Notify
Notify is a privately held software company that builds a software-over-hardware nurse call and staff communications overlay platform for senior living operators, connecting 25+ legacy nurse call systems to smartphones with proprietary push-to-talk, zoned alerts, and integrated life safety features.
- Company typePrivate
- Founded2010
- HeadquartersMinnetonka, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Notify does
Notify offers three deployment paths: Notify Overlay (software-over-hardware modernization of existing systems), Notify Full Installation (turnkey design-build for new construction), and Notify System Upgrade (server replacement for Inovonics EchoStream sites), plus a standalone Notify Communications App for staff voice and messaging. The company sells primarily to multi-community senior living operators managing 10-20 disparate nurse call systems, where the value proposition is portfolio-wide standardization at $40K-$150K+ in cost savings per building relative to full hardware replacement. Pricing is subscription-based at $350/month per building for the nurse call platform and $100/month per building (or $10/user) for the Communications App, with one-time installation fees and a 60-day free pilot program; revenue mix is predominantly recurring subscription with professional services and parts revenue on top. GTM is sales-led (enterprise field and inside sales) with a secondary self-serve PLG motion via the Communications App, supported by content marketing, demo bookings, and direct outreach. The company is privately held and management-owned, with 600+ communities served nationwide, 98% customer retention, and no disclosed institutional funding rounds.
Notify firmographics
Firmographics- Name
- Notify
- Legal name
- Notify Software LLC
- Website
- https://notifync.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Notify is a privately held software company that builds a software-over-hardware nurse call and staff communications overlay platform for senior living operators, connecting 25+ legacy nurse call systems to smartphones with proprietary push-to-talk, zoned alerts, and integrated life safety features.
- Ownership category
- akta.pro rank
Notify industry classification
Industry- Product category
- Healthcare Communications / Nurse Call Software
- NAICS
- Continuing Care Retirement Communities and Assisted Living Facilities for the Elderly (6233), Nursing and Residential Care Facilities (623)
- SIC
- Services-Nursing & Personal Care Facilities (8050)
- akta.pro primary industry
- Elderly/Frail & Assisted Living Connected Care (PERS/Fall Detection) (HLACAFAE)
- akta.pro secondary industries
- Virtual Nursing, Telemonitoring & Command Center Platforms (HLACAFAH), Fall Detection, Safety & Emergency Response (PERS, Smart Home Health Sensors) (HLAHACAG), Elder Care, Wellness & Home Health IoT (Fall Detection, Medical Alerts, Sleep/Wellness Sensors) (HSAPAQAJ)
Keywords
Where Notify is headquartered
LocationHeadquarters
- HQ city
- Minnetonka
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Notify business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Notify Nurse Call Platform Subscriptions: Monthly subscription revenue from Notify Overlay, Full Installation, and System Upgrade solutions. Priced at $340-$350 per building per month plus installation fees. Includes all software updates, support, unlimited user licenses, and full analytics package.
- Notify Communications App: Standalone push-to-talk communication solution priced at $10 per active user per month or $100 per building per month, whichever is lower. Targets single-building deployments replacing walkie-talkies.
- Installation Services: One-time installation fees for Overlay (quoted per project), Full Installation (comprehensive design-build services), and System Upgrade solutions. Full Installation includes complete hardware package (server, pendants, pull cords, motion sensors) and in-house installation.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Notify Overlay - $350/month per building |
| Subscription | Monthly | Full Installation - $350/month per building + installation |
| Subscription | Monthly | System Upgrade - $350/month per building + installation |
| Per seat | Monthly | Communications App - $10/user or $100/building |
| Unit Pricing | Pay-as-you-go | Parts and Hardware |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
Notify product offering
Product offeringCore offering
Notify sells a software-over-hardware nurse call platform that modernizes legacy nurse call systems in senior living communities by routing alerts to caregivers' smartphones without replacing existing infrastructure. Its product line includes Notify Overlay (software layer installed on 25+ existing nurse call systems in 2 hours), Notify Full Installation (turnkey design-build for new construction), and Notify System Upgrade (server replacement for Inovonics EchoStream sites), plus the standalone Notify Communications App for push-to-talk team communication over WiFi.
Product overview
Notify is a software-over-hardware nurse call and staff communication platform purpose-built for senior living. The product portfolio centers on the Notify Nurse Call Platform, a unified system that connects legacy nurse call hardware to modern smartphone delivery. Three deployment paths serve different needs: Notify Overlay (software-over-hardware for 25+ existing systems), Notify Full Installation (turnkey new builds), and Notify System Upgrade (server replacement for Inovonics EchoStream). All include the proprietary push-to-talk Communications App. Add-on modules include Enterprise Analytics (response time and staffing insights), Zoned Alerts (location-based routing), Life Safety Alerts (integrated safety systems), Staffing Communications, Single Device Alerts, and Standardization. Replacement hardware parts are sold separately. Pricing is $350/month per building for nurse call platforms (plus installation) and $100/month or $10/user for the standalone Communications App.
Differentiator
Problem solved
Functional benefit
Products and services
- Notify Overlay Software-over-hardware platform that modernizes legacy nurse call systems without replacing hardware. Connects to 25+ nurse call manufacturers and delivers all alerts to staff smartphones, with installation completed in 2 hours and zero downtime. Sold as a monthly subscription at $350 per building per month for senior living operators.
- Notify Full Installation Turnkey design-build nurse call and communication solution for new construction or full system replacement in senior living communities. Notify designs, installs, and supports the complete system including hardware (server, pendants, pull cords, motion sensors) with in-house expertise. Priced at $350 per building per month plus one-time installation fees.
- Notify System Upgrade Server-only upgrade specifically designed for Inovonics EchoStream systems. Replaces the server while keeping existing pendants, pull cords, and alerting devices in place, providing modern analytics, real-time alerts, and unified communication. Saves $25K-$135K+ per building versus full replacement. Priced at $350 per building per month plus installation.
- Notify Communications App Standalone push-to-talk and team communication app that replaces walkie-talkies in senior living and care settings. Operates over existing WiFi with zero-latency voice, department-based channels, and HIPAA-compliant messaging. Priced at $10 per active user per month or $100 per building per month, whichever is lower. Available on Apple App Store and Google Play with a 60-day risk-free trial.
- Notify Support & Service 24/7 U.S.-based technical support and service included with all Notify products. Covers all connected hardware and software, remote diagnostics, staff training, and ongoing system health monitoring.
- Notify Parts Replacement hardware parts for existing nurse call systems, including waterproof neck pendants ($165), water resistant pendants ($150), wrist pendants ($180), bed fall systems ($370), chair fall systems ($365), pull cord stations, repeaters ($575), universal transmitters ($115), and Apollo pagers ($225). Sold as individual units with pay-as-you-go pricing.
Quantifiable outcome
- Saves $40,000 to $150,000+ per building compared to replacing entire nurse call system
- +5 more outcomes
Companies that use Notify
Customer profileNamed customers5 records
Segments3 records
Ideal customer profiles3 records
Notify technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration30 records
AI capability2 records
Feature7 records
Notify partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core.
- Ascom (Telligence, Tellergy)coreNotify Overlay integrates with Ascom's Telligence and Tellergy nurse call platforms, enabling communities using Ascom systems to standardize alerts and communication through Notify's smartphone app without replacing existing Ascom hardware.
- CenTrakcoreIntegration with CenTrak's RTLS platform (TruView) for emergency call, wander management, and location tracking. Enables Notify to aggregate alerts from CenTrak-enabled facilities.
- Sentrics (Ciscor, SilverSphere)coreNotify integrates with Sentrics' emergency call and monitoring systems (formerly including Ciscor and SilverSphere), supporting real-time alerts and sensor integrations for senior living communities.
- Inovonics (EchoStream)coreSpecialized System Upgrade product specifically targets Inovonics EchoStream users. Replaces only the server while keeping existing Inovonics devices, saving $25K-$135K per building.
- RaulandcoreNotify Overlay connects with Rauland's Responder platform and other nurse call systems, enabling communities to standardize on Notify without replacing Rauland hardware.
- TekTonecoreIntegration with TekTone's Tek-CARE systems used in hospitals, nursing homes, and assisted living facilities. Supports wired and wireless emergency call systems.
- Philips HealthcarecoreNotify integrates with Philips patient monitoring systems including PIC iX and Care Assist for alarm management and real-time alerting.
- Securitas Healthcare (formerly Stanley)coreIntegration with Securitas Healthcare products including WanderGuard BLUE, Arial, and fall prevention tools for senior living communities.
- CornellcoreNotify connects with Cornell's Inform mobile platform and IndePendant wireless solutions for senior living emergency call and communication.
Scale indicators7 records
Recent moves6 records
Expansion highlights5 records
Notify competitors and assessment
Company assessmentDirect peers
- Status Solutions: Provider of sensor-based situational awareness and life safety alerting for senior living, healthcare, and education. Notify's Life Safety Alerts module and Status Solutions' mass-notification and sensor platform compete directly for the same facility safety budgets and similar integration ecosystems.
- Ascom: Global provider of nurse call, mobile workflow, and alarm management solutions for healthcare and senior living, including the Telligence and teleCARE IP platforms that Notify overlays. Competes head-to-head for nurse call modernization budgets and is both a partner (Notify integrates with Ascom) and a potential competitor (Ascom offers its own mobile workflow solutions).
- Cornell Communications: Manufacturer of emergency call, wireless nurse call, and senior living communication systems (Inform, IndePendant). Notify integrates with Cornell's platform and competes for the same standardization and mobile-delivery budgets in assisted living and memory care facilities.
- TekTone Sound & Signal: Manufacturer of Tek-CARE nurse call and emergency call systems for hospitals, nursing homes, and assisted living. Notify directly integrates with Tek-CARE, positioning TekTone as a peer whose installed base Notify monetizes while TekTone's own modern mobile solutions compete with Notify's overlay.
- Jeron Electronic Systems: Manufacturer of Provider, Spectrum, and Pro-Alert nurse call and emergency communication systems used in senior living and healthcare. Notify integrates with Jeron's platforms and competes for similar mobile-alert modernization business in the same target facilities.
- RCare: Provider of nurse call, wireless pendants, and mobile response solutions purpose-built for senior living and skilled nursing. Direct peer because RCare targets the same buyer (senior living operators) with a similar value proposition (mobile-delivered alerts, integrations with wander/fall systems) and integrates within the same Notify partner ecosystem.
Broad incumbents
- Securitas Healthcare (formerly Stanley Healthcare): Major senior living technology vendor offering WanderGuard BLUE, Arial, and fall prevention tools as part of a broader portfolio that also includes Arial-based nurse call workflows. Notify integrates with Securitas products while competing for the same portfolio-wide standardization budgets across multi-community operators.
- Rauland-Borg (AMETEK): Established enterprise nurse call vendor (Responder platform) widely deployed in hospitals and larger senior living operators. Notify's overlay integrates with Rauland to standardize legacy Rauland installs, making Rauland a partner — but Rauland's enterprise footprint and AMETEK backing make it the dominant incumbent Notify displaces in RFPs.
Emerging players
- AvaSure: Provider of virtual nursing observation and telemonitoring platforms increasingly adopted by health systems and senior living. While AvaSure focuses on video-based virtual nursing rather than nurse call middleware, both companies pursue enterprise analytics, caregiver burnout reduction, and centralized command-center workflows in senior care.
- CenTrak: RTLS and emergency call platform (TruView) used by senior living operators for wander management and locating. Notify integrates with CenTrak to aggregate alerts, but CenTrak's expanding clinical-grade location services make it both a complementary partner and a future direct competitor for enterprise alerting.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Notify social profiles
Digital presenceNotify compliance and trust
Trust signalCompliance1 record
Notify financial estimates
Financial estimateRevenue estimate
Valuation estimate
Notify leadership team
Management profileNumber of profiles
Profiles1 record
Notify funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Notify M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Notify
What does Notify do?
Notify sells a software-over-hardware nurse call platform that modernizes legacy nurse call systems in senior living communities by routing alerts to caregivers' smartphones without replacing existing infrastructure. Its product line includes Notify Overlay (software layer installed on 25+ existing nurse call systems in 2 hours), Notify Full Installation (turnkey design-build for new construction), and Notify System Upgrade (server replacement for Inovonics EchoStream sites), plus the standalone Notify Communications App for push-to-talk team communication over WiFi.
Is Notify a public or private company?
Notify is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Notify founded?
Notify was founded in 2010. It employs 11 to 50 people.
Where is Notify based?
Notify is headquartered in Minnetonka, United States, in the North America region.
How does Notify make money?
Three revenue lines are on record. Notify Nurse Call Platform Subscriptions are the primary driver. The others are notify Communications App and installation Services.
Who are Notify's main competitors?
Direct peers on record are Status Solutions, Ascom, Cornell Communications, TekTone Sound & Signal, Jeron Electronic Systems and RCare. Broad incumbents are Securitas Healthcare (formerly Stanley Healthcare) and Rauland-Borg (AMETEK). Emerging players are AvaSure and CenTrak.
Does Notify have an API?
No public API is recorded for Notify.
What industry is Notify in?
Notify's product category is Healthcare Communications / Nurse Call Software. Its primary akta.pro industry code is HLACAFAE, Elderly/Frail & Assisted Living Connected Care (PERS/Fall Detection), with a secondary code of HLACAFAH, Virtual Nursing, Telemonitoring & Command Center Platforms. Its NAICS code is 6233 and its SIC code is 8050.