Form-A-Feed
Form-A-Feed is an employee-owned U.S. manufacturer and distributor of custom-formulated animal nutrition products serving dairy, beef, swine, poultry, sheep/goat, equine, and turf markets through dealers, direct sales, and route truck delivery across the U.S. and international markets.
- Company typePrivate
- Founded1973
- HeadquartersStewart, United States
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Form-A-Feed does
Form-A-Feed Inc. is a U.S.-based, employee-owned (ESOP) animal nutrition company that develops, manufactures, and distributes branded, specialty, private-label, and custom-formulated feed products for livestock and adjacent markets. Founded in 1973 in Stewart, Minnesota by Buzz Nelson and now in its third generation of family ownership, the company operates two primary manufacturing sites (Stewart, MN and a state-of-the-art facility in New Richmond, WI acquired in 2016) and serves customers across multiple species segments: dairy, beef, swine, poultry, sheep/goat, equine, plus turf and landscape through its Form-A-Green Fertilizers line.
The company's technical core is custom animal nutrition formulation combined with several proprietary technologies: Stealth 5 (immune stimulation and gut pathogen interference), Hydro-Lac (patented electrolyte and osmolyte hydration), Pro Sile (proprietary bacterial inoculant strains and enzyme packages for silage fermentation), Prohibio-R (medium chain fatty acid and monoglyceride gut health technology), and Crop Cure (silage preservative reducing dry matter loss up to 50%). Heritage brands Tend-R-Leen (introduced 1963), Doboy, and Power Pro Minerals anchor multi-species product lines including complete feeding programs (Form-A-Flock for poultry, Prime Life for heifers/milk replacers, Show Day, Technique Equine, Form-A-Lic tubs). The company maintains Safe Feed/Safe Food, HACCP (certified February 2026), and FDA FSMA compliance certifications.
Form-A-Feed generates revenue through feed product sales, nutrition consulting and ration-balancing services, and route truck delivery, distributed through independent dealers, OEM/private-label channels, a direct enterprise sales team of species specialists, and direct-to-consumer route delivery (minimum $100 order, no-charge delivery within delivery area). Customers range across the U.S. and international markets, served by an organization of well over 200 employee-owners organized into multiple acquired operating subsidiaries (Challenger Feeds, Agri-Nutrition Consulting, Domain Inc., Sci-Tech Premixes, Peets Feed, AgVenture Feeds, K & S Millwrights). The company runs an annual Professional Beef Conference (2026 edition June 24-25), Professional Dairy Conference, podcast appearances, e-newsletter, and active Facebook and LinkedIn channels to support customer acquisition and retention.
Form-A-Feed firmographics
Firmographics- Name
- Form-A-Feed
- Legal name
- Form-A-Feed Inc.
- Website
- https://formafeed.com
- Company type
- Private
- Founded year
- 1973
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Form-A-Feed is an employee-owned U.S. manufacturer and distributor of custom-formulated animal nutrition products serving dairy, beef, swine, poultry, sheep/goat, equine, and turf markets through dealers, direct sales, and route truck delivery across the U.S. and international markets.
- Ownership category
- akta.pro rank
Form-A-Feed industry classification
Industry- Product category
- Animal Feed and Livestock Nutrition Manufacturing
- NAICS
- Animal Food Manufacturing (3111), Other Animal Food Manufacturing (311119)
- SIC
- Food And Kindred Products (2000), Agricultural Prod-Livestock & Animal Specialties (200)
- akta.pro primary industry
- Livestock & Poultry Nutrition (Feed & Premixes) (HLAMAHAD)
- akta.pro secondary industries
- Specialty Diet Formulation (starter/finisher, transition diets, heat-stress, high-forage, low-starch) (AFADAMAJ), Performance & Health Outcome Consulting (growth, FCR, milk yield, gut health) (AFADAMAG), Manufacturing, Private Label & Co-Manufacturing for Animal Diets (HLAMAHAO)
Keywords
Where Form-A-Feed is headquartered
LocationHeadquarters
- HQ city
- Stewart
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Form-A-Feed business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Feed Product Sales: Form-A-Feed generates revenue through the manufacture and sale of branded-name, specialty, private-label and custom-formulated animal feed products including base mixes, concentrates, micros, minerals, pellets, crumbles, boluses, water soluble products and ingredients.
- Nutrition Consulting Services: Revenue generated from professional services including feeding & ration strategy economics, ration balancing, feed inventory management, data analytics, coaching, and training programs for livestock operations.
- Route Truck Delivery: Delivery service for pet and livestock feed products to customers within their delivery area, with minimum order requirements.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Route Truck Delivery - No-charge delivery with minimum order |
Go-to-market motion3 records
Distribution channels4 records
Marketing channels6 records
Form-A-Feed product offering
Product offeringCore offering
Form-A-Feed develops, manufactures, and distributes branded-name, specialty, private-label, and custom-formulated animal feed and nutrition products (including base mixes, concentrates, micros, minerals, pellets, crumbles, boluses, water-soluble products, forage inoculants, and turf fertilizers) for dairy, beef, swine, poultry, sheep/goat, equine, and turf/landscape customers from its Stewart, MN and New Richmond, WI manufacturing sites. The company augments these physical products with paid nutrition consulting, ration balancing, data analytics, and coaching services delivered by species specialists and an independent consultant network.
Product overview
Form-A-Feed is a livestock nutrition company offering a broad portfolio of branded-name, specialty, private-label and custom-formulated feed products. The product portfolio includes Power Pro Minerals for cattle mineral supplementation, Crop Cure silage preservatives, Pro Sile forage inoculants, Form-A-Lic low-moisture lick tubs, Tend-R-Leen complete cattle feeding programs, Hydro-Lac electrolyte supplements, Form-A-Flock poultry programs, Show Day show feeds for exhibition animals, and Technique Equine feeds. These products span dairy, beef, swine, poultry, sheep/goat, and equine species categories. Form-A-Feed also offers Form-A-Green fertilizers for turf applications. The company provides species-specific nutrition and production consulting services alongside its product lines, operating two primary manufacturing sites in Stewart, MN and New Richmond, WI since its founding in 1973.
Differentiator
Problem solved
Functional benefit
Brands
- Tend-R-Leen: Complete feeding program for cattle introduced in 1963, featuring a birth-to-market feeding program
- Doboy
- Crop Cure
- Form-A-Green Fertilizers
- Form-A-Flock
- Prime Life
- Power Pro Minerals
- Form-A-Lic Tubs
- Hydro-Lac
- Stealth 5
- Show Day
- Technique Equine
Products and services
- Power Pro Minerals Mineral supplements formulated to match grain and/or forage nutrition programs to a cow's stage of production, available in multiple formulations for cattle including late gestation, calving, breeding, and mid-gestation stages.
- Crop Cure Dry granular preservative for all silage, high moisture ensiled corn, and baled hay that inhibits mold growth, reduces dry matter loss up to 50%, and preserves nutrients during fermentation.
- Pro Sile Forage inoculant formulated for all silages and high moisture ensiled corn that improves fiber digestibility, provides fast efficient fermentation, faster pH decline, improved dry matter retention, and higher lactic acid production.
- Form-A-Lic Tubs Low-moisture lick tubs providing consistent, quality nutrient consumption in an economical package for beef cattle, dairy cattle, sheep, and horses, with palatable, weatherized formulations.
- Form-A-Flock Complete poultry program including chick starter grower, natural layer, broiler starter, and game bird feeds formulated with enzymes, beneficial bacteria, and phytase.
- Tend-R-Leen Complete birth-to-market cattle feeding program featuring pelleted formulations for creep feeding, backgrounding, and finishing rations, sold as a coordinated set of products used together across cattle production stages.
- Hydro-Lac Palatable hydration and energy support product for cattle during periods of stress, blending electrolytes, multiple energy sources, minerals, vitamins, and osmolytes to maintain fluid balance.
- Stealth 5 Rumen function supplement designed to be added to livestock diets with 5 modes of action targeting immunity, gut health, and overall performance.
- Villipro XL Natural oregano-based feed ingredient combined with organic acids for sows, nursery, and grow-finish pigs, supporting gut health and nursery-to-finish performance.
- Safe Choice Starter Starter mini-pellet premix designed for transitioning young pigs to dry feed, with immunoglobulin benefits and no animal by-products, supporting nursery-phase feed intake.
- Prohibio-R Nutritional support product using medium chain fatty acid and medium chain monoglyceride technology to address gut health challenges and reduce pathogen infection risk in pigs.
- Technique Equine Feed Line Full line of equine products including minerals, concentrates, and complete feeds such as Technique Equine Mineral, Technique Longevity Mineral, Technique Pleasure, Technique Senior, Technique Performance, and Technique Equine Concentrate.
- Show Day Show Feeds Show animal nutrition products for cattle, sheep, goats, and poultry, featuring Grand Finale and First N' Goal formulations designed for exhibition conditioning.
- Form-A-Green Fertilizers Line of turf and landscape fertilizers made from feed-grade ingredients, providing slow- and fast-release nitrogen delivery with phosphorus-free options, including 20-0-10, 10-0-6, and 5-5-5 formulations.
- Dairy Services Comprehensive dairy farm services including feed and nutrition consulting, ration balancing, data and analytics, and coaching and training programs delivered by Form-A-Feed species specialists.
- Beef Services Beef production services including dairy-beef calf rearing, feed logistics, benchmarking, carcass data analysis, and coaching for beef operations across production stages.
- Swine Services Swine production services including diet strategy economics, custom formulation, performance modeling, and animal health consulting for farrow-to-finish operations.
- Forage Services Forage management services including audits, packing density measurement, corn silage processing evaluation, and thermal imaging reports for livestock operations.
Quantifiable outcome
- Rate of gain improved from 2.5 lbs/day to 4 lbs/day on Tend-R-Leen program, with some cattle reaching 5 lbs/day
- +5 more outcomes
Companies that use Form-A-Feed
Customer profileNamed customers17 records
Segments8 records
Ideal customer profiles4 records
Form-A-Feed technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
Form-A-Feed partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Select SirescoreForm-A-Feed supports and drives sales of private label cattle nutrition solutions manufactured by Form-A-Feed for Select Sires. The National Account Manager position specifically supports this partnership.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
Form-A-Feed competitors and assessment
Company assessmentDirect peers
- Alltech: Global animal nutrition company specializing in proprietary feed additives, premixes, and on-farm programs. Comparable because it competes head-to-head with Form-A-Feed's Stealth 5, Hydro-Lac, and Pro Sile technologies through branded specialty nutrition products sold to dairy, beef, swine, and poultry producers.
- Kent Nutrition Group: Mid-market U.S. feed manufacturer producing livestock, equine, and specialty feeds under Kent and Blue Seal brands. Comparable because it offers similar species-specific branded products, dealer distribution, and private-label capability to Form-A-Feed in overlapping geographies.
- Phibro Animal Health: Global animal health and nutrition company offering nutritional specialty products, mineral premixes, and immune-support feed additives. Comparable to Form-A-Feed's proprietary Hydro-Lac, Stealth 5, and Prohibio-R platforms serving dairy, beef, and swine producer customers.
- Hubbard Feeds: Regional U.S. livestock feed manufacturer producing complete feeds, supplements, and minerals for beef, dairy, swine, equine, and small ruminants. Comparable because it operates a dealer network with custom formulation services directly competing with Form-A-Feed in the upper Midwest and Plains states.
- Zinpro Corporation: Specialty animal nutrition company focused on trace mineral and performance nutrition products. Comparable to Form-A-Feed's Power Pro Minerals and Stealth 5 in serving dairy, beef, swine, and poultry producers with technology-anchored premium nutritional additives.
- Ridley Feed Ingredients: Manufacturer of animal feed ingredients, premixes, and complete feeds for livestock, poultry, and aquaculture. Comparable because it supplies custom-formulated nutritional specialties through block, loose, and manufactured feed formats to producer customers overlapping Form-A-Feed's swine, beef, and dairy segments.
Broad incumbents
- ADM Animal Nutrition: Animal nutrition segment of ADM, a global agribusiness. Comparable as a manufacturer of complete feeds, premixes, and specialty nutrition products for livestock and poultry, with strong distribution across U.S. production regions where Form-A-Feed also competes.
- Purina Animal Nutrition (Land O'Lakes): Animal feed business of farmer-owned cooperative Land O'Lakes. Comparable because it offers branded livestock, equine, and lifestyle feed lines plus on-farm nutrition services through dealer networks — directly overlapping Form-A-Feed's product portfolio and ESOP-style cooperative ownership model.
- Cargill Animal Nutrition: Animal nutrition and feed division of global agribusiness giant Cargill. Comparable because it manufactures and distributes livestock and poultry feed, premixes, and species-specific nutrition programs at global scale, competing for the same producer customers as Form-A-Feed but with vastly larger R&D and geographic reach.
Emerging players
- Nova Microbial Technologies: Microbial and silage inoculant specialist serving forage producers and livestock nutritionists. Comparable to Form-A-Feed's Pro Sile inoculant line and Crop Cure silage preservative within the forage-management and silage-quality product category.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat6 records
Key risks5 records
Key highlights6 records
Customer concentration
Form-A-Feed social profiles
Digital presenceForm-A-Feed compliance and trust
Trust signalCompliance3 records
Form-A-Feed financial estimates
Financial estimateRevenue estimate
Valuation estimate
Form-A-Feed leadership team
Management profileNumber of profiles
Form-A-Feed subsidiaries and ownership
Company hierarchySubsidiaries8 records
Form-A-Feed funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Form-A-Feed M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Form-A-Feed
What does Form-A-Feed do?
Form-A-Feed develops, manufactures, and distributes branded-name, specialty, private-label, and custom-formulated animal feed and nutrition products (including base mixes, concentrates, micros, minerals, pellets, crumbles, boluses, water-soluble products, forage inoculants, and turf fertilizers) for dairy, beef, swine, poultry, sheep/goat, equine, and turf/landscape customers from its Stewart, MN and New Richmond, WI manufacturing sites. The company augments these physical products with paid nutrition consulting, ration balancing, data analytics, and coaching services delivered by species specialists and an independent consultant network.
Is Form-A-Feed a public or private company?
Form-A-Feed is a private company. It is classified as management employee owned and is currently operating.
When was Form-A-Feed founded?
Form-A-Feed was founded in 1973. It employs 51 to 100 people.
Where is Form-A-Feed based?
Form-A-Feed is headquartered in Stewart, United States, in the North America region.
How does Form-A-Feed make money?
Three revenue lines are on record. Feed Product Sales are the primary driver. The others are nutrition Consulting Services and route Truck Delivery.
Who are Form-A-Feed's main competitors?
Direct peers on record are Alltech, Kent Nutrition Group, Phibro Animal Health, Hubbard Feeds, Zinpro Corporation and Ridley Feed Ingredients. Broad incumbents are ADM Animal Nutrition, Purina Animal Nutrition (Land O'Lakes) and Cargill Animal Nutrition. Nova Microbial Technologies is listed as an emerging player.
Does Form-A-Feed have an API?
No public API is recorded for Form-A-Feed.
What industry is Form-A-Feed in?
Form-A-Feed's product category is Animal Feed and Livestock Nutrition Manufacturing. Its primary akta.pro industry code is HLAMAHAD, Livestock & Poultry Nutrition (Feed & Premixes), with a secondary code of AFADAMAJ, Specialty Diet Formulation (starter/finisher, transition diets, heat-stress, high-forage, low-starch). Its NAICS code is 3111 and its SIC code is 2000.