What Focus Softnet Pte Ltd does

Focus Softnet Pte Ltd is a privately held enterprise software company founded in 1992 that develops and sells integrated ERP, CRM, and HCM software for medium and large enterprises across the Middle East, Asia Pacific, and select Western markets. The company operates from 27 offices in 17 countries, serving more than 2.1 million end users, with a vertical-led go-to-market spanning manufacturing, distribution, retail, automotive, education, real estate, healthcare, hospitality, logistics, and government/public sector. Named enterprise customers include Britannia, Vardhman, Gland Pharma, Yashoda Hospital, TSRTC, and HMDA.

The company's product architecture follows a platform-plus-modules model. The flagship is Focus X, a cloud ERP that integrates sales, accounting, procurement, fixed assets, and other core functions, augmented by specialized modules (Focus WMS, Focus MRP, Focus POS, Focus e-RMS, Focus REMS, Focus AUTO, Focus CAFM, Focus EDU, Focus HCM). A parallel cloud-native sub-brand, CentraHub, houses Centra CRM, Centra HCM, Centra AUTO, Centra CAFM, and Centra REMS. AI capabilities are layered on via the Focus AI platform (predictive insights, intelligent reporting, automated workflows), the AIFA computer-vision/face-recognition platform, and the Qbixe voice interface. The platform supports integration with regional payment systems (M-Pesa, STC Pay, Mada, ICICI Bank, PayU), global SaaS (Stripe, PayPal, Shopify, Magento, Amazon, Twilio, Zapier, Xero, QuickBooks, Tally), and e-invoicing/GST/VAT compliance.

Revenue is generated through subscription-based software licensing combined with implementation, training, and support services delivered both directly and via a network of implementation partners (notably WinApp Solutions in Singapore and Infoex Bangladesh) plus a global reseller and referral program. The company pursues an enterprise field-sales motion supported by major industry events such as GITEX, Digital Saudi 2030, and QITCOM. Pricing is quote-based and not publicly disclosed. Ownership remains with the founding Mir Khan family — Mir Ahmed Ali Khan (Co-founder & Managing Director), Mir Hasnain Ali Khan (Co-founder & Chairman), and Mir Fiaz Ali Khan (CFO & Group President) — alongside Group CEO Ali Hyder; the company is bootstrapped with no disclosed external funding.

Name

Focus Softnet Pte Ltd

Legal name

Focus Softnet Pvt Ltd

Website

https://focussoftnet.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Focus Softnet Pte Ltd is a privately held, bootstrapped ERP, CRM, and HCM software vendor founded in 1992, serving medium and large enterprises and government entities across 17 countries through 27 offices, with industry-specific modules and a CentraHub cloud-native sub-brand.

Ownership category

akta.pro rank

Product category

Enterprise Resource Planning (ERP) Software

NAICS

Software Publishers (513210), Custom Computer Programming Services (541511)

SIC

Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370)

akta.pro primary industry

Core ERP Suites (Financials, Procurement, Projects) (HDAEAEAA)

akta.pro secondary industries

Manufacturing ERP (Discrete, Process, Batch) (HDAEAEAB), Distribution & Wholesale ERP (Inventory, Order, Warehouse) (HDAEAEAC), Education ERP (Student Information, Finance, HR) (HDAEAEAI), Healthcare Provider ERP (Hospital Operations, Supply Chain, Finance) (HDAEAEAH)

Keywords

• Cloud ERP software
• Enterprise resource planning
• CRM solutions
• Human capital management
• Manufacturing ERP systems

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices5 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Enterprise ERP Software Licensing: Focus Softnet generates revenue primarily through licensing their flagship ERP software (Focus X), CRM (CentraHub), and HCM solutions. The company offers cloud-hosted and mobile-ready deployment options with AI-ready capabilities. Revenue is generated from software licenses with industry-ready templates for faster implementation and customization to fit real workflows.
2. Implementation and Support Services: Revenue is generated through implementation services, technical support, training, and consulting for ERP deployments. The company maintains a network of implementation partners who provide localized deployment and support services.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels7 records

Core offering

Focus Softnet Pte Ltd develops and sells enterprise business software including its flagship Focus X AI-powered cloud ERP, complemented by integrated CRM, HCM, warehouse management, manufacturing resource planning, point-of-sale, real estate, automotive, facility, education, and restaurant management modules. The company licenses these solutions primarily on a subscription basis to medium and large enterprises across manufacturing, distribution, retail, automotive, education, real estate, and hospitality, and supplements software revenue with implementation, training, and support services delivered through direct sales and global partner channels.

Product overview

Focus Softnet Pte Ltd offers a platform-plus-modules architecture built around its flagship Focus X ERP system, supplemented by specialized vertical solutions (WMS, MRP, POS, e-RMS, CRM, REMS, AUTO, CAFM, EDU, HCM) and AI capabilities (Focus AI). The product portfolio includes two brand tiers: Focus-branded products (on-premise/cloud hybrid ERP) and Centra-branded cloud-native solutions (Centra CRM, Centra HCM, Centra AUTO, Centra CAFM, Centra REMS). The portfolio covers ERP, CRM, HCM, industry-specific verticals, and AI-powered business intelligence across 17 countries with 2 million+ users.

Differentiator

Problem solved

Functional benefit

Brands

• Focus X: Flagship AI-powered cloud ERP solution that optimizes sales, accounting, procurement, fixed assets, and all other operations.
• Focus WMS
• Focus MRP
• Focus POS
• Focus e-RMS
• Focus CRM / CentraHub CRM
• Centra REMS
• Centra AUTO
• Centra CAFM
• Centra HCM
• Focus EDU
• Focus AI
• FocusLyte
• CentraHub
• AIFA
• Qbixe

Products and services

• Focus X Cloud ERP AI-powered cloud ERP suite for medium and large enterprises that integrates sales, accounting, procurement, fixed assets, HR, CRM, and operations into a single platform, with embedded AI, hybrid deployment, and multi-country tax/VAT/GST compliance.
• Focus WMS (Warehouse Management) Warehouse management software for inventory, order, and tracking operations across distribution centers and 3PL providers, designed to optimize space utilization, picking/packing, and real-time stock visibility.
• Focus MRP (Manufacturing Resource Planning) Cloud-based MRP software for manufacturing companies to plan production, control the shop floor, manage BOMs, materials, and inventory, and run cost tracking across discrete and process manufacturing.
• Focus POS (Point of Sale) Smart POS software for retail stores, restaurants, and other businesses to handle sales transactions, inventory tracking, and payments across stores with multi-channel reporting.
• Focus e-RMS (Restaurant Management) Restaurant management system providing smart order management, staff scheduling, inventory tracking, table booking, and kitchen management for hospitality operators.
• Focus CRM Customer relationship management solution that centralizes customer data, manages contacts and pipelines, nurtures leads, and unifies sales, service, and customer interactions.
• Focus REMS (Real Estate Management) Real estate management platform for property owners, rental management companies, and real estate agents to manage properties, leases, tenants, and finances.
• Focus AUTO (Automotive Management) All-in-one automotive software supporting dealership, garage, and workshop operations across sales, parts inventory, service, and aftersales workflows.
• Focus CAFM (Computer-Aided Facility Management) Facility management software for work order automation, predictive maintenance, and integrated facility management services across property portfolios.
• Focus EDU (Education Management) Education management platform handling admissions, attendance, timetables, exams, student records, finance, and HR for academic institutions and multi-campus operations.
• Focus HCM (Human Capital Management) Human resource management software covering employee data, payroll, recruitment, onboarding, attendance, leave, performance appraisals, and HR analytics from any device.
• Focus AI AI capability embedded across Focus Softnet's core systems to deliver predictive insights, intelligent reporting, process automation, and AI-assisted decisioning without disrupting everyday operations.
• e-Invoicing System Standalone e-invoicing solution that integrates with SAP ERP or other existing ERPs to enable automated B2B invoice authentication via GSTN, generate e-way bills, and support global e-invoicing compliance.
• CentraHub CRM (Centra CRM) Cloud-native CRM software within the CentraHub suite, providing customizable client relationship management and sales growth features for businesses preferring a standalone cloud CRM over the on-premise Focus CRM line.
• CentraHub HCM (Centra HCM) Cloud-based human capital management software combining payroll management, recruitment management, and HR analytics into a single platform for businesses adopting the CentraHub cloud suite.
• CentraHub AUTO (Centra AUTO) Cloud-based automotive software offering auto dealer inventory management, customer and sales management, and automotive repair shop management within the CentraHub suite.
• CentraHub CAFM (Centra CAFM) Cloud facilities management software combining CAFM systems with cloud computing for smart facility management, maintenance management, and integrated facility services.
• CentraHub REMS (Centra REMS) Cloud-based property management software for property owners, rental management companies, and real estate agents to manage leases, tenants, and financials within the CentraHub suite.
• FocusLyte Lightweight accounting solution tailored for VAT and GST compliance, targeting small and midsized businesses needing tax-compliant bookkeeping.

Quantifiable outcome

• Reduced inquiry calls by nearly 90% through automated warehouse processes
• +2 more outcomes

Named customers15 records

Segments10 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration32 records

AI capability4 records

Feature7 records

Partnerships

Two partnerships are on record, tiered core.

• WinApp Solutions Pte LtdcoreImplementation/ SI/ Consulting PartnerWinApp Solutions Pte Ltd is a strategic partner of Focus Softnet, collaborating to deliver AI-enabled enterprise solutions with localized implementation and support for businesses in Singapore. The partnership focuses on ERP and business automation solutions tailored for the Singapore market.
• Infoex Bangladesh LimitedcoreImplementation/ SI/ Consulting PartnerInfoex Bangladesh is an authorized implementation partner of Focus Softnet, providing ERP and business automation solutions with local deployment and support in Bangladesh. The partnership enables Focus Softnet to serve clients in the Bangladesh market through localized expertise.

Scale indicators6 records

Recent moves8 records

Expansion highlights6 records

Broad incumbents

• SAP: SAP is the global ERP market leader (S/4HANA, Business One) and directly competes for the same enterprise manufacturing, distribution, and finance accounts that Focus Softnet targets in emerging markets. SAP is a broad incumbent with overlap on every product line Focus Softnet offers.
• Sage Group: Sage Intacct and Sage X3 compete in mid-market ERP and accounting, with similar SME/lower-mid-market customer profile to Focus Softnet. Sage has comparable UK and global mid-market footprint.
• Infor: Infor provides industry-specific CloudSuites ERP for manufacturing, distribution, automotive, and hospitality — directly overlapping with Focus Softnet's verticalized ERP modules. A broad incumbent with strong industry-cloud positioning.
• Oracle NetSuite: NetSuite is the leading cloud-native ERP for mid-market and growth companies globally, and a direct alternative to Focus X for finance, CRM, and HCM. It shares the integrated ERP/CRM/HCM positioning Focus Softnet sells.
• Microsoft Dynamics 365: Microsoft Dynamics 365 Business Central and Finance & Supply Chain compete head-on with Focus X in mid-market and enterprise ERP, particularly for organizations already standardized on Microsoft cloud. Strong incumbent with broad market overlap.

Direct peers

• Ramco Systems: Ramco is an India-headquartered ERP and HCM vendor with strong presence in the Middle East, Southeast Asia, and Africa — the same emerging-market footprint as Focus Softnet. Both target aviation, manufacturing, and logistics verticals with cloud-hosted ERP/HCM.
• Acumatica: Acumatica is a cloud-native mid-market ERP with strong distribution, manufacturing, and construction editions — overlapping with Focus Softnet's WMS, MRP, and project-centric modules. Comparable product shape and customer size tier.
• Odoo: Odoo is an open-source ERP suite covering sales, accounting, inventory, manufacturing, HR, and website/e-commerce — the same scope as Focus X. It is a direct peer in modular mid-market ERP with comparable breadth across business functions.
• Epicor: Epicor is a mid-market ERP specialist focused on manufacturing, distribution, retail, and automotive — verticals that overlap directly with Focus MRP, Focus WMS, Focus AUTO and Centra AUTO. Comparable customer profile and product positioning.
• Tally Solutions: Tally is India's dominant accounting and compliance ERP vendor, with deep GST localization and a massive SMB/mid-market base. It is directly comparable to Focus Softnet on India-focused ERP, GST/e-invoicing compliance, and mid-market enterprise selling model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/focussoftnet
• Facebookfacebook.com/focussoftnet
• LinkedInlinkedin.com/company/focussoftnet

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Focus Softnet Pte Ltd