Massive
Massive (c3 Data LLC dba Massive and Co) is a US-based email acquisition and digital marketing firm serving Fortune 500 brands with turnkey email campaigns, creative, deliverability consulting, mobile app acquisition, and regulated health insurance lead generation reaching 200M+ permission-based US consumers.
- Company typePrivate
- Founded2017
- HeadquartersPark City, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Massive does
Massive, operating as c3 Data LLC dba Massive and Co, is a US-based digital marketing and email acquisition firm headquartered in Park City, Utah, with stated operations in Santa Monica, California, and is led by Founder & CEO Zach Pritchett. The company positions itself as a trusted acquisition marketing partner for Fortune 500 brands, delivering turnkey email prospecting and retargeting campaigns, in-house creative services, deliverability consulting, and omnichannel mobile app acquisition, alongside a regulated Medicare and individual health insurance lead-generation marketplace under the HealthQuotes sub-brand.
The product suite is structured around seven interconnected modules: Email Marketing & Acquisition (the core offering reaching 200M+ permission-based US consumers through a vetted publisher network that deploys millions of messages monthly), Mobile App Marketplace, Medicare Lead & Call Marketplace, Retargeting & Retention, Deliverability Consulting, Creative Services, and Data Management & Monetization. Underlying technology emphasizes proprietary lead funnels that do not re-broker leads or work with affiliate networks, real-time auction mechanics for insurance leads, TCPA-compliant consumer verification through Jornaya TCPA Guardian and ActiveProspect TrustedForm tokens, and programmatic mobile acquisition with real-time fraud detection focused on high-LTV cohorts across Credit Builder, Fintech, Gaming, Rewards, Gambling, and Cash-back verticals.
Commercially, Massive earns revenue through managed-services engagements with large enterprise clients, subscription-based Deliverability Consulting tiers ranging from $250/IP/domain monthly up to $10,000/month premier packages, marketplace commissions on Medicare and health insurance leads, and per-project Creative Services (which are complimentary for ongoing email clients). GTM combines enterprise field sales with an inside sales motion directed at Fortune 500 brands, supported by compliance-anchored industry credibility (ANA Certified Marketing Partner, 2021) and a vertical segmentation approach prioritizing financial services, insurance, and mobile-app advertisers.
Massive firmographics
Firmographics- Name
- Massive
- Legal name
- c3 Data LLC dba Massive and Co
- Website
- https://mass1ve.net
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Massive (c3 Data LLC dba Massive and Co) is a US-based email acquisition and digital marketing firm serving Fortune 500 brands with turnkey email campaigns, creative, deliverability consulting, mobile app acquisition, and regulated health insurance lead generation reaching 200M+ permission-based US consumers.
- Ownership category
- akta.pro rank
Massive industry classification
Industry- Product category
- Email Marketing & Lead Generation Services
- NAICS
- Direct Mail Advertising (54186), Direct Mail Advertising (541860), Media Buying Agencies (54183)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Email Marketing Services (Campaigns, Deliverability, Lifecycle) (BPAFAKAB)
- akta.pro secondary industries
- Data Monetization & Data Products Services (BPAEAHAL), App Monetization & Subscription Management Platforms (BPAMADAI), Attribution, Measurement, Analytics & Incrementality (BPAMALAF)
Keywords
Where Massive is headquartered
LocationHeadquarters
- HQ city
- Park City
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Massive business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Email Acquisition Campaigns: Turnkey campaign management for email acquisition including data sourcing, segmentation, attribution modeling, creative development, message delivery, real-time tracking, compliance oversight, and ongoing optimization. Works with Fortune 500 brands to reach US consumers at scale.
- Email Retargeting Services: Re-engagement campaigns targeting dormant consumers and abandoned carts to convert into repeat customers. Includes precision drip and trigger campaigns, list segmentation, and complete email retargeting strategy.
- Creative Services: In-house email creative and content team providing design and execution. Complimentary for all email acquisition, prospecting and retargeting email clients for the lifetime of partnership. Available per project for non-clients.
- Deliverability Consulting: Consulting services including audit, action plan, domain/IP monitoring, inbox placement tests, blacklist resolution, and guided IP warming. Tiered pricing from $250/IP/domain monthly to $10,000/month premier packages.
- Mobile App Marketplace: Omnichannel mobile acquisition platform with programmatic outcomes, in-app private marketplaces, and DSP relationships. Focuses on high-LTV cohorts achieving registrations, purchases, level-attainment, and retention KPIs in verticals including Credit Builder, Fintech, Gaming, Rewards, Gambling, and Saving/Cash-back.
- Medicare Lead & Call Marketplace: Health insurance marketplace driving efficient customer acquisition through consumer-initiated inbound calls to call centers and premium quality data leads from real-time auction marketplace. Access to premium email, search, native, and social media inventory.
- Data Management & Monetization: Services helping clients extract value from on and offline email data. Includes data hygiene, encrypted data transfer, ESP/MTA management, IP warming, domain reputation management, promotional content, and reporting with transparency.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Basic Deliverability Package |
| Subscription | Monthly | Premier Deliverability Package |
| Other | Multi-year contract | Creative Services for Email Clients |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Massive product offering
Product offeringCore offering
Massive is a data-driven email marketing intelligence and customer acquisition firm that runs turnkey email acquisition, retargeting, and monetization campaigns for Fortune 500 brands against a 200M+ permission-based US consumer database. It supplements these managed email services with a Mobile App Marketplace for programmatic user acquisition, a real-time auction Medicare/Health Insurance Lead Marketplace, deliverability consulting, in-house creative services, and data management/monetization. Revenue is generated primarily through managed-service campaign fees, marketplace commissions on insurance leads, and tiered subscription deliverability consulting.
Product overview
Massive is a data-driven email marketing intelligence and customer acquisition platform operating as c3 Data LLC dba Massive and Co. The core offering is Email Marketing & Acquisition services, which combines a proprietary campaign process (Identify, Engage, Convert, Retain) with access to 200M+ engaged US consumers. The platform is structured as a unified suite supplemented by specialized modules including Mobile App Marketplace for omnichannel mobile acquisition, Medicare Lead & Call Marketplace for health insurance lead generation, Creative Services for in-house email design, Data Management & Monetization for database value extraction, Deliverability Consulting for infrastructure optimization, and Retargeting & Retention for customer win-back campaigns.
Differentiator
Problem solved
Functional benefit
Brands
- HealthQuotes: Health insurance lead generation platform focused on Medicare and individual insurance products with post-lead communications for customer conversion.
- Mobile Growth Platform
Products and services
- Acquisition & Engagement (Email Marketing & Acquisition) Turnkey email acquisition and engagement service for Fortune 500 brands, providing custom campaign creation, data segmentation across 200M+ permission-based US consumers, publisher deployment, attribution modeling, creative development, message delivery, real-time tracking, compliance oversight, and ongoing optimization for customer acquisition and engagement.
- Mobile App Marketplace Omnichannel mobile user acquisition platform delivering programmatic media buying, in-app private marketplaces, DSP relationships, real-time fraud detection, and high-intent audience targeting for verticals including Credit Builder, Fintech, Gaming, Rewards, Gambling, and Saving/Cash-back. Focused on registrations, purchases, level-attainment, and retention KPIs.
- Medicare Lead & Call Marketplace (Health Insurance Marketplace) Real-time auction marketplace for premium health insurance and Medicare leads, producing consumer-initiated inbound calls to client call centers and TCPA-compliant data leads via internally built proprietary lead funnels. Access to premium email, search, native, and social media inventory with Jornaya TCPA Guardian and ActiveProspect TrustedForm compliance tracking.
- Deliverability Consulting Email deliverability consulting service including audit, customized action plan, domain/IP monitoring, inbox placement tests, blacklist resolution, and guided IP warming. Tiered pricing from $250/IP/domain monthly to $10,000/month premier package with a dedicated deliverability expert and 50 consulting hours.
- Creative Services In-house email creative and content design service providing mobile-optimized email designs, personalized messaging, brand-compliant creatives, and complete email campaign execution. Complimentary for all email acquisition, prospecting, and retargeting clients for the lifetime of the partnership; available per-project for non-clients.
- Retargeting & Retention Email remarketing and retention service targeting dormant consumers and abandoned carts, including precision drip and trigger campaigns, list segmentation, cross-sell/up-sell programs, customer support communications, and complete email retargeting strategy for repeat customer conversion.
- Data Management & Monetization Email database monetization and management service covering data hygiene, encrypted data transfer, ESP/MTA management, IP warming, domain reputation management, promotional content, and reporting with full transparency, in compliance with CAN-SPAM, GDPR, and CCPA regulations.
Quantifiable outcome
- 200M+ engaged consumer profiles for targeted email campaigns
- +8 more outcomes
Companies that use Massive
Customer profileNamed customers1 record
Segments4 records
Ideal customer profiles4 records
Massive technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
Feature4 records
Massive partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- JornayacoreIntegration with Jornaya's TCPA Guardian™ Solution for compliance in health insurance lead generation. Ensures every consumer action is compliant with TCPA regulations for insurance marketing campaigns.
- ActiveProspectcoreIntegration with ActiveProspect's TrustedForm™ tokens for compliance verification and documentation in lead generation processes.
- Vetted Email PublisherscoreMethodically vetted email publisher network that deploys and inboxes millions of messages monthly. Publishers are vetted for quality, compliance, and deliverability standards.
Scale indicators3 records
Recent moves5 records
Expansion highlights5 records
Massive competitors and assessment
Company assessmentMarket position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key highlights7 records
Customer concentration
Massive social profiles
Digital presenceMassive compliance and trust
Trust signalCompliance1 record
Massive financial estimates
Financial estimateRevenue estimate
Valuation estimate
Massive leadership team
Management profileNumber of profiles
Profiles1 record
Massive funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Massive M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Massive
What does Massive do?
Massive is a data-driven email marketing intelligence and customer acquisition firm that runs turnkey email acquisition, retargeting, and monetization campaigns for Fortune 500 brands against a 200M+ permission-based US consumer database. It supplements these managed email services with a Mobile App Marketplace for programmatic user acquisition, a real-time auction Medicare/Health Insurance Lead Marketplace, deliverability consulting, in-house creative services, and data management/monetization. Revenue is generated primarily through managed-service campaign fees, marketplace commissions on insurance leads, and tiered subscription deliverability consulting.
Is Massive a public or private company?
Massive is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Massive founded?
Massive was founded in 2017. It employs 11 to 50 people.
Where is Massive based?
Massive is headquartered in Park City, United States, in the North America region.
How does Massive make money?
Seven revenue lines are on record. Email Acquisition Campaigns are the primary driver. The others are email Retargeting Services, creative Services, deliverability Consulting, mobile App Marketplace, medicare Lead & Call Marketplace and data Management & Monetization.
Does Massive have an API?
No public API is recorded for Massive.
What industry is Massive in?
Massive's product category is Email Marketing & Lead Generation Services. Its primary akta.pro industry code is BPAFAKAB, Email Marketing Services (Campaigns, Deliverability, Lifecycle), with a secondary code of BPAEAHAL, Data Monetization & Data Products Services. Its NAICS code is 54186 and its SIC code is 7370.