CommissionCrowd

What CommissionCrowd does

CommissionCrowd operates a global two-sided B2B marketplace that connects companies seeking commission-only sales agents with independent freelance sales professionals. Founded in 2014/2015 and headquartered in Inverness, Scotland (with an Edinburgh office footprint), the platform serves 2,433 companies and 31,240 sales agents worldwide, listing approximately 1,980 active commission-based opportunities at the time of review. The customer base skews toward SMBs across diverse verticals including technology, marketing/lead generation, data security, and global services, with named users including SoPro, Kortx, WebIQ, Secure Swiss Data, Zella Technologies, and Aotea Global.

The platform is built as a web-based SaaS product that combines matchmaking with operational tooling: a collaborative CRM, structured automated training tasks, a shared sales pipeline with lead allocation, and a deal manager for commission payments. Stripe Connect is integrated natively to handle secure commission disbursements (PCI Level 1 certified), and Zapier provides interoperability with external CRM systems. Adjacent sub-brands — In-Roads (network leverage), Experts Corner (expert lessons), and Sales Academy (on-demand training) — extend the product surface beyond matchmaking into education and portfolio tools. CommissionCrowd is GDPR compliant under UK GDPR / Data Protection Act 2018.

The business model rests on two revenue streams. First, companies pay premium membership subscriptions (Basic, Premium, and Lifetime tiers) with annual or multi-year contracts and a 12-month minimum commitment, billed monthly, quarterly, annually, or as lifetime deals. Sales agents join free of charge. Second, a 1% Success Fee applies for the full lifetime of the relationship on all commissions paid to platform-introduced agents and on referral/broker-style fees. Go-to-market is predominantly self-serve via the web platform, supplemented by dedicated account managers that help onboard companies and a referral program paying £100 per referred company. The company is privately held by Commission Crowd Limited (UK), bootstrapped with no disclosed external funding, and led by co-founders Laura McGregor (CEO), Ryan Mattock, and Alistair Robinson.

Name

CommissionCrowd

Legal name

Commission Crowd Limited

Website

https://commissioncrowd.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

CommissionCrowd is a global B2B SaaS marketplace connecting companies with independent commission-only sales agents, offering integrated CRM, pipeline, training, and Stripe-based commission payments, monetised via premium subscriptions and a 1% lifetime success fee.

Ownership category

akta.pro rank

Product category

B2B Sales Marketplace

NAICS

Wholesale Trade Agents and Brokers (42512)

akta.pro primary industry

B2B Marketplaces & Wholesale Platforms (BPAMAGAD)

Keywords

• B2B sales network
• Commission-only sales
• Sales agent marketplace
• Freelance sales platform
• Sales recruitment platform

Headquarters

HQ city

Edinburgh

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Premium Membership Subscriptions: Companies pay for premium memberships to access the platform's sales agent database and tools. Memberships include various features such as access to the database, done-for-you outreach, sales opportunity creation, and other growth services. Plans are available as monthly, quarterly, annual, or lifetime payment structures. Minimum 12-month commitment required unless otherwise stated.
2. Success Fee: A 1% Success Fee is payable to CommissionCrowd on all commissions paid to agents introduced through the platform and on fees paid for referrals, introductions, or broker-style contributions. This fee applies for the full lifetime of the relationship and is automatically added to agent invoices where supported.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels12 records

Core offering

CommissionCrowd operates a cloud-based B2B marketplace that connects companies seeking commission-only sales agents with independent sales professionals globally. Companies pay for membership subscriptions to access the sales agent database, recruitment tools, and a built-in CRM, sales pipeline, training, and commission payment infrastructure. The platform also charges a 1% lifetime success fee on commissions paid to agents introduced through the marketplace.

Product overview

CommissionCrowd is a B2B commission-only sales network platform providing an all-in-one solution for companies and independent sales professionals to connect, collaborate, manage, and transact. The core platform includes integrated tools for CRM, sales pipeline management, deal manager for commission payments, and training task automation. The platform is complemented by three resource sub-brands: In-Roads for network leverage, Experts Corner for expert-led lessons, and Sales Academy for on-demand sales training courses.

Differentiator

Problem solved

Functional benefit

Products and services

• CommissionCrowd Platform Cloud-based B2B marketplace SaaS platform that connects companies seeking commission-only sales agents with independent sales professionals globally. Includes built-in collaborative CRM, sales pipeline management, training task automation, and Stripe-powered commission payment processing. Sold to companies via Basic, Premium, and Lifetime subscription memberships with a 1% lifetime success fee on agent commissions.
• CommissionCrowd Francophone French-language version of the CommissionCrowd marketplace platform serving French-speaking sales agents and companies.

Quantifiable outcome

• Companies save over six figures in sales staffing costs
• +1 more outcomes

Named customers6 records

Segments2 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature5 records

Partnerships

One partnership is on record.

• Stripe ConnectcoreTechnology or IntegrationStripe Connect is used as the secure payment provider for commission processing on the platform. It enables fast and safe commission payments to sales agents. CommissionCrowd and client companies never have access to agents' financial data. Stripe is PCI Level 1 certified.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Upwork: Generalist freelancer marketplace with a sizable sales and marketing category. Companies can use Upwork to find independent sales freelancers, providing a broad-based alternative to CommissionCrowd's commission-only specialization.
• Toptal: Premium freelancer marketplace with a sales category that connects companies with vetted independent sales professionals. Competes with CommissionCrowd at the upper end of the freelancer sales segment, with stronger brand recognition but less specialization in commission-only arrangements.
• LinkedIn (Talent Solutions): LinkedIn's recruiter and talent products enable companies to find independent sales professionals at massive global scale. A broad incumbent in sales talent discovery that CommissionCrowd competes against on reach and brand, though CommissionCrowd specializes in commission-only matchmaking.

Direct peers

• SalesRoads: Outsourced B2B sales services company offering commission-based SDR and sales rep teams. Comparable to CommissionCrowd's model of connecting companies with commission-only sales talent, though delivered as a service rather than a self-serve marketplace.
• Sales Talent Inc. Sales recruitment agency and platform that connects B2B companies with sales professionals. Operates in the same sales-talent matchmaking category as CommissionCrowd and competes for the same employer and candidate pool.
• Predictable Revenue: Sales consulting and outsourced sales services firm that builds commission-based sales teams for B2B companies. Direct functional overlap with CommissionCrowd's value proposition of enabling commission-only sales teams.
• RepVue: Platform providing data and reviews on B2B sales employers and jobs, including commission-based opportunities. Adjacent to CommissionCrowd's marketplace model with overlap in B2B sales professional discovery.
• Sales Talent Agency: Specialized sales recruitment firm focused on placing sales professionals, often on commission-only or variable-comp arrangements. Comparable to CommissionCrowd's commission-only focus but delivered through traditional recruiting services rather than a SaaS marketplace.

Others

• Outreach: Sales engagement platform used by B2B sales teams to manage pipelines and outreach. Adjacent rather than directly competing, but relevant because it occupies a layer of the B2B sales stack that CommissionCrowd customers may already use, and could expand into talent matching.

Emerging players

• Bound: Fractional sales talent marketplace enabling companies to find part-time and project-based sales leaders. Closely aligned to CommissionCrowd's mission of connecting companies with non-traditional sales talent, though with a fractional rather than commission-only focus.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/commissioncrowd
• YouTubeyoutube.com/channel/UCjtQQlksG1iuV7kJxHryOPg
• Facebookfacebook.com/CommissionCrowd
• LinkedInlinkedin.com/company/2964772

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CommissionCrowd