Ross & Yerger Insurance

What Ross & Yerger Insurance does

Ross & Yerger Insurance is an independent, employee-owned insurance brokerage founded in 1860 and headquartered in Jackson, Mississippi, that provides commercial and personal insurance, employee benefits, surety bonds, captive insurance programs, loss control consulting, and wealth management services across the Southeast United States. The firm operates five physical offices (Jackson and Tupelo in Mississippi, Hattiesburg in Mississippi, New Orleans in Louisiana, and Memphis in Tennessee), holds insurance licenses in all 50 states, and serves enterprise and mid-market clients across nine named industry verticals: Construction, Financial Institutions (community banks and credit unions), Oil & Gas Services, Transportation, Healthcare, Education, Manufacturing, Affordable Housing, and Non-Profits.

The firm's revenue model is anchored in insurance brokerage commissions earned by placing policies with carrier partners on behalf of clients, supplemented by fees from risk management consulting, captive program design and management, and (since the August 2023 merger with Element Wealth, LLC) registered investment advisory and wealth management services. Production is delivered through a relationship-driven, industry-specialized field sales model organized into practice groups (Construction, Oil & Gas, Financial Institutions, Captive Programs, Transportation & Logistics, Employee Benefits, Private Client Group), supported by a Future Partner Group training program that develops new producers into shareholder equity holders. Technology infrastructure is described as standard industry tooling — Vertafore for agency management and an InsurLink client portal for policy management, certificate retrieval, and payments — with the firm's primary differentiator being its proprietary "Lighthouse" methodology for holistic risk consulting rather than any proprietary software platform. Ownership has been employee-held since February 2002, and the firm is consistently ranked among the largest independent, privately-held insurance agencies in the Southeast, with #93 on the Business Insurance Top 100 Brokers list (2023).

Name

Ross & Yerger Insurance

Legal name

Ross & Yerger, Inc.

Website

https://rossandyerger.com

Company type

Private

Founded year

1860

Operating status

Operating

Headcount range

101–250 employees

Short description

Ross & Yerger Insurance is an independent, employee-owned insurance brokerage founded in 1860 and headquartered in Jackson, Mississippi, providing commercial insurance, employee benefits, captive programs, and wealth management to mid-market and enterprise clients across nine Southeast industry verticals including Construction, Financial Institutions, Oil & Gas, and Healthcare.

Ownership category

akta.pro rank

Product category

Commercial Insurance Brokerage

NAICS

Insurance Agencies and Brokerages (524210), Agencies, Brokerages, and Other Insurance Related Activities (5242)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Insurance Program Administration & MGA/MGU Services (FSAEADAK)

akta.pro secondary industries

Captive Insurance Advisory & Management (FSAEADAF), Insurance-Integrated Wealth Managers (RIA + Insurance Solutions) (FSAAACAI)

Keywords

• Commercial insurance brokerage
• Employee benefits consulting
• Risk management services
• Captive insurance programs
• Surety bond services

Headquarters

HQ city

Jackson

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure, Others

Revenue model

1. Insurance Brokerage Commissions: As an independent insurance agency, Ross & Yerger earns commissions from insurance carriers for placing policies on behalf of clients. This is the primary revenue stream based on premium volume placed.
2. Risk Management Consulting: The company provides risk management consulting services including loss control, continuity planning, and captive program design. These specialized services generate additional revenue alongside traditional insurance placement.
3. Wealth Management Services: Following the 2023 merger with Element Wealth, LLC, Ross & Yerger offers investment advisory, retirement planning, and wealth management services as part of integrated financial solutions.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Ross & Yerger Insurance is an independent, employee-owned insurance agency that places commercial and personal insurance policies with multiple carriers on behalf of clients, earning brokerage commissions. The firm delivers industry-specialized risk management consulting, employee benefits programs, surety bonds, captive insurance program design, and wealth management services through its Element Wealth division. It operates across five Southeast US offices and is licensed in all 50 states.

Product overview

Ross & Yerger Insurance is an independent insurance agency offering a comprehensive portfolio of commercial and personal insurance products. The company operates as a single unified service offering rather than a modular platform, with core products including Business Insurance, Employee Benefits, Financial Institutions services, Private Client Group coverage, Captive Programs, Bonds, Loss Control, and Wealth Management. Services are organized by industry expertise covering Construction, Healthcare, Manufacturing, Oil & Gas Services, Transportation, Financial Institutions, Education, Non-Profits, and Affordable Housing. The company also offers a proprietary methodology called Lighthouse for holistic risk management, along with client portal tools (Insurlink) for account access.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• Captive insurance transition saved an oilfield transportation company over $950,000 in premiums
• +2 more outcomes

Named customers8 records

Segments8 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Element Wealth, LLCcoreStrategic or Co-development Partner · 25 August 2023Strategic merger with Element Wealth, LLC, a registered investment advisory (RIA) firm based in Ridgeland, MS, established since 2003. This partnership integrates investment management, retirement planning, and wealth management services with Ross & Yerger's insurance offerings, creating comprehensive financial solutions for clients. The merger strengthens Ross & Yerger's wealth management division and enables seamless address of clients' insurance and financial planning needs.

Scale indicators8 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• RPS Insurance (Risk Placement Services): RPS is a national specialty insurance broker with strong wholesale, binding, and captive capabilities. Comparable to Ross & Yerger's specialty/captive and surety offerings and its independent agency/brokerage model.
• IMA Financial Group: IMA Financial Group is an employee-owned (ESOP) insurance brokerage with multi-line offerings across commercial, employee benefits, and wealth management. Highly comparable to Ross & Yerger's employee-ownership model and diversified product portfolio.
• Brown & Riding Insurance Services: Brown & Riding is an independent specialty insurance brokerage with expertise in construction, real estate, and other verticals. Comparable to Ross & Yerger's construction/captive practice and its emphasis on specialty commercial coverage.
• Burns & Wilcox: Burns & Wilcox is a specialty insurance brokerage with strong wholesale and excess/surplus lines capabilities. Comparable to Ross & Yerger's specialty/Captive and Surety Bond divisions and its independent agency model serving commercial clients.
• Holmes Murphy & Co. Holmes Murphy is an independent risk management and insurance brokerage with strong construction, education, and healthcare practices. Comparable to Ross & Yerger's vertical specialization across Construction, Healthcare, and Education, and similar mid-market independent agency structure.
• Baldwin Risk Partners (BRP Group): BRP Group operates a national network of independent insurance agencies, including retail brokerage and specialty practice groups. Directly comparable to Ross & Yerger as a multi-line, employee-/partner-driven retail insurance agency pursuing geographic and vertical expansion through acquisitions.

Broad incumbents

• USI Insurance Services: USI is a top-10 U.S. insurance brokerage with comprehensive commercial and personal lines, employee benefits, and wealth management. Comparable to Ross & Yerger's full-service model including benefits and wealth (via Element Wealth), but at materially larger scale.
• Acrisure: Acrisure has become one of the fastest-growing global insurance brokerages through aggressive acquisitions. Comparable to Ross & Yerger in founding-era independent roots and aggressive M&A, but vastly larger and tech-forward.
• Hub International: Hub International is one of the largest North American insurance brokerages with deep multi-line offerings including commercial, employee benefits, and risk services. Comparable to Ross & Yerger in product breadth and vertical specialization, but operates at much greater scale across the U.S. and Canada.
• Truist Insurance Holdings (formerly BB&T Insurance): Truist Insurance Holdings is a top U.S. insurance broker with deep financial institutions practice. Comparable to Ross & Yerger's Financial Institutions segment and Southeast regional footprint, though far larger and now part of a national bank holding company.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks4 records

Key highlights7 records

Customer concentration

• Xx.com/RandYInsurance
• Facebookfacebook.com/RossandYergerInsurance
• LinkedInlinkedin.com/company/ross-&-yerger-insurance-inc-
• Instagraminstagram.com/rossandyergerinsurance

Revenue estimate

Valuation estimate

Number of profiles

Profiles22 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ross & Yerger Insurance