Decade
DECADE is an independent, manager-owned French e-commerce consulting and integration agency (250 staff, ~€17.8M revenue) that designs, implements, and evolves enterprise commerce platforms on SAP, Adobe, Salesforce, and Shopify for large French and European retail chains, B2B distributors, and luxury brands.
- Company typePrivate
- Founded1988
- HeadquartersParis, France
- Headcount101–250
- GTM typeB2B
- OfferingServices
What Decade does
DECADE is a Paris-headquartered, 100% manager-owned e-commerce consulting and integration agency founded in 1988, with approximately 250 employees distributed across six offices in France (Paris, Lyon) and Tunisia (Monastir, Tunis, Sousse, Sfax). The firm specializes in the design, implementation, and ongoing evolution of e-commerce platforms for large French and European retail chains, franchise networks, B2B industrial distributors, and luxury/fashion brands, deploying the dominant enterprise commerce stacks — SAP Commerce Cloud, Adobe Commerce (Magento), Salesforce Commerce Cloud, and Shopify — alongside Akeneo PIM/PXM, Algolia search, and AI enrichment tools such as Bee App.
The company's core services span end-to-end e-commerce transformation: platform launch and replatforming, PIM/PXM and product data centralization, UX/UI and customer journey design, marketplace implementation, CRM/CDP deployment, international multi-country architectures, omnichannel integration (OMS, click & collect, ship-from-store), and modular/composable API-first architectures. A proprietary delivery framework called the 'DECADE Method' underpins engagements, emphasizing co-construction with clients, agile governance, and iterative delivery. DECADE's AI capabilities are deployed as part of client solutions — notably the generative AI school list assistant for Bureau Vallée and semantic/visual AI-driven product enrichment for Courir — rather than as standalone products.
DECADE operates a professional services revenue model based on project-based consulting and integration engagements, with ongoing maintenance and evolution contracts. Disclosed revenue is approximately €17.8 million annually with ~17% cumulative growth over the past five years. The firm pursues enterprise clients through direct field sales, industry events (NRF Paris, Tech For Retail, One to One Monaco, Innovation B2B), co-marketing with technology partners, and thought-leadership content (case studies, conference replays, LinkedIn, YouTube). Referenceable enterprise clients include BUT, Intersport, Bureau Vallée, Rubix, Jacadi, Courir, Lanvin, Rossignol, Conforama, and Valrhona.
Decade firmographics
Firmographics- Name
- Decade
- Legal name
- DECADE
- Website
- https://decade.fr
- Company type
- Private
- Founded year
- 1988
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- DECADE is an independent, manager-owned French e-commerce consulting and integration agency (250 staff, ~€17.8M revenue) that designs, implements, and evolves enterprise commerce platforms on SAP, Adobe, Salesforce, and Shopify for large French and European retail chains, B2B distributors, and luxury brands.
- Ownership category
- akta.pro rank
Decade industry classification
Industry- Product category
- E-commerce Consulting & Integration Services
- NAICS
- Custom Computer Programming Services (541511)
- SIC
- Services-Computer Programming Services (7371), Services-Computer Programming, Data Processing, Etc. (7370)
- akta.pro primary industry
- Legacy Modernization & Application Rationalization (BPAEAAAG)
- akta.pro secondary industries
- Legacy Application Modernization (Re-platform/Re-host/Re-factor) (BPAEAFAB), UI/UX Engineering & Front-End Modernization (BPAEAFAH)
Keywords
Where Decade is headquartered
LocationHeadquarters
- HQ city
- Paris
- HQ country
- France
- HQ region
- Europe
Offices6 records
Markets served
Decade business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Professional Services / E-commerce Integration: DECADE generates revenue through consulting and technical integration engagements, including e-commerce platform implementation (SAP Commerce, Adobe Commerce, Salesforce Commerce Cloud, Shopify), PIM/PXM deployment, AI integration, and ongoing maintenance and evolution of client platforms. Projects span replatforming, omnichannel architecture, international expansion, and digital transformation for large retail and B2B brands.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels8 records
Decade product offering
Product offeringCore offering
DECADE is an independent e-commerce consulting and integration agency that designs, implements, and evolves high-performing e-commerce platforms for large retail, B2B, and luxury brand clients. The firm delivers end-to-end transformation projects including platform implementation, PIM/PXM deployment, UX/UI design, omnichannel architecture, AI integration, and ongoing maintenance, anchored by its proprietary DECADE Method project methodology. Revenue is generated through professional services engagements rather than software product sales.
Product overview
DECADE is an independent e-commerce consulting and integration agency with over 20 years of specialized expertise. The company operates as a unified service offering combining strategic consulting, technical integration, and ongoing optimization. Its portfolio spans e-commerce platform implementation, PIM/PXM product data management, UX/UI design, marketplace operations, CRM/CDP solutions, international commerce, omnichannel integration, and modular/composable architecture. The DECADE Method serves as the proprietary methodology underpinning all engagements. The company maintains offices in Paris, Lyon, and Tunisia (Monastir, Sousse, Sfax, Tunis) and serves leading French and European retailers including BUT, Intersport, Bureau Vallée, Rubix, Lanvin, Jacadi, and Courir.
Differentiator
Problem solved
Functional benefit
Products and services
- E-commerce Platform Services
Quantifiable outcome
- +50% e-commerce revenue (up to 60% in peak months) for Flunch Traiteur
- +14 more outcomes
Companies that use Decade
Customer profileNamed customers25 records
Segments3 records
Ideal customer profiles3 records
Decade technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration8 records
AI capability7 records
Feature1 record
Decade partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- SAPcoreDECADE is a key implementation partner for SAP Commerce Cloud, deploying mega-instance architectures for multi-country B2B e-commerce platforms (e.g., Rubix with 19 platforms across Europe, Jacadi on SAP Commerce Cloud).
- AdobecoreDECADE implements Adobe Commerce (Magento) for clients requiring robust omnicanal and multi-channel e-commerce capabilities (e.g., Flunch Traiteur).
- AkeneocoreDECADE deploys Akeneo Product Cloud as the PIM/PXM foundation for major clients (Courir, Rossignol) to centralize and enrich product data across channels and markets.
- SalesforcecoreDECADE selected Salesforce Commerce Cloud as the core platform for Courir's e-commerce migration and AI trajectory, supporting customer experience and data unification.
Scale indicators6 records
Recent moves11 records
Expansion highlights6 records
Decade competitors and assessment
Company assessmentDirect peers
- Valtech: Paris-founded global digital agency specializing in commerce, content, and connected experiences. Direct competitor to DECADE in French/European e-commerce platform implementations (SAP, Adobe, Salesforce), with broader scale and global delivery centers.
- Smile (Open Source): French digital agency and integrator with strong e-commerce, CMS, and PIM practices (Magento, Akeneo, Shopify). Closely comparable to DECADE in size, French-headquartered footprint, and enterprise retail/B2B client base.
- Vaimo: European e-commerce and digital solutions specialist focused on Adobe Commerce, PIM, and composable commerce. Comparable service portfolio and enterprise retail customer profile; like DECADE, partner-led with multi-country delivery.
- Elcim Group: French digital commerce agency implementing SAP Commerce, Adobe Commerce, and Akeneo for mid-market and enterprise retailers. Direct competitor in the French e-commerce integration market with similar partner ecosystem.
Broad incumbents
- Publicis Sapient: Global digital transformation consultancy (part of Publicis Groupe) covering commerce, data, and engineering. Competes with DECADE on enterprise e-commerce RFPs but operates at much larger scale across multiple geographies.
- Capgemini Invent: Global consulting and digital engineering arm of Capgemini, with substantial e-commerce, SAP, and Adobe Commerce practices. Larger, multi-region incumbent that competes for the same enterprise transformation budgets as DECADE.
- Accenture Song: Global experience and commerce consultancy within Accenture, handling enterprise commerce transformation at scale. Overlaps with DECADE on large retailer RFPs but offers much broader service portfolio and delivery footprint.
- AKQA: Global design and innovation agency with commerce capabilities. Relevant comparable for DECADE's luxury/fashion segment (Lanvin, Jacadi-adjacent) and large-brand digital experience work, though much larger and broader in scope.
Regional players
- Kaliop: French digital agency specialized in e-commerce, content management, and PIM (Magento, Akeneo, eZ Platform). Comparable size and French/European enterprise focus; strong overlap with DECADE in PIM and commerce practice areas.
- Netwave: French digital commerce agency focused on Shopify, Salesforce Commerce Cloud, and Adobe Commerce implementations for retail and B2B brands. Comparable target market to DECADE, primarily serving the French market with similar size and enterprise client focus.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights7 records
Customer concentration
Decade social profiles
Digital presenceDecade compliance and trust
Trust signalCompliance1 record
Decade financial estimates
Financial estimateRevenue estimate
Valuation estimate
Decade leadership team
Management profileNumber of profiles
Profiles2 records
Decade funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Decade M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Decade
What does Decade do?
DECADE is an independent e-commerce consulting and integration agency that designs, implements, and evolves high-performing e-commerce platforms for large retail, B2B, and luxury brand clients. The firm delivers end-to-end transformation projects including platform implementation, PIM/PXM deployment, UX/UI design, omnichannel architecture, AI integration, and ongoing maintenance, anchored by its proprietary DECADE Method project methodology. Revenue is generated through professional services engagements rather than software product sales.
Is Decade a public or private company?
Decade is a private company. It is classified as management employee owned and is currently operating.
When was Decade founded?
Decade was founded in 1988. It employs 101 to 250 people.
Where is Decade based?
Decade is headquartered in Paris, France, in the Europe region.
How does Decade make money?
One revenue line is on record: professional Services / E-commerce Integration.
Who are Decade's main competitors?
Direct peers on record are Valtech, Smile (Open Source), Vaimo and Elcim Group. Broad incumbents are Publicis Sapient, Capgemini Invent, Accenture Song and AKQA. Regional players are Kaliop and Netwave.
Does Decade have an API?
No public API is recorded for Decade.
What industry is Decade in?
Decade's product category is E-commerce Consulting & Integration Services. Its primary akta.pro industry code is BPAEAAAG, Legacy Modernization & Application Rationalization, with a secondary code of BPAEAFAB, Legacy Application Modernization (Re-platform/Re-host/Re-factor). Its NAICS code is 541511 and its SIC code is 7371.