CoForce
CoForce is a privately held Indianapolis-based B2B creative agency that provides brand development, video production, photography, graphic design, and motorsports partnership consulting to enterprise clients in motorsports and automotive.
- Company typePrivate
- Founded2011
- HeadquartersIndianapolis, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What CoForce does
CoForce is a privately held, Indianapolis-based B2B professional services agency founded in 2011 that delivers brand development, video production, digital analytics, photography, and graphic design services to enterprise clients, with a vertical focus on motorsports and adjacent automotive brands. The firm operates as an integrated collective of brand strategists, marketing specialists, filmmakers, photographers, and graphic designers, producing TV commercials, documentaries, social media content, on-track motorsports photography, and VIP event experience imagery while consulting on motorsports partnership ROI and storytelling strategy. Revenue is generated through quote-based, project-driven professional services engagements acquired primarily through direct client engagement, event presence at motorsports competitions, and motorsports industry partnerships; named clients include Honda Racing US, Hyundai, and IMSA. The business is bootstrapped (no funding rounds disclosed), operates as a small shop of 11 to 50 employees, and has no publicly disclosed pricing, no proprietary technology platform, and no AI/ML capabilities surfaced in the available data.
CoForce firmographics
Firmographics- Name
- CoForce
- Legal name
- Coforce LLC
- Website
- https://coforce.com
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- CoForce is a privately held Indianapolis-based B2B creative agency that provides brand development, video production, photography, graphic design, and motorsports partnership consulting to enterprise clients in motorsports and automotive.
- Ownership category
- akta.pro rank
CoForce industry classification
Industry- Product category
- Marketing Services
- SIC
- Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Creator Content Production & Co-Creation Studios (BPAFAHAD)
- akta.pro secondary industry
- Motorsports Teams & Entrants (Factory & Independent) (MPAKAGAB)
Keywords
Where CoForce is headquartered
LocationHeadquarters
- HQ city
- Indianapolis
- HQ country
- United States
- HQ region
- North America
Markets served
CoForce business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Professional Services - Social Media Management: Planning and executing social media coverage for all company marketing efforts. Ongoing social media management services.
- Professional Services - Consulting: Ongoing consulting about company motorsports partnerships to maximize ROI and storytelling strategy.
- Professional Services - Graphic Design: Custom graphics for brand and sales materials, event activations, partner suites, social media, and more.
- Professional Services - Brand Development: Guidance and direction on overall brand development, audience building, campaign building and more.
- Professional Services - Visual Storytelling/Video Production: Production of TV commercials, documentaries, and social media content focused on brand storytelling and VIP experience efforts.
- Professional Services - Photography: In-studio, on-site or at-event photography, including motorsports on-track and VIP customer experience photography at events.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
CoForce product offering
Product offeringCore offering
CoForce is a digital marketing and video production agency that delivers integrated brand marketing services to motorsports and enterprise clients. Its core offerings include social media management, motorsports partnership consulting, graphic design, brand development, video production and visual storytelling, and event photography. The firm positions itself as a collective force of brand strategists, filmmakers, photographers, and graphic designers focused on building engaged brand communities.
Product overview
CoForce is a digital marketing and video production agency that operates as a collective force of brand strategists, marketing specialists, filmmakers, photographers, and graphic designers. The company offers an integrated suite of services including Social Media Services, Consulting Services, Graphic Design Services, Brand Development, Visual Storytelling, Photography Services, and Video Production. At its core, CoForce positions itself as storytellers who create stronger connections between brands and their audiences, building engaged communities of advocates and enthusiasts. The services are particularly focused on motorsports partnerships and brand storytelling.
Differentiator
Problem solved
Functional benefit
Products and services
- Social Media Services Planning and executing social media coverage for all of a client's marketing efforts, including ongoing social media management.
- Consulting Services Ongoing consulting about a company's motorsports partnerships to maximize ROI and storytelling strategy.
- Graphic Design Services Custom graphics for brand and sales materials, event activations, partner suites, social media, and other marketing collateral.
- Brand Development Guidance and direction on overall brand development, audience building, and campaign building for client brands.
- Visual Storytelling Production of TV commercials, documentaries, and social media content focused on brand storytelling and VIP experience efforts.
- Photography Services In-studio, on-site, or at-event photography, including motorsports on-track and VIP customer experience photography at events.
- Video Production Professional video production services for motorsports and brand storytelling content for enterprise clients.
Companies that use CoForce
Customer profileNamed customers3 records
Segments1 record
Ideal customer profiles1 record
CoForce technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
CoForce partnerships and signals
Strategic signalScale indicators1 record
Recent moves3 records
Expansion highlights3 records
CoForce competitors and assessment
Company assessmentDirect peers
- rEvolution: rEvolution is a motorsports-focused integrated marketing agency that provides sponsorship activation, content production, and brand strategy to motorsports brands, racing teams, and series. It directly competes with CoForce for motorsports sponsorship, storytelling, and content production work.
- Engine Shop: Engine Shop is a sports and motorsports marketing agency that combines athlete representation, content production, and brand strategy. It overlaps with CoForce on motorsports partnership consulting and brand storytelling for racing series and teams.
- The Marketing Arm: The Marketing Arm is a sports, music, and entertainment marketing agency with motorsports clients. It competes with CoForce in sponsorship activation, content production, and brand storytelling for sports and motorsports brands.
- Leverage Agency: Leverage Agency is a sports marketing agency providing brand strategy, sponsorship activation, and content services. It overlaps with CoForce in motorsports partnership marketing and brand storytelling work.
Broad incumbents
- Octagon: Octagon is a global sports marketing agency (owned by IPG) with motorsports clients and a wide portfolio across athletes, brands, and events. It is a much larger incumbent that competes with CoForce for the same motorsports sponsorship and content work.
- Wasserman: Wasserman is a major sports marketing, talent management, and content agency serving leagues, teams, brands, and athletes. It is a broader incumbent that overlaps with CoForce on motorsports brand and content services.
- IMG (Endeavor): IMG is a global sports and entertainment marketing company within Endeavor, with major motorsports and automotive clients. It is a broad incumbent against which CoForce competes for motorsports sponsorship and content mandates.
Emerging players
- Two Circles: Two Circles is a sports marketing agency focused on fan engagement and data-driven sponsorship. It has expanded into motorsports-adjacent work and competes with CoForce on motorsports partnership ROI consulting and brand storytelling.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights5 records
Customer concentration
CoForce social profiles
Digital presenceCoForce financial estimates
Financial estimateRevenue estimate
Valuation estimate
CoForce leadership team
Management profileNumber of profiles
CoForce funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
CoForce M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about CoForce
What does CoForce do?
CoForce is a digital marketing and video production agency that delivers integrated brand marketing services to motorsports and enterprise clients. Its core offerings include social media management, motorsports partnership consulting, graphic design, brand development, video production and visual storytelling, and event photography. The firm positions itself as a collective force of brand strategists, filmmakers, photographers, and graphic designers focused on building engaged brand communities.
Is CoForce a public or private company?
CoForce is a private company. It is classified as unknown and is currently operating.
When was CoForce founded?
CoForce was founded in 2011. It employs 11 to 50 people.
Where is CoForce based?
CoForce is headquartered in Indianapolis, United States, in the North America region.
How does CoForce make money?
Six revenue lines are on record. Professional Services - Social Media Management is the primary driver. The others are professional Services - Consulting, professional Services - Graphic Design, professional Services - Brand Development, professional Services - Visual Storytelling/Video Production and professional Services - Photography.
Who are CoForce's main competitors?
Direct peers on record are rEvolution, Engine Shop, The Marketing Arm and Leverage Agency. Broad incumbents are Octagon, Wasserman and IMG (Endeavor). Two Circles is listed as an emerging player.
Does CoForce have an API?
No public API is recorded for CoForce.
What industry is CoForce in?
CoForce's product category is Marketing Services. Its primary akta.pro industry code is BPAFAHAD, Creator Content Production & Co-Creation Studios, with a secondary code of MPAKAGAB, Motorsports Teams & Entrants (Factory & Independent). Its SIC code is 7812.