables for 8 consecutive years (2017-2024) and offers retail bond access via IPOT Bond.
- ETF Distribution and Dealer Participation: Revenue from ETF product distribution as a Dealer Participant for 9 investment managers. IPOT ETF controls over 80% of the Indonesian equity ETF market with AUM exceeding Rp10 trillion.
- IPO Distribution: Revenue from distributing Initial Public Offering (IPO) subscriptions to retail investors through the IPOT e-IPO platform, connecting issuers with the broad retail investor base.
- Margin Interest: Interest income charged on leveraged margin trading accounts at 0.05% per day (approximately 18% annual rate), accruing from day 3 after purchase until the position is settled.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard Stock Trading Account |
| Transaction based/ take rate | Pay-as-you-go | ODT (One Day Trading) Booster Account |
| Transaction based/ take rate | Pay-as-you-go | Regular Booster Account |
| Transaction based/ take rate | Pay-as-you-go | Margin Booster Account |
| Freemium | Pay-as-you-go | IPOT Fund (Mutual Fund Supermarket) |
| Transaction based/ take rate | Pay-as-you-go | IPOT Bond (Bond Trading) |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels14 records
Indo Premier Securities product offering
Product offeringCore offering
PT Indo Premier Sekuritas operates IPOT, a unified digital wealth creation platform enabling Indonesian retail investors to trade stocks, mutual funds, ETFs, bonds, and Power Fund Series products with real-time execution, AI-powered automation, and Robo Trading. The firm also serves as a bond underwriter and bookrunner (ranked #1 Bloomberg IDR Bond Bookrunner 2017-2024), ETF Dealer Participant for 9 investment managers, IPO distributor via e-IPO, and operates leveraged trading accounts (Booster Modal) under OJK regulation and IDX/KSEI/KPEI membership.
Product overview
Indo Premier Securities operates IPOT, a unified all-in-one wealth creation platform encompassing stock trading (IPOT Stock), mutual funds (IPOT Fund), ETFs (IPOT ETF and Power Fund Series), bonds (IPOT Bond), and IPO subscriptions (e-IPO), supplemented by AI-powered automated trading (GoRobo/Booster Modal), financial news (IPOT News), education (IPOT Academy and IPOT Journey), and community features (IPOT Buzz, IPOT Chat, IPOT Syariah). The platform serves over 1 million customers and handles the highest transaction volume on the Indonesia Stock Exchange, available via mobile app (iOS, Android), Windows desktop, and web.
Differentiator
Problem solved
Functional benefit
Brands
- IPOT: Wealth creation platform offering stocks, Power Fund Series, ETF, mutual funds, and bonds with real-time execution. Includes IPOT Stock, IPOT Fund, IPOT ETF, IPOT News, IPOT Journey, and IPOT Syariah.
- IPOT Bond
- Power Fund Series
- Booster Modal
- IPOT Academy
Products and services
- IPOT (IPOT Stock) Flagship all-in-one mobile and web trading application serving as a comprehensive wealth creation platform for stocks with real-time execution, AI-powered automation, integrated market analytics, TradingView charts, and access to other Indo Premier investment products (mutual funds, ETFs, bonds, Power Fund Series, IPOs). Used by individual retail investors in Indonesia across beginner, intermediate, and advanced levels.
- IPOT Fund (Mutual Fund Supermarket) Indonesia's largest online mutual fund supermarket, offering more than 270 mutual fund products from 43 leading investment managers with over Rp4.5 trillion in administered assets. Provides zero-fee mutual fund buying and selling, with minimum purchase of Rp100,000. Used by Indonesian retail investors seeking diversified fund access.
- IPOT ETF Pioneering real-time ETF trading platform in Indonesia, offering more than 25 ETF products managed by private, foreign, and state-owned investment managers. Indo Premier acts as Dealer Participant for 9 investment managers, with AUM exceeding Rp10 trillion and over 80% Indonesian equity ETF market share. Used by retail and professional investors.
- IPOT Bond
Quantifiable outcome
- Indo Premier has 1M+ customers, the largest retail brokerage customer base in Indonesia
- +7 more outcomes
Companies that use Indo Premier Securities
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles3 records
Indo Premier Securities technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
AI capability2 records
Feature13 records
Indo Premier Securities partnerships and signals
Strategic signalPartnerships
Eleven partnerships are on record, tiered core and minor.
- 43 Investment Managers (IPOT Fund)coreIPOT Fund, the online mutual fund supermarket, partners with 43 leading Indonesian investment managers to distribute over 270 mutual fund products, with Rp4.5+ trillion in administered assets — the largest online mutual fund platform in Indonesia.
- 9 Investment Managers (IPOT ETF)coreIndo Premier serves as a Dealer Participant for 9 investment managers in its IPOT ETF platform, managing over Rp10 trillion in AUM and controlling over 80% of the Indonesian equity ETF market.
- Permata BankcoreRDN partnership enabling Permata Bank customers to open and manage investment fund accounts (Rekening Dana Nasabah) through IPOT, with promotional cashback programs for new RDN Permata customers up to Rp50,000.
- Bank Central Asia (BCA)coreRDN partnership enabling BCA customers to manage investment fund accounts through IPOT for stock transactions. BCA also offers BCA Syariah RDN for Sharia-compliant accounts.
- Bank MandiricoreRDN partnership enabling Bank Mandiri customers to manage investment fund accounts through IPOT for stock transactions.
- Grow Investment Management (Grow Obligasi Optima Dinamis)minorJoint promotional campaign offering cashback of Rp100,000 for investing in the Grow Obligasi Optima Dinamis mutual fund through IPOT Fund, valid from October 24 to November 10, 2025 for 300 first registrants.
- IPIM (Indo Premier Investment Management)coreIPIM is the investment management arm of Indo Premier, partnering on the distribution of Power Fund Series products through IPOT Fund. Cashback programs for IPIM products (XIJI, XIID) offered up to Rp1,000,000.
- Indonesia Stock Exchange (IDX/BEI)coreAs a licensed brokerage member of Bursa Efek Indonesia (BEI), Indo Premier executes all stock, ETF, and bond transactions through the exchange's JATS NEXT-G trading system, operating as an Anggota Bursa (Exchange Member).
- Kustodian Sentral Efek Indonesia (KSEI)coreKSEI is the central securities depository in Indonesia. Indo Premier customers receive Single Investor Identification (SID) numbers issued through KSEI, enabling access to portfolio holdings via the AKSes KSEI portal.
- KPEI (PT Kliring Penjaminan Efek Indonesia)coreKPEI is the Indonesian securities clearing guarantee institution. As an Anggota Kliring, Indo Premier clears all transactions through KPEI, which guarantees transaction settlement and acts as the central counterparty.
- Otoritas Jasa Keuangan (OJK)corePT Indo Premier Sekuritas is a licensed and regulated securities company supervised by the Otoritas Jasa Keuangan (OJK), Indonesia's Financial Services Authority.
Scale indicators12 records
Recent moves6 records
Expansion highlights5 records
Indo Premier Securities competitors and assessment
Company assessmentDirect peers
- Mirae Asset Sekuritas Indonesia: One of the largest retail brokerages in Indonesia with a strong digital platform (NEO Sekuritas) and broad product coverage spanning stocks, mutual funds, and ETFs — the closest direct competitor to IPOT in retail brokerage scale and digital execution.
- BNI Sekuritas: Bank-affiliated Indonesian brokerage under BNI, the country's largest state-owned bank by assets. Competes directly with Indo Premier in retail brokerage, IPO distribution, and bond underwriting, leveraging a similar bank-distribution advantage.
- Philip Sekuritas Indonesia: Long-standing Indonesian retail and institutional broker with deep bond underwriting and equity research franchise. Comparable as a domestic full-service sekuritas also competing in IDX league tables for underwriting and retail trading volume.
- Mandiri Sekuritas: Bank-affiliated retail and institutional brokerage backed by Bank Mandiri, one of Indonesia's largest banks. Comparable given similar multi-product retail offering and bank-distribution moat to Indo Premier's RDN partnerships with BCA/Mandiri.
- Trimegah Sekuritas Indonesia: Publicly listed Indonesian brokerage focused on retail and institutional clients with active bond underwriting and equity trading. Highly comparable as a domestic full-service securities firm competing on the same IDX transaction league tables.
Emerging players
- Pluang: Indonesian digital investment app offering US stocks, mutual funds, ETFs, and crypto to retail investors via a mobile-first UX. Comparable as an emerging digital wealth platform targeting Indonesia's younger retail investors with multi-asset access.
- Stockbit (PT Stockbit Sekuritas Digital): Digital-first Indonesian securities platform known for its social-investing community and mobile trading app, part of the Bukalapak group. Comparable as a younger, mobile-native Indonesian retail brokerage targeting the same digital-savvy retail investors.
Broad incumbents
- CGS-CIMB Sekuritas Indonesia: Affiliate of a regional investment bank with full-service Indonesian brokerage and underwriting capabilities. Comparable as a broad incumbent in the same IDX league tables for ECM and bond underwriting, though less retail-digital-focused than Indo Premier.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat8 records
Key risks6 records
Key highlights7 records
Customer concentration
Indo Premier Securities social profiles
Digital presenceIndo Premier Securities compliance and trust
Trust signalCompliance2 records
Indo Premier Securities financial estimates
Financial estimateRevenue estimate
Valuation estimate
Indo Premier Securities leadership team
Management profileNumber of profiles
Profiles1 record
Indo Premier Securities funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Indo Premier Securities M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Indo Premier Securities
What does Indo Premier Securities do?
PT Indo Premier Sekuritas operates IPOT, a unified digital wealth creation platform enabling Indonesian retail investors to trade stocks, mutual funds, ETFs, bonds, and Power Fund Series products with real-time execution, AI-powered automation, and Robo Trading. The firm also serves as a bond underwriter and bookrunner (ranked #1 Bloomberg IDR Bond Bookrunner 2017-2024), ETF Dealer Participant for 9 investment managers, IPO distributor via e-IPO, and operates leveraged trading accounts (Booster Modal) under OJK regulation and IDX/KSEI/KPEI membership.
Is Indo Premier Securities a public or private company?
Indo Premier Securities is a private company. It is classified as unknown and is currently operating.
When was Indo Premier Securities founded?
Indo Premier Securities was founded in 2004. It employs 101 to 250 people.
Where is Indo Premier Securities based?
Indo Premier Securities is headquartered in Jakarta, Indonesia, in the Asia region.
How does Indo Premier Securities make money?
Six revenue lines are on record. Stock Transaction Fees are the primary driver. The others are mutual Fund Distribution, bond Trading and Underwriting, ETF Distribution and Dealer Participation, IPO Distribution and margin Interest.
Who are Indo Premier Securities's main competitors?
Direct peers on record are Mirae Asset Sekuritas Indonesia, BNI Sekuritas, Philip Sekuritas Indonesia, Mandiri Sekuritas and Trimegah Sekuritas Indonesia. Emerging players are Pluang and Stockbit (PT Stockbit Sekuritas Digital). CGS-CIMB Sekuritas Indonesia is listed as a broad incumbent.
Does Indo Premier Securities have an API?
No public API is recorded for Indo Premier Securities.
What industry is Indo Premier Securities in?
Indo Premier Securities's product category is Retail Brokerage and Securities Services. Its primary akta.pro industry code is FSAAAAAI, Execution-Only / Self-Directed Investing Platforms, with a secondary code of FSAAAAAC, Independent Broker-Dealers (Retail Network). Its NAICS code is 5231 and its SIC code is 6200.