PRWeek

What PRWeek does

PRWeek is a US trade media brand serving the public relations and corporate communications industry, founded in November 1998 and operated as part of Haymarket Media Group's marketing communications portfolio (alongside sister brands Campaign US and MM+M). The brand delivers a multi-platform publishing product spanning a gated digital news site (prweek.com), a monthly print magazine, ten-plus annual recognition programs (US Awards, 40 Under 40, Hall of Fame, Power List, Women of Distinction, AI 25, Health Influencer 30, Best Places to Work, NextGen), five-plus annual conferences (PRWeek Conference, Sports Conference, Healthcare Conference, Crisis Comms Conference, AI Deciphered), proprietary research reports (Agency Business Report, Salary Survey, AI in PR Survey), newsletters (Breakfast Briefing, Weekender, AI Dashboard Weekly, Play By Play), podcasts, and analytics dashboards. The underlying technology stack combines a digital publishing platform with gated content access, email bulletin distribution, and event management capabilities for hosting conferences and awards.

PRWeek's business model rests on three revenue streams operating under a sales-led GTM motion: recurring individual subscriptions (annual cadence, with a 30-day free trial) for gated premium content and research reports; event registration (conference tickets at $750-$875 per attendee) and awards sponsorships; and advertising/sponsorship sold across print, digital, live events, and virtual events. Commercial relationships span PR and communications professionals, agencies, in-house corporate communications teams, and healthcare/pharmaceutical communications functions. The company markets directly through its own channels and amplifies reach through strategic content and research partnerships with Boston University (AI in PR Survey), Meltwater (annual State of PR report), Cision (data and measurement survey), Google (Changemakers DE&I program), and the Museum of Public Relations (NextGen Awards). PRWeek US sits within Haymarket Media, Inc., incorporated in New York, with editorial, advertising, sales, events, and management functions housed at 275 7th Avenue, 10th Floor, New York. The broader Haymarket network supplies regional editions (PRWeek UK, PRWeek Middle East) and global awards programs, lending cross-border distribution and event synergies.

Name

PRWeek

Legal name

Haymarket Media, Inc.

Website

https://prweek.com

Company type

Private

Founded year

1998

Operating status

Operating

Headcount range

501–1,000 employees

Short description

PRWeek is a US trade media brand serving public relations professionals through a gated news website, monthly print magazine, awards programs, annual conferences, research reports, and newsletters; it is owned by UK-based Haymarket Media Group.

Ownership category

akta.pro rank

Product category

Trade Media Publishing

NAICS

Periodical Publishers (51312), Newspaper, Periodical, Book, and Directory Publishers (5131)

SIC

Periodicals: Publishing Or Publishing & Printing (2721)

akta.pro primary industry

News, Politics & Current Affairs Magazines (MPAJAEAO)

akta.pro secondary industries

Reputation Management & Online PR (BPAFADAN), Corporate Conferences & Sales Kickoffs (MPAGAGAC), Event PR & Communications Support (BPAFADAO)

Keywords

• Trade media publishing
• Business news publishing
• Industry conferences events
• Subscription media services
• Professional recognition programs

Headquarters

HQ city

New York

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Subscription Revenue: PRWeek generates primary revenue through subscription-based access to its digital and print content. The publication offers tiered subscription options with a 30-day free trial for new subscribers. Subscriptions provide unrestricted access to the website, breaking news, industry updates, and exclusive reports including the Agency Business Report, Salary Survey, Power List, 40 Under 40, and Best Places to Work.
2. Events and Conferences: Revenue generated from hosting industry events including the PRWeek Sports Conference, PRWeek US Awards, PRWeek Conference, Healthcare Awards/Conference, AI Deciphered, Crisis Comms Conference, Women of Distinction, PRWeek 40 Under 40, Global Awards, Purpose Awards, and Hall of Fame events.
3. Advertising and Sponsorship: Commercial advertising opportunities across print, digital, live events, and virtual event sponsorships. The company partners with agencies, universities, corporations, and nonprofit organizations for integrated advertising campaigns targeting the PR and corporate communications industry.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

PRWeek is a multi-platform business publishing brand delivering news, analysis, opinion, and industry intelligence about the public relations industry. The core offering includes a gated digital subscription website (prweek.com), a monthly print magazine, daily and weekly email newsletters, podcasts, and an extensive portfolio of industry conferences and awards programs. Revenue is generated through paid subscriptions, event tickets, advertising, and sponsorship.

Product overview

PRWeek is a multi-platform business publishing brand spanning online, print, events, and social media with a paid-for content strategy and gated website. The core offering includes PRWeek.com (the main news and analysis website), PRWeek Magazine (monthly print publication), and PRWeek Awards (annual awards gala). The portfolio extends to numerous recognition programs including 40 Under 40, Hall of Fame, Power List, Women of Distinction, AI 25, Health Influencer 30, and Best Places to Work. Digital products include newsletters (Breakfast Briefing, Weekender, Play By Play), podcasts (The PR Week), and the PRWeek Dashboard/AI Dashboard analytics tools. Events include the flagship PRWeek Conference, Crisis Comms Conference, Healthcare Conference, Sports Conference, AI Deciphered (co-hosted with Campaign and MM+M), and Global Awards. Additional offerings include research reports (Salary Survey, Agency Business Report, AI in PR Survey), educational resources (PR 101), and Custom Events/roundtables. The company also publishes special editions like Cannes Lions coverage and Gen Zeitgeist content.

Differentiator

Problem solved

Functional benefit

Brands

• PRWeek US: US edition of PRWeek serving American PR and communications professionals
• PRWeek UK
• PRWeek Middle East
• PRWeek Global Awards
• PRWeek US Awards
• Crisis Comms Conference
• AI Deciphered
• Play By Play

Products and services

• PRWeek.com Digital Subscription
• PRWeek Magazine

Quantifiable outcome

• 81% of respondents feel equipped to manage a crisis according to PRWeek/Cision survey of 310 senior communications executives
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core, minor and major.

• MeltwatercoreStrategic or Co-development Partner · 1 January 2026PRWeek partners with Meltwater to produce the annual State of PR report, surveying over 1,100 PR professionals about industry trends, challenges, and future outlook.
• Haymarket Media GroupcoreOthers · 1 January 2026PRWeek is owned by Haymarket Media Group, a specialist media publishing company backed by Haymarket Publishing Group, Britain's leading independent publisher. Haymarket operates divisional offices in New York, Washington DC, Boston, California, Illinois, and Florida.
• Museum of Public RelationsminorStrategic or Co-development Partner · 1 January 2026PRWeek partners with the Museum of Public Relations for the NextGen Awards, recognizing young PR professionals whose qualities echo those of Hidden History legends.
• Boston UniversitycoreStrategic or Co-development Partner · 1 January 2024PRWeek partners with Boston University for annual AI in PR Survey research, combining PRWeek's industry expertise with Boston University's academic research capabilities to produce industry-leading research on AI adoption and usage among PR professionals.
• CisioncoreStrategic or Co-development Partner · 1 January 2024PRWeek and Cision collaborated on a survey of 310 senior-level communications executives across the US and Canada to explore how communications leaders use technology, data, and measurement.
• GooglemajorGTM or Marketing Partner · 1 January 2022Google partnered with PRWeek on the inaugural Changemakers program, a DE&I-focused initiative intended to inspire the PR industry to build on diversity, equity and inclusion efforts. The partnership included a five-part podcast series and advisory board.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Market position

Competitive moat6 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/PRWeek
• YouTubeyoutube.com/user/PRWeekUS
• Facebookfacebook.com/PRWeekUS
• LinkedInlinkedin.com/company/1960884
• Instagraminstagram.com/prweek

Revenue estimate

Valuation estimate

Number of profiles

Profiles12 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about PRWeek