Jingle Punks
Jingle Punks is a production music catalog and audio creative agency providing pre-cleared music licensing, original composition, music supervision, sonic branding, and sound design to TV networks, streaming platforms, advertising agencies, and consumer brands.
- Company typePrivate
- Founded2008
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Jingle Punks does
Jingle Punks operates a production music catalog and audio creative agency serving television, film, advertising, and interactive media. Its core asset is a library of 400,000+ pre-cleared tracks spanning 200+ genres and 4,000+ artists, made available through a proprietary web-based platform (the Jingle Player) that supports search by mood, film/band reference, and lyric. The company fulfills customer music needs through five service lines: catalog licensing (needledrop and blanket), original composition, music supervision, sonic branding, and sound design, with 20,000+ total productions attributed to the catalog since the company's founding in 2008.
Revenue is generated through a mix of transaction-based needledrop license fees, multi-year blanket subscriptions, project-based custom composition fees, and a 50/50 royalty split with affiliated songwriters (publisher's share / writer's share). Distribution combines a relationship-based enterprise sales motion, in which dedicated representatives are assigned to networks, media platforms, and advertising agencies, with a self-serve catalog preview and licensing workflow inside the Jingle Player and an in-account cue sheet generator. Named customers span broadcast and streaming platforms (NBC, Netflix, Fox, History Channel, Food Network), advertising holding companies and indie agencies (McCann, Wieden + Kennedy, Leo Burnett, Deutsch LA, Digitas, Innocean), sports properties (NBA, MSG/Knicks, WNBA), gaming publishers (Ubisoft), and end-brand clients (Hyundai, Nike, Taco Bell, Burger King, Delta Faucet, Kinder).
The company is privately held and operates as Anthem Entertainment L.P., a Canadian limited partnership governed by Ontario law and headquartered at 120 Bremner Blvd, Toronto, with additional offices in New York, Los Angeles, and Austin. It has 11-50 employees distributed across the US East Coast, West Coast, Texas, and Tennessee. The only disclosed funding event is a $900,000 seed round in 2010 led by Third Prime with Hammerline Capital and New Remote Publishing, consistent with a self-financed operating model in the years since. No AI/ML-driven product capabilities, patents, or proprietary AI models are disclosed in the source material.
Jingle Punks firmographics
Firmographics- Name
- Jingle Punks
- Legal name
- Anthem Entertainment L.P.
- Website
- https://jinglepunks.com
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Jingle Punks is a production music catalog and audio creative agency providing pre-cleared music licensing, original composition, music supervision, sonic branding, and sound design to TV networks, streaming platforms, advertising agencies, and consumer brands.
- Ownership category
- akta.pro rank
Jingle Punks industry classification
Industry- Product category
- Music Licensing Services
- NAICS
- Music Publishers (512230), Sound Recording Industries (5122), Other Sound Recording Industries (512290)
- SIC
- Services-Advertising (7310)
- akta.pro primary industry
- Custom Music & Original Score/Composition (MPAIALAD)
- akta.pro secondary industries
- Music Supervision Services (MPAIALAB), Jingle & Brand Sonic Identity Studios (MPAIALAE), Performing Rights Organizations (PROs) & Public Performance Licensing (MPAIAKAA)
Keywords
Where Jingle Punks is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Offices5 records
Markets served
Jingle Punks business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Catalog Licensing: Pay-per-use licensing (needledrop license) for broadcast, digital, streaming, corporate/industrial, gaming, interactive media, and non-profit/educational content. Also offers blanket licensing for broader library access over a specified period.
- Custom Composition: Original music tailored for television, advertising, digital platforms, and film, generating revenue through project-based composition fees.
- Music Supervision: Curation services where Jingle Punks music supervisors match the catalog to client project needs.
- Sonic Branding: Audio identity creation services for brands, including brand sound, positioning, and execution.
- Artist Royalties: Artists receive 50/50 split of individual sync fees, with Jingle Punks collecting publisher's share and artists collecting writer's share.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Pay-Per-Use (Needledrop) Licensing |
| Subscription | Multi-year contract | Blanket Licensing |
| Other | Pay-as-you-go | Custom Composition |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Jingle Punks product offering
Product offeringCore offering
Jingle Punks, doing business as Anthem Entertainment L.P., is a music publishing and licensing company that supplies original and pre-cleared music to television, film, advertising, and video-game producers. The company licenses music from a pre-cleared catalog, commissions original compositions, supplies music supervision, and develops sonic branding and sound design for media and advertising clients.
Product overview
Jingle Punks is a full-service audio creative agency and production music catalog for TV, film, and advertising. The company's primary product is the Jingle Player—a web-based music catalog browser—alongside five core service offerings: Catalog Licensing (access to 400k+ pre-cleared tracks), Original Composition (custom music creation), Music Supervision (curated soundtrack selection), Sonic Branding (audio brand identity development), and Sound Design (custom audio elements). The platform is designed for networks, media platforms, and advertising agencies seeking broadcast-ready music with fast licensing.
Differentiator
Problem solved
Functional benefit
Products and services
- Catalog Sync Licensing Sync licensing of pre-cleared original music from the Jingle Punks catalog for use in television, film, advertising, and video-game productions.
- Original Composition Custom original music composition commissioned by clients for brand campaigns, trailers, television, film, and advertising projects.
- Music Supervision Music direction and supervision for productions, including music selection, clearance oversight, and creative development across television, film, advertising, and games.
- Sonic Branding Audio identity, sonic logo, and brand-sound development for advertisers, networks, and consumer brands.
- Sound Design Custom sound design services supporting film, television, advertising, and game productions.
- Jingle Player Proprietary online catalog browser platform used to search, preview, and license music from the Jingle Punks catalog for productions.
Quantifiable outcome
- 400k+ songs available for licensing
- +3 more outcomes
Companies that use Jingle Punks
Customer profileNamed customers18 records
Segments4 records
Ideal customer profiles1 record
Jingle Punks technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
Jingle Punks partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- IM Global MusicminorIM Global Music, a music subsidiary of IM Global, entered into an agreement with Jingle Punks to expand distribution and licensing capabilities. IM Global Music handles music for film and TV productions worldwide.
Scale indicators5 records
Recent moves3 records
Expansion highlights6 records
Jingle Punks competitors and assessment
Company assessmentEmerging players
- Pond5: Marketplace platform offering royalty-free music, sound effects, and stock media for video creators and producers. Comparable self-serve licensing motion targeting video creators, though broader in scope than Jingle Punks.
- Marmoset: Boutique sync licensing agency representing independent artists for film, TV, and advertising placements. Comparable curation-driven model to Jingle Punks' music supervision offering but with a smaller, indie-focused catalog.
Direct peers
- Artlist: Subscription-based music licensing platform with a large catalog used by filmmakers, YouTubers, and ad agencies. Comparable to Jingle Punks as a self-serve sync licensing solution targeting creators and mid-market brands.
- Audio Network: Independent production music company licensing original music for film, TV, advertising, and digital. Closely comparable business model combining a large original catalog with sync licensing and creative services.
- Musicbed: Sync licensing platform focused on high-quality independent music for film, TV, advertising, and wedding videography. Directly comparable to Jingle Punks in serving agencies and content creators with curated, licensable music and custom composition services.
- Epidemic Sound: Subscription music licensing platform with a large original catalog, widely adopted by digital creators and brands. Competes with Jingle Punks on catalog size, global clearance, and self-serve licensing for social/video content.
Broad incumbents
- APM Music (Associated Production Music): One of the largest production music libraries globally, supplying music for film, TV, advertising, and gaming. Directly comparable catalog-driven licensing model with broader scale and longer-form broadcast relationships than Jingle Punks.
- Songtradr: B2B music licensing platform with a large catalog and tools for rights management, sync, and creator monetization. Comparable enterprise-focused sync infrastructure with broader marketplace positioning than Jingle Punks.
- Warner Chappell Production Music: Production music division of Warner Music Group with a global catalog and licensing operations. Directly comparable in sync licensing for advertising and TV, with broader portfolio ownership and capital backing.
- Universal Production Music: Production music arm of Universal Music, offering an extensive global catalog for sync licensing across film, TV, advertising, and digital. Competes with Jingle Punks on catalog breadth, global rights infrastructure, and major label relationships.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks7 records
Key highlights7 records
Customer concentration
Jingle Punks social profiles
Digital presenceJingle Punks financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jingle Punks leadership team
Management profileNumber of profiles
Profiles8 records
Jingle Punks funding detail
Funding detailFunding overview
Funding rounds1 record
Investors3 records
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jingle Punks M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jingle Punks
What does Jingle Punks do?
Jingle Punks, doing business as Anthem Entertainment L.P., is a music publishing and licensing company that supplies original and pre-cleared music to television, film, advertising, and video-game producers. The company licenses music from a pre-cleared catalog, commissions original compositions, supplies music supervision, and develops sonic branding and sound design for media and advertising clients.
Is Jingle Punks a public or private company?
Jingle Punks is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Jingle Punks founded?
Jingle Punks was founded in 2008. It employs 11 to 50 people.
Where is Jingle Punks based?
Jingle Punks is headquartered in New York, United States, in the North America region.
How does Jingle Punks make money?
Five revenue lines are on record. Catalog Licensing is the primary driver. The others are custom Composition, music Supervision, sonic Branding and artist Royalties.
Who are Jingle Punks's main competitors?
Emerging players on record are Pond5 and Marmoset. Direct peers are Artlist, Audio Network, Musicbed and Epidemic Sound. Broad incumbents are APM Music (Associated Production Music), Songtradr, Warner Chappell Production Music and Universal Production Music.
Does Jingle Punks have an API?
No public API is recorded for Jingle Punks.
What industry is Jingle Punks in?
Jingle Punks's product category is Music Licensing Services. Its primary akta.pro industry code is MPAIALAD, Custom Music & Original Score/Composition, with a secondary code of MPAIALAB, Music Supervision Services. Its NAICS code is 512230 and its SIC code is 7310.