What B-plus does

b-plus GmbH is a privately held German engineering company founded in 1996 and headquartered in Deggendorf, operating with a workforce in the 251-500 range. The business is organized around two pillars: tools for the development and validation of advanced driver-assistance systems (ADAS) and autonomous vehicles (AV), and connectivity, automation and ISOBUS solutions for agricultural machinery and mobile automation. Customers span automotive OEMs, Tier-1 suppliers and agricultural machinery manufacturers, with Continental publicly identified as a CONiX Testfleet user since late 2022.

The technology stack centers on the CONiX suite — covering recording, replay, visualization and analysis of vehicle sensor and bus data — and on the b-ISOBUS Stack plus bRAWcap and XTSS for tractor-implement communication and high-throughput data capture. The platform adheres to ISO 11783, SAE J1939, AUTOSAR and ASAM standards, and b-plus maintains active participation in the Agricultural Industry Electronics Foundation (AEF), including conformance testing.

The company earns revenue through a mix of software tools and stacks sold into OEM validation environments, custom embedded engineering services, hardware modules distributed via channels such as DigiKey, and conformance/certification offerings. Go-to-market is primarily direct to automotive and agricultural manufacturers, augmented by an expanding partner network that by mid-2026 includes IPG Automotive, Vector (as a Certified Embedded Engineering partner), and SGI.

Name

B-plus

Legal name

b-plus GmbH

Website

https://b-plus.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

101–250 employees

Short description

b-plus GmbH is a privately held German engineering firm providing ADAS/AV test and validation tools (CONiX) and ISOBUS connectivity and mobile automation solutions to automotive OEMs, Tier-1 suppliers and agricultural machinery manufacturers.

Ownership category

akta.pro rank

Product category

Automotive Test & Validation Equipment

NAICS

Instrument Manufacturing for Measuring and Testing Electricity and Electrical Signals (334515), Motor Vehicle Electrical and Electronic Equipment Manufacturing (33632)

SIC

Instruments For Meas & Testing Of Electricity & Elec Signals (3825)

akta.pro primary industry

Automotive E/E Architecture Components Manufacturing (Domain/Zonal Controllers, Gateways, Network Switches) (IMACAJAI)

akta.pro secondary industry

ADAS Compute & Control Units Manufacturing (Domain Controllers/ECUs) (IMACAMAG)

Keywords

• Automotive data acquisition
• ADAS validation tools
• ISOBUS components
• Mobile automation hardware
• Hardware-in-the-loop testing

Headquarters

HQ city

Deggendorf

HQ country

Germany

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Technology or R&D, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Hardware Product Sales: Sale of rugged data recorders (BRICK, LOGifyer), vehicle servers (DATALynx ATX), CAN controllers (b-CANCube family), ISOBUS gateways, displays, and operating elements. One-time hardware purchase model.
2. Software Licenses and Subscriptions: Sale of software licenses including b-ISOBUS Stack (per-device license fees based on annual volumes), bRAWcap Windows driver, XTSS time synchronization, and development software (LOGifyer OS).
3. Engineering Services: Engineering services including automotive software development, connectivity and cloud integration, validation and verification, AI development, mobile automation engineering, hardware engineering, FPGA engineering, embedded software, and system engineering.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

B-plus develops, manufactures and sells rugged in-vehicle electronic hardware (BRICK/LOGifyer data recorders, DATALynx vehicle servers, CAN/ISOBUS gateways, b-CANCube mobile controllers, EngineMonitor/TruckMonitor displays) and proprietary software (CONiX test fleet management & data labelling, CONiX HiL, b-ISOBUS Stack, XTSS, bRAWcap) used by automotive OEMs/Tier-1s to capture, record, time-sync, label and replay data for ADAS and autonomous-driving development, and by agricultural machinery OEMs to implement AEF-conformant ISOBUS in-cab terminals, gateways and task control. The company complements this hardware/software portfolio with engineering services spanning automotive software, connectivity, validation, AI, mobile automation, FPGA, embedded and system engineering.

Product overview

B-plus (b-plus GmbH) is a technology company pioneering new mobility since 1996, offering an integrated portfolio of hardware and software solutions for ADAS (Advanced Driver Assistance Systems) and autonomous vehicle development and validation. The product portfolio comprises several interconnected solution areas: Data Collection & Analysis products (BRICK, LOGifyer B2/B2, DATALynx ATX) for vehicle test data acquisition; Data Storage solutions (xSTORAGE, MDLake, COPYLynx) for handling large volumes of ADAS data; Cloud-based Data Management (CONiX.tfs test fleet management, CONiX.dpc data processing/labelling) for centralized test operations; Data Distribution & Conversion tools (NETLion, MDILink, EDSwitch 10G, QX550) for network infrastructure; Software Tools (XTSS, SIODI, Disk Encryption Manager, MDS) for system integration and security; Hardware-in-the-Loop solutions (CONiX HiL, b-HiL, SDBI Station) for simulation-based testing; Industrial products (DIMMBoard, BRICK SE, bRAWcap) for rugged computing; Mobile Automation components including controllers (b-CANCube family), CAN modules, displays, and engine/truck monitors; and ISOBUS Solutions (Stack, CAN/IO/AUX-N Gateways, Keypad, VTs, TIM, Cables, Spy analysis tool) for agricultural machinery communication. Engineering services complement the product portfolio across automotive software, connectivity, validation, AI, and embedded systems. The company serves automotive OEMs, agricultural machinery manufacturers, and industrial equipment builders.

Differentiator

Problem solved

Functional benefit

Brands

• CONiX: Cloud-based test fleet management and hardware-in-the-loop solutions including CONiX.tfs (test fleet management), CONiX.dpc (data processing and labelling), and CONiX HiL (hardware-in-the-loop).
• LOGifyer
• BRICK
• xSTORAGE
• MDLake
• NETLion
• XTSS
• b-ISOBUS
• b-CANCube
• bRAWcap

Products and services

• BRICK Data Recorder Family Rugged high-throughput in-vehicle raw-data recorder (BRICK and BRICK SE variants) used by automotive engineers to capture measurement, video, automotive Ethernet and bus data during ADAS/autonomous-driving test drives.
• LOGifyer B2 Data Logger
• DATALynx ATX Vehicle Server
• xSTORAGE Removable Storage System
• MDLake ADAS Data Storage
• COPYLynx Data Copy Station
• Thunder Dock x8 Docking Station
• CONiX.tfs Test Fleet Management Software

Quantifiable outcome

• Continental reports improved efficiency and reduced costs in autonomous vehicle testing using CONiX Testfleet Solution since late 2022

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Feature11 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• VectorcoreTechnology or Integration · 11 March 2026b-plus became a Vector Certified Embedded Engineering Partner in March 2026, recognized for expertise in embedded systems development and Vector tooling integration.
• SGIminorStrategic or Co-development Partner · 26 February 2026Partnership visit at SGI in Zaragoza, Spain. SGI is a partner in the b-plus ecosystem, with collaborative activities in the Spanish market.
• IPG AutomotivecoreStrategic or Co-development Partner · 3 December 2025Strategic partnership for comprehensive ADAS/AV validation: IPG Automotive and b-plus combine their expertise to provide an integrated validation workflow. IPG Automotive provides simulation software (CarMaker) while b-plus contributes its test data management and hardware-in-the-loop solutions.
• EMDSminorChannel Partner/ Reseller/ DistributorEMDS is an authorized sales partner for b-ISOBUS AUX-N Gateway, reselling b-plus ISOBUS products.
• geo-konzept GmbHminorChannel Partner/ Reseller/ Distributorgeo-konzept GmbH is an authorized sales partner for b-ISOBUS products in the German market.
• GRANIT PARTSminorChannel Partner/ Reseller/ DistributorGRANIT PARTS is an authorized sales partner distributing b-ISOBUS products across Europe.
• KRAMPminorChannel Partner/ Reseller/ DistributorKRAMP is an authorized sales partner for b-plus ISOBUS products in Europe.
• PrillingerminorChannel Partner/ Reseller/ DistributorPrillinger is an authorized sales partner for b-plus ISOBUS products in Austria.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Elektrobit: Automotive software specialist (EB tresos, EB corbos, navigation/UX). Adjacent competitor for automotive software and validation engineering services, with broader and deeper software portfolio than b-plus.
• National Instruments (Emerson Test & Measurement): Major test and measurement platform incumbent with broad automotive test offerings (PXI, HiL, data acquisition). Competes with b-plus's test and data capture portfolio as a much larger player with a wider industry footprint.
• Horiba: Global automotive test equipment incumbent with broad portfolio across emissions, driveline, and increasingly ADAS validation. Competes with b-plus in automotive test and measurement spending, though at much broader scale.

Direct peers

• Vector Informatik: German automotive software and tooling vendor (CAN, Ethernet, embedded tools). Direct competitor in automotive E/E and embedded tooling, and recent Vector Certified Embedded Engineering Partner of b-plus, indicating deep competitive and partnership overlap.
• Technica Engineering: Specialist in automotive Ethernet test/measurement tools and middleware. Listed as a partner on b-plus's site, and a direct competitor in automotive Ethernet TAPs, conversion, and validation tooling where NETLion and BRICK SE compete.
• ifm electronic: Industrial sensors and mobile automation/control provider. Partner-listed with b-plus and direct competitor in mobile controllers, displays, and CAN-based machine automation components for off-highway and agricultural applications.
• dSPACE: German leader in HiL and SIL simulation for ADAS/autonomous development. Closest direct competitor to b-plus's CONiX HiL and b-HiL offerings, serving the same OEM and Tier-1 ADAS buyers.
• AVL: Global automotive engineering services and test/measurement partner listed on b-plus's website. Competes for the same automotive testing and validation budgets, including ADAS development programs for OEMs.
• IPG Automotive: Provider of CarMaker simulation platform for ADAS/AV validation. Strategic partner since December 2025 with b-plus, and a direct competitor in the ADAS validation toolchain where their simulation overlaps with b-plus's HiL and data capture.
• TTControl (HYDAC Group): Supplier of rugged controllers, displays, and HMIs for off-highway and commercial vehicles. Listed partner of b-plus and direct competitor to b-CANCube mobile controllers, displays, and CAN modules.

Market position

Strengths6 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@b-plus-group
• Facebookfacebook.com/bplusGruppe
• LinkedInlinkedin.com/company/b-plus-gmbh
• Instagraminstagram.com/bplus_group

Compliance15 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about B-plus