Unicare as
Unicare is Norway's largest private rehabilitation provider, operating 14 day and residential facilities across three of four Norwegian health regions, delivering interdisciplinary specialized rehabilitation, BPA personal assistance, mental health, and digital health services to publicly-referred, insurance-funded, and self-pay patients.
- Company typePrivate
- Founded2008
- HeadquartersOslo, Norway
- Headcount1,001–5,000
- GTM typeB2B and B2C
- OfferingServices
What Unicare as does
Unicare is Norway's largest private rehabilitation provider, operating 14 day and residential rehabilitation units across three of Norway's four health regions (Helse Sør-Øst, Helse Midt-Norge, and Nord Norge) with approximately 1,600 employees. Founded in 2008 and headquartered in Oslo, the company delivers interdisciplinary specialized rehabilitation (tverrfaglig spesialisert rehabilitering) for chronic and complex conditions including cancer, cardiac, pulmonary, neurological, musculoskeletal, post-amputation, and occupational health indications, complemented by residential and care services (Bo og omsorg), user-directed personal assistance (BPA), mental health day treatment, and facility-branded fitness centers. Service delivery is supported by a proprietary digital stack — Flowzone (video consultations and messaging with BankID authentication), CaReScreen (post-cancer symptom screening), Cope Digitale Tjenester (digital psychology), and Unicare Aktiv Online (digital training) — and the company operates an in-house research function as an approved research institution, currently running the AI_REHAB project evaluating AI for clinical journal documentation.
Revenue is generated across four primary streams: (1) publicly-funded rehabilitation under frame agreements (rammeavtaler) with regional health authorities Helse Sør-Øst RHF (through October 30, 2026) and Helse Midt-Norge RHF (through December 2026), which constitute the principal revenue base; (2) insurance-funded rehabilitation via referral agreements with six Norwegian insurers (DNB Helse, Ergo, Euro Accident, Falck Helse, Gjensidige, Protector), coordinated through a dedicated insurance intake channel; (3) self-pay rehabilitation priced per day or session (e.g., 3,700 kr/night at Unicare Fram, 163 kr day co-payment, 443 kr outpatient co-payment, psychology sessions 890–4,100 kr); and (4) municipal BPA contracts across 25+ Norwegian municipalities with an additional private self-purchase option. Go-to-market is sales-led and referral-driven via per-facility intake offices (inntakskontoret), with public healthcare referrals routed through fastlege and hospital networks, insurance referrals via dedicated partners, and direct municipal outreach for BPA.
Unicare as firmographics
Firmographics- Name
- Unicare as
- Legal name
- Unicare Helsepartner
- Website
- https://unicare.no
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Unicare is Norway's largest private rehabilitation provider, operating 14 day and residential facilities across three of four Norwegian health regions, delivering interdisciplinary specialized rehabilitation, BPA personal assistance, mental health, and digital health services to publicly-referred, insurance-funded, and self-pay patients.
- Ownership category
- akta.pro rank
Unicare as industry classification
Industry- Product category
- Specialized Rehabilitation Services
- NAICS
- Nursing and Residential Care Facilities (623), Offices of Physical, Occupational and Speech Therapists, and Audiologists (62134), Other Residential Care Facilities (62399)
- SIC
- Services-Skilled Nursing Care Facilities (8051), Services-Specialty Outpatient Facilities, Nec (8093)
- akta.pro primary industry
- Long-Term Care Rehabilitation Centers (HLAFAFAD)
- akta.pro secondary industries
- Orthopedic & Sports Rehabilitation Centers (HLAFAFAI), Geriatric Rehabilitation Programs (HLADAJAL)
Keywords
Where Unicare as is headquartered
LocationHeadquarters
- HQ city
- Oslo
- HQ country
- Norway
- HQ region
- Europe
Offices12 records
Markets served
Unicare as business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Public Healthcare Contracts: Unicare operates under frame agreements (rammeavtaler) with regional health authorities Helse Sør-Øst RHF and Helse Midt-Norge RHF for specialized rehabilitation services. Revenue is generated through government-funded patient referrals, with contracts typically running multi-year periods (e.g., through 2026). This is the primary revenue stream for rehabilitation center operations.
- Insurance-Funded Rehabilitation: Rehabilitation services funded through private health and treatment insurance policies. Unicare collaborates with all insurance companies and accepts insurance referrals for patients with coverage. Insurance partners include DNB Helse, Ergo, Euro Accident, Falck Helse, Gjensidige, and Protector.
- Self-Pay / Private Payment: Private individuals pay out-of-pocket for rehabilitation services without public referral or insurance coverage. Pricing is set per day (e.g., 3700 kr/night at Fram facility). Also includes BPA (Assistance and Support Service) provided to municipalities on contract and private individuals without municipal decisions.
- Psychology and Healthcare Services: Individual psychology sessions, ADHD assessment and treatment, dyslexia assessment, and physiotherapy services offered to private individuals, companies with corporate agreements, and insurance holders. Pricing ranges from 890-4100 kr per session depending on service type.
- BPA (Personal Assistance): Personal assistance services provided under municipal agreements and to private individuals. Revenue comes from contracts with Norwegian municipalities across multiple regions (Oslo, Ringerike, Moss, Lørenskog, Ullensaker, and others).
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Self-pay rehabilitation at Unicare Fram |
| Unit Pricing | Pay-as-you-go | Publicly funded rehabilitation co-payment |
| Unit Pricing | Pay-as-you-go | Psychology and healthcare services at Unicare Coperio (Trondheim) |
| Subscription | Pay-as-you-go | Insurance-funded rehabilitation |
Go-to-market motion1 record
Distribution channels6 records
Marketing channels6 records
Unicare as product offering
Product offeringCore offering
Unicare is Norway's largest private rehabilitation provider, operating 14 day and residential rehabilitation centers across three Norwegian health regions. The company delivers interdisciplinary specialized rehabilitation (tverrfaglig spesialisert rehabilitering) for chronic and complex conditions including cancer, cardiac, pulmonary, neurological, and musculoskeletal cases, supplemented by mental health services, BPA personal assistance, and digital health tools (Flowzone, CaReScreen, Cope).
Product overview
Unicare is Norway's largest private rehabilitation provider offering a comprehensive portfolio of healthcare services. The core offering is specialized interdisciplinary rehabilitation (Unicare Rehabilitering) with 14 residential and day units across Norway, supplemented by mental health services, residential care (Bo og omsorg), user-directed personal assistance (BPA), and fitness centers. Key facilities include Unicare Helsefort (Midt-Norge), Unicare Bakke, Fram, Jeløy (Helse Sør-Øst), and Unicare Coperio/Røros (Trondheim area). The organization also conducts research and innovation, including the AI_REHAB project for AI-assisted journal documentation, and offers digital tools like Flowzone for patient communication and CaReScreen for cancer patient screening. Services are delivered through regional health authority agreements (Helse Sør-Øst, Helse Midt-Norge) and private pay options.
Differentiator
Problem solved
Functional benefit
Brands
- Unicare Aktiv Online: Digital training platform offering online fitness services
- Cope Digitale Tjenester
- Flowzone
- Friskvern Aktiv
- Helsefort Aktiv
- Steffensrud Aktiv
- Salto
Products and services
- Unicare Rehabilitering (Specialized Interdisciplinary Rehabilitation) Tverrfaglig spesialisert rehabilitering (interdisciplinary specialized rehabilitation) delivered at 14 day and residential units across Norway. Covers cancer rehabilitation, cardiac, pulmonary, neurological (stroke, Parkinson's), post-amputation, musculoskeletal pain, CFS/ME, and complex conditions for adults referred through public healthcare, insurance, or self-pay.
- Bo og omsorgstjenester (Residential and Care Services)
Quantifiable outcome
- Ventetid 5 uker (5-week wait time) for Helse og Arbeid rehabilitation at Unicare Fram
Companies that use Unicare as
Customer profileNamed customers5 records
Segments6 records
Ideal customer profiles4 records
Unicare as technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration2 records
AI capability2 records
Feature3 records
Unicare as partnerships and signals
Strategic signalPartnerships
Ten partnerships are on record, tiered core and minor.
- Helse Sør-Øst RHFcoreFrame agreement (rammeavtale) with Helse Sør-Øst Regional Health Authority covering specialized rehabilitation services at multiple Unicare centers (Bakke, Fram, Jeløy, and others). Patients from the South-Eastern Norway Regional Health Authority are referred to Unicare facilities. Current agreement runs through October 30, 2026.
- Helse Midt-Norge RHFcoreFrame agreement with Helse Midt-Norge Regional Health Authority for specialized rehabilitation services at Unicare Helsefort, Coperio, and Røros. Unicare delivers services on behalf of the regional health authority. Current agreement runs through end of 2026 (Helsefort, Coperio December 2026).
- DNB HelseminorPrivate health insurance company with direct referral and appointment booking agreement with Unicare Coperio for covered treatments including psychology, physiotherapy, and rehabilitation.
- ErgominorPrivate health insurance company with agreement covering treatment at Unicare Coperio including rehabilitation, psychology, and physiotherapy services.
- Euro AccidentminorHealth and accident insurance company with agreement for covering treatments at Unicare Coperio.
- Falck HelseminorHealth services company with insurance coverage agreement for treatments at Unicare Coperio.
- GjensidigeminorMajor Norwegian insurance company with agreement covering health and rehabilitation treatments at Unicare Coperio.
- ProtectorminorNorwegian insurance company with coverage agreement for treatments at Unicare Coperio.
- Norwegian and Swedish Research InstitutionsminorUnicare Fram rehabilitation center participated in a research study on impulse control in Parkinson's disease, conducted jointly between research and clinical environments in Norway and Sweden.
- Norwegian Municipalities (BPA Services)coreOver 25 Norwegian municipalities across Oslo, Viken, Innlandet, Vestfold, and other regions have BPA service agreements with Unicare, covering personal assistance for people with disabilities.
Scale indicators5 records
Recent moves6 records
Expansion highlights7 records
Unicare as competitors and assessment
Company assessmentRegional players
- Humana: Humana is a Nordic provider of personal assistance, elderly care, and individual/family services, primarily based in Sweden and Norway. It directly competes with Unicare for municipal BPA contracts and disability services contracts in the Norwegian personal-assistance market.
- Attendo: Attendo is a major Nordic provider of care services for elderly and persons with disabilities across Sweden, Finland, Denmark, and Norway. It is comparable to Unicare's BPA personal-assistance and residential care (Bo og omsorg) business lines, though focused more on social care than specialized medical rehabilitation.
- Terveystalo: Terveystalo is Finland's largest private healthcare provider, offering occupational health, specialist care, and digital services. It is comparable to Unicare as a scaled Nordic private healthcare operator with a similar multi-service model, although focused on the Finnish market.
Direct peers
- Medi 3: Medi 3 operates private specialist clinics and occupational health services across Norway, including rehabilitation, physiotherapy, and psychology. It is comparable to Unicare in delivering interdisciplinary private healthcare to both publicly referred and self-pay/insurance-funded patient segments.
- CMedical: CMedical is a Norwegian private healthcare group operating specialist clinics in orthopedics, neurology, and rehabilitation-related fields. It is comparable to Unicare in addressing musculoskeletal, neurological, and post-treatment patient needs through private clinics and insurance partnerships.
- Volvat Medisinske Senter: Volvat is a chain of private medical centers in Norway offering specialist consultations, mental health, physiotherapy, and rehabilitation-adjacent services. It competes with Unicare for self-pay and insurance-funded patients across Norwegian cities and overlaps with Unicare's psychology and outpatient rehabilitation offerings.
- Stamina Helse: Stamina Helse is a Norwegian private healthcare provider offering physiotherapy, rehabilitation, occupational health, and sports medicine across multiple centers. It competes directly with Unicare for self-pay, corporate, and insurance-funded rehabilitation and occupational health clients.
- Aleris: Aleris is a leading Nordic private healthcare provider with hospitals, medical centers, and rehabilitation services in Norway, Sweden, and Denmark. It directly competes with Unicare in the Norwegian private healthcare and rehabilitation market, including under public frame agreements and through insurance-funded care.
Broad incumbents
- Capio (Ramsay Santé): Capio, owned by Ramsay Santé, is a large European private healthcare provider with a Norwegian presence across hospitals, specialist care, and digital health. It is a broad incumbent that competes for Norwegian public and insurance-funded care and has the scale to bid for rehabilitation tenders comparable to those Unicare holds.
Others
- Falck Helse: Falck Helse is a Norwegian health and treatment insurance/clinical services provider that refers patients to rehabilitation providers including Unicare. It is comparable as a partner and adjacent service provider shaping Norwegian insurance-funded rehabilitation demand.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Unicare as social profiles
Digital presenceUnicare as compliance and trust
Trust signalCompliance2 records
Unicare as financial estimates
Financial estimateRevenue estimate
Valuation estimate
Unicare as leadership team
Management profileNumber of profiles
Profiles5 records
Unicare as funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Unicare as M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Unicare as
What does Unicare as do?
Unicare is Norway's largest private rehabilitation provider, operating 14 day and residential rehabilitation centers across three Norwegian health regions. The company delivers interdisciplinary specialized rehabilitation (tverrfaglig spesialisert rehabilitering) for chronic and complex conditions including cancer, cardiac, pulmonary, neurological, and musculoskeletal cases, supplemented by mental health services, BPA personal assistance, and digital health tools (Flowzone, CaReScreen, Cope).
Is Unicare as a public or private company?
Unicare as is a private company. It is classified as unknown and is currently operating.
When was Unicare as founded?
Unicare as was founded in 2008. It employs 1,001 to 5,000 people.
Where is Unicare as based?
Unicare as is headquartered in Oslo, Norway, in the Europe region.
How does Unicare as make money?
Five revenue lines are on record. Public Healthcare Contracts are the primary driver. The others are insurance-Funded Rehabilitation, self-Pay / Private Payment, psychology and Healthcare Services and BPA (Personal Assistance).
Who are Unicare as's main competitors?
Regional players on record are Humana, Attendo and Terveystalo. Direct peers are Medi 3, CMedical, Volvat Medisinske Senter, Stamina Helse and Aleris. Capio (Ramsay Santé) is listed as a broad incumbent. Falck Helse is listed as an others.
Does Unicare as have an API?
No public API is recorded for Unicare as.
What industry is Unicare as in?
Unicare as's product category is Specialized Rehabilitation Services. Its primary akta.pro industry code is HLAFAFAD, Long-Term Care Rehabilitation Centers, with a secondary code of HLAFAFAI, Orthopedic & Sports Rehabilitation Centers. Its NAICS code is 623 and its SIC code is 8051.