BrabantZorg

What BrabantZorg does

BrabantZorg is a Dutch non-profit elderly care foundation (Stichting BrabantZorg) headquartered in Oss, Netherlands, delivering an integrated portfolio of home care (Zorg thuis), residential care (Wonen bij BrabantZorg), and geriatric rehabilitation services (Herstel en revalidatie) across 33+ locations in four regions of Noordoost Brabant (Oss, Uden, Meierijstad, and Den Bosch/Bommelerwaard). In fiscal year 2025, the organization served 11,099 clients — split across 5,544 home care, 3,001 nursing home, and 2,554 rehabilitation cases — supported by 5,479 employees, 3,078 volunteers, and 598 students. The organization operates specialized programs including Parkinson consulting (in collaboration with Bernhoven hospital), a Technical Home Care Nursing Team (TTV) for complex at-home interventions, a Behavioral Consultation Team (GCT), and LGBTQ+ inclusion certification (Roze Loper) across 19 locations. Adjacent operating units include the Carrousel Groen social enterprise (work activation, catering, woodwork, fashion) and BrabantZorg Erop uit (organized travel for elderly clients).

The technology stack combines care delivery platforms with operational technology: the Mijn zorgdossier digital care record portal, Compaan video care, SmartSense privacy-respecting IoT sensors, Micro-Cosmos sleep environment technology, Medido medication dispensers, and a proprietary flexible door opener co-developed with First Response Security for wheelchair-dependent residents. Care technology innovation is being institutionalized as a strategic capability, with revenues from the door opener explicitly reinvested in future innovations. Marketing and recruitment are driven through BrabantZorgTV, LinkedIn (20,027 followers), Facebook (7,101), Instagram (2,510), and a dedicated careers site, alongside active campus recruiter engagement with mbo and hbo nursing programs.

Revenue is generated primarily through three regulated Dutch healthcare funding streams: the Wet langdurige zorg (Wlz) for residential long-term care, the Zorgverzekeringswet (Zvw) via health insurer contracts for home nursing and rehabilitation, and the Wet maatschappelijke ondersteuning (Wmo) for municipal social support and day activities. Fiscal year 2025 turnover totaled €341 million with a net result of €9 million (~2.6% margin), consistent with mature non-profit care economics. Supplementary revenue is generated through the Carrousel Groen social enterprise (transaction-based) and the Erop uit travel program. Customer concentration is structurally low at the client level but moderate-to-high on the payer side due to reliance on government-regulated funding channels.

Name

BrabantZorg

Legal name

Stichting BrabantZorg

Website

https://brabantzorg.eu

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

BrabantZorg is a Dutch non-profit elderly care foundation operating 33+ locations across Oss, Uden, Meierijstad, and Den Bosch/Bommelerwaard, serving 11,099 clients annually through home care, residential care, and geriatric rehabilitation with 5,479 employees and €341M in 2025 turnover.

Ownership category

akta.pro rank

Product category

Elderly Care Services

NAICS

Assisted Living Facilities for the Elderly (623312), Nursing Care Facilities (Skilled Nursing Facilities) (62311), Home Health Care Services (62161), Nursing and Residential Care Facilities (623)

SIC

Services-Skilled Nursing Care Facilities (8051), Services-Nursing & Personal Care Facilities (8050), Services-Home Health Care Services (8082)

akta.pro primary industry

Assisted Living with Enhanced Care / High-Acuity (Aging-in-Place) (HLADABAC)

akta.pro secondary industries

Geriatric Rehabilitation Programs (HLADAJAL), Dementia/Alzheimer’s Care Management & Behavioral Support (HLADALAF), Chronic Care & Complex Care Management (HSABAIAD), Behavioral Health & Cognitive Support Coordination (Dementia, Depression, SUD) (HSABAIAF)

Keywords

• Elderly care services
• Home nursing care
• Residential nursing care
• Geriatric rehabilitation
• District nursing care

Headquarters

HQ city

Oss

HQ country

Netherlands

HQ region

Europe

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Supply Chain

Revenue model

1. Wet langdurige zorg (WLZ) - Long-term Care Act: Core revenue from residential nursing care and 24-hour care services funded under the Dutch Long-term Care Act (Wlz).
2. Wijkverpleging (District Nursing) / Zorg thuis: Home nursing and personal care services funded through health insurers (Zorgverzekeringswet) or municipal social support (Wmo).
3. Geriatrische Revalidatiezorg (GRZ): Geriatric rehabilitation care funded through health insurers, with an average length of stay and transitional care.
4. Wmo - Wet maatschappelijke ondersteuning: Municipal-funded support services including day activities, welfare, and informal care support.
5. Carrousel Groen Social Enterprise: Work activation and social enterprise activities producing woodwork, fashion alterations, patisserie, catering, and green maintenance services. Revenue from product sales and catering services.
6. BrabantZorg Erop uit Travel Services: Holiday trips and day excursions for elderly people, with professional care and guidance included. Funded through client contributions and possibly supplemental arrangements.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels8 records

Core offering

BrabantZorg provides a complete package of elderly care, housing, and welfare services across 33+ locations in the Oss, Uden, Meierijstad, and Den Bosch/Bommelerwaard regions of Noordoost Brabant, Netherlands. Core offerings span home care (Zorg thuis), residential nursing and dementia care (Wonen bij BrabantZorg), and geriatric rehabilitation and recovery (Herstel en revalidatie), supplemented by day activities, specialized Parkinson and technical home nursing teams, the Carrousel Groen social enterprise, and the Erop uit travel programme for elderly clients.

Product overview

BrabantZorg operates as an elder care organization offering a comprehensive portfolio of services organized around three core pillars: home care (Zorg thuis), residential living (Wonen bij BrabantZorg), and recovery/rehabilitation (Herstel en revalidatie). The organization serves approximately 11,000 clients from 33 locations across Oss, Uden, Meierijstad, and Den Bosch/Bommelerwaard. The digital Mijn zorgdossier portal provides clients with secure access to their care records. Supporting services include Erop uit for travel and day trips, Carrousel Groen as a social enterprise providing meaningful work activities, and BrabantZorgTV as an internal media platform. Specialized care offerings include Parkinson's consulting services, the Technical Home Care Nursing Team (TTV), and the Behavioral Consultation Team. Care technology products include SmartSense smart sensors, Micro-Cosmos bed canopies, and Compaan video care. The De Roze Loper program provides LGBTQ+ inclusion certification across locations.

Differentiator

Problem solved

Functional benefit

Brands

• BrabantZorg Erop uit: Organises holiday trips and day outings for elderly people, providing professional care and guidance during travels.
• Carrousel Groen
• Roze Loper
• Parkinsonconsulenten
• Technisch Thuiszorg Verpleegkundigen Team (TTV)
• BrabantZorgTV

Products and services

• Zorg thuis (Home Care)

Quantifiable outcome

• Client satisfaction wijkzorg: 8.3 / 10
• +5 more outcomes

Named customers1 record

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Nine partnerships are on record, tiered core and minor.

• De ZonnebloemcoreStrategic or Co-development Partner · 8 May 2026BrabantZorg location Nieuwehagen in Den Bosch partnered with national association De Zonnebloem to jointly operate a new wheelchair bicycle. This partnership enables a broad group of residents to access mobile freedom, with De Zonnebloem providing the wheelchair bicycle and Nieuwehagen providing the location and operational support. The initiative originated from a meeting at De Bossche Beursvloer.
• First Response SecuritycoreStrategic or Co-development Partner · 19 January 2026BrabantZorg collaborated with First Response Security to develop a flexible, battery-powered door opener that moves with the client ('cliëntvolgend'). The innovation addresses the needs of wheelchair-dependent residents who cannot independently open apartment doors. Unlike static automatic door openers requiring permanent mounting, this device is reusable and relocatable. The collaboration was formalized on 19 January 2026, with first series production starting in 2026. Any revenues from this invention are reinvested in new care technology innovation projects.
• KiwaminorStrategic or Co-development PartnerKiwa is the external certification body that conducts the Roze Loper audit for LGBTQ+ inclusion. Kiwa conducts interviews with residents, staff, and the confidential advisor during on-site audits to assess the culture of each BrabantZorg location.
• IedereenZorgt (Central Intake Point)coreChannel Partner/ Reseller/ DistributorIedereenZorgt.nl is a central intake platform for district nursing (wijkzorg) in Noordoost Brabant. BrabantZorg partners with this platform for home care requests, while also collaborating with multiple regional home care organizations including Annenborch, Actiefzorg, Breederzorg, Buurtzorg, Cura Excellent, Interzorg, Laverhof, Oda Zorgt, Sint Jozefoord, Sint Anna Boxmeer, Santé Partners, Vivent, Vughterstede, Van Neynsel, Pantein, and Zorggroep Elde Maasduinen (ZGEM).
• Bernhoven Ziekenhuis (Hospital)coreStrategic or Co-development PartnerParkinson consultants from BrabantZorg hold outpatient clinic hours at Bernhoven hospital, providing specialized consultations. The 'Zorg voor Parkinson' project involves five regional hospitals working together with nurses providing monthly training and knowledge sharing, including neurologists, managers, and nurses.
• Regenbooggemeente OssminorOthersLinda Schepers, central ambassador for 'Jezelf zijn Binnen BrabantZorg', participates in Regenbooggemeente Oss twice a year, which facilitated an educational session with a transgender man at one of the residential locations.
• Gemeente Oss (Municipality of Oss)coreStrategic or Co-development PartnerThe municipality of Oss was the initiator of the wijkteams (neighbourhood teams), working together with several care and welfare organizations including BrabantZorg. The Samenwerkwijze originated from the Proeftuin Ruwaard pilot and is now applied across the entire municipality. The municipality continues to support the community care model.
• ActiZ (Branch Organization)minorOthersBrabantZorg is a member of ActiZ, the organization of care entrepreneurs in the Netherlands. BrabantZorg uses the ActiZ general terms and conditions for care delivery agreements.
• Centrum voor Consultatie en Expertise (CCE)minorStrategic or Co-development PartnerThe Centrum voor Consultatie en Expertise is a government-facilitated body for consultation and expertise in complex care cases. The Behavioral Consultation Team (GCT) of BrabantZorg can escalate cases to CCE when more specialized support is needed. BrabantZorg staff have received training from CCE.

Scale indicators17 records

Recent moves8 records

Expansion highlights4 records

Direct peers

• Buurtzorg Nederland: Large Dutch home-care organization operating neighborhood-based district nursing teams; directly comparable to BrabantZorg's wijkverpleging and explicitly named as a referral partner in the IedereenZorgt network.
• Thebe Wijkverpleging: Regional elder-care provider in Brabant offering home nursing, residential care and rehabilitation; named alongside BrabantZorg in the IedereenZorgt partner network, with overlapping service portfolio and geography.
• Sensire: Dutch regional care foundation providing home care, nursing homes and rehabilitation across Gelderland; matches BrabantZorg's combined home/residential/rehab model and Dutch Wlz/Wmo funding mix.
• Pantein: Regional care provider in Noordoost-Brabant offering nursing, home care and elderly services; directly listed as one of BrabantZorg's IedereenZorgt channel partners, indicating identical care model and regional footprint.
• Vivent: Regional elder-care organization in 's-Hertogenbosch offering home nursing and residential elderly care; named as an IedereenZorgt partner with directly overlapping service mix.

Broad incumbents

• Cordaan: One of the largest Amsterdam-based elder and disabled care providers offering the full continuum of home, residential and specialized care; broader scale than BrabantZorg but overlapping in elderly care services.
• Laurens: Rotterdam-based large elder care operator (Stichting) with residential nursing, home care and rehabilitation; competes for the same Dutch Wlz/Zvw contracts and talent pool as BrabantZorg.

Regional players

• Pieter van Foreest: Westland-based Dutch elder care operator offering nursing home, home care and rehabilitation services; comparable Wlz/Wmo-funded model but geographically focused on Zuid-Holland rather than Brabant.
• Stichting Humanitas (Deventer): Stichting operator of nursing homes, home care and welfare services across Overijssel and Rijnmond; same foundation structure, comparable scale and service continuum to BrabantZorg but different region.

Others

• ActiZ: Branch organization of Dutch care entrepreneurs of which BrabantZorg is a member; useful peer reference for industry-wide benchmarking, funding advocacy and standardized terms across the sector.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/BrabantZorgVideo
• Facebookfacebook.com/BrabantZorg
• LinkedInlinkedin.com/company/brabantzorg
• Instagraminstagram.com/brabantzorg
• Xx.com/BrabantZorg

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about BrabantZorg