Microsoft Australia
- Company typePublic
- Founded1975
- HeadquartersSydney, Australia
- Headcount5,001–10,000
- GTM typeB2B and B2C
- OfferingSoftware
Microsoft Australia firmographics
Firmographics- Name
- Microsoft Australia
- Legal name
- Microsoft Corporation
- Website
- https://microsoft.com
- Company type
- Public
- Founded year
- 1975
- Operating status
- Operating
- Headcount range
- 5,001–10,000 employees
- Ownership category
- akta.pro rank
Microsoft Australia industry classification
Industry- Product category
- Cloud & Productivity Software
- NAICS
- Software Publishers (5132), Software Publishers (51321), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518210), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518), Custom Computer Programming Services (541511), Computer Systems Design and Related Services (54151)
- SIC
- Services-Prepackaged Software (7372), Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Programming Services (7371), Computer & Office Equipment (3570)
- akta.pro primary industry
- Document Creation & Office Suites (BPAMAMAD)
- akta.pro secondary industries
- Industry/Vertical Cloud Platforms (e.g., Gov/Healthcare/Financial Cloud Regions) (HDABAAAL), Cloud Data Warehouses (HDAEABAA), Core ERP Suites (Financials, Procurement, Projects) (HDAEAEAA), Cloud Managed Services (M365/Azure/AWS/GCP) (BPAEABAE)
Keywords
Where Microsoft Australia is headquartered
LocationHeadquarters
- HQ city
- Sydney
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Microsoft Australia business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations, Supply Chain
Revenue model
- Microsoft 365 Subscriptions: Recurring subscription revenue from Microsoft 365 consumer and business plans, including Personal, Family, Business Basic, Business Standard, and Business Premium tiers, with Copilot add-on available for additional AI features.
- Azure Cloud Services: Cloud infrastructure and platform services generating revenue through compute, storage, AI, and analytics offerings, typically consumed on a pay-as-you-go or reserved instance basis.
- Hardware Sales: Surface devices including laptops, tablets, and accessories, along with Xbox gaming consoles and peripherals sold through Microsoft Store and retail partners.
- Enterprise Software Licensing: Traditional and subscription licensing for enterprise software including Windows, Office, Dynamics 365, Power Platform, and security solutions for large organizations.
- Professional Services: Implementation, training, and consulting services through Microsoft Consulting Services and certified partners for enterprise deployments.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Microsoft 365 Education A1 - Free tier for educational institutions |
| Subscription | Annual | Microsoft 365 Education A3 - Enhanced plan with desktop apps and security |
| Subscription | Annual | Microsoft 365 Education A5 - Comprehensive suite with advanced analytics |
| Subscription | Monthly | Microsoft 365 Consumer Plans |
| Subscription | Monthly | Microsoft 365 Copilot Add-on |
| Subscription | Monthly | Microsoft 365 Classic Plans (legacy) |
Go-to-market motion4 records
Distribution channels6 records
Marketing channels10 records
Microsoft Australia product offering
Product offeringCore offering
Microsoft Australia is the Australian subsidiary of Microsoft Corporation, selling enterprise and consumer productivity software (Microsoft 365, Teams, Copilot), cloud infrastructure services (Azure), business applications (Dynamics 365, Power Platform), developer tools (Visual Studio, GitHub), security platforms (Defender, Entra, Intune), and consumer hardware (Surface devices, Xbox consoles) to Australian business, government, education, and consumer customers.
Product overview
Microsoft offers a comprehensive platform-plus-modules architecture centered on Microsoft 365, a productivity suite integrating Word, Excel, PowerPoint, Outlook, Teams, OneDrive, and Copilot AI. The Azure cloud platform provides infrastructure and AI services. Microsoft Copilot serves as the AI assistant across the portfolio. Teams enables collaboration, while Surface devices and Xbox provide hardware offerings. Education solutions include Microsoft 365 Education (A1/A3/A5 tiers), Teams for Education, Minecraft Education, and Learning Accelerators. Additional platforms include Dynamics 365 for business applications, Power Platform for low-code development, Windows 365 for cloud PCs, Microsoft Security for enterprise protection, and Microsoft Learn for developer training. Microsoft 365 LTI enables integration with Learning Management Systems like Canvas, Blackboard, and Moodle.
Differentiator
Problem solved
Functional benefit
Brands
- Microsoft 365: Cloud-based productivity suite including Office applications, collaboration tools, and AI-powered Copilot
- Azure
- Microsoft Teams
- Copilot
- Microsoft Azure
- Visual Studio
- Xbox
- Surface
- Microsoft Defender
- Dynamics 365
- Power Platform
- GitHub
- Minecraft Education
Products and services
- Microsoft 365 Cloud-based productivity suite integrating Office applications, collaboration tools, cloud storage, security, and AI-powered Copilot capabilities for individuals, businesses, and educational institutions.
- Microsoft Azure Enterprise-grade cloud computing platform offering infrastructure, platform, and software services including compute, storage, AI, analytics, and developer tools for businesses worldwide.
- Microsoft Copilot AI assistant integrated across Microsoft 365 applications providing generative AI capabilities for text generation, content creation, and productivity enhancement.
- Microsoft Teams Collaboration platform combining video conferencing, chat, file sharing, and integrated productivity tools for business communication, education, and team collaboration.
- Microsoft Dynamics 365 Cloud-based suite of business applications providing CRM and ERP capabilities for sales, customer service, operations, finance, and human resources management.
- Microsoft Power Platform Low-code development platform including Power Apps, Power Automate, Power BI, and Power Pages for rapid application development, workflow automation, and data analytics.
- Windows 365 Cloud PC service streaming full Windows desktop experiences from Microsoft cloud to any device, enabling secure hybrid work with persistent desktop environments.
- Visual Studio 2026 Professional integrated development environment (IDE) for software developers providing code editing, debugging, testing, and AI-powered development assistance.
- Microsoft Security Comprehensive enterprise security platform including Microsoft Defender, Entra, Intune, Purview, and Security Copilot for identity, device, data, and threat protection.
- Microsoft Surface Premium line of hardware devices including Surface Pro tablets, Surface Laptop notebooks, and Surface Copilot Plus PCs powered by Intel and Snapdragon processors.
- Xbox Series X Flagship gaming console offering 4K gaming, immersive entertainment experiences, and access to a broad game library through Xbox Game Pass.
- Xbox Game Pass Ultimate Subscription gaming service providing access to hundreds of high-quality games on console, PC, and cloud with day-one releases included for members.
- Microsoft Edge Web browser with AI-powered Copilot integration offering secure, efficient browsing with built-in AI features for consumers and enterprises.
- Microsoft 365 Education Education edition of Microsoft 365 offering productivity, collaboration, security, and AI tools tailored for K-12 schools and higher education institutions through A1, A3, and A5 plans.
- Teams for Education Education-focused collaboration application combining video conferencing, chat, assignments, class materials, and notes for schools and universities.
- Minecraft Education Game-based learning platform using Minecraft gameplay to teach problem-solving, creativity, and collaboration in educational settings.
- Microsoft Learn Microsoft's official documentation, training, and learning platform providing interactive tutorials, certifications, and technical documentation for developers and IT professionals.
- Agent Governance Toolkit Open-source runtime security toolkit for AI agents, released under MIT license, providing framework-agnostic governance aligned with the OWASP Agentic AI Top 10.
Quantifiable outcome
- Microsoft Australia offered refunds to nearly 3 million customers following ACCC action
Companies that use Microsoft Australia
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles5 records
Microsoft Australia technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration4 records
AI capability10 records
Feature6 records
Microsoft Australia partnerships and signals
Strategic signalScale indicators2 records
Recent moves6 records
Expansion highlights6 records
Microsoft Australia competitors and assessment
Company assessmentDirect peers
- Amazon Web Services (AWS): AWS is Microsoft's primary competitor for Azure in Australia, offering the same public cloud IaaS/PaaS, AI/ML, and data-warehouse services that Microsoft Australia sells through Azure. The two compete head-to-head on enterprise cloud workloads, sovereign cloud, and generative AI platforms.
- Google Cloud: Google Cloud competes directly with Azure on infrastructure and AI services, and Google Workspace competes directly with Microsoft 365 on productivity, collaboration, and now Gemini-powered AI add-ons in the same Australian enterprise and education segments.
- Salesforce: Salesforce is the primary competitor to Dynamics 365 for CRM and ERP business applications, and its Slack product competes with Microsoft Teams. Both target Australian enterprise and government customers with cloud-based business applications and AI assistants (Einstein vs Copilot).
- Zoom: Zoom is the most direct competitor to Microsoft Teams for video conferencing and collaboration in Australia, including in the education segment where Zoom for Education overlaps with Teams for Education across K-12 and higher-ed deployments.
- ServiceNow: ServiceNow competes with the Microsoft Power Platform and Azure for enterprise workflow automation and ITSM, and increasingly overlaps with Copilot capabilities for AI-driven enterprise productivity. Both sell to Australian enterprise and public-sector digital-transformation programs.
- Sony Interactive Entertainment (PlayStation): Sony's PlayStation is the primary gaming competitor to Microsoft Xbox Series X and Xbox Game Pass in Australia, competing for the same consumer gaming wallet and developer relationships across the Australian retail and digital game marketplace.
Broad incumbents
- Atlassian: Australian-headquartered Atlassian competes with Teams (via Slack-adjacent collaboration patterns) and overlaps with Power Platform through Jira/Confluence for enterprise workflow and developer productivity. Both serve Australian enterprise and government customers with subscription productivity and collaboration tools.
- Apple: Apple competes with Microsoft's Surface hardware line, iWork productivity suite competes with Microsoft 365 consumer, and Apple Business Manager competes with Microsoft Intune for device management — all served through the Australian retail and enterprise channels.
- Adobe: Adobe competes with Microsoft's document creation and creative tools (Microsoft Designer, Clipchamp) and is increasingly a peer in generative AI for content (Firefly vs Copilot). Both target creative professionals, marketing teams, and enterprise document workflows in Australia.
- Oracle: Oracle Cloud Infrastructure competes with Azure, and Oracle Fusion ERP competes with Dynamics 365 for enterprise resource planning. Both target large Australian enterprises and government agencies with database, ERP, and cloud infrastructure offerings.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat6 records
Key risks6 records
Key highlights7 records
Customer concentration
Microsoft Australia social profiles
Digital presenceMicrosoft Australia financial estimates
Financial estimateRevenue estimate
Valuation estimate
Microsoft Australia leadership team
Management profileNumber of profiles
Profiles1 record
Microsoft Australia subsidiaries and ownership
Company hierarchySubsidiaries3 records
Microsoft Australia funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Microsoft Australia M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Microsoft Australia
What does Microsoft Australia do?
Microsoft Australia is the Australian subsidiary of Microsoft Corporation, selling enterprise and consumer productivity software (Microsoft 365, Teams, Copilot), cloud infrastructure services (Azure), business applications (Dynamics 365, Power Platform), developer tools (Visual Studio, GitHub), security platforms (Defender, Entra, Intune), and consumer hardware (Surface devices, Xbox consoles) to Australian business, government, education, and consumer customers.
Is Microsoft Australia a public or private company?
Microsoft Australia is a public company. It is classified as corporate owned and is currently operating.
When was Microsoft Australia founded?
Microsoft Australia was founded in 1975. It employs 5,001 to 10,000 people.
Where is Microsoft Australia based?
Microsoft Australia is headquartered in Sydney, Australia, in the Oceania region.
How does Microsoft Australia make money?
Five revenue lines are on record. Microsoft 365 Subscriptions are the primary driver. The others are azure Cloud Services, hardware Sales, enterprise Software Licensing and professional Services.
Who are Microsoft Australia's main competitors?
Direct peers on record are Amazon Web Services (AWS), Google Cloud, Salesforce, Zoom, ServiceNow and Sony Interactive Entertainment (PlayStation). Broad incumbents are Atlassian, Apple, Adobe and Oracle.
Does Microsoft Australia have an API?
Yes. Microsoft Graph API enables access to Microsoft 365 services including identity, security, compliance, and productivity data. Microsoft Learn also offers MCP Server for learning content integration. Developer documentation is at developer.microsoft.com/en-us.
What industry is Microsoft Australia in?
Microsoft Australia's product category is Cloud & Productivity Software. Its primary akta.pro industry code is BPAMAMAD, Document Creation & Office Suites, with a secondary code of HDABAAAL, Industry/Vertical Cloud Platforms (e.g., Gov/Healthcare/Financial Cloud Regions). Its NAICS code is 5132 and its SIC code is 7372.