What Terres d'Aventure does

Terres d'Aventure is a Paris-headquartered, French SAS adventure travel company founded in 1976 that designs, sells, and operates nature-based trips across all continents. The company offers approximately 1,600 trips spanning four core product lines: guided group tours ('voyages en groupe') for 5–15 travelers, fully customized itineraries ('voyages sur mesure'), family trips accessible from age 2 ('voyages en famille'), and cycling tours ('voyages à vélo'), with an additional self-guided format ('voyages en liberté') supported by proprietary Roadbook itinerary documents and a mobile application. Pricing ranges from approximately €590 for short European trips to €7,300+ for premium expeditions such as Botswana safaris and Kilimanjaro treks. Distribution is omnichannel: 12 physical agencies in France and abroad, the terdav.com e-commerce site, a central phone line (01 70 82 90 00), and 100+ specialist travel advisors, complemented by an in-house magazine ('Terre') and active social media presence.

The business operates on a transaction-fee model, booking each trip individually with all logistics — accommodations, activities, ground transport, meals, and local francophone guides — included. Ancillary revenue streams include corporate incentive travel, wedding and gift registries, and gift cards. Customer segments are primarily French-speaking individual travelers, families, and small private groups, with a smaller but higher-value corporate / incentive vertical. The company is supported by a long-standing network of local guides, accommodation providers, transport partners, and airline partners (Croatia Airlines, Transavia, EasyJet), and offers 100% carbon absorption on all trips through VERRA- and Gold Standard-certified reforestation projects. Terres d'Aventure achieved B Corp certification in 2024 and is independently owned, with no parent company or external funding rounds disclosed in the data.

Name

Terres d'Aventure

Legal name

Terres d'Aventure

Website

https://terdav.com

Company type

Private

Founded year

1976

Operating status

Operating

Headcount range

101–250 employees

Short description

Terres d'Aventure is a Paris-based French adventure travel operator (founded 1976) that designs and sells guided, custom, family, cycling, and self-guided nature trips across all continents, serving French-speaking individual travelers, families, small groups, and corporate clients through 12 agencies, a website, and 100+ specialist advisors.

Ownership category

akta.pro rank

Product category

Adventure Travel Services

NAICS

Tour Operators (56152), Travel Agencies (56151)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Adventure & Expedition Travel Agencies (THAKAFAB)

akta.pro secondary industries

Adventure & Expedition Custom Itinerary Planning (THAKAOAC), Group & Small-Group Custom Itinerary Planning (THAKAOAF), Custom Itinerary Planning with Booking & Fulfillment (Full-Service) (THAKAOAO), Multi-Activity & Expedition Packages (Guided Adventure Trips) (THAJABAL)

Keywords

• Adventure travel packages
• Guided hiking tours
• Cycling trips
• Custom travel itineraries
• Family adventure holidays

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Guided Group Trip Packages: Pre-organized group trips with local expert guides, including all logistics (accommodations, activities, transfers). Groups of 5-15 travelers, priced from €590 to €7,300+ per person.
2. Custom/Tailored Trip Packages: 100% personalized itineraries prepared by specialized advisors, with roadbook, mobile app, and 24/7 assistance. Flexibility to travel independently or with guide.
3. Family Trip Packages: Age-appropriate adventure trips accessible from age 2, with adapted activities and logistics for families with children.
4. Cycling Trip Packages: World discovery by bicycle with pre-tested itineraries, with or without guide, including all necessary services.
5. Incentive and Corporate Group Services: Corporate event and incentive travel services for committees and business groups.
6. Gift Lists (Mariages, Cadeaux): Wedding and gift registry services for travelers.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Terres d'Aventure is a French adventure travel agency selling organized walking, hiking, trekking, cycling, snowshoeing, ski touring, and family travel packages across roughly 80 countries. Offerings are split into accompanied (group) trips led by specialist guides, self-guided (liberté) trips with on-the-ground logistics, and fully custom (sur mesure) itineraries built one-to-one with a dedicated advisor. Every booking includes a proprietary roadbook (carnet de route), 24/7 in-country assistance, and travel insurance, with a dedicated Tribu range for families and a Terres Entreprises arm for corporate incentive travel.

Product overview

Terres d'Aventure is a travel agency founded in 1976 offering adventure travel experiences centered on hiking, trekking, and cycling. The company operates four core product lines: Voyages en groupe (guided group tours with local experts for 5-15 travelers), Voyages sur mesure (fully personalized custom itineraries), Voyages en famille (family trips accessible from age 2), and Voyages à vélo (cycling adventures). With nearly 1,600 trips across all continents, the offering includes self-guided Voyages en liberté with digital roadbooks and mobile applications, supplemented by an inspirational magazine called 'Terre'. The company positions itself as a specialist in active, nature-based travel using low-carbon transportation modes.

Differentiator

Problem solved

Functional benefit

Products and services

• Accompanied (group) adventure trips Group trips led by specialist Terres d'Aventure guides across walking, hiking, trekking, snowshoeing, ski touring, dog sledding, and similar activities, sold per-person with set departure dates.
• Self-guided (liberté) trips Independent-format trips with pre-arranged accommodation, transfers, route notes, and on-call backup, sold per-person for travelers who prefer not to join a group.
• Custom (sur mesure) travel Fully tailor-made itineraries built one-to-one with a Terres d'Aventure advisor for individuals, couples, families, or small groups, priced on a quote basis.
• Tribu family trips Family-focused adventure vacations within the Tribu range designed for households with children aged 0 to 12, with age-appropriate itineraries and pricing.
• Cycling trips Multi-day cycling-focused trips combining cycling as the primary activity with accommodation and logistical support, including bike transport arrangements.
• Terres Entreprises corporate and incentive travel B2B offering of group, incentive, team-building, and seminar trips organized for companies and organizations, leveraging the adventure travel catalog with corporate customization.

Quantifiable outcome

• 98-99% customer satisfaction rate across multiple destinations
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• Local Guides WorldwidecoreStrategic or Co-development Partner · 1 January 1976Local expert francophone guides selected for destination expertise, providing on-ground guidance, cultural insights, and safety for travelers. Guides receive training in sustainable tourism and first aid, with stable income ensured through off-season departures.
• Local Accommodation ProviderscoreStrategic or Co-development PartnerPartnerships with authentic, comfortable local accommodations ranging from hotels to guesthouses, supporting local economies and providing quality stays.
• Local Transportation ProviderscoreChannel Partner/ Reseller/ DistributorLocal transfer services, ferry operators, and vehicle providers for seamless ground logistics during trips.
• Airline PartnerscoreChannel Partner/ Reseller/ DistributorPartnerships with airlines including Croatia Airlines, Transavia, and EasyJet for flight arrangements to destinations.
• Local Activity ProviderscoreStrategic or Co-development PartnerLocal partners providing activities, excursions, and experiences at destinations including safari operators, kayaking guides, and cultural experience hosts.
• Carbon Offset Projects (VERRA, Gold Standard)coreStrategic or Co-development PartnerReforestation and agroforestry projects certified under VERRA and Gold Standard for carbon absorption, enabling 100% carbon-neutral trips.
• Philippe Romero / Insolite Bâtisseur FoundationminorStrategic or Co-development PartnerCarbon offset project partner supporting reforestation initiatives contributing to carbon absorption for travel emissions.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Voyageurs du Monde: French specialty travel company offering custom and small-group adventure, cultural, and nature trips worldwide. Closest direct competitor to Terres d'Aventure by customer profile, product mix, and French retail footprint.
• Atalante: French adventure travel specialist focused on trekking, hiking, and discovery trips with francophone guides. Overlaps directly with Terres d'Aventure on guided group and custom adventure itineraries.
• Allibert Trekking: French trekking and mountaineering specialist offering guided expeditions worldwide. Directly competes with Terres d'Aventure on premium trekking products (Kilimanjaro, Himalayas, Andes).
• Grand Angle: French adventure travel operator providing guided and self-guided hiking, trekking, and discovery trips. Comparable on product mix, target customer, and French GTM.
• 66° Nord: French adventure travel company specializing in polar, mountain, and remote-destination expeditions. Overlaps with Terres d'Aventure on polar destinations and high-end adventure.
• Huwans: French adventure travel brand (part of Voyageurs du Monde group) offering trekking, hiking, and discovery trips. Comparable on guided adventure product and French-speaking customer base.
• Nomade Aventure: French adventure travel agency offering off-the-beaten-path group and custom trips worldwide. Directly comparable on guided group adventure product and francophone customer focus.
• Intrepid Travel: Global small-group adventure tour operator with a strong sustainability positioning (B Corp). Comparable on adventure product, group-trip model, and ESG certification, but operates at significantly larger international scale.
• Exodus Travels: UK-based adventure tour operator offering walking, trekking, cycling, and cultural trips worldwide. Closely comparable on activity mix (hiking/cycling/trekking) and small-group guided model, though anglophone-centric.

Broad incumbents

• G Adventures: Large global adventure tour operator offering small-group trips across 100+ countries. Comparable on adventure product category and group-trip model, but operates at much greater scale and broader geographic footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/TERDAVvideos
• Facebookfacebook.com/terresdaventure
• Instagraminstagram.com/terresdaventure
• Xx.com/Terres_Aventure

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Terres d'Aventure