Invera
Invera is a privately held Canadian software company that builds INVEX, a cloud-based ERP and AI platform built exclusively for the metal industry, serving metal service centers, distributors, processors, rolling mills, and tube mills across 14+ countries.
- Company typePrivate
- Founded1977
- HeadquartersMontréal, Canada
- Headcount101–250
- GTM typeB2B
- OfferingSoftware
What Invera does
Invera is a privately held Canadian software company, founded in 1977 and headquartered in Westmount (Montreal), Quebec, that builds and sells enterprise software exclusively for the metal industry. It self-describes as the largest metal-industry software company and operates from offices in Canada (Montreal/Westmount), the United States (Dallas), the United Kingdom (London), and Mexico (Querétaro), with software deployed at over 700 metal locations across 14+ countries including the US, Canada, Mexico, the UK, the Netherlands, Dubai, and Singapore.
The company's flagship product is INVEX, a cloud-based metal ERP platform built on a services-oriented architecture with REST 2.0 APIs, microservices, and Model Context Protocol (MCP) connectivity. INVEX delivers metal-specific functionality across inventory management, order processing, contract sales, multi-location processing routing, EDI, eCommerce, financials (AR/AP/GL), MRP, shop floor mobile applications, and the newer INVEX AI layer featuring the Ivy assistant with Ivy Help, Ivy Insight, and Ivy Agents. Two legacy on-premise products, eSTELPLAN and STRATIX, remain part of the brand portfolio from earlier eras.
Invera monetizes primarily through subscription or licensing fees for the INVEX platform, supplemented by implementation and professional services delivered by its own consultants and a global network of certified partners — most notably Prodin Business Solutions, which has been its European implementation partner since 2005. The typical implementation cycle runs 6–8 months and frequently requires no software modifications, a key selling point versus generic ERP systems. Target customers span metal service centers (flat rolled, general line, plate), steel processors, metal distributors, rolling mills, and tube mills, with smaller footprint in energy/OCTG and building products. Pricing is quote-based and not publicly disclosed.
Invera firmographics
Firmographics- Name
- Invera
- Legal name
- Invera Inc.
- Website
- https://invera.com
- Company type
- Private
- Founded year
- 1977
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Invera is a privately held Canadian software company that builds INVEX, a cloud-based ERP and AI platform built exclusively for the metal industry, serving metal service centers, distributors, processors, rolling mills, and tube mills across 14+ countries.
- Ownership category
- akta.pro rank
Invera industry classification
Industry- Product category
- Metal Industry ERP Software
- NAICS
- Computer Systems Design Services (541512), Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151)
- SIC
- Services-Computer Integrated Systems Design (7373), Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Digital Employee Experience (DEX) & IT Experience Management (ITXM) Platforms (HDAEALAL)
Keywords
Where Invera is headquartered
LocationHeadquarters
- HQ city
- Montréal
- HQ country
- Canada
- HQ region
- North America
Offices5 records
Markets served
Invera business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- ERP Software Licensing/Subscription: Cloud-based INVEX metal ERP software offered as subscription or licensing model to metal service centers, processors, distributors, rolling mills, and tube mills.
- Implementation Services: Consulting and implementation services provided by Invera's industry-experienced consultants, with typical implementations taking 6-8 months. European implementations handled through certified partner Prodin Business Solutions.
- E-Commerce Integration: Integrated INVEX eCommerce platform bundled with ERP software, providing end-to-end solution for metal industry customers.
Go-to-market motion3 records
Distribution channels3 records
Marketing channels7 records
Invera product offering
Product offeringCore offering
Invera develops and sells INVEX, a cloud-based ERP and AI platform built exclusively for the metal industry, serving metal service centers, metal distributors, steel processors, rolling mills, and tube mills. The platform combines metal-specific operational workflows, inventory management, customer self-service e-commerce, APIs, and AI capabilities (INVEX AI with Ivy assistant) in a unified enterprise solution. Invera also provides implementation and consulting services directly and through certified global partners, with average implementation timelines of 6–8 months.
Product overview
INVEX is a unified cloud-based ERP software and AI platform built exclusively for the metal industry, encompassing INVEX (core ERP platform), INVEX eCommerce (customer self-service portal), INVEX Financials (AR/AP/GL), INVEX EDIX (EDI capabilities), INVEX MRP (material planning), INVEX CSX (API toolkit), INVEX Sales, INVEX Metal Products, INVEX OPS Mobile/Tablet, INVEX GO (mobile sales app), INVEX Education LMS, INVEX App Library, inTOUCH customer portal, and INVEX AI featuring Ivy AI assistant. The platform supports metal service centers, distributors, processors, rolling mills, and tube mills with product-specific modules for Flat Rolled, General/Multi-line, Toll Processing, Plate Processors, Tube Mill, Rolling Mill, Energy & OCTG, and Building Products. All products integrate natively within the INVEX ecosystem.
Differentiator
Problem solved
Functional benefit
Brands
- INVEX: Cloud-based metal ERP and AI platform for metal service centers, distributors, processors, rolling mills, and tube mills
- eSTELPLAN
- STRATIX
- INVEX AI
- INVEX OPS
- INVEX OPS Mobile
- INVEX GO
- INVEX eCommerce
- INVEX EDIX
- INVEX CSX
Products and services
- INVEX Metal ERP Cloud-based ERP software and AI platform built exclusively for metal service centers, metal distributors, steel processors, rolling mills, and tube mills. Combines metal ERP, operational workflows, inventory management, customer self-service e-commerce, APIs, and AI functions in a unified enterprise platform.
- INVEX AI (Ivy) AI intelligence layer integrated into INVEX ERP featuring three capabilities: Ivy Help for workflow guidance, Ivy Insight for natural-language ERP data access, and Ivy Agents for operational task automation including order creation and planning. Built on services-oriented architecture with REST APIs, microservices, and Model Context Protocol connectivity, combining LLM technology with a human-in-the-loop approach.
- INVEX eCommerce Fully integrated e-commerce platform with customer self-service portal for quotes, orders, inventory viewing, and shipment processing tailored to steel industry needs.
- INVEX OPS Mobile Real-time mobile application for warehouse shop floor operations enabling employees to perform receiving and production recording directly on iOS and Android mobile devices, with barcode scanning support.
- INVEX OPS Tablet Tablet applications for receiving and production increasing efficiency with shop floor data collection functions.
- INVEX GO Real-time mobile sales application for the metal industry providing KPI metrics, sales activity overview, inventory levels, customer sales information, order status, and accounts receivable data for management and sales teams on iOS and Android devices.
- INVEX Education (LMS) All-Access Learning Management System providing direct access to a media library with videos, brochures, and training materials, enabling 24/7 learning access from any device.
- inTOUCH Customer Portal Customer portal providing self-service access to account information, orders, quotes, invoices, and shipment documents.
- INVEX App Library Platform providing access to partner-developed INVEX solutions extending the platform ecosystem.
- INVEX Financials Comprehensive financial products built into INVEX providing AR, AP, and GL functionality for metal service centers.
- INVEX EDIX EDI-capable platform enabling electronic data interchange capabilities with INVEX for faster and simpler EDI implementation.
- INVEX MRP Material Requirements Planning module helping metal service centers balance customer demand, inventory levels, and material procurement.
- INVEX CSX Cloud-based API toolkit for leveraging INVEX capabilities including real-time data exchange, with support for REST 2.0, JSON, OAuth 2.0 M2M authorization, and HTTPS-secured communication for warehouse optimization, production planning integration, PLC integration, and coil slitting APIs.
- INVEX Length Nesting Solution Length nesting solution enabling optimization of cutting patterns for metal distribution orders.
Quantifiable outcome
- Implementation completed in 8 months without software modifications
- +2 more outcomes
Companies that use Invera
Customer profileNamed customers5 records
Segments7 records
Ideal customer profiles5 records
Invera technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
AI capability5 records
Feature9 records
Invera partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered core and minor.
- Prodin Business SolutionscoreCertified European implementation partner for INVEX software since 2005. Prodin provides support and implementation services in English, Dutch, and German from their Netherlands office. Services include consulting, training, software development and integration, data migration, and report creation. The partnership enables INVEX implementations across Europe and the USA with extensive metal industry expertise.
- Star SoftwareminorInvera-certified partner that extends INVEX usage with AP automation solution using OCR technology for supplier invoice data extraction, matching process, and subsequent document creation. Provides real-time data exchange methods and APIs.
Scale indicators9 records
Recent moves6 records
Expansion highlights6 records
Invera competitors and assessment
Company assessmentBroad incumbents
- SAP: Largest horizontal ERP vendor; SAP S/4HANA and industry cloud solutions compete for the same enterprise metal-industry customers, often displacing smaller vertical specialists.
- Oracle: Oracle Fusion Cloud ERP competes broadly for manufacturing/distribution customers, including metals, and bundles AI features (Oracle AI) that rival INVEX AI's roadmap.
- IFS: Enterprise software for asset-heavy and process-manufacturing industries (aerospace, energy, construction, metals); competes for larger rolling-mill and mill-operator customers.
- Plex Systems (Rockwell Automation): Cloud-native manufacturing ERP now owned by Rockwell Automation; competes with INVEX for plant-level production, quality, and supply-chain functionality at metal processors.
- Microsoft Dynamics 365: Microsoft's cloud ERP/CRM suite with manufacturing and distribution capabilities, increasingly augmented by Copilot AI — the most likely horizontal incumbent to be evaluated alongside INVEX.
Direct peers
- DELMIAWorks (formerly IQMS): Manufacturing ERP with deep shop-floor, production, and quality modules targeting metal processors and fabricators — overlapping with INVEX's OPS Mobile, MRP, and multi-step processing routing.
- Epicor Software: Mid-market ERP focused on manufacturing, distribution, and retail, with explicit vertical support for metal service centers, steel distributors, and fabricators — the same primary buyer profile as Invera's INVEX.
- Infor: Provides industry-specific cloud ERP suites (Infor CloudSuite) including for distribution and industrial manufacturing, competing head-to-head with INVEX for metal-industry ERP deals.
- Global Shop Solutions: ERP for custom and repetitive manufacturers, including metal fabrication and job shops, with quoting, shop floor, and inventory capabilities analogous to INVEX's core ERP.
- Aptean: Vertical ERP specialist with a metals-and-steel practice and other process-manufacturing suites; competes on the same domain-specialization thesis that Invera uses to differentiate from generic ERP.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Invera social profiles
Digital presenceInvera financial estimates
Financial estimateRevenue estimate
Valuation estimate
Invera leadership team
Management profileNumber of profiles
Profiles3 records
Invera funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Invera M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Invera
What does Invera do?
Invera develops and sells INVEX, a cloud-based ERP and AI platform built exclusively for the metal industry, serving metal service centers, metal distributors, steel processors, rolling mills, and tube mills. The platform combines metal-specific operational workflows, inventory management, customer self-service e-commerce, APIs, and AI capabilities (INVEX AI with Ivy assistant) in a unified enterprise solution. Invera also provides implementation and consulting services directly and through certified global partners, with average implementation timelines of 6–8 months.
Is Invera a public or private company?
Invera is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Invera founded?
Invera was founded in 1977. It employs 101 to 250 people.
Where is Invera based?
Invera is headquartered in Montréal, Canada, in the North America region.
How does Invera make money?
Three revenue lines are on record. ERP Software Licensing/Subscription is the primary driver. The others are implementation Services and E-Commerce Integration.
Who are Invera's main competitors?
Broad incumbents on record are SAP, Oracle, IFS, Plex Systems (Rockwell Automation) and Microsoft Dynamics 365. Direct peers are DELMIAWorks (formerly IQMS), Epicor Software, Infor, Global Shop Solutions and Aptean.
Does Invera have an API?
Yes. INVEX offers a broad range of real-time data exchange methods and web-standardized REST APIs that work with external software systems. API technology includes REST 2.0 architecture standard, JSON for data exchange, OAuth 2.0 Machine-to-Machine (M2M) authorization, and HTTPS protocol communication. APIs enable warehouse optimization including integration with crane automation and location management tools, production planning optimization systems, measurement data acquisition and surface inspection from plant equipment, PLC integration, and coil slitting APIs for receiving mandrel, knife, and spacer information from external mandrel setup applications. Custom business document, tag, and label formatting APIs are also available for customer-specific formats. Developer documentation is at invera.com/customer-specified-extensions.
What industry is Invera in?
Invera's product category is Metal Industry ERP Software. Its primary akta.pro industry code is HDAEALAL, Digital Employee Experience (DEX) & IT Experience Management (ITXM) Platforms. Its NAICS code is 541512 and its SIC code is 7373.