Bison Transport

What Bison Transport does

Bison Transport is a privately held Canadian truckload carrier founded in 1969 and headquartered in Winnipeg, operating cross-border freight services between Canada and the United States alongside US domestic freight capabilities. Its core offering is asset-based truckload transportation, executed through a fleet that was materially expanded in January 2022 with the acquisition of Hartt Transportation Systems Inc., a Maine-based carrier that contributed approximately 360 tractors and 2,100 trailers and established Bison's US domestic operating footprint. The acquired Hartt brand is retained as part of the product portfolio alongside Bison's core freight and logistics services.

The company's revenue model is transaction-fee based on freight transportation services and fleet operations, with pricing not publicly disclosed and distribution delivered through direct carrier sales to enterprise shippers. Customer segmentation is horizontal, targeting cross-border shippers that require both Canada–US lane coverage and US domestic capacity; no named customer logos or concentration data are disclosed.

On the technology side, Bison is undergoing a digital transformation centered on a partnership with SnapLogic (announced December 2025), whose agentic integration platform was deployed across the enterprise in eight months to modernize the data architecture, improve data accuracy, and build a foundation for future AI-powered logistics solutions. The company has no parent, no disclosed external funding, and is led by an executive team that has included multiple CEO transitions in recent years.

Name

Bison Transport

Legal name

Bison Transport

Website

https://bisontransport.com

Company type

Private

Founded year

1969

Operating status

Operating

Headcount range

1,001–5,000 employees

Short description

Bison Transport is a privately held Canadian truckload carrier founded in 1969, headquartered in Winnipeg, that provides cross-border Canada-US freight services and US domestic trucking after acquiring Hartt Transportation Systems in 2022.

Ownership category

akta.pro rank

Product category

Truckload Freight Transportation

NAICS

General Freight Trucking, Long-Distance (48412)

SIC

Trucking (No Local) (4213)

akta.pro primary industry

Livestock & Agricultural Commodity TL Carriers (TLADADAK)

Keywords

• Truckload freight services
• Cross-border logistics
• Transportation carrier
• Freight trucking
• Logistics services

Headquarters

HQ city

Winnipeg

HQ country

Canada

HQ region

North America

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Technology or R&D

Revenue model

1. Freight Transportation Services: Truckload carrier services providing cross-border and domestic freight transportation
2. Fleet Operations: Operating a fleet of tractors and trailers for freight transport, including acquired assets from Hartt Transportation

Distribution channels1 record

Core offering

Bison Transport is a major Canadian truckload carrier providing cross-border freight transportation services between Canada and the United States, as well as U.S. domestic fleet operations. The company operates a fleet of tractors and trailers, expanded significantly through the 2022 acquisition of Maine-based Hartt Transportation Systems Inc., which added approximately 360 tractors and 2,100 trailers to its capacity.

Product overview

Bison Transport operates as a major Canadian freight and logistics company offering truckload carrier services with cross-border capabilities between Canada and the United States. The company expanded its U.S. domestic presence through the acquisition of Hartt Transportation Systems Inc., a Maine-based carrier with a fleet of approximately 360 tractors and 2,100 trailers. The product portfolio consists of the core Bison Transport freight and logistics services supplemented by the acquired Hartt Transportation brand.

Differentiator

Problem solved

Functional benefit

Products and services

• Bison Transport Freight & Logistics Services Full-service truckload carrier and logistics provider offering cross-border freight services between Canada and the U.S., and U.S. domestic fleet operations. Serves enterprise shippers requiring reliable North American freight transportation.
• Hartt Transportation Systems Maine-based truckload carrier acquired by Bison Transport in January 2022, adding approximately 360 tractors and 2,100 trailers to enhance cross-border and U.S. domestic freight capabilities. Brand retained as wholly-owned subsidiary.

Quantifiable outcome

• Deployment completed in eight months

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• SnapLogiccoreTechnology or Integration · 16 December 2025SnapLogic provided its agentic integration platform to modernize Bison Transport's enterprise architecture. The deployment was completed in eight months and enhanced operational agility, real-time data access, and built a foundation for future AI-powered logistics solutions. This partnership enabled Bison Transport to accelerate its digital transformation and improve data accuracy.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• TFI International: Major Canadian-headquartered transport and logistics company with significant truckload, less-than-truckload, and logistics operations across North America. Direct competitor to Bison Transport in cross-border Canada-US TL freight.
• Mullen Group: Western Canadian-based provider of trucking and logistics services, including TL, LTL, and specialized transportation. Directly comparable to Bison in Canadian TL market and cross-border operations.
• Day & Ross: Canadian freight carrier offering cross-border TL, LTL, and logistics services between Canada and the US. Comparable to Bison's cross-border shipper segment.
• Schneider National: Large US-based truckload carrier with substantial cross-border Canada-US operations and intermodal services. Closely comparable to Bison in cross-border TL segment.
• Heartland Express: US-based long-haul truckload carrier focused on irregular route and dedicated freight. Comparable business model and customer overlap with Bison's TL operations.
• U.S. Xpress Enterprises: US-based asset-heavy truckload carrier offering long-haul TL, dedicated, and brokerage services. Directly comparable to Bison in TL operating model and scale.
• Cargo Transporters: US-based truckload carrier with cross-border capabilities into Canada. Directly comparable to Bison in cross-border TL segment with similar mid-sized asset profile.

Broad incumbents

• Knight-Swift Transportation: Largest truckload carrier in North America with diversified TL, LTL, and logistics offerings. Broad incumbent peer in US TL with overlapping cross-border capabilities.
• J.B. Hunt Transport Services: Major US-based carrier with intermodal, dedicated, and truckload services. Operates broadly across North American freight with comparable long-haul capabilities.
• Werner Enterprises: Large US truckload carrier with dedicated, one-way TL, and logistics services. Comparable in fleet scale and TL market exposure to Bison's US domestic operations.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/Drive4Bison

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A1 record

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bison Transport