GuidePoint Media
GuidePoint Media operates MSDynamicsWorld.com, an independent B2B trade publication covering Microsoft Dynamics ERP, CRM, and Power Platform, serving Dynamics practitioners and Microsoft partners with news, events, and sponsored partner-marketing content.
- Company typePrivate
- Founded2007
- HeadquartersBrighton, United States
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What GuidePoint Media does
GuidePoint Media is a private, Brighton, UK-headquartered B2B media company founded in 2007 that operates MSDynamicsWorld.com, an independent online publication covering the Microsoft Dynamics ERP and CRM ecosystem. Its core product is the website, which delivers news, analysis, case studies, white papers, a podcast, and a video library aimed at Dynamics 365, Dynamics AX, Dynamics GP, Dynamics NAV, Power Platform, and Azure practitioners and decision-makers. The site organizes coverage across functional modules (Customer Engagement, Business Central, Finance and Operations, Field Service, Customer Insights, Human Resources) and adjacent Microsoft technologies (Power Apps, Power Automate, Power BI, Copilot Studio, Dataverse).
The company's revenue mechanics are built around a partner-marketing platform layered on top of the editorial audience. Monetization surfaces include a Partner Zone of sponsored blog posts, a vendor directory, white-paper syndication, case-study publication, video sponsorship, live-event promotion (including European Power Platform Conference 2026 and the AI Business Solutions Partner Executive Summit 2026), and conference media partnerships. The company has no disclosed pricing model or rate card in the available data. Headcount is reported in the 11–50 range, consistent with a lean niche-publishing operation rather than a large media group.
Strategic positioning is as a vertical specialist rather than a generalist tech publisher: by restricting coverage to the Microsoft Dynamics stack, the company concentrates search authority and reader loyalty inside a well-defined niche where Microsoft partners buy media against a clearly qualified buying audience. The leadership team is small and stable, with Adam Berezin serving as Co-founder, CEO and Partner and David Gumpert as SVP, Editorial Content. No funding history, ownership structure, M&A activity, or financial metrics were disclosed in the source material.
GuidePoint Media firmographics
Firmographics- Name
- GuidePoint Media
- Website
- https://MSDynamicsWorld.com
- Company type
- Private
- Founded year
- 2007
- Headcount range
- 11–50 employees
- Short description
- GuidePoint Media operates MSDynamicsWorld.com, an independent B2B trade publication covering Microsoft Dynamics ERP, CRM, and Power Platform, serving Dynamics practitioners and Microsoft partners with news, events, and sponsored partner-marketing content.
- Ownership category
- akta.pro rank
Where GuidePoint Media is headquartered
LocationHeadquarters
- HQ city
- Brighton
- HQ country
- United States
- HQ region
- North America
Markets served
GuidePoint Media business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Marketing or Sales, Technology or R&D, Operations
GuidePoint Media product offering
Product offeringCore offering
GuidePoint Media operates MSDynamicsWorld.com, an independent online media property covering Microsoft Dynamics ERP and related Microsoft business applications. The site publishes news articles, opinion pieces, podcasts, white papers, case studies, and videos, and supports sponsored content, a vendor directory, a Partner Zone, and live event programming targeted at the Microsoft Dynamics practitioner and partner ecosystem.
Differentiator
Problem solved
Functional benefit
Products and services
- MSDynamicsWorld.com
- MSDynamicsWorld Vendor Directory
Companies that use GuidePoint Media
Customer profileIdeal customer profiles2 records
GuidePoint Media technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
GuidePoint Media partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights4 records
GuidePoint Media competitors and assessment
Company assessmentBroad incumbents
- TechTarget: Network of more than 150 niche enterprise software media properties (SearchERP, SearchCRM, SearchOracle) running a vendor-directory + sponsored-content model - a scaled analogue operating in many of the same ecosystem niches as MSDynamicsWorld.
- The New Stack: Independent B2B trade publication serving the cloud-native, DevOps and broader enterprise platform ecosystem via editorial, sponsored content and podcasts - a comparable independent B2B trade media operating model at a broader platform scope.
- CIO.com / Foundry (IDG): Established enterprise IT trade publication network (CIO, Computerworld, Network World) covering enterprise software including Dynamics - a larger incumbent in the same B2B enterprise IT trade media space.
- The Register: Independently operated B2B enterprise technology news and analysis outlet covering enterprise software, infrastructure and vendors - an independent trade media peer with a broader scope.
Direct peers
- CMSWire: Independent B2B trade publication covering customer experience, content management and digital workplace platforms with editorial articles, sponsored content and a vendor directory - a direct peer in the independent B2B software trade media model.
- Diginomica: Independent B2B trade media outlet covering enterprise software, cloud, data and ERP/Power Platform-adjacent topics with editorial-led coverage and sponsor-supported content - a peer in independent enterprise software trade publishing.
- Salesforce Ben: Independent online trade publication covering the Salesforce ecosystem, with news, partner directory, sponsored content and events - mirroring the editorial + partner-zone + vendor-directory model MSDynamicsWorld runs for Microsoft Dynamics.
- SAPinsider: Independent trade publication and community (formerly known as Insider) focused on the SAP ecosystem, with editorial coverage, vendor directories and member research - the closest direct analogue of an independent niche publisher serving a single major enterprise software vendor.
- ADTmag (Application Development Trends, by 1105 Media): Long-running trade publication covering application development, databases and Microsoft enterprise platforms including Dynamics/Power Platform - a peer in B2B trade media for the Microsoft enterprise software stack.
- No Jitter (Informa / WorkCast): Independent trade media site covering enterprise communications and contact center platforms with sponsored content and a vendor directory - a peer in the B2B niche independent trade publishing model with similar monetization mechanics.
Market position
Strengths4 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
GuidePoint Media social profiles
Digital presenceGuidePoint Media financial estimates
Financial estimateRevenue estimate
Valuation estimate
GuidePoint Media leadership team
Management profileNumber of profiles
Profiles2 records
GuidePoint Media funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
GuidePoint Media M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about GuidePoint Media
What does GuidePoint Media do?
GuidePoint Media operates MSDynamicsWorld.com, an independent online media property covering Microsoft Dynamics ERP and related Microsoft business applications. The site publishes news articles, opinion pieces, podcasts, white papers, case studies, and videos, and supports sponsored content, a vendor directory, a Partner Zone, and live event programming targeted at the Microsoft Dynamics practitioner and partner ecosystem.
When was GuidePoint Media founded?
GuidePoint Media was founded in 2007. It employs 11 to 50 people.
Where is GuidePoint Media based?
GuidePoint Media is headquartered in Brighton, United States, in the North America region.
Who are GuidePoint Media's main competitors?
Broad incumbents on record are TechTarget, The New Stack, CIO.com / Foundry (IDG) and The Register. Direct peers are CMSWire, Diginomica, Salesforce Ben, SAPinsider, ADTmag (Application Development Trends, by 1105 Media) and No Jitter (Informa / WorkCast).
Does GuidePoint Media have an API?
No public API is recorded for GuidePoint Media.