What Leonard Design Architects does

Leonard Design Architects is a multi-disciplinary design practice operating as Leonard Design Group Limited, a private limited company registered in England and Wales. The firm delivers four integrated service lines — Architecture, Masterplanning, Interiors, and Graphic Design — to enterprise clients across a deliberately diversified sector mix including data centres, film studios, leisure and hospitality, life sciences and medical, mixed-use, office, residential, shopping and retail, and transport. Its commercial anchor is a six-year-plus certified partnership with Amazon Just Walk Out Technology, under which it has led and delivered multiple retail and stadia projects incorporating that platform.

The practice is built around three permanent offices: a Nottingham UK headquarters (4th Floor, Albion House, 5-13 Canal Street, NG1 7EG), a Seoul regional headquarters in Yongsan-gu (Republic of Korea), and a Berlin general office in Kantstraße 112, Germany. The firm employs 51-100 staff and is led by founder David Leonard alongside directors covering major projects and regional operations. Its underlying technology stack centres on computational design, formalised through the internal Leonard Code initiative, which uses AI and advanced digital methods to solve complex design problems and improve traditional workflows. Complementary internal programmes — Leonard Green (sustainability), Leonard Grow (food growing), and Leonard Detail (technical excellence) — frame the practice's culture and employer brand.

Leonard Design monetises through project-based professional services engagements, with fees quoted per scope and no public pricing. Its go-to-market is direct enterprise field sales, supported by an organic digital presence (website, LinkedIn, Instagram, X/Twitter, YouTube) and earned media through industry events and journals. A newer line, Building Regulation Principal Design (BRPD), targets the post-Grenfell building-safety compliance niche. The firm is independently owned with no disclosed institutional investors, PE backing, or parent entity, and there are no public funding rounds, M&A activity, or revenue disclosures in the source material.

Name

Leonard Design Architects

Legal name

Leonard Design Group Limited

Website

https://leonard.design

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

51–100 employees

Short description

Leonard Design Architects is a multi-disciplinary UK-headquartered design firm offering architecture, masterplanning, interior, and graphic design services from offices in Nottingham, Seoul, and Berlin, serving enterprise clients across data centres, retail, film studios, hospitality, and transport sectors.

Ownership category

akta.pro rank

Product category

Architectural Design Services

NAICS

Architectural Services (54131), Interior Design Services (54141), Other Specialized Design Services (54149)

SIC

Services-Engineering, Accounting, Research, Management (8700), Services-Engineering Services (8711)

akta.pro primary industry

Architectural Design Services (BPAHAKAA)

akta.pro secondary industries

Interior Design Services (BPAHAKAB), Industrial/Product & Furniture Design (BPAHAKAM), Landscape Architecture & Site Design (BPAHAKAC)

Keywords

• Architectural design services
• Masterplanning services
• Interior design services
• Graphic design services
• Building regulation consultancy

Headquarters

HQ city

Nottingham

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Architectural Services: Design services spanning Architecture, Masterplanning, Interiors, and Graphic Design delivered to enterprise clients across sectors including Data Centres, Film Studios, Leisure/Hospitality, Life Sciences/Medical, Mixed-Use, Office, Residential, Shopping/Retail, and Transport.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Leonard Design Architects is a multi-disciplinary design practice delivering integrated Architecture, Masterplanning, Interiors, and Graphic Design services for enterprise clients across multiple sectors including data centres, film studios, leisure/hospitality, life sciences/medical, mixed-use, office, residential, shopping/retail, and transport. The firm also offers specialized Building Regulation Principal Design (BRPD) compliance services and operates as an official certified partner for Amazon's Just Walk Out retail technology.

Product overview

Leonard Design is a multi-disciplinary architecture and design firm offering four core service lines: Architecture, Masterplanning, Interior Design, and Graphic Design. The firm also provides specialized Building Regulation Principal Design (BRPD) services for compliance purposes. As a certified partner for Amazon's Just Walk Out technology, they integrate this retail technology solution into their design projects. The company operates as a professional services firm rather than a software product company, with services delivered through project-based engagements across their global offices.

Differentiator

Problem solved

Functional benefit

Products and services

• Architecture Services Full architectural design services from concept through construction, covering residential, commercial, and mixed-use projects across multiple sectors.
• Masterplanning Services Large-scale urban planning and development strategy services for communities and commercial developments, including regeneration projects.
• Interior Design Services Interior architecture and design services for commercial, retail, hospitality, and residential spaces.
• Graphic Design Services Branding, visual identity, signage, wayfinding, and graphic design services supporting architectural projects and brand development.
• Building Regulation Principal Design (BRPD) Services Specialized compliance and competence services for building safety following the Grenfell Tower tragedy, covering building regulation requirements for higher-risk buildings.
• Amazon Just Walk Out Technology Integration Certified partner services supporting Amazon's Just Walk Out technology for retail environments, including convenience and stadia venues, delivered with over six years of experience.

Named customers1 record

Segments14 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Six partnerships are on record, tiered minor and core.

• RTPI (Royal Town Planning Institute)minorStrategic or Co-development Partner · 18 March 2025Joint event partnership for Sheffield Heart of the City Masterplan Strategy and Delivery presentation on 18th March 2025 with RTPI and Leonard Design.
• Amazon Just Walk Out TechnologycoreTechnology or IntegrationOfficial certified partner supporting Amazon's Just Walk Out Technology. With over six years of experience working alongside Just Walk Out technology, Leonard Design has successfully led, collaborated on, and delivered numerous high-impact projects across the retail sector including convenience and stadia.
• Lakeside Arts, University of NottinghamminorStrategic or Co-development PartnerLeonard Design is proud to support Material Worlds - a bold exhibition at Lakeside Arts, University of Nottingham, that explores the radical and imaginative use of textiles in contemporary art.
• Nottingham UniversitiesminorStrategic or Co-development PartnerPartnership with Nottingham's Universities supporting team members through the Architecture Degree Apprenticeship Programme, where they undertake practice-based research to enhance their own learning whilst benefitting the wider sector.
• Switch UpminorStrategic or Co-development PartnerGuest speaker from Switch Up presenting on Equity, Diversity and Inclusivity as part of Leonard Design's #breakthebias initiatives.
• WOW FoundationminorStrategic or Co-development PartnerPartnership with WOW Foundation (Women of the World) with founder Jude Kelly speaking at Leonard Design as part of diversity and inclusion initiatives.

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• HOK: Global design, architecture, and engineering firm with strong sectors in data centres, healthcare, and sports — comparable to Leonard's enterprise verticals but as a broad incumbent rather than a specialist.
• HDR Architecture: Global architecture and engineering firm with deep healthcare, data centre, and transport credentials; comparable enterprise field-sales motion across Leonard's key verticals.
• Gensler: Global design and architecture firm operating across offices, retail, hospitality, and mixed-use with integrated interiors and brand — overlaps with Leonard's service mix but at vastly larger scale.
• Foster + Partners: Tier-1 global architecture and integrated design practice with significantly larger scale and broader sector coverage; competes for the same enterprise architecture mandates but with much greater brand pull and capacity.
• Perkins&Will: Large global architecture and design practice with strong life sciences, healthcare, and higher education portfolios — overlaps with Leonard's Life Sciences/Medical vertical and broader enterprise work.

Direct peers

• Chapman Taylor: Global architecture, masterplanning, and interior design practice with strong retail, leisure, and transport credentials; directly comparable multi-disciplinary offering and similar mid-sized enterprise positioning.
• Benoy: UK-headquartered multi-disciplinary architectural and design firm with comparable international offices and sector breadth across retail, leisure, and mixed-use — closely mirrors Leonard's integrated service model and enterprise client base.
• Populous: Global architecture firm specializing in sports venues, stadia, and large entertainment facilities — directly comparable to Leonard's stadia/leisure portfolio and Amazon JWO stadia projects.
• WilkinsonEyre: UK-based architecture and design firm working across transport, leisure, commercial, and cultural sectors; comparable scale and enterprise field-sales motion with multi-disciplinary design services.
• Allies and Morrison: London-based architectural and masterplanning practice working across commercial, residential, and cultural sectors — comparable UK-rooted multi-disciplinary design firm with similar enterprise client profile.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/leonard_design
• YouTubeyoutube.com/@leonarddesign
• LinkedInlinkedin.com/company/leonarddesign
• Instagraminstagram.com/leonard_design
• Facebookfacebook.com/leonarddesignarchitects

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Leonard Design Architects