Stitch

What Stitch does

Stitch is a modern marketing services company that helps enterprise brands operationalize customer engagement and AI on the Braze and Databricks platforms. Founded in fall 2022 in Indianapolis by two former Salesforce consultants (Michael Burton, CEO, and Bobby Tichy, Chief Solutions Officer), the firm positions itself as an "anti-agency" built around deep platform specialization rather than broad marketing generalism. Its delivery model is anchored in a three-layer operating system for marketing teams — a data layer (Databricks-backed), an intelligence layer (workflow design, experimentation, and AI agents), and an engagement layer (Braze-powered multi-channel execution) — supported by proprietary tooling including Tapestry (agentic AI workflows inside Braze) and Multi-Thread (Airtable-to-Braze campaign automation). Stitch holds Orbit-level status in Braze's Alloys Solutions Partner program and is a launch partner for Databricks' CustomerLake Agentic CDP.

The company generates revenue exclusively through professional services — strategic consulting, platform implementation, migrations from legacy systems (Salesforce Marketing Cloud, Adobe, Iterable, Responsys), campaign management, AI and automation consulting, assessments, and ongoing operational support. Pricing is project-based and negotiated individually; no public pricing exists. Stitch's go-to-market is enterprise field sales, driven by free or low-cost diagnostic engagements (Martech Assessment, Braze Audit, Marketing Data Assessment) that convert into larger implementation and retainer work. Distribution is pulled through the Braze and Databricks partner ecosystems, augmented by content marketing, LinkedIn thought leadership, the Cutting Edge monthly newsletter, and a webinar series. The company is remote-first, with team members across more than 25 US states plus Canada, Mexico, and the UK (London established as a European launchpad).

Stitch's served market is enterprise marketing teams in verticals including QSR, retail/e-commerce, cosmetics, gaming/casino/hospitality, financial services/fintech, and media/streaming. Named reference customers include e.l.f. Beauty (Torchie Award 2024), Taco Bell (Torchie Award 2025), a luxury casino/resort operator, and unnamed global QSR, retail, and media brands. Quantified client outcomes cited include a 125% lift in mobile app usage, 40% lift in push conversions, 60% reduction in campaign deployment time, and 2 days saved per campaign via automated QA. The company remains privately held with no disclosed outside funding, governance overseen by founders plus an outside director (Sanja Partalo), and an executive bench spanning CEO, CSO, COO, CTO, and VPs of Accounts, Professional Services, Marketing, Alliances, and People.

Name

Stitch

Legal name

Stitch Consulting Services, Inc.

Website

https://stitch.cx

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

Stitch is a specialized marketing services firm that helps enterprise brands implement, optimize, and operationalize AI on the Braze and Databricks platforms, serving marketing teams across QSR, retail, financial services, media, and hospitality verticals.

Ownership category

akta.pro rank

Headquarters

HQ city

Indianapolis

HQ country

United States

HQ region

North America

Offices5 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Professional Services: Stitch generates revenue through professional consulting services, helping marketing teams implement, optimize, and maximize value from Braze and Databricks platforms. Services include implementation, migrations, campaign management, AI & automation consulting, and ongoing operational support. They position themselves as an extension of marketing teams.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Stitch is a marketing services company that helps enterprise brands implement, optimize, and operationalize the Braze customer engagement platform and the Databricks data/AI platform. Its deliverables span strategic consulting, migrations from legacy martech (e.g., Salesforce Marketing Cloud), AI-powered workflow tooling (Tapestry, Multi-Thread), structured assessments, and ongoing campaign operations for enterprise marketing teams.

Product overview

Stitch is a modern marketing services company offering strategic consulting and implementation services for enterprise marketing teams using Braze and Databricks. Their portfolio consists of core consulting services (marketing services, Braze partnership services, Databricks partnership services, and composable marketing engine architecture) supplemented by specialized modules (Tapestry for AI-powered workflows, Multi-Thread for campaign automation, assessment tools like Martech Assessment, Braze Audit, and Marketing Data Assessment), AI and automation consulting, and gamification/SMS solutions. The company also publishes the Cutting Edge monthly newsletter. Stitch operates as a services company rather than a software vendor, helping brands activate their data and intelligence to power better marketing through the AI era.

Differentiator

Problem solved

Functional benefit

Products and services

• Core Marketing Services Strategic consulting, platform implementation, campaign management, and ongoing optimization for enterprise marketing teams using Braze and Databricks. Services include migrations, roadmapping, use case development, campaign operations, AI and automation consulting, and loyalty program strategy.
• Braze Partnership Services Comprehensive Braze-focused consulting including implementation, migrations, channel activation, IP warming, customer data infrastructure, training, and campaign management, delivered by Stitch as an Orbit-level Braze Alloys Solutions Partner with more certifications than any other organization globally.
• Databricks Partnership Services Marketing-focused Databricks consulting that helps marketing teams build AI-powered marketing operating systems, including data architecture, AI agent development for campaign operations, real-time insights via AI/BI Genie, and first-party data activation for paid media.
• Composable Marketing Engine Reference architecture and implementation approach that places Braze at the center of a composable stack across data, intelligence, and engagement layers, helping brands move away from clunky all-in-one platforms and build a tech stack that adapts as marketing evolves.
• Tapestry Proprietary AI-powered workflow solution from Stitch that helps marketers harness AI agents to work across their tech stack and move faster with Braze, offering automated QA, campaign optimization and ROI analysis, Braze data analysis, data usage insights, high-value audience segment identification, Content Blocks/Catalogs/Email Template automation, Preference Center management, and Agent Console for in-Canvas AI agents.
• Multi-Thread AI-powered campaign automation solution that automates the flow from ideation to execution: a simple form submission in Airtable triggers AI-powered message and creative development directly in Braze, reducing campaign deployment time from 5 weeks to approximately 1.5 weeks.
• Martech Assessment Evaluation engagement for marketing teams rebuilding their tech stack. Assesses the martech stack to identify use cases, opportunities to remove redundancies, improve processes, and find roadblocks affecting performance, and delivers a detailed martech plan plus a high-level roadmap.
• Braze Audit Assessment for marketing teams already on Braze that digs into current Braze usage to identify ways to streamline integrations, add more automation, and unlock new capabilities with the goal of driving ROI, delivering a detailed scorecard and roadmap.
• Marketing Data Assessment Half-day working session that digs into a brand's Braze and Databricks environments to show what is possible with marketing data, delivering a concrete roadmap that clients keep regardless of whether they work with Stitch.
• AI & Automation Consulting Consulting service helping marketing teams integrate AI into their workflows to drive efficiency, creativity, and smarter decision-making, with focus areas including automating QA, optimizing campaigns, scaling personalization, and implementing AI agents.
• Gamification Solutions Service offering building gamified in-app experiences using custom code IAMs, dynamic logic, and real-time behavioral data within Braze, including progression, education/mastery, enjoyment, and social/status game mechanics.
• Two-Way SMS Solutions Service offering designing and implementing two-way SMS programs using Braze Canvas flows and Agent Console for dynamic real-time interactions, covering strategy, compliance, conversational experience design, and execution.
• Talon.One Integration Services Loyalty management and campaign integration services combining Talon.One with Braze, helping brands create cohesive, high-impact loyalty experiences and implementing loyalty program strategies and campaigns.

Quantifiable outcome

• 125% increase in mobile app usage
• +5 more outcomes

Named customers6 records

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

AI capability6 records

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• DatabrickscoreTechnology or Integration · 1 April 2026Stitch formally launched their partnership with Databricks in spring 2026 as one of only a few marketing-focused Databricks partners globally. They help marketing teams build the data layer that turns data into revenue, insights into action, and AI into an operating partner. Stitch is a launch partner for Databricks CustomerLake, an Agentic CDP.
• BrazecoreTechnology or Integration · 1 April 2023Stitch is an Orbit-level Braze Alloys Solutions Partner, the highest tier achievable. They formally launched their partnership in spring 2023 and became a leading global partner within 9 months. They specialize exclusively in Braze implementation, optimization, and marketing services, helping brands get the most value from the Braze platform through implementation, migrations, campaign management, and AI & automation.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Bounteous: Digital experience and commerce agency that implements marketing platforms (including Braze and other engagement suites) for enterprise brands. Closely comparable to Stitch in delivery model and enterprise martech focus.
• DEG (Deloitte Digital's former agency arm): Long-standing digital agency specializing in customer engagement, martech implementation, and data-driven marketing for enterprise clients. Comparable to Stitch in client profile and platform-implementation focus.
• Tinuiti: Performance and lifecycle marketing agency serving enterprise brands across retention, CRM, and customer engagement — overlapping Stitch's CRM and lifecycle marketing service lines.
• Ansira: Independent marketing services agency focused on customer journey orchestration and martech enablement for mid-market and enterprise clients. Comparable services positioning and target buyer.
• Mavlers: Marketing automation services firm offering implementation, campaign management, and platform consulting — overlapping Stitch's professional services model and mid-market engagement size.

Broad incumbents

• Slalom: Large global consultancy with a martech practice that includes Braze implementations for enterprise clients. A bigger, broader incumbent competing for similar enterprise martech RFPs.
• Accenture Song: Accenture's customer experience and marketing services arm, delivering large-scale martech and customer engagement transformations to global enterprises — a scaled incumbent alternative to Stitch.
• Deloitte Digital: Global consulting arm with deep martech and customer engagement practices serving Fortune 500 CMOs. Competes with Stitch on enterprise martech implementations at much larger scale.

Emerging players

• Iterable: Cross-channel customer engagement platform that competes with Braze. Stitch's Braze specialization makes Iterable an adjacent platform where Stitch could be engaged for migrations or comparisons.
• Cordial: AI-powered messaging and customer engagement platform competing with Braze. Relevant as a platform where Stitch-style implementation services may be required for migrations or multi-platform orchestration.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/stitchcx
• Xx.com/stitch__cx

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stitch