Youngs Insurance Brokers

What Youngs Insurance Brokers does

Youngs Insurance Brokers Inc. is an Ontario-based independent insurance brokerage founded in 1910, operating 30-33 physical offices across the province from Welland/Niagara Falls headquarters through the GTA, Southwestern Ontario, and Northern Ontario. The firm offers a full-stack insurance portfolio spanning personal lines (auto, home, condo, tenant, life, health & dental, travel, motorcycle via the StreetRider sub-brand, watercraft via the FLOAT program, classic car, RV), commercial lines (small business, trades & contractors, hospitality), and employee benefits through the Youngs-Ten Star Group Benefits joint venture, serving employers with 3 to 3,000 employees.

The brokerage operates on a commission-based revenue model, earning percentage-of-premium and per-policy fees from approximately 18 insurance carrier markets, with a separate professional services fee stream for employee benefits plan design and administration. Core technology infrastructure is built on Applied Systems (WebRater) for real-time personal lines quoting, Policy Works for commercial submissions, SecureQuoteBot for commercial leads, and APRIL Marine for the FLOAT watercraft program, with the Intact Client Centre portal providing 24/7 self-service for document and claims access. Telematics-based auto insurance is offered through five carrier partners (Wawanesa, Travelers, Pembridge, CAA, Gore Mutual, Intact) with up to 30% driving-behavior discounts.

Go-to-market combines direct-to-consumer motion across the physical office footprint, a toll-free inside-sales channel (1-800-565-8552), online quote request forms, and a referral-based group program channel via associations and employers offering up to 30% group savings. The company is RIBO-licensed, operates under CISRO Principles of Conduct, and functions as a private, independently owned entity with no disclosed parent, venture capital, or private equity backing.

Name

Youngs Insurance Brokers

Legal name

Youngs Insurance Brokers Inc.

Website

https://youngsinsurance.ca

Company type

Private

Founded year

1910

Operating status

Operating

Headcount range

101–250 employees

Short description

Youngs Insurance Brokers is a 110-year-old independent Ontario insurance brokerage operating 30+ physical offices, distributing personal, commercial, and group insurance products across 18 carrier markets to individual consumers, small/mid-sized businesses, and employers.

Ownership category

akta.pro rank

Product category

Insurance Brokerage Services

NAICS

Insurance Agencies and Brokerages (52421), Agencies, Brokerages, and Other Insurance Related Activities (5242)

SIC

Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Commercial Lines Insurance Brokerage (FSAEADAB)

akta.pro secondary industries

Retail (Personal Lines) Insurance Brokerage (FSAEADAA), Specialty Insurance Brokerage (Marine, Aviation, Cyber, Professional Lines) (FSAEADAJ), Insurtech-Enabled Brokerage (Digital Brokers & Aggregators) (FSAEADAN)

Keywords

• Personal insurance brokerage
• Commercial insurance services
• Employee benefits plans
• Group insurance programs
• Watercraft insurance specialty

Headquarters

HQ city

Welland

HQ country

Canada

HQ region

North America

Offices33 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Insurance Broker Commissions: Youngs Insurance Brokers earns commissions from insurance carriers for placing policies. Commission disclosures are provided for personal lines (auto, property), commercial auto, and commercial property insurance. As an independent brokerage representing multiple insurance markets, commissions are typically a percentage of premium or per-policy fees paid by insurance company partners.
2. Employee Benefits Consulting: Revenue from designing and administering employee benefits plans for businesses, including group insurance, Health Spending Accounts, and administrative services. The company works with businesses from 3 to 3,000 employees and earns fees for plan design, ongoing administration, and carrier placement.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

Youngs Insurance Brokers is an independent insurance brokerage that places personal, commercial, life, health, and employee benefits insurance with multiple insurance carriers on behalf of Ontario consumers and businesses. The brokerage operates from 30+ physical offices across Ontario, earns commissions from carriers, and provides broker advisory, claims support, and specialized programs including FLOAT watercraft and telematics-based auto insurance.

Product overview

Youngs Insurance Brokers is an independent insurance brokerage offering a comprehensive portfolio of personal and commercial insurance products across Ontario. The personal insurance lineup centers on core offerings including Auto, Home & Property, Condo, Tenant, Life, Health & Dental, and Travel Insurance, supplemented by specialized programs like the FLOAT Watercraft Insurance Program for boats, Classic Car Insurance for collector vehicles, and RV & Trailer Insurance. Commercial operations feature Small Business Insurance, Trades & Contractors Insurance, and regionally-focused Hospitality Business Insurance for Niagara establishments. The company differentiates through telematics-based Insurance Telematics (offering up to 30% discounts), the Sherkston Shores Park Model Insurance program, and Group Home & Auto Insurance leveraging group buying power. An Intact Client Centre portal provides existing Intact policyholders with 24/7 access to documents and claims, while the Youngs-Ten Star Group Benefits division handles employee benefits for businesses with 3 to 3,000 employees. The brokerage operates 30-33 locations serving communities throughout Ontario and represents multiple insurance carriers to provide choice and competitive pricing.

Differentiator

Problem solved

Functional benefit

Brands

• FLOAT: Watercraft insurance program offered by Youngs Insurance Brokers for boats and watercraft
• Youngs-Ten Star Group Benefits

Products and services

• Auto Insurance

Quantifiable outcome

• Bundle savings of up to 40% on combined home and auto insurance
• +3 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

Feature3 records

Partnerships

Eight partnerships are on record, tiered core.

• Wawanesa InsurancecoreTechnology or IntegrationWawanesa is one of five insurance company partners offering telematics-based auto insurance discount programs through Youngs Insurance Brokers, providing personalized pricing based on driving behavior with savings up to 30%.
• Travelers InsurancecoreTechnology or IntegrationTravelers is one of five insurance company partners offering telematics-based auto insurance discount programs through Youngs Insurance Brokers.
• Pembridge InsurancecoreTechnology or IntegrationPembridge is one of five insurance company partners offering telematics-based auto insurance discount programs through Youngs Insurance Brokers.
• CAA InsurancecoreTechnology or IntegrationCAA is one of five insurance company partners offering telematics-based auto insurance discount programs through Youngs Insurance Brokers.
• Gore Mutual InsurancecoreTechnology or IntegrationGore Mutual is one of five insurance company partners offering telematics-based auto insurance discount programs through Youngs Insurance Brokers.
• Intact InsurancecoreTechnology or IntegrationIntact Insurance provides telematics-based auto insurance discounts and operates the Intact Client Centre portal allowing Youngs customers to view policy documents, billing statements, and claims information 24/7.
• Youngs-Ten Star Group BenefitscoreStrategic or Co-development PartnerJoint venture partnership between Youngs Insurance Brokers and Ten Star delivering specialized group benefits solutions, with dedicated website at YoungsTenStar.ca.
• APRIL Marine (FLOAT Program)coreTechnology or IntegrationAPRIL Marine provides the technology platform for the FLOAT watercraft insurance program, enabling quick online quotes for boat and watercraft insurance through Youngs Insurance.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Emerging players

• Belairdirect: Intact-owned direct-to-consumer insurance brand operating in Ontario; competes with Youngs' personal auto/home by bypassing the broker channel. Relevant as a structural disruptor to the independent brokerage model.
• Sonnet Insurance: Aviva-owned digital direct insurance platform selling personal home and auto online in Ontario. Represents the digital-first threat to traditional broker distribution that Youngs must defend against.

Direct peers

• BrokerLink: One of Canada's largest independent insurance brokerages, operating across Ontario and other provinces with multi-line personal and commercial offerings. Directly comparable to Youngs in scale, carrier-broker model, and Ontario footprint.
• BFL Canada: Canadian specialty insurance brokerage focused on commercial lines and risk management with strong Ontario presence. Comparable on commercial brokerage model and carrier-broker intermediation, though more specialized in complex commercial risks.
• Westland Insurance: Large Canadian independent brokerage with significant Western Canada presence but expanding nationally; multi-line personal, commercial, and specialty products. Closely comparable business model and product breadth to Youngs.
• Cowan Insurance Group: Canadian independent brokerage offering personal, commercial, and group benefits across multiple provinces including Ontario. Comparable multi-line model with group benefits and commercial specialization.
• Mitchell & Abbott Insurance Brokers: Ontario-based independent insurance brokerage offering personal and commercial lines; mid-sized peer with similar multi-office Ontario model and group/association program orientation.

Broad incumbents

• CAA Insurance (South Western Ontario / Niagara): CAA clubs in Ontario are both a Youngs telematics partner and a competing distribution channel for auto/home. Comparable in personal-lines focus and Ontario customer base, though structured as a member-owned organization rather than independent broker.
• Hub International: Global insurance brokerage with major Canadian operations including Ontario; offers personal, commercial, and benefits. Larger and broader portfolio than Youngs but overlapping in mid-market commercial and group benefits.

Regional players

• Lund Insurance & Financial Services: Independent brokerage primarily serving Northern and Southwestern Ontario with personal and commercial lines. Comparable independent multi-office model and Ontario geographic exposure, though operating in different sub-regions than Youngs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@youngsinsurancebrokers
• Facebookfacebook.com/youngsinsurancebrokers
• LinkedInlinkedin.com/company/youngs-insurance-brokers-inc
• Instagraminstagram.com/youngsinsurancebrokers
• Xx.com/youngsinsurance

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Youngs Insurance Brokers