VoiceThread
- Company typePrivate
- Founded2005
- HeadquartersSag Harbor, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingSoftware
VoiceThread firmographics
Firmographics- Name
- VoiceThread
- Legal name
- VoiceThread Inc.
- Website
- https://voicethread.com
- Company type
- Private
- Founded year
- 2005
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
VoiceThread industry classification
Industry- Product category
- Asynchronous Multimedia Collaboration Software
- NAICS
- Sound Recording Studios (51224), Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)
- SIC
- Services-Prepackaged Software (7372)
- akta.pro primary industry
- Classroom Audio, Voice Amplification & Communication Hardware/Software (EDAFAGAI)
- akta.pro secondary industry
- Social Audio & Voice Rooms (BPAMACAK)
Keywords
Where VoiceThread is headquartered
LocationHeadquarters
- HQ city
- Sag Harbor
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
VoiceThread business model
Business model- GTM type
- B2B and B2C
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations
Revenue model
- Subscription Licensing: VoiceThread generates revenue primarily through subscription licenses sold at multiple tiers: K-12 Single Educator, School, and District licenses; Higher Education Single Instructor and Site licenses; Business Individual, Team, and Enterprise licenses. Subscriptions renew monthly or annually with automatic renewal options.
- Freemium Model: Free accounts allow basic participation with account registration, creating up to 20 VoiceThreads, and basic commenting. This drives adoption and conversions to paid tiers. Free account holders cannot enable threaded commenting or upload more than 50 slides per VoiceThread.
- Higher Education Institutional Student Purchase: Institutions can purchase an LMS-integrated license and students pay $24 to access VoiceThread in a course, creating a tiered pricing model for higher education.
- Premium Add-on Services: Additional revenue from add-on features such as Integration Package for K-12 licenses, Advanced Security Controls, custom domains, unlimited exports, and other premium features bundled with higher-tier licenses.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free Account - Basic participation tier |
| Subscription | Monthly or Annual | K-12 Single Educator License |
| Subscription | Monthly or Annual | K-12 School License |
| Subscription | Monthly or Annual | K-12 District License |
| Subscription | Monthly or Annual | Higher Education Single Instructor License |
| Subscription | Monthly or Annual | Higher Education Site License |
| Subscription | Per course | Higher Education Institutional Student Purchase |
| Subscription | Monthly or Annual | Business Individual/Solo License |
| Subscription | Monthly or Annual | Business Team License |
| Subscription | Monthly or Annual | Business Enterprise License |
Go-to-market motion5 records
Distribution channels4 records
Marketing channels6 records
VoiceThread product offering
Product offeringCore offering
VoiceThread is a cloud-based asynchronous multimedia conversation platform where users create "VoiceThreads" by uploading images, videos, documents, or presentations and then add comments via text, microphone audio, camera video, or uploaded media files. Participants can engage at any time, threaded or privately, with doodling over slides, granular sharing controls, AI-powered automatic captioning, and accessibility accommodations via VoiceThread Universal. The platform is sold as a freemium service to individuals and as tiered subscription licenses to K-12 schools/districts, higher education institutions, and business organizations.
Product overview
VoiceThread is a cloud-based asynchronous multimedia conversation platform offered through multiple product tiers for K-12 education, higher education, business, and personal use. The core VoiceThread product enables users to create conversations around images, videos, documents, and presentations with commenting via text, audio, or video. The platform spans four market segments: K-12 education (Single Educator, School, and District licenses with administrator management features), Higher Education (Single Instructor and Site licenses), Business (Individual, Team, and Enterprise licenses), and Personal/Free accounts. Integration features include LTI for LMS platforms, ARISE for information system synchronization, SAML2/SSO for enterprise authentication, and Google Apps connectivity. The platform includes accessibility features (VoiceThread Universal), mobile applications, advanced security controls, export functionality, threaded and private commenting options, and AI-powered captioning.
Differentiator
Problem solved
Functional benefit
Products and services
- VoiceThread
Quantifiable outcome
- Over 99.9% uptime year over year
Companies that use VoiceThread
Customer profileSegments4 records
Ideal customer profiles4 records
VoiceThread technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability4 records
Feature9 records
VoiceThread partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core.
- Canvas (Instructure)coreVoiceThread integrates with Canvas LMS via LTI standard, enabling single-click access from courses, automatic account creation, and course enrollment synchronization.
- BlackboardcoreVoiceThread integrates with Blackboard LMS via LTI, allowing instructors to embed VoiceThread content directly in courses.
- MoodlecoreVoiceThread integrates with Moodle LMS via LTI standard for seamless educational institution deployment.
- Brightspace (D2L)coreVoiceThread integrates with Brightspace LMS via LTI for educational institution deployment.
- Google Apps/G SuitecoreVoiceThread supports Google Apps integration for authentication and allows importing content from Google Drive, enabling seamless workflow for Google-based institutions.
- AWS (Amazon Web Services)coreVoiceThread uses AWS Transcribe for AI-powered automatic captioning of media uploads. AWS infrastructure provides cloud hosting for content delivery via CloudFront CDN and S3 for media streaming and exports.
- AnthropiccoreVoiceThread uses Anthropic AI services for account management, customer support features, and service operations. AI sub-processors are contractually restricted from using personal data to train foundation models.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
VoiceThread competitors and assessment
Company assessmentDirect peers
- Kami: Annotation and collaboration tool for K-12, integrated with Google Classroom, Canvas, and Schoology. Overlaps with VoiceThread on document/media annotation and asynchronous classroom collaboration, and competes in similar LMS-embedded EdTech budgets.
- Padlet: Visual collaboration and discussion tool used widely in K-12 and Higher Ed. Offers multimedia boards where students post text, audio, video, and links, mirroring VoiceThread's asynchronous multimedia conversation use case for educators.
- Flipgrid: Originally an independent video discussion platform for education, acquired by Microsoft in 2018. Direct functional overlap with VoiceThread's asynchronous video/audio commenting model for classroom discussions, now distributed within Microsoft Teams for Education.
- Pear Deck: Interactive presentation and student engagement tool for K-12, tightly integrated with Google Slides and LMS platforms. Competes for the same asynchronous classroom engagement budget as VoiceThread with overlapping presentation-comment workflows.
- Screencast-O-Matic: Screen recording and video creation platform with education-tier licensing. Provides asynchronous video commenting and sharing for teaching use cases that overlap with VoiceThread's media-comment collaboration workflow.
Broad incumbents
- Schoology (PowerSchool): K-12 LMS owned by PowerSchool with embedded collaboration and media tools. Competes indirectly as an LMS layer that can host its own video discussion workflows, reducing demand for standalone tools like VoiceThread.
- Canvas (Instructure): Major LMS platform and VoiceThread's distribution partner via LTI. While primarily an LMS, Canvas increasingly embeds native video and discussion features that overlap with VoiceThread's offering, making it both a channel and a potential competitor.
- Zoom: Video communication platform with Education-tier licensing that supports asynchronous video comments, cloud recording, and screen annotation. Competes for the business and education communication budgets VoiceThread targets.
- Google Classroom: Google's free LMS and classroom workflow tool integrated with Workspace for Education. Bundles assignment distribution, video links (YouTube), and discussion features that overlap with VoiceThread's asynchronous discussion use cases at no incremental cost to schools.
- Microsoft Teams for Education: Microsoft's broad collaboration suite for education, bundling video, chat, file sharing, and now integrated Flipgrid-like video discussions. Competes with VoiceThread as a free-bundled alternative for institutional customers already paying for Microsoft 365.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
VoiceThread social profiles
Digital presenceVoiceThread compliance and trust
Trust signalCompliance2 records
VoiceThread financial estimates
Financial estimateRevenue estimate
Valuation estimate
VoiceThread leadership team
Management profileNumber of profiles
Profiles1 record
VoiceThread funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VoiceThread M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VoiceThread
What does VoiceThread do?
VoiceThread is a cloud-based asynchronous multimedia conversation platform where users create "VoiceThreads" by uploading images, videos, documents, or presentations and then add comments via text, microphone audio, camera video, or uploaded media files. Participants can engage at any time, threaded or privately, with doodling over slides, granular sharing controls, AI-powered automatic captioning, and accessibility accommodations via VoiceThread Universal. The platform is sold as a freemium service to individuals and as tiered subscription licenses to K-12 schools/districts, higher education institutions, and business organizations.
Is VoiceThread a public or private company?
VoiceThread is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was VoiceThread founded?
VoiceThread was founded in 2005. It employs 11 to 50 people.
Where is VoiceThread based?
VoiceThread is headquartered in Sag Harbor, United States, in the North America region.
How does VoiceThread make money?
Four revenue lines are on record. Subscription Licensing is the primary driver. The others are freemium Model, higher Education Institutional Student Purchase and premium Add-on Services.
Who are VoiceThread's main competitors?
Direct peers on record are Kami, Padlet, Flipgrid, Pear Deck and Screencast-O-Matic. Broad incumbents are Schoology (PowerSchool), Canvas (Instructure), Zoom, Google Classroom and Microsoft Teams for Education.
Does VoiceThread have an API?
No public API is recorded for VoiceThread.
What industry is VoiceThread in?
VoiceThread's product category is Asynchronous Multimedia Collaboration Software. Its primary akta.pro industry code is EDAFAGAI, Classroom Audio, Voice Amplification & Communication Hardware/Software, with a secondary code of BPAMACAK, Social Audio & Voice Rooms. Its NAICS code is 51224 and its SIC code is 7372.