EMT Madrid
EMT Madrid is the municipally owned public transport operator of Madrid, running 2,150 buses across 229 lines plus parking, bike-sharing, cable car, towing, and EV charging services for the city's 3.3M+ residents and visitors.
- Company typePrivate
- Founded1946
- HeadquartersMadrid, Spain
- Headcount5,001–10,000
- GTM typeB2C
- OfferingServices
What EMT Madrid does
EMT Madrid (legal name: Empresa Municipal de Transportes de Madrid, S.A.; N.I.F. A28046316) is the wholly municipal-owned public transport operator of the City of Madrid, structured as a Spanish Sociedad Anónima whose sole shareholder is the Ayuntamiento de Madrid. Founded in 1946/1947, it runs Spain's largest urban bus network — 2,150 buses across 229 lines — and operates a diversified portfolio of adjacent urban mobility services: 33 public car parks (EMT Aparcamientos), the 653-station Bicimad electric bike-share system, the Madrid Cable Car (Teléférico), a 24-hour airport express service (EMT Airport), 72-vehicle towing and mobility assistance (EMT Movilidad/Grúas), and the Electro-EMT EV charging network. The fleet is in active electrification, with 424 electric vehicles across 46 electric lines as of early 2026, including 8 Caetano H2 City Gold hydrogen buses.
The company monetizes through a mix of farebox revenue (single tickets, multi-trip travel passes, monthly subscriptions), parking subscriptions and rotation fees, Bicimad subscription passes, transaction fees on the cable car and towing services, advertising on buses and bus shelters, and an international consulting line (EMT Internacional). Distribution is direct-to-consumer across Madrid via the bus network, mobile applications (iOS/Android, plus first-of-kind Samsung Gear-S and Apple Watch apps), an Open Data REST/JSON API (opendata.emtmadrid.es) and a Mobility Labs developer portal.
Underlying technology includes a smart charging platform with a 1 MWh second-life battery energy storage system (deployed at the Fuencarral depot in January 2026 using recovered Irizar e-mobility batteries), an Nvidia-powered computer vision system for in-bus monitoring (deployed November 2025), autonomous depot management capabilities piloted under the EU Horizon 2020 SHOW project, an external anti-pedestrian-collision system (EAS Antiatropello), and evaporative cooling bus shelters developed with JCDecaux. A new 318-bus, €134.3M electric operations center at La Elipa entered procurement in June 2026. Customers are essentially all Madrid residents, commuters, and visitors; the binding external counterparty is the Madrid City Council as owner and capital funder.
EMT Madrid firmographics
Firmographics- Name
- EMT Madrid
- Legal name
- Empresa Municipal de Transportes de Madrid, S.A.
- Website
- https://emtmadrid.es
- Company type
- Private
- Founded year
- 1946
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Short description
- EMT Madrid is the municipally owned public transport operator of Madrid, running 2,150 buses across 229 lines plus parking, bike-sharing, cable car, towing, and EV charging services for the city's 3.3M+ residents and visitors.
- Ownership category
- akta.pro rank
EMT Madrid industry classification
Industry- Product category
- Urban Public Transportation
- NAICS
- Bus and Other Motor Vehicle Transit Systems (485113), Transit and Ground Passenger Transportation (485)
- SIC
- Local & Suburban Transit & Interurban Hwy Passenger Trans (4100)
- akta.pro primary industry
- Public Transit Bus Operators (Municipal/Regional) (TLAFAAAI)
Keywords
Where EMT Madrid is headquartered
LocationHeadquarters
- HQ city
- Madrid
- HQ country
- Spain
- HQ region
- Europe
Offices4 records
Markets served
EMT Madrid business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Supply Chain, Marketing or Sales
Revenue model
- Public Transport Fares: Revenue generated from bus tickets and travel passes sold to passengers using the EMT Madrid bus network. Standard fares and multi-trip passes available for regular users.
- Parking Services: Revenue from 33 public car parks offering rotation parking, resident subscriptions, and long-term rentals.
- Towing and Vehicle Recovery Services: Revenue from vehicle towing and mobility assistance services, including documented removal and storage fees.
- Bicimad Bike Sharing: Revenue from bike-sharing service Bicimad with 653 stations, offering subscription passes and usage fees.
- Cable Car (Teléferico): Revenue from the Madrid Cable Car tourist attraction operated by EMT.
- Advertising and Media: Revenue from advertising space on buses, bus shelters, and digital displays throughout the transport network.
- International Consulting Services: EMT offers international consulting services under 'EMT Internacional | Consultoría' for other transport companies and municipalities.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard single-ride bus tickets |
| Subscription | Monthly | Multi-trip travel passes and subscriptions |
| Subscription | Monthly | Parking rental subscriptions |
| Subscription | Monthly | Bicimad subscription passes |
Go-to-market motion1 record
Distribution channels7 records
Marketing channels10 records
EMT Madrid product offering
Product offeringCore offering
EMT Madrid operates the municipal public bus network of the City of Madrid across 229 lines with 2,150 vehicles, complemented by integrated urban mobility services: Bicimad bike-sharing (653 stations), 33 public car parks, Electro-EMT electric vehicle charging, EMT Movilidad towing services, an airport express bus, and the Teléferico cable car. The company also exposes real-time transport data through an open-data REST/JSON API and runs a Mobility Labs developer portal.
Product overview
EMT Madrid operates as a multi-service public transport company offering a unified portfolio of urban mobility services. The core offering is the EMT Bus network (229 lines, 2,150 vehicles), complemented by complementary services including EMT Movilidad for vehicle relocation (72 units), EMT Aparcamientos for parking (33 facilities with BiciPARK), Electro-EMT for electric charging infrastructure, Bicimad bicycle sharing (653 stations), and airport express service. Supporting infrastructure includes Mobility Labs developer portal with Open Data API, free WiFi on all buses, Educabús educational program, and the Museo EMT Madrid museum. The company is undergoing electrification with 424 electric vehicles in operation across 46 electric lines as of February 2026, including 8 hydrogen-powered Caetano buses. New infrastructure includes cooling bus shelters and a planned electric bus operations center at La Elipa.
Differentiator
Problem solved
Functional benefit
Brands
- Bicimad: Electric bike-sharing service operated by EMT Madrid with 653 stations across the city.
- Electro-EMT
- EMT Movilidad
- EMT Aparcamientos
- EMT Bus
- Teléferico de Madrid
- Educabús
- Creemos en tu autonomía
Products and services
- EMT Bus — Urban Bus Network Core urban bus transport service operating 229 lines with 2,150 buses across Madrid, providing city-wide public surface transportation for residents and visitors.
- Bicimad — Public Bike Sharing Public electric bike-sharing service with 653 stations across Madrid, offering a sustainable mobility option for short-distance urban trips and last-mile connectivity.
- EMT Aparcamientos — Public Parking Network Network of 33 public car parks operated by EMT offering rotation parking, resident subscriptions, long-term rentals, BiciPARK bicycle parking, and disuasorio (park-and-ride) facilities for commuters.
- EMT Movilidad (Grúas) — Towing and Vehicle Recovery Vehicle relocation and mobility assistance service using 72 tow trucks to remove illegally parked vehicles, manage car pound operations, and provide online vehicle-location tracking for owners.
- Electro-EMT — Electric Vehicle Charging Service Public electric vehicle charging network operated by EMT, supporting the electrification of EMT's own bus fleet and providing charging infrastructure to electric vehicle users in Madrid.
- EMT Airport Express Bus Service Express airport connection service running between Atocha Station and Cibeles to Madrid-Barajas Airport, providing 24-hour uninterrupted service for air travelers.
- EMT Open Data REST/JSON API Public REST/JSON API under Open Data license providing real-time bus arrival times, geographic data, line information, and route planning services for third-party application developers (endpoints include GetArriveStop, GetGroups, GetListLines, geo-specific services).
- Teléferico de Madrid — Cable Car Tourist cable car attraction operated by EMT Madrid, connecting Casa de Campo with Argüelles, offering a sightseeing and mobility experience for visitors.
- EMT Internacional — Transport Consulting Services International consulting arm offering EMT's expertise to other transport companies and municipalities on operating large urban bus networks, fleet electrification, smart charging, and multimodal mobility.
Quantifiable outcome
- 6,363 passengers transported without safety incidents during autonomous bus pilot
- +2 more outcomes
Companies that use EMT Madrid
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles5 records
EMT Madrid technology and API
TechnologyTechnology focussed No
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability4 records
Feature7 records
EMT Madrid partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- Irizar e-mobilitycoreSupplier of electric buses whose second-life batteries are being repurposed for the 1 MWh energy storage system at EMT's Fuencarral depot. Three Irizar ie tram electric buses provided batteries for the stationary energy storage installation supporting EMT's electric bus charging infrastructure.
- JCDecauxcoreDeveloped innovative cooling bus shelters for EMT Madrid featuring evaporative cooling technology that reduces ambient temperature by up to 9°C. Shelters installed at Pavones and Villaverde Cruce areas include integrated photovoltaic panels for sustainable energy supply.
- KearneycoreGlobal consulting firm partnered with Madrid Green Urban Mobility Lab coalition (50+ organizations) to develop comprehensive urban mobility plan featuring integrated mobility hubs, micro-hubs, and parcel locker networks to address urban congestion and inefficient logistics.
- NvidiacoreTechnology collaboration for AI vision system implementation in EMT buses. Nvidia's technology powers the artificial intelligence system that uses existing bus cameras to detect and analyze passenger and interior conditions in real-time.
- Horizon 2020 SHOW ProjectcoreEU research initiative under Horizon 2020 framework funding autonomous bus depot management pilot at Carabanchel. EMT participated in 11-month trial testing autonomous vehicle services including internal transport, autoparking, and teleoperation, successfully transporting 6,363 passengers without incidents.
- Fundación Agustín de BetancourtminorCollaboration agreement signed for organization of World Infrastructure Forum (WIF) to be held in Madrid October 28-29. EMT, through Madrid City Council, will participate in organizing committee providing support throughout the project.
- Madrid Green Urban Mobility LabcoreCoalition of over 50 public and private organizations launched to develop comprehensive urban mobility plan for Madrid. Initiative addresses severe congestion and inefficient logistics through integrated mobility hubs, distributed micro-hubs, and city-wide parcel locker network.
- Madrid City CouncilcoreEMT Madrid is owned by the Madrid City Council. The council exercises governance through delegated president Borja Carabante and provides public funding for infrastructure projects including new Centro de Operaciones de La Elipa and participation in PERTE VEC electric vehicle program.
Scale indicators10 records
Recent moves6 records
Expansion highlights5 records
EMT Madrid competitors and assessment
Company assessmentDirect peers
- Transports Metropolitans de Barcelona (TMB): TMB is the public municipal operator of bus and metro services in Barcelona, providing urban transit on a similar municipal-ownership model and multimodal scale to EMT Madrid. Both operate large bus fleets, integrate fares with regional transport authorities, and compete on innovation in Spanish urban mobility.
- Empresa Municipal de Transportes de Valencia (EMT Valencia): EMT Valencia is the municipal bus operator of Valencia, sharing the same 'EMT' branding and municipal ownership structure as EMT Madrid. Both run urban bus networks, parking services, and bicycle-sharing systems for major Spanish cities, with directly comparable operating models and customer bases.
Broad incumbents
- Régie Autonome des Transports Parisiens (RATP): RATP is the public operator of Paris and Île-de-France bus, metro, tram, and RER services, offering directly comparable urban bus operations at much larger scale. Its subsidiary RATP Dev also operates international bus contracts, making it the closest European comparator for EMT Madrid's municipal-ownership-plus-international-consulting model.
- Berliner Verkehrsbetriebe (BVG): BVG is the municipal public transport company of Berlin, operating urban buses, U-Bahn, tram, and ferries with comparable multimodal breadth to EMT Madrid. Both are publicly owned operators running large electric bus and digital-service initiatives on a single-city footprint.
- Transport for London (TfL): TfL is the integrated transport authority for Greater London, operating and contracting for the capital's bus network alongside tube, rail, and river services. It is the most direct European analog to EMT Madrid's combination of regulated monopoly, multimodal platform, and integrated contactless/open-data ticketing.
- Wiener Linien: Wiener Linien is the municipal public transport operator of Vienna, running buses, trams, metros, and night lines. Its city-owned, multimodal operations model and emphasis on digital ticketing and data services closely mirror EMT Madrid's strategic profile.
- STIB-MIVB (Brussels): STIB-MIVB is the public transport operator for the Brussels-Capital Region, operating buses, trams, and metros under municipal oversight. Comparable to EMT Madrid as a publicly owned, multi-modal urban transport authority with similar scale and service mix.
- Azienda Trasporti Milanesi (ATM Milano): ATM Milano operates buses, trams, metros, and trolleybuses in Milan under public ownership, with active EV fleet and depot digitisation programs. Comparable to EMT Madrid in multimodal breadth, fleet electrification, and city-scale operations within a Southern European context.
Regional players
- De Lijn: De Lijn is the Flemish regional bus and tram operator in Belgium, providing scheduled and demand-responsive public transport outside Brussels. While regional rather than purely urban, its public-ownership model, depot footprint, and electrification roadmap are structurally similar to EMT Madrid's.
Others
- Transdev: Transdev is a private operator of urban and intercity bus and rail services globally, including under contract to municipal authorities. It is a relevant ecosystem counterpart to EMT Madrid — both competing for and delivering outsourced municipal transport contracts and providing potential consulting/partnership counterparties.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks7 records
Key highlights8 records
Customer concentration
EMT Madrid social profiles
Digital presenceEMT Madrid compliance and trust
Trust signalCompliance2 records
EMT Madrid financial estimates
Financial estimateRevenue estimate
Valuation estimate
EMT Madrid leadership team
Management profileNumber of profiles
Profiles1 record
EMT Madrid funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
EMT Madrid M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about EMT Madrid
What does EMT Madrid do?
EMT Madrid operates the municipal public bus network of the City of Madrid across 229 lines with 2,150 vehicles, complemented by integrated urban mobility services: Bicimad bike-sharing (653 stations), 33 public car parks, Electro-EMT electric vehicle charging, EMT Movilidad towing services, an airport express bus, and the Teléferico cable car. The company also exposes real-time transport data through an open-data REST/JSON API and runs a Mobility Labs developer portal.
Is EMT Madrid a public or private company?
EMT Madrid is a private company. It is classified as state government owned and is currently operating.
When was EMT Madrid founded?
EMT Madrid was founded in 1946. It employs 5,001 to 10,000 people.
Where is EMT Madrid based?
EMT Madrid is headquartered in Madrid, Spain, in the Europe region.
How does EMT Madrid make money?
Seven revenue lines are on record. Public Transport Fares are the primary driver. The others are parking Services, towing and Vehicle Recovery Services, bicimad Bike Sharing, cable Car (Teléferico), advertising and Media and international Consulting Services.
Who are EMT Madrid's main competitors?
Direct peers on record are Transports Metropolitans de Barcelona (TMB) and Empresa Municipal de Transportes de Valencia (EMT Valencia). Broad incumbents are Régie Autonome des Transports Parisiens (RATP), Berliner Verkehrsbetriebe (BVG), Transport for London (TfL), Wiener Linien, STIB-MIVB (Brussels) and Azienda Trasporti Milanesi (ATM Milano). De Lijn is listed as a regional player. Transdev is listed as an others.
Does EMT Madrid have an API?
Yes. EMT Madrid offers a public Open Data REST/JSON API providing real-time bus information including arrival times, geographic data, line information, and route planning. The API is available under Open Data license and was released in beta in May 2014. Available services include GetArriveStop for real-time arrival data, GetGroups, GetListLines, and geo-specific endpoints. Authentication uses idClient and passKey credentials. The API is accessible via openbus.emtmadrid.es:9443/emt-proxy-server/last/ endpoints. Additionally, a legacy SOA/XML API remains operational for existing applications. Developer documentation is at opendata.emtmadrid.es.
What industry is EMT Madrid in?
EMT Madrid's product category is Urban Public Transportation. Its primary akta.pro industry code is TLAFAAAI, Public Transit Bus Operators (Municipal/Regional). Its NAICS code is 485113 and its SIC code is 4100.