Jimpisoft

What Jimpisoft does

Jimpisoft operates the Emotion Mobility platform, a fleet management software company serving mobility operators worldwide across four service models: car, truck and motorcycle rental; vehicle subscription (vehicle-as-a-service); long-term rental and operational leasing; and chauffeur/limousine services. The platform is built as a modular and integrable architecture designed to coordinate each operational phase, synchronize people across locations, and maintain process fluidity for mobility businesses that require end-to-end control of their fleet operations.

The product line was consolidated under the Emotion brand from two legacy products, Rentway and Carpro, which continue to operate as sub-brands within the unified ecosystem. The platform manages over 1 million vehicles for 500+ partners across more than 90 countries, with dedicated regional operations in Portugal (headquarters, Oeiras), the UAE, and India. Technical emphasis is placed on configurability and integration rather than analytics or AI, with solutions serving mobility operators of varying fleet sizes from small 1-50 vehicle operations to enterprise-scale 15,000+ vehicle fleets.

The business operates as a B2B enterprise SaaS company using a recurring subscription licensing model with quote-based pricing tied to fleet size. Go-to-market is direct enterprise field sales with regional account coverage, supported by a public partner logo showcase and a Typeform-based careers intake. The executive team consists of two Co-CEOs, a VP of Technology, Finance Director, Commercial Director, Support Director, and a Managing Director for the UAE/India region. No public revenue, funding, or ownership disclosures are available in the input data.

Name

Jimpisoft

Legal name

Emotion Mobility

Website

https://jimpisoft.com

Company type

Private

Founded year

1987

Operating status

Operating

Headcount range

11–50 employees

Short description

Jimpisoft (Emotion Mobility) provides modular fleet management software for rental, subscription, leasing, and chauffeur mobility operators, serving 500+ partners across 90+ countries managing over 1 million vehicles.

Ownership category

akta.pro rank

Product category

Fleet Management Software

NAICS

Automotive Equipment Rental and Leasing (5321)

SIC

Services-Computer Integrated Systems Design (7373)

akta.pro primary industry

Micromobility Rental Software & White-Label Platform Providers (THADAGAO)

akta.pro secondary industries

Mobility-as-a-Service (MaaS) for Employees (Multi-Modal Aggregation) (TLABALAD), Insurance, Risk & Claims Telematics Integrations (TLAEAFAM)

Keywords

• Fleet management software
• Car rental software
• Mobility software
• Vehicle leasing software
• Subscription fleet management

Headquarters

HQ city

Oeiras

HQ country

Portugal

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Fleet Management Software Licensing: Emotion Mobility generates revenue through licensing its fleet management software platform to mobility operators. The company offers solutions for rental, subscription, leasing, and chauffeur services, with a modular approach that can be configured to client needs. Based on the B2B enterprise sales motion and fleet size-based customer segmentation, revenue is derived from software licensing and subscription fees.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels1 record

Core offering

Jimpisoft develops and licenses the Emotion Mobility fleet management software platform for rental, leasing, mobility, and car rental companies. The platform delivers end-to-end management across car, truck, and motorcycle rental, vehicle subscription, operational leasing, and chauffeur services, consolidating the legacy Rentway and Carpro products into a unified solution.

Product overview

Emotion Mobility offers a unified fleet management software platform that consolidates two predecessor products—Rentway and Carpro—into a single integrated solution. The Emotion platform provides end-to-end management capabilities across four core service models: Rental (car, truck, and motorcycle), Subscription (vehicle-as-a-service), Leasing (long-term rentals and operational leasing), and Chauffeur services (coordinating vehicles and drivers). The platform serves 500+ partners across 90+ countries managing over 1 million vehicles.

Differentiator

Problem solved

Functional benefit

Brands

• Rentway: Legacy car rental software product, now part of the Emotion ecosystem.
• Carpro

Products and services

• Emotion Unified fleet management software platform providing end-to-end management for car, truck, and motorcycle rental operations, vehicle subscription services, operational leasing activities, and chauffeur or limousine coordination, built for mobility operators worldwide.
• Rentway Legacy rental management product now integrated into the Emotion platform, providing car rental operations management capabilities.
• Carpro Legacy fleet management product now integrated into the Emotion platform, continuing to deliver mobility software solutions.

Quantifiable outcome

• 500+ partners served globally
• +2 more outcomes

Segments4 records

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Partner Logo Display (Names Not Disclosed)coreOthersEmotion Mobility displays logos of approximately 14 partner companies under a 'Partners that trust Emotion' section on their website. The specific names of these partner companies are not disclosed in text form - only logo images are shown. These partners represent mobility operators who use Emotion's fleet management software solutions.

Scale indicators5 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• INFORM Software: German logistics and fleet management software vendor with deep overlap in rental, leasing, and ground transportation operator tooling—directly comparable in product category, customer base, and B2B SaaS delivery model to Emotion Mobility.
• Thermeon: Car rental software provider serving rental operators worldwide with reservation, dispatch, and back-office management systems—closely aligned with Emotion's rental segment offering and target customer profile of fleet operators.

Broad incumbents

• Samsara: Public telematics and IoT fleet platform with overlapping fleet management capabilities; serves commercial fleets more broadly with a telematics-heavy approach rather than rental operator specialization.
• Solera Holdings: Automotive software conglomerate with dealer, rental, and fleet management solutions across multiple verticals; offers overlapping capabilities but as part of a much wider automotive software portfolio.
• Fleetio: Cloud fleet management platform serving a broader commercial fleet market beyond rental operators; overlaps with Emotion on operational tooling for vehicle fleets but lacks specialization in rental, subscription, and leasing workflows.
• Trimble Transportation: Transportation and logistics software suite with fleet management components serving enterprise operators across trucking and logistics; broadly comparable in B2B enterprise software delivery but with a logistics rather than rental focus.
• Geotab: Fleet telematics and management platform serving enterprise fleets globally with vehicle tracking and operational analytics; adjacent rather than directly competitive with Emotion's rental-focused software stack.
• Cox Automotive: Large automotive software and services provider with dealer, fleet, and rental management product lines; overlapping customer base with Emotion Mobility but operating at much larger and more diversified scale.
• Webfleet: Fleet management platform from Bridgestone serving commercial vehicle operators globally with a telematics-led approach; comparable customer segment (fleet operators) but different product emphasis.
• Verizon Connect: Fleet management and telematics SaaS from Verizon serving commercial fleets with overlapping operational tooling; addresses broader fleet market rather than rental operator specialization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jimpisoft