JDA Worldwide

What JDA Worldwide does

JDA Worldwide is a privately held, full-service marketing and communications agency headquartered in Indianapolis, Indiana, with additional offices in Nashville and Washington DC. Founded in 1987 (originally as Joseph David Advertising) and co-founded in its current form in 2003, JDA operates as the anchor portfolio company of Prolific, a growth investment firm, and draws on a network of 140+ teammates. The firm operates six integrated service practices: Brand (strategy and identity), Creative (campaign and content production), Communications (strategic public relations), Development (web and digital experience), Digital (digital marketing, automation, SEO), and Paid Media (delivered through wholly-owned subsidiary Conquer). It deliberately selects clients based on values alignment, serving organizations across five primary verticals: sports, faith-based/ministry, non-profit, healthcare, and food & beverage. Named engagements span Ark Encounter, Prime Hospitality Group, Bleacher Report, PureFlix, Museum of the Bible, Biglife, Unitus, Christian Healthcare Ministries, AC Hotels, the Milwaukee Brewers, and PGA Tour RSM Classic, among others.

The agency's business model is professional services with project-based, retainer, or hourly engagements tailored to scope; no public pricing is disclosed. Its go-to-market is consultative and sales-led, relying on reputation, case studies, and direct outreach rather than volume lead generation. Revenue mechanics are anchored in monthly recurring client relationships (with documented 400%+ growth in MRR and MRC under current CEO Chance Benbow) supplemented by project work. The company has executed two tuck-in acquisitions (Hanon McKendry in 2016 and The KAIROS Company in April 2022) to broaden communications capability and geographic footprint. Underlying technology is not proprietary: JDA delivers services through human-led teams using standard CMS, eCommerce, and marketing-automation platforms, with no disclosed AI/ML platform, data flywheel, or proprietary product. Recognition includes eight consecutive years on the Inc. 5000 (2017-2024) and five straight years as a Best Place to Work in Indiana (2021-2025).

Name

JDA Worldwide

Legal name

JDA Worldwide

Website

https://jdaworldwide.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

JDA Worldwide is a privately held, full-service marketing and communications agency with offices in Indianapolis, Nashville, and Washington DC, serving values-aligned clients across sports, faith, non-profit, healthcare, and food & beverage through six integrated practices anchored by its Prolific portfolio.

Ownership category

akta.pro rank

Product category

Marketing & Advertising Services

NAICS

Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418), Media Representatives (541840)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Retailer Joint Business Planning (JBP) & Customer Marketing (MPAAAJAJ)

Keywords

• Full-service advertising agency
• Brand strategy services
• Creative marketing services
• Public relations agency
• Digital marketing services

Headquarters

HQ city

Carmel

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Marketing and Communications Services: JDA generates revenue through professional services fees, including brand strategy and management, creative campaigns (national campaigns, print, social media, digital influence), public relations and communications strategy, web development and digital experience, and paid media services delivered through its subsidiary Conquer.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

JDA Worldwide is a national full-service advertising, strategy, media, and branding agency that delivers integrated marketing services across six core practices: Brand (strategy and identity), Creative (campaign and content production), Communications (public relations and crisis communications), Development (web and app development), Digital (digital marketing, automation, and SEO), and Paid Media through its subsidiary Conquer. The agency serves clients across sports, faith, non-profit, healthcare, and food & beverage verticals with values-driven, consultative engagements.

Product overview

JDA Worldwide operates as a full-service marketing and communications agency offering a platform of six integrated service practices. The core offerings are Brand (strategy and identity), Creative (campaign and content production), Communications (public relations), Development (web and app development), Digital (digital marketing and experience), and Paid Media (Conquer, a subsidiary focused on paid media buying). These practices are designed to work holistically together, enabling JDA to serve clients end-to-end from brand strategy through digital execution and paid media amplification.

Differentiator

Problem solved

Functional benefit

Brands

• Conquer: Paid media subsidiary providing advertising and media buying services. The company directs partners to 'conquerww.com/' for paid media services.

Products and services

• Brand Strategy and Identity Brand strategy and identity development services including brand discovery, audience identification, brand architecture, visual and verbal brand development, brand guidelines, and brand rollout and implementation. Designed for clients seeking a strategic foundation across all visual and verbal touchpoints.
• Creative Production Full-service creative production including concept development, copywriting, design and art direction, TV and video production, and digital and social media content creation. Delivers national campaigns, print, social media, and digital influence creative.
• Communications and Public Relations Strategic public relations services including strategic communication counsel, crisis communication, storytelling, media monitoring, and general support to build trust, elevate messaging, and manage reputation for clients.
• Web and App Development Web development services spanning content management systems, eCommerce platforms, responsive web applications, modern technology implementation, website optimization, and ongoing maintenance and support. Includes campaign landing pages and native mobile apps.
• Digital Marketing and Experience Digital marketing and experience services including digital growth plans, marketing automation, email and SMS marketing, social media strategy, chat integration, CRM and infrastructure services, and search engine optimization.
• Paid Media Services (Conquer) Paid media services subsidiary offering audience targeting, media placement, and performance measurement across effective mediums to deliver real results for clients. Operates as a separate brand alongside JDA.

Quantifiable outcome

• Ark Encounter: 1,000,000+ guests per year for first 3 years; 4th most popular museum in the US
• +14 more outcomes

Named customers20 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• The KAIROS CompanycoreStrategic or Co-development Partner · 1 April 2022JDA Worldwide acquired The KAIROS Company, a public relations and communications firm, in April 2022. The deal aimed to expand JDA's services and global presence, leveraging The KAIROS Company's international experience. Christina Burch joined JDA (formerly KAIROS) in 2020 and brought expertise from the entertainment industry coordinating PR for A-list musicians, consumer brands, and technology startups.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Biggs|Gilmore: Kalamazoo, Michigan-based independent full-service brand, digital, and media agency. Similar size, Midwest base, and integrated service offering as JDA.
• Bandy Carroll Hellige: Indianapolis-based full-service advertising and PR agency of comparable size, serving a similar Midwest enterprise, healthcare, and non-profit client base. Direct local market peer.
• Charles Ryan Associates: Mid-Atlantic full-service branding, digital, and PR agency of similar size serving government, healthcare, and non-profit clients — a direct peer in verticals and integrated model.
• Crosby Marketing Communications: Mid-Atlantic full-service agency with deep healthcare, non-profit, and government verticals — directly overlapping with JDA's primary segments. Comparable size and integrated services make it a strong direct peer.
• BKV Group: Minneapolis-based independent full-service agency of comparable size, with similar integrated creative, digital, and media capabilities for consumer and non-profit brands.
• Hirons: Indianapolis-based full-service advertising, public relations, and digital agency of comparable size and client mix (public sector, non-profit, health, cause-driven brands). Closest direct geographic and service-line competitor to JDA.
• Sensis: Los Angeles-based cross-cultural and integrated marketing agency of comparable size with an integrated brand/digital/media model, serving similar mission-aligned public sector and non-profit clients.
• Noble Studios: Reno-based independent full-service digital and brand agency of comparable size, serving similar B2B and mission-driven clients across tourism, healthcare, and non-profit verticals.

Broad incumbents

• The Richards Group: Large, long-tenured independent full-service agency based in Dallas, with a similar integrated brand/creative/media model and similarly selective client philosophy. Larger scale and broader footprint make it a broad incumbent peer.
• The Tombras Group: Knoxville-headquartered independent full-service agency of meaningfully larger scale. Operates a similar integrated brand/creative/media model and serves cause-driven and enterprise clients, making it a relevant incumbent peer.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/joseph-david-agency
• Xx.com/jdaworldwide
• Facebookfacebook.com/JDAWorldwide

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A2 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about JDA Worldwide