Adventure to Fitness
Adventure 2 Learning operates a Uscreen-powered streaming video library delivering vetted, standards-aligned fitness and well-being content for K-5 students, teachers, and homeschool families. The platform is fully free and self-serve, distributed through educator word-of-mouth and approved-vendor procurement channels.
- Company typePrivate
- Founded2006
- HeadquartersNew York, United States
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What Adventure to Fitness does
Adventure 2 Learning, Inc. (doing business as Adventure 2 Learning, previously known as Adventure to Fitness) operates a streaming video library delivering fitness and well-being content targeted at K-5 students and the teachers and parents who serve them. Founded in 2006 and headquartered in New York, the company is a private, woman-owned business with 11-50 employees. The platform hosts curated, standards-aligned interactive adventure videos from multiple content creators, including its own Adventure to Fitness series and third-party programs such as Mission Move, Fitbound, GO with YOYO, MeteoHeroes, Secret Millionaires Club, and Digital Life.
The underlying technology is built on the Uscreen streaming infrastructure, which provides video hosting, membership management, and content delivery. Content is accessible via web on computers, mobile devices, Smart Boards, and projectors and requires no special equipment for use. In 2022/2023, the company transitioned the platform to a 100% free model, eliminating subscription tiers and removing procurement barriers for schools and families; prior to that pivot, the service appears to have operated on a subscription basis.
Go-to-market is entirely product-led and self-serve: teachers and parents sign up directly through the website without sales interaction or purchase orders, though schools may still use purchase orders if required. Marketing relies on the company's website, a Medium blog, customer testimonials, and word-of-mouth within educator communities. The company holds Buyboard approved-vendor status, enabling public school procurement, and a Certified Woman-Owned Business credential. Under the current free model, the business generates no direct revenue from the platform itself.
Adventure to Fitness firmographics
Firmographics- Name
- Adventure to Fitness
- Legal name
- Adventure 2 Learning, Inc.
- Website
- https://adventure2learning.com
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Adventure 2 Learning operates a Uscreen-powered streaming video library delivering vetted, standards-aligned fitness and well-being content for K-5 students, teachers, and homeschool families. The platform is fully free and self-serve, distributed through educator word-of-mouth and approved-vendor procurement channels.
- Ownership category
- akta.pro rank
Adventure to Fitness industry classification
Industry- Product category
- Educational Streaming Video (K-5 Fitness and Wellness)
- NAICS
- Sports and Recreation Instruction (611620), Sports and Recreation Instruction (61162)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Educational Adventure Programs (Outdoor Education, Skill Development) (THAAAAAO)
- akta.pro secondary industry
- School, University & NGO Outdoor Programs (Curriculum/Program Delivery) (THAAAOAD)
Keywords
Where Adventure to Fitness is headquartered
LocationHeadquarters
- HQ city
- New York
- HQ country
- United States
- HQ region
- North America
Markets served
Adventure to Fitness business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Technology or R&D, Marketing or Sales
Revenue model
- Free Membership (Streaming Video Library): The platform transitioned to a fully free model in 2022/2023. All videos, supporting resources, and new content additions are provided at no cost to members. The business may have previously operated on a subscription basis, but currently generates no direct revenue from the platform itself.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Others | Free Membership - Full Access |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Adventure to Fitness product offering
Product offeringCore offering
Adventure to Fitness, operating as Adventure 2 Learning, runs a streaming video platform that delivers vetted, standards-aligned fitness and well-being video content and supplemental resources for K-5 (elementary school) classroom and home use. The library combines interactive adventure-style fitness videos from multiple in-house and partner creators with educational alignment guides and is accessed free of charge via the web.
Product overview
Adventure 2 Learning is a unified streaming video platform that delivers fitness and well-being content for K-5 education. The platform offers interactive adventure videos including Serengeti Stampede, Expedition Egypt, Meditation, Yoga - Focus, Exercise Blast in Outerspace, and Adventure Video Podcast. Content is created under guidance of educational, health, and fitness professionals and is aligned with educational standards. The service provides supplemental resources alongside videos and is accessible on computers, mobile devices, Smart Boards, and projectors.
Differentiator
Problem solved
Functional benefit
Products and services
- Adventure 2 Learning Streaming Platform Streaming video library connecting vetted, engaging, and interactive fitness and well-being video content and supplemental resources with K-5 instruction. Accessible via web on computers, mobile devices, Smart Boards, and projectors. Free for teachers, schools, parents, and homeschool families.
Quantifiable outcome
- Studies show increasing physical activity among students improves physical health, prevents illness, and improves mental, emotional, behavioral, and academic outcomes.
Companies that use Adventure to Fitness
Customer profileNamed customers3 records
Segments2 records
Ideal customer profiles2 records
Adventure to Fitness technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Adventure to Fitness partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- UscreencoreAdventure to Fitness is built on the Uscreen streaming platform (uscreen.io). Uscreen provides the streaming video infrastructure, website hosting, membership management, and content delivery technology that powers the A2L service.
Scale indicators2 records
Recent moves5 records
Expansion highlights4 records
Adventure to Fitness competitors and assessment
Company assessmentBroad incumbents
- Peloton: Broad fitness and wellness content platform with a large streaming library. Comparable as a fitness-content incumbent that could extend into youth or family segments that overlap with A2L.
- ClassDojo: Large K-5 classroom communication and engagement platform used by the majority of U.S. elementary teachers. Represents a broader incumbent that could absorb or replicate PE/wellness content into its suite.
- Khan Academy: Major free K-12 educational platform with growing content breadth. Comparable as a high-reach free K-12 destination that competes for the same at-home and classroom screen time.
Direct peers
- SPARK: Research-backed K-12 PE and wellness curriculum provider, often delivered through school and district licensing. Comparable in targeting PE teachers with structured, standards-aligned programs.
- GoNoodle: The dominant free K-5 movement and mindfulness video platform used by millions of teachers. Competes head-to-head with Adventure 2 Learning for the same classroom time slot and PE teacher mindshare.
- Cosmic Kids Yoga: Subscription-based kids' yoga and mindfulness video content used in homes and schools. Closely comparable adventure/story-driven format and K-5 audience overlap with A2L.
- OPEN Physical Education Network: PE curriculum and digital resources provider for K-12 schools, including standards-aligned activity content. Directly comparable as a curriculum and content vendor for the same PE teacher buyer.
- Sworkit Kids: App-based kids' fitness and movement content targeting schools and families. Competes on the same teacher/parent use cases for short, structured physical activity breaks.
- PLT4M: PE and wellness technology platform for K-12 schools, providing video-led fitness instruction and curriculum. Comparable as a digital PE content and instruction provider serving school customers.
Emerging players
- Headspace for Schools: Mindfulness and mental wellness platform with a K-12 offering (Headspace for Schools) that overlaps with A2L's meditation and SEL-adjacent content, particularly the Mission Move and Fitbound creator partnerships.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Adventure to Fitness social profiles
Digital presenceAdventure to Fitness financial estimates
Financial estimateRevenue estimate
Valuation estimate
Adventure to Fitness leadership team
Management profileNumber of profiles
Profiles1 record
Adventure to Fitness funding detail
Funding detailFunding overview
Funding rounds1 record
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Adventure to Fitness M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Adventure to Fitness
What does Adventure to Fitness do?
Adventure to Fitness, operating as Adventure 2 Learning, runs a streaming video platform that delivers vetted, standards-aligned fitness and well-being video content and supplemental resources for K-5 (elementary school) classroom and home use. The library combines interactive adventure-style fitness videos from multiple in-house and partner creators with educational alignment guides and is accessed free of charge via the web.
Is Adventure to Fitness a public or private company?
Adventure to Fitness is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Adventure to Fitness founded?
Adventure to Fitness was founded in 2006. It employs 11 to 50 people.
Where is Adventure to Fitness based?
Adventure to Fitness is headquartered in New York, United States, in the North America region.
How does Adventure to Fitness make money?
One revenue line is on record: free Membership (Streaming Video Library).
Who are Adventure to Fitness's main competitors?
Broad incumbents on record are Peloton, ClassDojo and Khan Academy. Direct peers are SPARK, GoNoodle, Cosmic Kids Yoga, OPEN Physical Education Network, Sworkit Kids and PLT4M. Headspace for Schools is listed as an emerging player.
Does Adventure to Fitness have an API?
No public API is recorded for Adventure to Fitness.
What industry is Adventure to Fitness in?
Adventure to Fitness's product category is Educational Streaming Video (K-5 Fitness and Wellness). Its primary akta.pro industry code is THAAAAAO, Educational Adventure Programs (Outdoor Education, Skill Development), with a secondary code of THAAAOAD, School, University & NGO Outdoor Programs (Curriculum/Program Delivery). Its NAICS code is 611620 and its SIC code is 7990.