What Robot Playground Media does

Robot Playground Media is an animation and VFX studio headquartered in Singapore at 11 Irving Place, Tai Seng Point, that produces original animated content and provides creative production services to global entertainment, broadcasting, and corporate clients. Founded in 2013 by Ervin Han (Co-Founder & CEO) and Bernard Toh (Co-Founder & COO), the studio operates across four original IP formats: animated series (including Downstairs, which ran three seasons on Netflix and Mediacorp meWATCH), feature films (The Violinist, a Singapore-Spain-Italy trilateral co-production premiering at Annecy 2026), award-winning short films, and animated or hybrid documentaries. A separate RobotLab division delivers 2D/3D animation, VFX, and motion graphics to advertising agencies, broadcasters, and production houses, with branded content projects for clients such as Disney+ (Mickey Go Local), Vogue (Vogue Mystery Box), OSIM, and Channel NewsAsia.

The studio's underlying technology is craft-based rather than platform-based: 2D and 3D animation pipelines, visual effects work, and motion graphics, with production often split across regional studio partners through co-production arrangements. Core technical differentiation rests on original IP development and a portfolio of Asian-inspired stories, rather than on proprietary software or AI/ML tooling. Distribution flows through major streaming platforms (Disney+, Netflix), regional broadcasters (Mediacorp meWATCH and okto, Channel NewsAsia), international sales agents (France tv distribution for The Violinist), and theatrical release.

Robot Playground Media is a privately held subsidiary of 108 Media, a London-headquartered global IP and media asset investment firm that also serves as the primary financing studio for its larger productions. Revenue mechanics span licensing and royalties on original IP commissioned by platforms, project-based professional services fees through RobotLab, multi-source co-production financing (combining equity from 108 Media, Throne Inc., and other partners with government funding from IMDA and IVC), and ancillary revenue such as the Singapore Animated 10th Anniversary Art Book (S$55). Customers are concentrated among a small set of enterprise streaming and broadcasting clients, with project-based rather than recurring SaaS-style engagement. Pricing is not publicly disclosed and operates on per-project quotation.

Name

Robot Playground Media

Legal name

Robot Playground Media Pte Ltd

Website

https://robotplaygroundmedia.com

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

Robot Playground Media is a Singapore-based animation and VFX studio founded in 2013 that produces original animated series, feature films, shorts, and documentaries for global platforms, while also providing 2D/3D animation, VFX, and motion graphics services to corporates, agencies, and broadcasters via its RobotLab division.

Ownership category

akta.pro rank

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Operations

Revenue model

1. Original IP Production & Licensing: Creating proprietary animated series and films, licensing content to streaming platforms and broadcasters globally
2. Creative Services & Production Services: Providing 2D/3D animation, VFX, and motion graphics services to corporate clients, advertising agencies, broadcasters, and production houses
3. Co-production Financing: International co-productions with funding support from government agencies (IMDA, IVC) and private financing partners (108 Media, Throne Inc.)
4. Merchandise & Publications: Sale of commemorative art books (10th Anniversary Art Book priced at SG$55)

Go-to-market motion3 records

Distribution channels6 records

Marketing channels4 records

Core offering

Robot Playground Media is a Singapore-based animation and visual effects studio that produces original intellectual property (animated series, feature films, short films, and documentaries) and delivers commissioned creative and branded-content services through its RobotLab division.

Product overview

Robot Playground Media is an award-winning animation and VFX studio based in Singapore that operates a multi-faceted content production business. The company produces Original IP across several formats: animated feature films (including 'The Violinist' - a Singapore-Spain-Italy co-production), animated series (such as 'Downstairs' and 'A Banquet for Hungry Ghosts'), short films, and documentaries. Complementing original content production is RobotLab, the company's creative services division that provides 2D/3D animation, VFX, and motion graphics to external clients including corporates, agencies, broadcasters, and production houses. The company also produces branded content for clients like Disney, Vogue, and others. Works are distributed across global platforms including Disney+, Netflix, Cartoon Network, Warner Bros. Discovery, Paramount, and Mediacorp.

Differentiator

Problem solved

Functional benefit

Products and services

• Original IP Animated Series Original animated series developed and produced by the studio for distribution via broadcasters and streaming platforms.
• Animated Feature Films Original animated feature-length films developed and produced by the studio.
• Animated Short Films Original short-form animated films produced by the studio.
• Animated Documentaries Documentary content produced with animation and visual effects by the studio.
• RobotLab Creative Services Commissioned creative services division providing animation, visual effects, motion graphics, and branded content for corporate clients and agencies.
• Branded Content Custom branded animated content produced for brands and advertising clients.
• Singapore Animated - 10th Anniversary Art Book Art book published to commemorate the studio's 10th anniversary, available as a physical product.

Quantifiable outcome

• First Singaporean film selected for Annecy Main Competition in 65-year history
• +1 more outcomes

Named customers7 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

13 partnerships are on record, tiered flagship/primary and core.

• TV ON Producciones (Spain)flagship/primaryStrategic or Co-development Partner · 28 April 2026Co-producer of 'The Violinist' feature film - Valencia-based Spanish animation studio. First official Singapore-Spain animation co-production with work split between Singapore and Spain. Directed by Ervin Han and Raúl García.
• Altri Occhi (Italy)flagship/primaryStrategic or Co-development Partner · 28 April 2026Italian co-production partner for 'The Violinist' feature film as part of trilateral co-production between Singapore, Spain, and Italy.
• France tv distributionflagship/primaryChannel Partner/ Reseller/ Distributor · 28 April 2026Handling worldwide sales for 'The Violinist' feature film (excluding Singapore, Malaysia, Spain). Boarded the project ahead of Cannes market for international distribution.
• Difference EnginecoreStrategic or Co-development Partner · 17 January 2024Singapore-based independent comics publisher. RPM acquired rights to adapt their award-winning graphic novel 'Work-Life Balance: Malevolent Managers and Folkloric Freelancers' into animated TV series. Book won Best Literary Work and Book of the Year at 2023 Singapore Book Awards.
• Inspidea (Malaysia)coreStrategic or Co-development Partner · 8 December 2023Malaysian animation studio undertaking part of production work for 'The Violinist' feature film. Production split between Singapore, Spain, and Malaysia.
• Mediacorpflagship/primaryChannel Partner/ Reseller/ Distributor · 13 June 2023Commissioned pilot episode 'Egg Fried Rice' for 'A Banquet for Hungry Ghosts' anthology series. National media network and largest content creator in Singapore. Winner of Mediacorp's Content Development Pitch 2022 competition.
• 108 Mediaflagship/primaryStrategic or Co-development Partner · 13 June 2023Parent company and primary financing studio. Singapore and London-based global IP and media asset investment firm. Holds worldwide rights for various productions. RPM is a subsidiary of 108 Media.
• Igloo Studio (Thailand)coreStrategic or Co-development Partner · 13 June 2023Animation studio from Thailand contributing to 'A Banquet for Hungry Ghosts' anthology series. Part of multi-country collaboration assembling studios from Asia and around the world.
• Studio Climb (Malaysia)coreStrategic or Co-development Partner · 13 June 2023Animation studio from Malaysia contributing to 'A Banquet for Hungry Ghosts' anthology series. Part of multi-country collaboration for the horror anthology.
• Something Big (France)coreStrategic or Co-development Partner · 13 June 2023French animation studio contributing to 'A Banquet for Hungry Ghosts' anthology series. Part of international collaboration for horror anthology production.
• Disnosc (France)coreStrategic or Co-development Partner · 13 June 2023French animation studio contributing to 'A Banquet for Hungry Ghosts' anthology series.
• Werlen Meyer (France)coreStrategic or Co-development Partner · 13 June 2023French animation studio contributing to 'A Banquet for Hungry Ghosts' anthology series.
• Xanthus Animation (Taiwan)coreStrategic or Co-development Partner · 13 June 2023Taiwanese animation studio contributing to 'A Banquet for Hungry Ghosts' anthology series.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Toei Animation: Major Japanese animation studio with deep library of original IP and global distribution through Dragon Ball, One Piece, and other franchises. Comparable to RPM as an Asia-based animation studio, though at vastly different scale and IP ownership depth.
• Studio Ghibli: Iconic Japanese animation studio producing original feature films for global theatrical and streaming release. Comparable to RPM as an independent, award-driven animation studio building original IP - though significantly larger and more established.
• Illumination: Global animation studio (Despicable Me, Sing) producing feature films for Universal/NBCUniversal platforms. Comparable to RPM as a feature-animation studio working with major Western platforms (Disney, Universal), though at a vastly different capital and scale.

Direct peers

• Wildseed Studios: UK-based independent animation and games studio developing original IP for global platforms. Comparable to RPM as a small-to-mid-sized studio focused on original IP development with international co-production capability.
• Xilam Animation: French independent animation studio producing original series and feature films for global broadcasters and streamers. Comparable to RPM as a mid-sized studio with original IP focus and international co-production experience.
• Mondo TV: Italian animation studio producing original animated series and feature films for global distribution. Comparable to RPM as a European/international animation house with original IP development and co-production expertise; also a partner on The Violinist.
• Mikros Animation: France-based animation production studio providing feature animation and visual effects services to global entertainment clients. Comparable to RPM as a mid-sized studio producing animated feature films and series for international platforms, including co-productions.

Regional players

• Finding Frankie: Singapore-based independent animation studio producing original animated content. Most directly comparable as a homegrown Singapore animation peer operating in the same local market and ecosystem.
• Lemon Sky Studios: Malaysia-based animation and VFX studio providing creative services and original content production. Comparable to RPM as a Southeast Asian animation studio with international client base, though more services-led than RPM's IP-led model.

Others

• 108 Media: Parent company of Robot Playground Media; Singapore and London-based global IP and media asset investment firm. Included as a strategic ecosystem participant and capital source rather than a true peer.

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/robotplaygrd
• YouTubeyoutube.com/user/robotplaygroundmedia
• Facebookfacebook.com/robotplayground
• LinkedInlinkedin.com/company/robot-playground-media
• Instagraminstagram.com/robotplayground/?hl=en

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Robot Playground Media