What Inbound Capital does

Inbound Capital is an independent corporate finance advisory boutique headquartered in London, founded in 2015, that specializes in investor relations and equity advisory services for small-cap and mid-cap companies. The firm is positioned as a 100%-focused Small and Mid-Caps specialist with 'Institutional Equity DNA' drawn from senior practitioners previously at Citigroup, RBS, Bear Stearns, Bank of America, Schroders, Julius Baer, Credit Suisse, Pictet, and other global banks. Its go-to-market is built on a pre-existing institutional network (1,000+ regular investor contacts, 500+ analyst and corporate access contacts, 15,000+ targeted LinkedIn contacts, and a 1,500-person categorized email audience) used to deliver strategic access services that big brokers no longer provide at the small-cap end of the market.

The firm's core product lines are Small/Mid Caps Advisory (equity story development, IR support, roadshows, ESG advice, valuation, capital market days), IPO Services (pre-IPO equity story, management coaching, roadshow preparation), Private Capital Services (fundraising and valuation for unlisted companies), and Listing Sponsor work on Euronext Growth. Supplementary offerings include ESG Advisory (delivered by a CESGA-certified Partner), Inbound Sponsored Research* (powered by 01 Equity), Investor Perception Studies, and thematic White Papers. The firm holds accredited Listing Sponsor status on Euronext Growth, has partnerships with CF&B Communication-Midcap Events (since 2022), BNP Paribas Exane for the Midcap CEO Conference (2022-2024), BIP US for North American coverage, and 01 Equity for research distribution.

Inbound Capital operates a 10-person team across the UK, France, and the US (via BIP US). Revenue mechanics are professional services only: retainer fees, performance-based success fees tied to capital-market outcomes, and project-based fees, structured under three pricing tiers (Retainer + Success Fee, Retainer Only, and Project Basis). Pricing is not publicly disclosed and is custom to each engagement. Distribution is relationship-led through direct advisory sales and event-driven client acquisition, with no software, app, or API products. The firm has 40+ documented client references spanning Financial Services, Environmental, Retail, Technology, Energy, Media, Healthcare, and Automotive clients including BNP Paribas-Exane, Carbios, Maisons du Monde, Claranova, Reworld Media, Française de l'Énergie, Ayvens, and Aramis Group.

Name

Inbound Capital

Legal name

Inbound Capital

Website

https://inbound.capital

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Inbound Capital is a London-based independent corporate finance advisory boutique founded in 2015 that provides investor relations, equity story development, IPO advisory, and capital markets access services exclusively to small-cap and mid-cap companies across the UK, France, and North America.

Ownership category

akta.pro rank

Product category

Equity Advisory Services

NAICS

Investment Banking and Securities Intermediation (523150), Portfolio Management and Investment Advice (523940), Miscellaneous Intermediation (52391)

SIC

Investment Advice (6282), Security Brokers, Dealers & Flotation Companies (6211)

akta.pro primary industry

Capital Raising Advisory (Debt/Equity/Private Capital) (BPAHADAG)

akta.pro secondary industries

Capital Raising Advisory (Equity & Equity-Linked) (FSAEAGAC), Equity Capital Advisory (Private Equity Placements, Growth Capital) (BPAHAOAE)

Keywords

• Investor relations advisory
• Equity capital advisory
• Small cap advisory
• IPO advisory services
• Investor perception studies

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Others

Revenue model

1. Advisory Retainer Fees: Retainer-based advisory services providing ongoing investor relations support, equity story development, and strategic introductions to small and mid-cap companies.
2. Success Fees: Performance-based success fees tied to successful capital market outcomes, IPO completions, or fundraising achievements for clients.
3. Project-Based Advisory: One-time project engagements for specific deliverables such as investor perception studies, equity story development, roadshow preparation, or ESG advisory.

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels6 records

Core offering

Inbound Capital is an independent corporate advisory firm providing investor relations, equity story development, and capital markets advisory services to small and mid-cap listed companies, pre-IPO companies, and private startups. It delivers bespoke strategic introductions to institutional investors, roadshows, investor perception studies, ESG advisory, and listing sponsor services for Euronext Growth, operating through retainer, success-fee, or project-based engagements.

Product overview

Inbound Capital offers a portfolio of advisory services for small and mid-cap companies along their equity journey, from pre-IPO private capital raises through post-listing investor relations support. The core offerings include Small/Mid Caps Advisory (providing IR support, roadshows, ESG advice, and valuation services), IPO Services (equity story development, management coaching, strategic investor targeting), and Private Capital Services (fundraising advisory for private companies). Supplementary offerings include ESG Advisory for governance and sustainability evaluation, Inbound Sponsored Research for quality market research distribution, and proprietary Investor Perception Studies. The company is an accredited Listing Sponsor for Euronext Growth and produces White Papers & Studies covering various sectors. These are human-delivered consulting services, not a software product or SaaS platform.

Differentiator

Problem solved

Functional benefit

Brands

• Inbound Sponsored Research*: Quality market research and highly targeted distribution service for listed companies, powered by 01 Equity. Includes dedicated research service, wide distribution, quality research, and best value for money.

Products and services

• Small/Mid Caps Advisory Comprehensive investor relations and strategic advisory services for listed small and mid-cap companies, including equity story fine-tuning, international IR support, investor pre-sounding, roadshows and investor events, ESG advice, investor strategy, valuation, investor education, and capital market days.
• IPO Services Specialized preparation and advisory for companies entering public markets, covering equity story development, lobbying for thematic investor events, management coaching, tailored roadshows, and strategic investor targeting.
• Listing Sponsor (Euronext Growth) Accredited listing sponsor service for Euronext Growth, providing companies with the necessary support and compliance guidance for listing on the exchange.
• Private Capital Services Capital markets advisory and fundraising support for private companies and startups, including equity story development, financial modeling, valuation services, and introductions to relevant investors.
• ESG Advisory Customized ESG advisory services including governance evaluation, sustainability practices assessment, ESG rating analysis, board and management advice, and investor relations action plans.
• Inbound Sponsored Research Quality market research written in collaboration with company management, distributed to targeted investors through a network of 15,000+ LinkedIn contacts and 1,000+ categorized email audience; powered by 01 Equity.
• Investor Perception Studies Proprietary investor perception surveys providing actionable feedback from institutional investors and equity research analysts to help companies understand market positioning.

Quantifiable outcome

• 40+ client references across mid, small, and micro caps including major European listed companies
• +2 more outcomes

Named customers10 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered flagship and core.

• CF&B Communication-Midcap EventsflagshipStrategic or Co-development Partner · 1 January 2022Since 2022, Inbound Capital has been a partner for CF&B Communication-Midcap Events, Europe's leading facilitator of financial relations between issuers and investors. Partnership covers yearly flagship Paris events and other key financial destinations including London. Together they offer issuers a broader and more integrated platform for capital markets support from Small-Caps to Mid-Caps and beyond.
• BIP UScoreChannel Partner/ Reseller/ DistributorBIP US partnership enables Inbound Capital to provide North American coverage for its client base. The partnership is branded as 'Inbound Capital US (BIP US Partnership)' and is presented alongside UK and France operations as a key component of the firm's international presence.
• 01 EquitycoreStrategic or Co-development Partner01 Equity powers Inbound's Sponsored Research service. The research is 'Powered by 01 Equity' and led by the former Head of Equity Research (France) of one of the top global investment banks. 01 Equity provides quality market research with wide distribution through Inbound Capital's network.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Citigate Dewe Rogerson: One of the longest-established UK investor relations and financial communications advisory firms, serving small and mid-cap listed companies. Directly comparable to Inbound Capital as a specialist IR advisor for UK and European small/mid-caps, with a broader team and longer track record but less explicit small/mid-cap specialization.
• Instinctif Partners: London-based IR, financial communications and capital markets advisory firm serving UK and European listed companies. Closely comparable to Inbound Capital in services offered (IR advisory, IPO communications, capital markets support) and in targeting small/mid-cap issuers, with significantly larger headcount.
• Buchanan Communications: UK-based specialist financial PR and IR advisory firm focused on small and mid-cap listed companies. Highly comparable to Inbound Capital in target segment (small/mid-cap UK issuers), services (IR, equity story development, capital markets communications), and boutique positioning.
• Walbrook PR: London-based financial PR and IR advisory focused specifically on small-cap and AIM-listed companies. Closely mirrors Inbound Capital's small/mid-cap specialist positioning and IR service offering, with a comparable boutique scale and London-centric footprint.
• Actifin: Leading French independent investor relations and financial communications advisory firm serving Euronext-listed mid and small caps. Directly comparable to Inbound Capital as a French/European IR specialist, with similar services (IR advisory, equity story, roadshows) and a focus on the same client segment.
• NewCap: Paris-based financial communications and investor relations advisory firm serving listed European companies. Comparable to Inbound Capital in target clients (European listed small/mid-caps), service mix (IR advisory, capital markets communications, IPO support), and independent-boutique positioning.
• CF&B Communication: Europe's leading facilitator of financial relations between issuers and investors, organizing flagship Midcap Events. Already a strategic partner of Inbound Capital, and directly comparable as an IR events and communications specialist serving small/mid-cap European issuers.
• JKL Group: US-based IR and strategic communications firm focused on small-cap and micro-cap public companies. Comparable to Inbound Capital as a specialist IR advisor for the small-cap segment, but operating primarily in the US market rather than Europe.

Regional players

• MC Services AG: German-headquartered IR and corporate communications firm serving European small/mid-cap and growth companies. Comparable to Inbound Capital in services and client segment, but primarily serves the DACH region with limited UK/France overlap.

Broad incumbents

• H/Advisors (Havas): Global strategic communications and IR advisory network (Havas), including former Houlihan Lokey IR and acquired firms like Publicas. Competes with Inbound Capital for IR advisory mandates but operates as part of a much broader communications group with deeper resources and wider service offering.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/inboundcapital
• LinkedInlinkedin.com/company/inbound-capital

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments3 records

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Inbound Capital