Midland

What Midland does

Midland is a privately held, U.S.-based manufacturer and distributor founded in 1907 and headquartered in Wheeling, Illinois, operating across three integrated divisions: Packaging, Paper, and Performance. The Packaging division delivers custom package design, material handling equipment, packaging automation, maintenance services, facility supplies, and sustainable packaging options to manufacturers and food processors. The Paper division distributes commercial printing papers (web, sheetfed, digital), publication papers, and specialty paper and film substrates (HP Indigo, self-adhesive, environmental polyester, high-speed ink jet, Fusion Board, SuperYUPO Plus synthetic paper) to commercial printers and publishers nationwide. The Performance division, built through the acquisitions of CohereOne and J.Schmid, provides multichannel consulting, branding, and data-driven marketing services. Operations are supported by wholly owned subsidiaries Wetoska Packaging Distributors (food vertical, acquired April 2026), J.Schmid, CohereOne, Connemara (converting), and SupplyLand (distribution), and by a customer self-serve portal at mpconline.com for pricing, inventory, and ordering alongside a field sales organization. Headcount sits between 501 and 1000 employees and revenue is not publicly disclosed. In May 2026 the company expanded into consumer wearable communications with the launch of CLIPTALK, a registered trademark mini walkie talkie sold direct to consumers in two-pack and six-pack configurations, signaling an additional growth vector beyond the historical B2B industrial base.

Name

Midland

Legal name

Midland

Website

https://midlandpaper.com

Company type

Private

Founded year

1907

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Midland is a Wheeling, Illinois-based private manufacturer and distributor founded in 1907 that supplies commercial printing papers, custom packaging and automation, food packaging (via Wetoska), and performance marketing services (via CohereOne and J.Schmid) to enterprise customers across the United States.

Ownership category

akta.pro rank

Product category

Packaging and Commercial Paper Distribution

NAICS

Paper and Paper Product Merchant Wholesalers (4241), Corrugated and Solid Fiber Box Manufacturing (322211), Industrial Machinery and Equipment Merchant Wholesalers (42383)

SIC

Wholesale-Paper & Paper Products (5110), Papers & Allied Products (2600), Wholesale-Machinery, Equipment & Supplies (5080)

akta.pro primary industry

Paperboard & Containerboard Trading (IMAMAIAG)

akta.pro secondary industries

Custom Engineered Transit Packaging & Packaging Design Services (IMALAFAM), Stationery, Writing Instruments & Paper Products Distribution (CRAOALAH), Corrugated Packaging (Boxes, Sheets, Pads) (IMALACAA)

Keywords

• Commercial printing papers
• Packaging distribution
• Custom packaging design
• Specialty paper film
• Food packaging supplies

Headquarters

HQ city

Wheeling

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales - Packaging: Sale of packaging supplies, custom packaging solutions, packaging equipment and automation systems, and facility supplies to manufacturers and processors.
2. Product Sales - Paper: Sale of commercial printing papers, publication papers, specialty paper and film products including HP Indigo, self-adhesive paper, digital papers, environmental polyester, and synthetic paper.
3. Performance Marketing Services: Strategic consulting and data-driven marketing services through subsidiaries CohereOne (multichannel consulting) and J.Schmid (branding and creative agency).

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Midland manufactures and distributes a portfolio of packaging supplies and solutions (custom package design, material handling equipment, automation, facility supplies), commercial printing and specialty papers, and performance marketing services delivered through its subsidiaries CohereOne and J.Schmid. The company sells these offerings primarily to commercial printers, food processors, manufacturers, and brands across the United States via direct sales and a customer portal, and has expanded into consumer wearable communications with its CLIPTALK mini walkie talkie line.

Product overview

Midland offers a unified portfolio of packaging, paper, and performance solutions under its main brand. The Packaging division provides end-to-end solutions including custom design, equipment, automation, and sustainable options. The Paper division covers commercial printing papers, publication papers, and specialty paper and film products. The Performance division delivers strategic marketing and consulting services. Additionally, Midland has acquired specialized brands including CohereOne (multichannel consulting) and J.Schmid (branding and creative agency). Recent expansion includes CLIPTALK®, a wearable mini walkie talkie for professional and recreational communication.

Differentiator

Problem solved

Functional benefit

Brands

• CLIPTALK: Wearable mini walkie talkie designed for professional and recreational use, featuring automatic noise canceling, hands-free voice activation, and mobile app integration.

Products and services

• Packaging Solutions End-to-end packaging offering including custom package design, value analysis, packaging equipment and automation, packaging equipment maintenance, facility supplies, packaging supplies, and sustainable packaging options for manufacturers, processors, and brand owners.
• Commercial Printing Papers Substrate portfolio for web printing, sheetfed papers, digital papers, and printing and imaging papers supplied to commercial printers and publishers with nationwide distribution.
• Publication Papers Publication-grade papers for publishers and printing operations, supported by paper mill sourcing and related services.
• Specialty Paper and Film Specialty substrates including HP Indigo papers, self-adhesive paper, digital papers, environmental polyester, high-speed ink jet, Fusion Board, and SuperYUPO Plus synthetic paper for specialized printing and packaging applications.
• Performance Marketing Solutions Strategic marketing and consulting solutions that integrate brand storytelling with data analysis, delivered via owned subsidiaries CohereOne and J.Schmid to drive customer action and long-term growth.
• CLIPTALK Wearable Mini Walkie Talkie Wearable communication device with automatic noise canceling, hands-free voice activation, and mobile app integration for professional and recreational users, available in two-pack and six-pack consumer configurations.
• Food Packaging Solutions (via Wetoska Packaging Distributors) Customized food packaging solutions for meat, dairy, cheese, and bakery processors and manufacturers, leveraging 60 years of specialized expertise and integrated with Midland's nationwide distribution.
• CohereOne Multichannel Consulting Multichannel consulting services that complement Midland's performance marketing offerings and provide channel-agnostic strategy and executional support to brands.
• J.Schmid Branding and Creative Agency Branding and creative agency services that deliver strategic consulting and data-driven marketing campaigns to brand customers of Midland.
• Connemara Converting Services Converting services provided by wholly owned subsidiary Connemara, supporting paper and packaging customers with conversion of substrates.
• SupplyLand Packaging Supplies Distribution of packaging supplies via wholly owned subsidiary SupplyLand, operating as a supply distributor to extend Midland's packaging reach.

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• Wetoska Packaging DistributorscoreStrategic or Co-development Partner · 1 April 2026Family-owned food packaging specialist based in Elk Grove Village, Illinois, specializing in customized food packaging for meat, dairy, cheese, and bakery sectors. Brings 60 years of expertise. Will continue under family leadership while integrating product offerings and capabilities.
• CohereOnecoreStrategic or Co-development Partner · 1 April 2022Multichannel consulting firm owned by Midland, providing performance and consulting capabilities to complement service offerings. Part of Midland's strategy to expand into performance marketing.
• J.SchmidcoreStrategic or Co-development Partner · 1 April 2022Branding and creative agency based in Kansas City, acquired by Midland in April 2022. Expands Midland's services into strategic consulting and data-driven marketing.
• ConnemaraminorOthersPartner company listed on Midland's website, converting operations partner.
• SupplyLandminorChannel Partner/ Reseller/ DistributorPartner company listed on Midland's website, operating as a supply distributor.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Veritiv Corporation: Veritiv is a North American distributor of packaging, printing paper, and facility supplies, with a national distribution network and a product mix that closely mirrors Midland's core paper and packaging offering. It is the most directly comparable public peer in terms of customer base (printers, manufacturers, food processors) and product breadth.
• Spicers Paper: Spicers is a wholesale distributor of fine printing papers, packaging, and wide-format supplies serving commercial printers and packaging converters across North America. Highly comparable to Midland in terms of product portfolio, customer base, and channel strategy.
• Kelly Spicers (parent of Spicers): Kelly Spicers is a distribution platform covering printing papers, packaging supplies, and industrial packaging with broad U.S. and Canadian reach. Direct competitor to Midland in paper and packaging distribution.
• Channeled Resources Group: Channeled Resources is a specialty converter and distributor of papers, films, and packaging materials serving converters and end users across the Midwest and U.S. Overlaps with Midland's specialty paper/film and packaging supply business.

Broad incumbents

• Domtar Corporation: Domtar is a major North American manufacturer and distributor of commercial printing, publication, and specialty papers, with significant converting operations. While larger and more manufacturing-focused than Midland, it competes in the same printing-paper categories and channels to the same printer and publisher customers.
• Packaging Corporation of America: PCA is a leading U.S. corrugated packaging manufacturer, producing boxes and containers for the same food processing, manufacturing, and retail end markets that Midland serves through its Wetoska and packaging distribution operations. It is a broad incumbent in the packaging side of Midland's business.
• Sappi North America: Sappi is a global coated paper and packaging manufacturer with a significant North American footprint, supplying commercial printing papers and specialty substrates that compete directly with Midland's paper portfolio for the same printer customers.
• International Paper: International Paper is one of the largest pulp, paper, and packaging companies in the world, with significant U.S. commercial printing paper and corrugated packaging operations that overlap with Midland's customer base. A broad incumbent rather than direct head-to-head competitor.

Emerging players

• Monarch Brands (formerly Midland daughter brands comparable): An emerging player in sustainable paper and packaging distribution focused on printing, packaging, and facility channels with a regional footprint. Comparable to Midland in product mix but smaller in scale and geographic reach.
• EcoEnclose: EcoEnclose is an emerging sustainable packaging company focused on corrugated, mailers, and paper-based packaging for e-commerce and retail brands. Comparable to Midland's sustainable packaging practice, though more focused on direct-to-brand e-commerce customers.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks4 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/channel/UCTj7-VzbFnNatFi6kMLGVQQ
• LinkedInlinkedin.com/company/midland-paper-packaging-supplies

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A4 records

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Midland