Eleve Media
Eleve Media is an India-based influencer marketing agency and SaaS platform founded in 2012, operating across India, UAE, and Indonesia. It serves enterprise brands with campaign execution while productizing creator discovery, fraud detection, and ROI measurement through its CreatorTag platform.
- Company typePrivate
- Founded2012
- HeadquartersGurugram, India
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Eleve Media does
Eleve Media Private Limited is an India-based, founder-led influencer marketing company founded in December 2012 by Prince Khanna and headquartered in Gurgaon. The company operates a hybrid business combining a full-service influencer marketing agency with a SaaS marketplace platform called CreatorTag, and serves enterprise brands across India, the UAE, and Indonesia through offices in Gurgaon, Mumbai, Bangalore, Dubai, and Jakarta. Agency services span campaign ideation, influencer and celebrity matchmaking, video production, content amplification, and campaign oversight, with a documented track record of campaigns for brands including MakeMyTrip, Samsung, Nivea, KitKat, Cadbury, Philips, CultFit, STAR, and Goibibo.
The product portfolio centers on CreatorTag, an AI-powered SaaS platform that enables brands and agencies to discover influencers, evaluate audience authenticity, track campaign performance via a live dashboard, and detect fraudulent engagement. CreatorTag is supplemented by a creator-facing mobile app (currently waitlisted) that promises brand-collaboration discovery, a resource hub, and integrated payouts. Pricing is tiered from ₹499 to ₹3,000 per month, positioning the platform as a low-cost-per-seat add-on rather than an enterprise contract product. Revenue mechanics therefore rely primarily on agency campaign fees from enterprise brands, with the SaaS layer contributing a smaller, subscription-based recurring stream.
Eleve self-describes as 'India's largest brand advocacy company' and has accumulated more than eight industry awards in 2023-2024, including Abby Awards, Shorty Awards, Afaqs Digies, IAMAI India Digital Awards, and SMARTIES India. The company is privately held, appears bootstrapped apart from a 2019 Smile Group investment, and operates with a headcount in the 11-50 range, reflecting a lean, founder-controlled organization scaling across multiple geographies.
Eleve Media firmographics
Firmographics- Name
- Eleve Media
- Legal name
- Eleve Media Private Limited
- Website
- https://eleve.co
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Eleve Media is an India-based influencer marketing agency and SaaS platform founded in 2012, operating across India, UAE, and Indonesia. It serves enterprise brands with campaign execution while productizing creator discovery, fraud detection, and ROI measurement through its CreatorTag platform.
- Ownership category
- akta.pro rank
Eleve Media industry classification
Industry- Product category
- Influencer Marketing Platform
- NAICS
- Advertising Agencies (54181), Other Services Related to Advertising (541890), Other Services Related to Advertising (54189), Advertising, Public Relations, and Related Services (5418)
- SIC
- Services-Advertising Agencies (7311), Services-Advertising (7310)
- akta.pro primary industry
- Influencer Measurement, Analytics & Brand Safety (MPAAAHAI)
- akta.pro secondary industries
- Influencer Measurement, Attribution & Analytics (BPAFAHAI), Influencer Media Buying & Paid Amplification (BPAFABAK), Influencer Media Amplification (Paid Creator Whitelisting/Spark Ads) (MPAAABAL), Marketing Analytics & Measurement Strategy (Attribution, MMM, KPIs) (MPAAAFAH)
Keywords
Where Eleve Media is headquartered
LocationHeadquarters
- HQ city
- Gurugram
- HQ country
- India
- HQ region
- Asia
Offices5 records
Markets served
Eleve Media business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure
Revenue model
- Influencer Marketing Agency Services: Full-service influencer marketing agency providing campaign strategy, implementation, influencer partnerships, and campaign oversight for brands. Services include ideation, video production, content amplification, and celebrity endorsements.
- CreatorTag SaaS Platform: Software-as-a-service solution for influencer-brand collaboration. The platform helps brands discover influencers, measure ROI, detect fraud, and evaluate creators across markets with subscription pricing.
- Influencer Marketing Intelligence Subscription: Subscription-based access to CreatorTag platform providing cross-platform analytics, ROI measurement, fraud detection, and creator evaluation tools. Pricing ranges from ₹499 to ₹3,000 per month.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | CreatorTag Platform Subscription |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels5 records
Eleve Media product offering
Product offeringCore offering
Eleve Media is an AI-powered ad-tech influencer marketing agency and SaaS provider that plans and runs brand-influencer campaigns end-to-end, including campaign ideation, strategy, influencer matchmaking, video production, celebrity endorsements, and content amplification across social platforms. Its proprietary CreatorTag SaaS platform and mobile app automate influencer discovery, ROI measurement, fraud detection, and payouts for brands and creators across India, UAE, and Indonesia.
Product overview
Eleve Media operates as an AI-powered ad-tech influencer marketing platform offering both agency services and SAAS solutions. The core product portfolio consists of Eleve Media (the agency services division providing campaign strategy, celebrity endorsements, video production, and content amplification), CreatorTag (an influencer marketplace and SAAS platform enabling brands to discover influencers, track campaign performance, and detect fraud), and CreatorTag App (a mobile application connecting influencers with brand collaboration opportunities). These products work together as an integrated ecosystem where Eleve Media provides strategic services while CreatorTag technology powers the operational execution, discovery, and measurement of influencer marketing campaigns.
Differentiator
Problem solved
Functional benefit
Brands
- CreatorTag: An in-house SAAS product that simplifies the influencer-brand collaboration process, including a platform where influencers can connect with brands and discover collaboration opportunities.
Products and services
- Eleve Media Agency Services Full-service influencer marketing agency offering campaign ideation, strategy, strategic influencer matchmaking, video production, designer and developer support, celebrity endorsements, and content amplification for global and Indian brands.
- CreatorTag Platform SaaS influencer marketing platform that helps brands and agencies discover influencers, measure campaign ROI in real time, detect fraudulent engagement, and evaluate creators across markets through AI-driven matchmaking and analytics.
- CreatorTag App Mobile application for influencers to find brand collaboration opportunities, access a curated resource hub, and receive fast payouts for completed campaigns.
Quantifiable outcome
- Multiple award wins including Abby Awards 2024, Shorty Awards 2024, Afaqs Digies 2024, IAMAI India Digital Awards, e4mevents IMA, THE MOMMYS 2024, E.T Influencer Awards, and SMARTIES India
Companies that use Eleve Media
Customer profileNamed customers9 records
Segments3 records
Ideal customer profiles3 records
Eleve Media technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AI capability5 records
Feature5 records
Eleve Media partnerships and signals
Strategic signalScale indicators5 records
Recent moves8 records
Expansion highlights6 records
Eleve Media competitors and assessment
Company assessmentDirect peers
- Influencer.in (Schbang): India-based full-service influencer marketing agency offering end-to-end campaign strategy, creator matchmaking, and content amplification for enterprise brands — directly comparable to Eleve's core agency service line and serving the same Indian brand customers.
- OneImpression: India-based influencer marketing platform that connects brands with creators via a marketplace plus agency services, including campaign management and analytics. Closely matches Eleve's hybrid SaaS + agency model in the Indian market.
- Winkl: India-focused influencer marketing platform with SaaS tooling for creator discovery, campaign management, and analytics. Competes head-to-head with CreatorTag on the technology layer in the same Indian brand market.
- Plixxo (POPxo): India's largest community of female creators with a marketplace platform for brand collaborations and campaign execution. Directly competes with CreatorTag App on influencer-side supply and Eleve on brand-side campaign delivery in India.
- Chtrbox: India-based influencer marketing platform offering creator marketplace, analytics, and campaign management tools for brands — overlapping directly with CreatorTag's discovery and analytics features in the same India/APAC geography.
- Pulp Strategy: India-based digital and influencer marketing agency providing campaign strategy, content production, and creator partnerships for enterprise brands — comparable to Eleve's full-service agency offering and competing for similar enterprise marketing budgets.
- Buzzoka: India-focused influencer marketing agency and platform combining creator network, campaign management, and analytics. Closely comparable on the agency-plus-SaaS hybrid model serving Indian enterprise brands.
- GoKapture: India-based performance-focused influencer and affiliate marketing platform providing SaaS tools and managed services. Comparable in the Indian market with overlap on campaign analytics and creator matchmaking.
Broad incumbents
- Influencer Marketing Hub / IMH services: Large, globally recognized influencer marketing media and services platform serving as both an industry resource and a services provider — comparable to Eleve in the influencer marketing category but with a much broader, global scope and broader service portfolio.
- Klear (now part of Meltwater): Established global influencer marketing platform offering creator discovery, campaign analytics, and reporting — overlapping with CreatorTag's AI-driven matching and analytics capabilities but operating at much greater scale and as part of Meltwater's broader PR/media intelligence suite.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Eleve Media social profiles
Digital presenceEleve Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
Eleve Media leadership team
Management profileNumber of profiles
Profiles2 records
Eleve Media funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Eleve Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Eleve Media
What does Eleve Media do?
Eleve Media is an AI-powered ad-tech influencer marketing agency and SaaS provider that plans and runs brand-influencer campaigns end-to-end, including campaign ideation, strategy, influencer matchmaking, video production, celebrity endorsements, and content amplification across social platforms. Its proprietary CreatorTag SaaS platform and mobile app automate influencer discovery, ROI measurement, fraud detection, and payouts for brands and creators across India, UAE, and Indonesia.
Is Eleve Media a public or private company?
Eleve Media is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Eleve Media founded?
Eleve Media was founded in 2012. It employs 11 to 50 people.
Where is Eleve Media based?
Eleve Media is headquartered in Gurugram, India, in the Asia region.
How does Eleve Media make money?
Three revenue lines are on record. Influencer Marketing Agency Services are the primary driver. The others are creatorTag SaaS Platform and influencer Marketing Intelligence Subscription.
Who are Eleve Media's main competitors?
Direct peers on record are Influencer.in (Schbang), OneImpression, Winkl, Plixxo (POPxo), Chtrbox, Pulp Strategy, Buzzoka and GoKapture. Broad incumbents are Influencer Marketing Hub / IMH services and Klear (now part of Meltwater).
Does Eleve Media have an API?
No public API is recorded for Eleve Media.
What industry is Eleve Media in?
Eleve Media's product category is Influencer Marketing Platform. Its primary akta.pro industry code is MPAAAHAI, Influencer Measurement, Analytics & Brand Safety, with a secondary code of BPAFAHAI, Influencer Measurement, Attribution & Analytics. Its NAICS code is 54181 and its SIC code is 7311.