Synergi
Synergi is a specialty architectural metalwork contractor that designs, fabricates, and installs turnkey feature stairs, railings, and windscreens for Fortune 500 corporate, institutional, and landmark construction projects across North America and the UK.
- Company typePrivate
- Founded1986
- HeadquartersElkridge, United States
- Headcount101–250
- GTM typeB2B
- OfferingHardware or Manufacturing
What Synergi does
Synergi is a privately held specialty architectural metalwork contractor that designs, engineers, fabricates, and installs turnkey feature stairs, railing packages, windscreen systems, and ornamental metalwork for large commercial and institutional projects. Founded in 1986 in Winnipeg as Accent Brass and rebranded to Synergi in 2015, the company is headquartered in Elkridge, Maryland, with 101-250 employees operating from eight North American offices (DC metro, New York, Boston, Seattle, Philadelphia, Miami, Dallas, and the Bay Area) and a London office added via the 2026 acquisition of Alpine Group UK. Synergi's core technology combines Building Information Modeling (BIM) for design coordination, 3D-printed full-scale mock-ups, AISC-certified structural steel fabrication with AWS-certified welders, and a prefabrication methodology that reduces installation time from 2-3 weeks to 2-3 days per stair section while cutting transportation truckloads by 66-80%. Its proprietary Design-Assist Methodology embeds the company into the project's concept stage alongside architects and general contractors, enabling value engineering and guaranteed maximum pricing. The ThinkRail pre-engineered modular railing system extends the product line into faster-install, configurable railing solutions for repeat commercial deployments.
Synergi serves Fortune 500 corporate owners, world-renowned architects, and general contractors building corporate headquarters, technology campuses, financial services offices, universities, cultural institutions, and landmark developments. Named customers include Meta, Google, Walmart, Capital One, Amazon, JPMorgan Chase, Ford, T-Mobile, IBM, Coinbase, HSBC, Stanford University, Georgetown University, US Naval Academy, and the JFK Center for the Performing Arts. Revenue is generated primarily through project-based, custom-quoted contracts for turnkey stair packages, with secondary streams in railing/windscreen systems and design-assist consulting. Delivery is executed via in-house union and non-union installation crews across North America and the UK, eliminating subcontractor dependency for the most complex installations. Leadership transitioned in 2025-2026 with the appointment of Tracy Lea Neff as President and Steven Elsdon as CEO, while founder-family members Jim Admiraal (CRO) and Lee Admiraal (Director) remain involved, indicating a managed professionalization of the founder-led business. The company pursues sustainability leadership with a net-zero carbon commitment by 2030, 500-mile material sourcing, and a track record of over 80% LEED-certified projects.
Synergi firmographics
Firmographics- Name
- Synergi
- Legal name
- Synergi LLC
- Website
- https://synergillc.com
- Company type
- Private
- Founded year
- 1986
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Synergi is a specialty architectural metalwork contractor that designs, fabricates, and installs turnkey feature stairs, railings, and windscreens for Fortune 500 corporate, institutional, and landmark construction projects across North America and the UK.
- Ownership category
- akta.pro rank
Synergi industry classification
Industry- Product category
- Architectural Stairs and Railings
- NAICS
- Ornamental and Architectural Metal Products Manufacturing (33232), Ornamental and Architectural Metal Work Manufacturing (332323)
- SIC
- Fabricated Structural Metal Products (3440)
- akta.pro primary industry
- Stair Parts, Railings & Architectural Woodwork (HSAPAIAJ)
- akta.pro secondary industries
- Metal Cladding, Soffits & Trim (Non-Panel Components) (IMADACAM), Railings, Stairs & Accessibility Features (Outdoor) (HSAPALAL), Stair Treads, Risers & Landing Flooring (HSAPAGAH)
Keywords
Where Synergi is headquartered
LocationHeadquarters
- HQ city
- Elkridge
- HQ country
- United States
- HQ region
- North America
Offices7 records
Markets served
Synergi business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D
Revenue model
- Custom Architectural Stair Fabrication and Installation: Synergi generates revenue through project-based custom fabrication and installation of turnkey architectural stair systems. Revenue is derived from design-assist fees, engineering services, fabrication of structural components (stringers, treads, guardrails), and installation services. The company completes over 200 successful feature stair installations annually, with projects ranging from complex custom designs to standardized prefabricated solutions for large commercial projects.
- Railing Packages and Windscreen Systems: Sale and installation of complete railing packages including decorative ornamental metalwork, pre-engineered ThinkRail systems, and custom glass windscreens. Solutions span stainless steel, bronze, brass, copper, and aluminum materials.
- Design-Assist and Pre-Construction Consulting: Early engagement services including strategy development, concept design workshops, preliminary engineering, and guaranteed maximum price commitments. These services are integrated into the overall project delivery but represent a distinct consulting component.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom Project-Based Pricing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels8 records
Synergi product offering
Product offeringCore offering
Synergi designs, fabricates, and installs turnkey architectural feature stair systems, custom railing packages, windscreen systems, and ornamental metalwork for large commercial and public projects. The company delivers integrated packages combining structural steel stringers, treads, and guardrails in stainless steel, bronze, brass, copper, and aluminum through a design-assist methodology with off-site prefabrication.
Product overview
Synergi is a physical fabrication company offering turnkey architectural stair systems and ornamental metalwork for large, complex commercial projects internationally. The core offering consists of Turnkey Feature Stairs and Railing Packages & Windscreen Systems, supported by the ThinkRail Pre-Engineered Railing System sub-brand. The company differentiates through its Design-Assist Methodology—a collaborative delivery approach—and Modular Construction & Prefabrication capabilities that enable off-site manufacturing and rapid installation. Additional services include ornamental metalwork for column covers, feature walls, and elevator components. The company operates from multiple U.S. offices and a UK location following the acquisition of Alpine Group UK in 2026.
Differentiator
Problem solved
Functional benefit
Brands
- ThinkRail: Pre-engineered railing system product line offering economic and rapid installation benefits while allowing creative freedom with several railing-post designs that can be mixed and matched with modular components.
Products and services
- Turnkey Feature Stairs
- Railing Packages and Windscreen Systems Premium custom-designed ornamental metalwork including bespoke decorative railing, glass windscreen security enclosures, and modular railing components in stainless steel, bronze, brass, copper, and aluminum. Targets architects, developers, and building owners requiring distinctive interior and exterior railing solutions.
- ThinkRail Pre-Engineered Railing System Hybrid pre-built and pre-assembled railing system combining economic and rapid installation benefits of pre-engineering with complete creative freedom. Features modular components with mix-and-match post designs and infill options for architects and developers seeking faster, more economical railing delivery.
- Ornamental Metalwork Full range of custom-designed ornamental metalwork including column covers, decorative metal base, panels, elevator door jambs, feature walls, and specialty architectural metal elements in stainless steel, bronze, brass, copper, and aluminum. Sold to architects, developers, and building owners on large commercial projects.
Quantifiable outcome
- 50% faster time to occupancy compared to traditional construction
- +7 more outcomes
Companies that use Synergi
Customer profileNamed customers30 records
Segments6 records
Ideal customer profiles3 records
Synergi technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Synergi partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Alpine Group UKcoreSynergi's acquisition of UK-based Alpine Group UK establishes direct operating presence in the United Kingdom. Alpine Group UK, founded in 1974, delivers bespoke architectural staircases, balustrades, and railing systems for commercial and landmark developments. The firm continues operating under the Alpine brand while gaining access to Synergi's engineering expertise, fabrication methodologies, and global supply chain network. Portfolio includes Proskauer London offices, The Met Building, The Grain House, Royal Exchange, Roundwood, and Park Street projects.
Scale indicators9 records
Recent moves6 records
Expansion highlights5 records
Synergi competitors and assessment
Company assessmentDirect peers
- Consolidated Stair & Rail: Consolidated Stair & Rail fabricates and installs custom stair systems and railings for commercial and multi-family projects. Comparable in product line and custom delivery model to Synergi's turnkey feature stair and railing packages.
- VIVA Railings: VIVA Railings is a US-based fabricator and installer of architectural railings, glass, and metal systems for commercial buildings. Directly comparable to Synergi's Railing Packages & Windscreen Systems line in product scope, customer profile (commercial GCs and architects), and fabrication-plus-installation model.
- Jefferies Stair & Rail: Jefferies specializes in custom architectural stairs, railings, and ornamental metalwork for commercial projects. Closely mirrors Synergi's turnkey feature stair business, including design-assist, structural steel fabrication, and on-site installation for office, hospitality, and institutional customers.
- Kott Architectural Metals: Kott Architectural Metals designs, fabricates, and installs custom architectural metalwork including stairs, railings, and ornamental features for commercial and institutional buildings. Comparable to Synergi's ornamental metalwork and feature stair portfolio with similar GC and architect customer base.
Broad incumbents
- C.R. Laurence (CRL): C.R. Laurence is a large, established US manufacturer and distributor of architectural hardware, glass railing systems, and building specialties. Overlaps with Synergi's railing and windscreen offerings but operates as a broad-line supplier rather than a custom turnkey stair specialist.
- LaForce Inc: LaForce is a large commercial openings and specialty products company distributing doors, frames, hardware, and architectural specialties. While broader in scope than Synergi, LaForce touches the same GC and developer buyer and includes custom metalwork and railings.
- Oldcastle BuildingEnvelope: Oldcastle BuildingEnvelope is a large North American supplier of architectural glass, metal, and railing systems for commercial building envelopes. Comparable as a broad incumbent in metal and glass railing/windscreen systems, though at much greater scale and scope than Synergi.
Regional players
- Wittock Supply: Wittock Supply is a regional specialty supplier and installer of architectural railings, stairs, and ornamental metals primarily in the Midwest. Comparable product categories to Synergi but with a regional rather than national or international footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Synergi social profiles
Digital presenceSynergi compliance and trust
Trust signalCompliance2 records
Synergi financial estimates
Financial estimateRevenue estimate
Valuation estimate
Synergi leadership team
Management profileNumber of profiles
Profiles16 records
Synergi subsidiaries and ownership
Company hierarchySubsidiaries1 record
Synergi funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Synergi M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Synergi
What does Synergi do?
Synergi designs, fabricates, and installs turnkey architectural feature stair systems, custom railing packages, windscreen systems, and ornamental metalwork for large commercial and public projects. The company delivers integrated packages combining structural steel stringers, treads, and guardrails in stainless steel, bronze, brass, copper, and aluminum through a design-assist methodology with off-site prefabrication.
Is Synergi a public or private company?
Synergi is a private company. It is classified as family owned and is currently operating.
When was Synergi founded?
Synergi was founded in 1986. It employs 101 to 250 people.
Where is Synergi based?
Synergi is headquartered in Elkridge, United States, in the North America region.
How does Synergi make money?
Three revenue lines are on record. Custom Architectural Stair Fabrication and Installation is the primary driver. The others are railing Packages and Windscreen Systems and design-Assist and Pre-Construction Consulting.
Who are Synergi's main competitors?
Direct peers on record are Consolidated Stair & Rail, VIVA Railings, Jefferies Stair & Rail and Kott Architectural Metals. Broad incumbents are C.R. Laurence (CRL), LaForce Inc and Oldcastle BuildingEnvelope. Wittock Supply is listed as a regional player.
Does Synergi have an API?
No public API is recorded for Synergi.
What industry is Synergi in?
Synergi's product category is Architectural Stairs and Railings. Its primary akta.pro industry code is HSAPAIAJ, Stair Parts, Railings & Architectural Woodwork, with a secondary code of IMADACAM, Metal Cladding, Soffits & Trim (Non-Panel Components). Its NAICS code is 33232 and its SIC code is 3440.