Kasir Pintar Internasional

What Kasir Pintar Internasional does

PT Kasir Pintar Internasional is an Indonesian software company founded in 2014 in Surabaya by four university friends from Institut Teknologi Sepuluh Nopember, operating a cloud-based point-of-sale (POS) and business management platform targeted at micro, small, and medium enterprises (UMKM). The platform spans mobile (Android via Google Play, iOS via App Store), desktop (Windows via Microsoft Store, macOS via App Store), and web, with real-time cloud synchronization across devices. Core functionality includes POS transactions with QRIS, cash, and e-wallet payment methods, inventory management, multi-branch operations, business reporting (profit/loss, cash flow, sales, tax), employee attendance, customer loyalty, PPOB bill payment services, and QR self-ordering for restaurants. The product architecture is modular: a free Kasir Pintar tier with limited features, a Kasir Pintar Pro premium subscription unlocking unlimited transactions and 10,000 product capacity, and an ecosystem of paid plugins (Business Account for multi-branch, Bahan Baku for FnB raw material costing, Food Menu with QR ordering, StaffPlus for attendance, POS Offline for internet-less transactions). Adjacent sub-brands Akuntansiku (accounting) and PintarHR (HR management) extend the ecosystem into financial and workforce software.

The company monetizes primarily through recurring Pro subscription fees paid via coin-premium deposits, plugin subscriptions billed monthly or annually, hardware sales (receipt printers, barcode scanners, cash drawers), cloud storage upgrades above the 10 MB free tier, per-seat pricing for additional staff accounts beyond five, and a two-tier referral program (Reguler up to 20% commission; Nambah Cuan up to Rp 130,000 per first deposit). The go-to-market motion combines product-led growth via free download and 30-day Pro trial across all major app stores with sales-led support for enterprise Business Account deployments, supported by content marketing (blog, YouTube tutorials, TikTok presence) and earned media coverage in major Indonesian outlets. The company operates only in Indonesia with offices in Surabaya (headquarters) and Malang, has registered the Kasir Pintar® trademark, and is privately held with no disclosed external investors, M&A activity, or leadership changes.

Name

Kasir Pintar Internasional

Legal name

PT Kasir Pintar Internasional

Website

https://kasirpintar.co.id

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Kasir Pintar Internasional is an Indonesian cloud-based POS and business management SaaS platform serving 2 million+ UMKM users with subscriptions, plugins, and adjacent accounting and HR software products.

Ownership category

akta.pro rank

Product category

Point of Sale (POS) Software

NAICS

Software Publishers (5132)

SIC

Services-Prepackaged Software (7372)

akta.pro primary industry

POS Payment Software & Middleware (Terminal OS, Apps, Device Management) (FSAMADAC)

akta.pro secondary industry

Mobile POS (mPOS) Devices & Handheld Terminals (HDACAKAB)

Keywords

• Point of sale software
• Retail inventory management
• Cloud-based POS systems
• Small business POS
• Digital payment processing

Headquarters

HQ city

Surabaya

HQ country

Indonesia

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Supply Chain, Operations

Revenue model

1. Subscription - Kasir Pintar Pro: Premium subscription model with coin premium deposits for Pro features including unlimited transactions, 10,000 product data capacity, PPOB, multi-user staff accounts, and watermark-free receipts
2. Plugin Subscriptions: Additional paid plugins including Business Account, Desktop, Bahan Baku, Food Menu, StaffPlus, and POS Offline available as add-on subscriptions
3. Storage Upgrade: Additional cloud storage capacity (above 10MB free tier) available for purchase for product image storage
4. Hardware Sales: POS hardware including receipt printers, barcode scanners, and cash drawers sold as supporting equipment for the software
5. Referral Commission: Commission earned through referral program where users earn up to 20% of referral's monthly bill (Reguler) or up to Rp 130,000 per referral's first deposit (Nambah Cuan)
6. Premium Coin Deposits: Users deposit coin premium to pay for Pro subscriptions and plugins, with promotional pricing for bulk purchases

Pricing tiers

Go-to-market motion2 records

Distribution channels7 records

Marketing channels6 records

Core offering

Kasir Pintar Internasional sells a cloud-based point-of-sale (POS) software platform for Indonesian small and medium businesses (UMKM). The core product includes transaction processing, inventory management, QRIS and digital payment acceptance, financial reporting, and an ecosystem of paid add-on plugins covering multi-branch operations, F&B raw material costing, offline transactions, employee attendance, and restaurant self-order menus, delivered across Android, iOS, Windows, macOS, and web with real-time cloud synchronization.

Product overview

Kasir Pintar Internasional offers a modular SaaS point-of-sale platform designed for Indonesian MSMEs (micro, small, and medium enterprises). The core product lineup consists of Kasir Pintar Free (free tier with basic features), Kasir Pintar Pro (premium subscription), and platform-specific versions for Android, iOS, and Desktop. The platform architecture is built around a core POS system with expandable add-on plugins including Business Account (multi-branch management), Bahan Baku (ingredient/raw material tracking for FnB), Food Menu (restaurant menu management with QR ordering), StaffPlus (workforce attendance), POS Offline (offline transaction capability), and PPOB (bill payment services). Complementary sub-brands include Olshopin (online store), Linkpintar (link-in-bio), Akuntansiku (accounting), and PintarHR (HR management). The Desktop offering provides both POS for staff and Dashboard for owner monitoring, all synchronized via cloud real-time.

Differentiator

Problem solved

Functional benefit

Brands

• Kasir Pintar Free: Free version of the Kasir Pintar point-of-sale application.
• Kasir Pintar Pro
• Kasir Pintar POS iOS
• Kasir Pintar Desktop
• Business Account Plugin
• Bahan Baku Plugin
• Food Menu Plugin
• StaffPlus Plugin
• POS Offline Plugin
• Olshopin
• Linkpintar
• Akuntansiku
• PintarHR

Products and services

• Kasir Pintar POS Cloud-based point-of-sale application for Indonesian UMKM offered in a free tier (Kasir Pintar Free) with basic transaction, inventory, and reporting features and a Pro subscription tier with unlimited transactions, 10,000 product data capacity, QRIS, PPOB, 5 staff accounts, and watermark-free receipts. Available on Android (Google Play) and iOS (App Store) with real-time cloud sync.
• Kasir Pintar Desktop Desktop POS for staff transactions plus a Dashboard for business owner monitoring, available on Windows (Microsoft Store) and macOS (Mac App Store). Provides real-time cloud synchronization with the mobile POS and supports thermal and dot matrix receipt printers as well as EDC BCA card terminals.
• Business Account Plugin Paid add-on plugin for multi-branch businesses offering multi-unit and variant product support, customer loyalty points, custom payment methods (OVO, GoPay, GrabFood, QRIS, Bank Transfer), centralized product management across branches, bulk product editing, and IMEI tracking for mobile phone retailers.
• Bahan Baku (Raw Materials) Plugin Ingredient and raw material management plugin designed for F&B businesses. Automatically deducts raw materials per transaction, calculates food cost (HPP) and selling price, performs automatic unit conversion, and generates ingredient usage and variance reports to reduce food cost leakage.
• Food Menu Plugin Restaurant menu management plugin featuring QR code-based self-ordering, online menu display, and kitchen printer integration to improve order accuracy and speed for FnB establishments.
• StaffPlus Plugin Workforce management plugin providing online employee attendance tracking via mobile app or desktop, selfie-based attendance verification, work scheduling, and attendance reports for business owners.
• POS Offline Plugin Offline POS capability plugin allowing transactions to be recorded without internet connectivity. Supports multi-PC server configuration so transactions sync once connectivity is restored, ensuring continuity during unstable network conditions.
• Olshopin Free online store platform integrated with Kasir Pintar POS that lets UMKM create shareable online shop links, e-catalogs, and store locators, with COD and bank transfer payment support.
• Linkpintar Link-in-bio tool allowing businesses to consolidate all of their store and product links onto a single shareable page, integrated with the Kasir Pintar product catalog and supporting custom marketing links.
• Akuntansiku Accounting software companion product for financial management and bookkeeping, designed to integrate with the Kasir Pintar ecosystem for UMKM.
• PintarHR Human resources management companion product offering HR functionality integrated with the Kasir Pintar ecosystem for Indonesian small businesses.

Quantifiable outcome

• 10-25% reduction in food cost leakage with Bahan Baku plugin
• +4 more outcomes

Named customers30 records

Segments11 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

Feature12 records

Scale indicators9 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Moka POS: Moka (acquired by GoTo) is an Indonesian cloud POS provider targeting F&B and retail SMBs. It is the most direct head-to-head competitor to Kasir Pintar in the same UMKM segment, with deeper capital backing from GoTo and integration with GoFood.
• Pawoon: Pawoon is an Indonesian cloud-based POS and business management platform serving SMEs across F&B, retail, and services. It offers similar modular subscription pricing and competes with Kasir Pintar for the same micro and small business segment.
• Olsera: Olsera is an Indonesian POS and business management solution for SMEs with multi-outlet features, inventory, and online ordering. Its vertical breadth and Indonesian market focus make it directly comparable to Kasir Pintar's offerings.
• iSeller: iSeller is an Indonesia-based POS and payment platform combining software with payment acceptance. It directly competes with Kasir Pintar in the UMKM segment, particularly on integrated payments and merchant services.
• Qasir: Qasir is an Indonesian POS app targeted at SMEs with QRIS integration and free-tier pricing similar to Kasir Pintar. It is a direct competitor in the bottom-of-pyramid SMB POS market.
• DealPOS: DealPOS is a cloud-based POS and retail management platform active in Indonesia and Southeast Asia. It overlaps with Kasir Pintar in retail inventory, multi-outlet, and omnichannel capabilities for SMB merchants.

Emerging players

• Jurnal (by Mekari): Jurnal is an Indonesian cloud accounting and POS platform from Mekari serving SMEs. It overlaps with Kasir Pintar at the intersection of POS and accounting (Akuntansiku), competing for the financial management layer of Indonesian SMBs.

Regional players

• Loyverse: Loyverse is a POS platform popular across Southeast Asia and emerging markets with a free tier and paid add-ons. It competes for similar SMB merchants regionally but does not yet focus exclusively on Indonesia's UMKM verticals the way Kasir Pintar does.

Broad incumbents

• Square (Block): Square is a global SMB POS and payments platform with integrated software, hardware, and financial services. While not Indonesia-focused, it represents the broader SMB POS category and could enter Southeast Asia more aggressively over time.
• Toast: Toast is a US-focused restaurant POS platform with deep F&B specialization and integrated payments. Its vertical depth (FnB) and platform economics are analogous to Kasir Pintar's F&B strategy, though geographically distinct.

Market position

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCnclxxBiwvGFq7Sy5lzMFbA
• TikToktiktok.com/@kasirpintar?lang=en
• LinkedInlinkedin.com/company/pt-kasir-pintar-internasional

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kasir Pintar Internasional