Dr. Hauschka Skin Care, Inc.

What Dr. Hauschka Skin Care, Inc. does

Dr. Hauschka Skin Care, Inc. is the US operating subsidiary of German natural cosmetics parent WALA-Heilmittel GmbH, headquartered in Hatfield, Massachusetts under Massachusetts governing law. Founded in 1967 by Elisabeth Sigmund, the company sells 100% NATRUE-certified natural skincare, body care, makeup, and clinical skincare products under the Dr. Hauschka brand, which is licensed from the German parent. The portfolio is organized into four core categories (Face Care, Body Care, Make-up, Clinical Skincare) plus gift sets and eGift cards, with individual products priced between $15 and $50. More than 90% of botanical ingredients are organic, sourced from the company's Demeter-certified biodynamic herb garden in Eckwälden, Germany, and from a worldwide network of cultivation partners; the formulation pool draws on 500+ natural raw ingredients.

The underlying technology is botanical-formulation-based rather than digital: products are manufactured to pharmaceutical quality standards with microbiological testing of raw materials, are free of synthetic fragrances, dyes, preservatives, silicones, PEGs, and mineral oils, and are PETA-approved vegan with no animal testing since 1967. The company runs a three-channel go-to-market: owned e-commerce at drhauschka.com with free ground shipping, authorized retail distribution (Whole Foods, natural health stores, department stores), and a certified esthetician network providing professional facial and body treatments. The Giving Garden loyalty program tiers members across Potter, Beekeeper, and Master Gardener levels with community-giving mechanics that have delivered 335,000+ meals via partnerships with The Skatepark Project, Project Bread, and Alameda County Community Food Bank. Revenue mechanics are unit-pricing transactions across a diversified consumer base spanning clean beauty enthusiasts, sensitive-skin users, and professional treatment clients, with no subscription or contract lock-in.

Name

Dr. Hauschka Skin Care, Inc.

Legal name

Dr. Hauschka Skin Care, Inc.

Website

https://drhauschka.com

Company type

Private

Founded year

1967

Operating status

Operating

Headcount range

51–100 employees

Short description

Dr. Hauschka Skin Care, Inc., the US subsidiary of German WALA-Heilmittel GmbH, sells NATRUE-certified natural skincare, body care, makeup, and clinical products via e-commerce, retail partners, and certified estheticians serving clean beauty consumers in the United States.

Ownership category

akta.pro rank

Product category

Natural Skincare

NAICS

Cosmetics, Beauty Supplies, and Perfume Retailers (45612), Health and Personal Care Retailers (456)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Natural/Organic & Clean Skincare (CRABAAAH)

akta.pro secondary industries

Dermocosmetics & Medical-Grade Skincare (CRABAAAF), Sensitive Skin & Barrier Repair (CRABAAAG), Hand & Body Care (Lotions, Creams, Body Oils) (CRADANAC), Professional Skincare & Facial Treatments (CRABALAF)

Keywords

• Natural skincare products
• Organic facial care
• Botanical body care
• Natural mineral makeup
• Certified natural cosmetics

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. E-commerce Direct Sales: Direct-to-consumer online sales through drhauschka.com, offering a full range of face care, body care, and make-up products with free ground shipping on all orders.
2. Retail Distribution: Products sold through authorized retail partners including Whole Foods, natural health stores, and department stores. Company maintains a retailer search tool on its website.
3. Professional Esthetician Channel: Products distributed through certified Dr. Hauschka estheticians who provide facial and body treatments, creating a professional service and product revenue stream.
4. Gift Cards: Electronic gift cards sold through the company's e-commerce platform for gifting purposes.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Dr. Hauschka Skin Care manufactures and sells 100% certified natural skincare, body care, make-up, and clinical skincare products formulated from over 500 botanical and mineral raw ingredients, many sourced from its own Demeter-certified biodynamic herb garden. The company distributes its own branded products through a direct-to-consumer e-commerce site, authorized retailers, and a certified esthetician network, and operates a tiered loyalty program called The Giving Garden.

Product overview

Dr. Hauschka Skin Care is a 100% certified natural skincare company offering a comprehensive product portfolio organized into four main categories: Face Care (cleansers, toners, moisturizers, masks, serums, anti-aging, and targeted treatments), Body Care (moisturizers, oils, washes, hand care, bath products, deodorants, and hair care), Make-up (complexion products, eye makeup, lip products, and accessories featuring natural mineral pigments), and Clinical Skincare (products for specific dermatological concerns). The company also offers gift sets, eGift Cards, and The Giving Garden® loyalty program. Established in 1967, all products are certified natural by NATRUE with ingredients sourced from organic and biodynamic cultivation.

Differentiator

Problem solved

Functional benefit

Products and services

• Face Care Line Core face care line encompassing cleansers, toners, moisturizers, masks, serums, and targeted treatments for all skin types, formulated with certified natural botanical ingredients.
• Body Care Line Body care products including moisturizers, oils, washes, hand cream, bath oils, deodorants, nail and foot care, and hair care, formulated with natural botanical ingredients.
• Make-up Line Natural mineral-based cosmetics including complexion products (foundation, concealer, powder, blush, bronzer, highlighter), eye makeup, lip products, and accessories.
• Clinical Skincare Line (MED) Targeted skincare formulations for specific dermatological concerns, including products for very dry skin and atopic dermatitis.
• Cleansing Cream Vitalizing cleanser for all skin conditions, originally created by Elisabeth Sigmund as one of the brand's first formulations. 1.7 fl oz, $30.00.
• Soothing Cleansing Milk Gentle cleansing milk that cleanses skin, removes makeup, and nurtures the skin. 4.9 fl oz, $40.00.
• Ice Plant Face Cream Clinical skincare product from the MED line targeting very dry skin and atopic dermatitis. 1.35 fl oz, $50.00.
• Foundation Light to medium coverage natural foundation with mineral pigments that blends seamlessly with natural skin tone and luminosity; contains pomegranate, macadamia nut oil, and coconut oil; available in multiple shades (01 macadamia, 02 almond, 03 chestnut), $35.00.
• Translucent Bronzing Tint Fan-favorite bronzing tint for achieving a summer glow, available as part of skin type-specific bundling innovations paired with Day Creams.
• Hydrating Hand Cream Hand cream that nourishes, renews, and protects hands. 1.7 fl oz, $26.00.
• Lip Care Stick Lip care product for silky soft lips. 0.17 oz, $15.00.
• Signature Skincare Discovery Set Curated skincare set allowing customers to discover core Dr. Hauschka products. $30.00.
• Gift Sets Curated gift sets including holiday advent calendars and themed collections of Dr. Hauschka natural skincare and make-up products.
• eGift Cards Electronic gift cards for gifting Dr. Hauschka products, sold through the company's e-commerce platform.
• The Giving Garden Loyalty Program Tiered loyalty program with three tiers (The Potter, Beekeeper, Master Gardener) based on points earned through purchases; includes community giving component partnering with food access organizations; free membership with bonus points, birthday gifts, and exclusive offers.
• Dr. Hauschka Esthetician Treatments Professional facial and body treatments delivered by certified Dr. Hauschka estheticians, supported by a Find a Dr. Hauschka Esthetician locator on the company website.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature3 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• The Skatepark ProjectminorOthersCommunity giving partner in The Giving Garden loyalty program. Organization provides communities with access to skateparks and outdoor recreational spaces. Each purchase by Potter tier members provides 3 meals through this partnership.
• Project BreadminorOthersCommunity giving partner focused on fighting hunger in underserved communities. Each purchase by Potter tier members provides 3 meals through this partnership, contributing to over 335,000 meals provided within 5 years.
• Alameda County Community Food BankminorOthersCommunity giving partner providing Bay Area communities with access to fresh food. Each purchase by Potter tier members provides 3 meals through this partnership.
• WALA-Heilmittel GmbHcoreTechnology or IntegrationLicensor and parent company providing intellectual property rights for Dr. Hauschka brand. The Dr. Hauschka logo and brand assets are licensed from WALA-Heilmittel GmbH.
• NextBeecoreTechnology or IntegrationThird-party service provider hosting and operating The Giving Garden loyalty program on behalf of Dr. Hauschka Skin Care, Inc.
• AscendminorGTM or Marketing PartnerAffiliate marketing platform used by Dr. Hauschka to manage its affiliate partner network for referral marketing.
• StripecoreTechnology or IntegrationPayment services provider handling financial transactions on the Dr. Hauschka website, including payment processing and refunds.
• Global Cultivation PartnerscoreStrategic or Co-development PartnerWorldwide partners who share Dr. Hauschka's values for organic and biodynamic ingredient cultivation. Company provides advice, support, and interest-free loans enabling local farmers to pay fair wages. Partners chosen when ingredients cannot be sourced from company's own herb garden or farm.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Dr. Bronner's: Family-owned certified natural personal care company (soaps, body care) with organic, fair-trade ingredient sourcing and strong values-driven brand identity. Closely comparable in natural certification, organic supply chain philosophy, and DTC retail model.
• Tata Harper: Luxury 100% natural and non-toxic skincare brand with farm-to-face vertical integration and certified organic ingredients. Closely comparable in clean beauty positioning, premium pricing, and DTC-led distribution.
• Weleda: Swiss natural skincare and body care brand with comparable NATRUE-style natural certification, biodynamic ingredient sourcing, and a similar professional + DTC channel mix. Direct peer in the certified natural skincare category.

Broad incumbents

• Tatcha: Unilever-owned prestige skincare brand rooted in natural Japanese botanical ingredients. Competes for the same clean-ingredient, ritual-driven premium skincare consumer, but with significantly greater global distribution and digital scale.
• Origins: Estée Lauder-owned skincare brand built around natural-ingredient positioning, including sensitive-skin and wellness lines. Comparable clean-beauty consumer base but distributed at much greater scale across department stores and Sephora.
• Burt's Bees: Clorox-owned natural personal care brand covering lip, face, and body care. Overlaps with Dr. Hauschka in natural-ingredient skincare and lip care but operates at much higher retail penetration and price accessibility.
• Aveda: Estée Lauder-owned botanical and natural-positioned beauty brand. Comparable product philosophy around plant-derived formulations and salon/professional distribution, but operates at much larger scale and within a broader portfolio.
• La Mer: Estée Lauder-owned ultra-premium skincare brand in the prestige anti-aging category. Competes with Dr. Hauschka's anti-aging lines for high-LTV skincare consumers but at a materially higher price tier and a luxury-positioned brand identity.

Emerging players

• Juice Beauty: Organic and clinically validated skincare brand with USDA-credentialed ingredient standards. Comparable certified-organic positioning and clean beauty target consumer, though with greater emphasis on clinical efficacy messaging.
• Biossance: Amyris-owned clean beauty skincare brand with proprietary natural ingredient technology (squalane). Comparable clean beauty positioning and DTC + Sephora distribution, though more science-marketed versus Dr. Hauschka's botanical/heritage narrative.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/drhauschka_usa
• YouTubeyoutube.com/user/DrHauschkaUSA
• Facebookfacebook.com/dr.hauschkausa
• Instagraminstagram.com/drhauschka.usa
• Pinterestpinterest.com/drhauschkausa
• LinkedInlinkedin.com/company/dr.hauschka-skin-care-inc.

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dr. Hauschka Skin Care, Inc.