PropertyOnion.com
PropertyOnion.com is a Florida-based web platform that aggregates off-market foreclosure, tax deed, and wholesaler real estate listings into a single searchable interface, serving individual and professional real estate investors in Florida and Ohio via freemium and Pro-Level subscriptions.
- Company typePrivate
- Founded2018
- HeadquartersBoca Raton, United States
- Headcount11–50
- GTM typeB2C
- OfferingSoftware
What PropertyOnion.com does
PropertyOnion.com, operated by Property Onion, LLC, is a Florida-based web platform that aggregates off-market real estate opportunities — including foreclosure auctions, tax deed sales, and wholesaler listings — into a single searchable interface for individual and professional real estate investors. Founded in 2018 and headquartered in Boca Raton, the company serves primarily Florida markets (Miami-Dade, Palm Beach, Broward, Hillsborough, Orange, Duval, Pinellas, Lee, Leon counties) with limited Ohio coverage (Cuyahoga, Franklin counties). The platform combines a foreclosure property search, tax sale search, auction calendar, and a completed-auction results database spanning 5,216+ pages of historical sale data, and integrates transactional services such as title search reports and skip tracing for due diligence.
The company operates a freemium model: free basic membership provides access to upcoming auctions and basic search filters, while a premium subscription tier (billed monthly, quarterly, or semiannually) unlocks completed auction results, advanced filters, downloadable spreadsheets, priority support, and educational e-books including 'How to Buy at County Auction'. A separate Pro-Level membership targets licensed real estate professionals (agents, contractors, lenders, accountants) with white-label reports, service banner placement, a 10% commission on client auction wins, and inclusion in the 'Hire a Pro' directory (currently in Beta). The company also monetizes through one-time title search fees, skip trace orders, an affiliate program, and paid 1-on-1 mentorship through the PropertyOnion Academy.
Go-to-market is primarily self-serve, product-led, and content-driven, anchored by 442+ educational articles, free e-books, email alerts, SEO-optimized county pages, and social channels (YouTube, Facebook, Twitter/X, Instagram). The company is privately held and bootstrapped, with no disclosed funding rounds, no institutional backing, and no public reporting. Co-owner Gina Stern is identified as founder; management team details beyond this are not publicly disclosed. Customer service is delivered by phone during business hours, emphasizing a high-touch, personal-service model characteristic of a founder-led small business.
PropertyOnion.com firmographics
Firmographics- Name
- PropertyOnion.com
- Legal name
- Property Onion, LLC
- Website
- https://propertyonion.com
- Company type
- Private
- Founded year
- 2018
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- PropertyOnion.com is a Florida-based web platform that aggregates off-market foreclosure, tax deed, and wholesaler real estate listings into a single searchable interface, serving individual and professional real estate investors in Florida and Ohio via freemium and Pro-Level subscriptions.
- Ownership category
- akta.pro rank
PropertyOnion.com industry classification
Industry- Product category
- Real Estate Investment Data Platform
- NAICS
- Other Activities Related to Real Estate (531390)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Real Estate Auction Services (FSAEAJAL)
Keywords
Where PropertyOnion.com is headquartered
LocationHeadquarters
- HQ city
- Boca Raton
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
PropertyOnion.com business model
Business model- GTM type
- B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Premium Membership Subscription: Free basic membership with premium upgrade providing access to completed foreclosures, completed tax deeds, sold wholesale deals, advanced search filters, spreadsheet downloads, priority 1-on-1 support, and e-books including 'How to Buy at County Auction'. Billed monthly, quarterly, or semiannually with automatic renewal.
- Pro-Level Membership: Professional service providers (agents, contractors, lenders, accountants) pay for enhanced membership featuring company listing, service banner placement, white-label reports, training videos, dedicated support, and 10% commission on client auction wins.
- Title Search Reports: Fee-based title search reports ordered through the platform for property due diligence, sold as individual one-time purchases.
- Skip Trace Services: Skip trace order services for locating property owners, available as single orders or bulk orders.
- Affiliate Program: Commission-based affiliate program allowing partners to earn commissions by referring new members to the platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Monthly | Free membership with basic access |
| Subscription | Annual | Premium membership with full access |
| Subscription | Monthly | Pro-Level membership for service providers |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels10 records
PropertyOnion.com product offering
Product offeringCore offering
PropertyOnion.com is a web-based subscription platform that aggregates off-market real estate data—including county foreclosure auctions, tax deed sales, and wholesaler listings—into a single searchable interface for individual investors primarily in Florida and select Ohio counties. It complements the property database with paid ancillary services such as title searches and skip tracing, an investor education academy with 1-on-1 mentorship, and a Pro-level directory connecting investors with licensed service providers.
Product overview
PropertyOnion.com is a real estate investment platform specializing in Florida foreclosure and tax deed auction properties. The core product is a unified Property Search Platform that combines foreclosure search, tax sale search, and wholesaler property listings into a single interface, accessible via both free and Premium membership tiers. Additional modules include Title Search reports, Skip Trace services, a Foreclosure Calendar, Foreclosure Auction Alerts, the PropertyOnion Academy education platform with 1-on-1 training and e-books, and a Hire a Pro directory for connecting with real estate professionals. The platform targets both beginner and seasoned real estate investors seeking off-market foreclosure and auction deals.
Differentiator
Problem solved
Functional benefit
Products and services
- Property Search Platform A comprehensive web-based property search platform enabling investors to discover foreclosure properties, tax deed auctions, and off-market wholesaler real estate opportunities across Florida and select U.S. markets, combining multiple unlisted property data sources into a single interface with county and city filters.
- Title Search Service Professional title search reports providing ownership records, lien information, and title chain data for Florida properties, ordered through the platform for due diligence before bidding at foreclosure or tax deed auctions.
- Skip Trace Service Skip tracing tool for locating property owners and contacting them regarding real estate investment opportunities, available as single orders or bulk orders for investor outreach campaigns.
- Hire a Pro Directory Directory connecting investors with licensed real estate professionals including agents, contractors, lenders, accountants, and wholesalers; Pro-Level members receive company listings, service banner placement, white-label reports, training videos, dedicated support, and a 10% commission on client auction wins.
- PropertyOnion Academy Education platform offering 1-on-1 foreclosure auction training, 1-on-1 tax lien training, a 1-on-1 multifamily investing course, e-books (including 'How to Buy at County Auction'), real estate investing tools, and a discussion board, taught by seasoned investors with 20+ years of Florida auction experience.
Quantifiable outcome
- Properties available 20-40% below estimated after-repair value through foreclosure auctions
- +2 more outcomes
Companies that use PropertyOnion.com
Customer profileNamed customers1 record
Segments3 records
Ideal customer profiles2 records
PropertyOnion.com technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature5 records
PropertyOnion.com partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights6 records
PropertyOnion.com competitors and assessment
Company assessmentBroad incumbents
- Auction.com: Auction.com is the largest online real estate auction marketplace, operating foreclosure and bank-owned property auctions nationally. It is a direct competitor in the foreclosure auction listing space where PropertyOnion operates, but at vastly greater scale and geographic coverage.
- Zillow Foreclosure Center: Zillow includes foreclosure and pre-foreclosure listings as part of its broad real estate marketplace. While not auction-focused, it competes for the same investor audience searching for distressed property opportunities and dwarfs PropertyOnion in traffic and brand recognition.
- RealtyTrac (ATTOM): ATTOM Data Solutions (formerly RealtyTrac) provides foreclosure, distressed property, and property data nationwide to real estate investors and professionals. It is a direct competitor in aggregating foreclosure data, with significantly broader geographic coverage than PropertyOnion.
- Xome: Xome (formerly LPS Auction Solutions) is a national online auction marketplace for foreclosure and bank-owned properties. It directly competes with PropertyOnion's foreclosure auction calendar and listing product, backed by Realogy and large institutional seller relationships.
Direct peers
- Foreclosure.com: Foreclosure.com is a foreclosure listings platform providing bank-owned, pre-foreclosure, and auction properties nationwide. It directly competes with PropertyOnion's core foreclosure search product, though with broader geographic reach rather than Florida depth.
- Hubzu: Hubzu is an online auction platform operated by Altisource that hosts bank-owned and foreclosure auctions. It competes directly with PropertyOnion in providing online foreclosure auction access, with stronger institutional backing but a less investor-focused feature set.
- PropStream: PropStream is a real estate investor platform providing property data, lead generation, and marketing tools targeting foreclosure, probate, and absentee owners. It competes with PropertyOnion's investor subscription offering, though with a broader distressed-property scope beyond auctions.
- REDX: REDX provides real estate agent and investor lead generation tools including foreclosure, expired listing, and skip trace data. It overlaps with PropertyOnion's skip trace service and investor-focused subscription model, serving similar real estate professional buyers.
Emerging players
- BatchLeads: BatchLeads is a real estate investor platform offering lead lists, skip tracing, and CRM tools targeting investors acquiring distressed properties. It is comparable to PropertyOnion's investor subscription and skip trace offerings, with a stronger CRM focus and broader lead types.
- DealMachine: DealMachine is a real estate investor app for driving for dollars, with skip tracing and lead management features. It serves a similar beginner-to-intermediate investor audience as PropertyOnion's lower tiers, with a mobile-first approach and comparable skip trace functionality.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
PropertyOnion.com social profiles
Digital presencePropertyOnion.com financial estimates
Financial estimateRevenue estimate
Valuation estimate
PropertyOnion.com leadership team
Management profileNumber of profiles
Profiles1 record
PropertyOnion.com funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
PropertyOnion.com M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about PropertyOnion.com
What does PropertyOnion.com do?
PropertyOnion.com is a web-based subscription platform that aggregates off-market real estate data—including county foreclosure auctions, tax deed sales, and wholesaler listings—into a single searchable interface for individual investors primarily in Florida and select Ohio counties. It complements the property database with paid ancillary services such as title searches and skip tracing, an investor education academy with 1-on-1 mentorship, and a Pro-level directory connecting investors with licensed service providers.
Is PropertyOnion.com a public or private company?
PropertyOnion.com is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was PropertyOnion.com founded?
PropertyOnion.com was founded in 2018. It employs 11 to 50 people.
Where is PropertyOnion.com based?
PropertyOnion.com is headquartered in Boca Raton, United States, in the North America region.
How does PropertyOnion.com make money?
Five revenue lines are on record. Premium Membership Subscription is the primary driver. The others are pro-Level Membership, title Search Reports, skip Trace Services and affiliate Program.
Who are PropertyOnion.com's main competitors?
Broad incumbents on record are Auction.com, Zillow Foreclosure Center, RealtyTrac (ATTOM) and Xome. Direct peers are Foreclosure.com, Hubzu, PropStream and REDX. Emerging players are BatchLeads and DealMachine.
Does PropertyOnion.com have an API?
No public API is recorded for PropertyOnion.com.
What industry is PropertyOnion.com in?
PropertyOnion.com's product category is Real Estate Investment Data Platform. Its primary akta.pro industry code is FSAEAJAL, Real Estate Auction Services. Its NAICS code is 531390 and its SIC code is 6531.