Silva
Silva is a 90-year-old Swedish outdoor equipment brand that designs and sells headlamps, compasses, running vests, trekking poles, and binoculars through direct-to-consumer e-commerce stores in six countries, serving trail runners, hikers, orienteers, and multi-sport enthusiasts.
- Company typePrivate
- Founded1933
- HeadquartersBromma, Sweden
- Headcount101–250
- GTM typeB2C
- OfferingHardware or Manufacturing
What Silva does
Silva is a Swedish outdoor equipment company founded in 1933 and headquartered in Bromma, Sweden, operating as a private, independently owned business with 101-250 employees. The company designs, manufactures, and sells a portfolio centered on navigation and lighting products — including precision compasses (orienteering, outdoor, marine), headlamps (Smini series at 38.5-53g, Trail Runner Free 2/2 Ultra at 450-550 lumens, Free 900 modular system), and camping lanterns — alongside trekking and running poles (carbon fiber and aluminum, telescopic and foldable), running vests and packs (Strive 3L/5L/10L, Mountain Pack 17+3L and 23+3L), and binoculars. Proprietary technology includes the Blueberry pole-attachment system for cross-product interoperability with wrist gloves and handhelds, ultra-compact rechargeable headlamp form factors with rear safety lights visible at 1,000 meters, and modular headlamp configurations with multiple battery sizes.
Silva firmographics
Firmographics- Name
- Silva
- Legal name
- Silva Sweden
- Website
- https://silva.se/
- Company type
- Private
- Founded year
- 1933
- Operating status
- Operating
- Headcount range
- 101–250 employees
- Short description
- Silva is a 90-year-old Swedish outdoor equipment brand that designs and sells headlamps, compasses, running vests, trekking poles, and binoculars through direct-to-consumer e-commerce stores in six countries, serving trail runners, hikers, orienteers, and multi-sport enthusiasts.
- Ownership category
- akta.pro rank
Silva industry classification
Industry- Product category
- Outdoor Equipment
- NAICS
- Electric Lamp Bulb and Other Lighting Equipment Manufacturing (335139)
- SIC
- Electric Lighting & Wiring Equipment (3640)
- akta.pro primary industry
- Navigation, Lighting & Outdoor Electronics Retail (CRAMAMAF)
- akta.pro secondary industries
- Outdoor Lighting & Power (Headlamps, Batteries, Solar) Retail (CRAMAAAG), Outdoor Navigation, Safety & Survival Gear Retail (CRAMAAAE), Outdoor Travel Gear (Duffels, Packs, Dry Bags) Retail (CRAMAAAI), Sports, Outdoor & Adventure Packs Manufacturing (Backpacks/Duffels) (IMAOAHAE)
Keywords
Where Silva is headquartered
LocationHeadquarters
- HQ city
- Bromma
- HQ country
- Sweden
- HQ region
- Europe
Offices1 record
Markets served
Silva business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Outdoor Equipment Sales: Silva generates revenue through direct sales of outdoor equipment including headlamps, compasses, bags/vests, poles, binoculars, and camping lamps. Products are sold through their e-commerce platform with regional stores for different geographic markets. The company offers a range from entry-level to premium products with seasonal sales promotions.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Entry-level products starting around 49-449 SEK |
| Unit Pricing | Pay-as-you-go | Mid-range products 500-1,500 SEK |
| Unit Pricing | Pay-as-you-go | Premium products 1,500+ SEK |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Silva product offering
Product offeringCore offering
Silva designs, manufactures, and sells outdoor equipment including headlamps, compasses, trekking and running poles, running vests and backpacks, binoculars, and camping lamps. The company markets directly to outdoor enthusiasts through its regional e-commerce platforms and a global distributor network, with a heritage dating back to 1933.
Product overview
Silva is a premium outdoor equipment manufacturer established in 1933, offering a comprehensive portfolio of navigation instruments, lighting solutions, carrying systems, and accessories for outdoor enthusiasts. The product line centers on four core categories: headlamps (including the Smini series, Trail Runner Free series, Free 900 series, and Glow camping lanterns), compasses (orienteering, outdoor, and marine variants), running and trekking poles (carbon fiber and aluminum options in telescopic and foldable configurations), and bags/vests (Strive running vests in 3L/5L/10L capacities, backpacks, hydration belts, and dry bags). The portfolio includes specialized activity-specific offerings for running, hiking, orienteering, kayaking, cycling, and cross-country skiing. Notably, Silva also offers the Pre-loved Second Hand program for sustainable purchasing, demonstrating environmental commitment alongside their new product development.
Differentiator
Problem solved
Functional benefit
Products and services
- Smini Fly Headlamp Ultra-lightweight rechargeable headlamp delivering 250 lumens at 38.5 grams, designed for running and fast-paced outdoor activities.
- Smini Lite Headlamp Compact rechargeable headlamp with 250 lumens output, weighing 44 grams for lightweight performance.
- Smini Headlamp with Rear Light Rechargeable headlamp with integrated rear safety light, 250 lumens at 53 grams, with rear light visibility up to 1000 meters.
- Trail Runner Free 2 Headlamp Lightweight, cordless running headlamp with 450 lumens, designed for trail running with an ergonomic fit.
- Trail Runner Free 2 Ultra Headlamp High-output running headlamp with 550 lumens and extended battery life for long-distance trail running.
- Free 900 Series Headlamps Modular headlamp system available in multiple battery sizes (XXS, XS, S) for running, trail running, and cross-country skiing, with burn times ranging from 2.5 to 4 hours.
- Glow Recharge Camping Lamp Rechargeable camping lantern with 4 light modes, compact design for camping, hiking, and outdoor illumination.
- Glow Camping Lamp Versatile camping lantern with 4 light modes, compatible with both AAA batteries and rechargeable power sources.
- Strive Fly 3L Running Vest Ultralight 3-liter running vest designed for quick runs and races, with slim profile and multiple color options.
- Strive 5 Running Vest 5-liter pack volume running vest suitable for short to long distance runs, available in multiple colors.
- Strive 10 Running Vest 10-liter pack volume running vest designed for long runs, ultramarathons, and run commuting.
- Strive Mountain Pack Versatile backpack available in 17+3L and 23+3L capacities, designed for running, hiking, and commuting.
- Strive Running Belt Lightweight running belt for short runs, carrying essentials such as phone, keys, and wind jacket.
- Race Belt 4L with Reservoir 4-liter hydration belt with built-in water reservoir, designed for cross-country skiing and running.
- Trekking Poles Carbon Tele Telescopic carbon fiber trekking poles for all-season trekking use.
- Trekking Poles All Season Alpine Alu Tele Telescopic aluminum trekking poles designed for year-round outdoor trekking.
- Running Poles Carbon Z Adjustable Adjustable and foldable carbon fiber running poles available in multiple size ranges (100-120cm, 120-140cm) for trail running.
- Running Poles Carbon Z Fixed Three-piece fixed-length carbon fiber running poles available in lengths from 110cm to 130cm.
- Walking Poles Entry-level walking poles available in aluminum and aluminum cork variants, weighing 454-460 grams per pair.
- Smini Rear Light Rechargeable rear safety light with visibility up to 1000 meters, designed for running and cycling safety.
- Soft Flask Collapsible water bottles available in 250ml and 500ml sizes with optional straw, designed for use with running vests.
- Flow Bottle 1.2-liter hydration bottle for outdoor activities.
- Compass Series Professional compass line including orienteering, outdoor, and marine compasses with navigation accessories.
- Binoculars Series Optical binoculars for outdoor and marine use, designed for nature observation and water activities.
Companies that use Silva
Customer profileSegments4 records
Ideal customer profiles4 records
Silva technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Silva partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Revive RetailminorSilva partners with Revive Retail to offer a pre-loved and second-hand product program through their portal. This partnership enables customers to buy and sell used Silva equipment, extending product lifecycle and supporting sustainability initiatives. The partnership is accessible via the second-hand section on Silva's website.
- DroppaminorSilva uses Droppa's portal for handling product returns. Customers are directed to Droppa's return portal (portal.droppa.com) for initiating returns, indicating an operational partnership for logistics and returns management.
Scale indicators2 records
Recent moves6 records
Expansion highlights4 records
Silva competitors and assessment
Company assessmentDirect peers
- Petzl: French heritage manufacturer of headlamps, head torches, and climbing/outdoor lighting equipment with a 50+ year history. Directly competes with Silva in the headlamp category and shares a similar specialty outdoor positioning.
- Black Diamond Equipment: US-based outdoor equipment manufacturer specializing in climbing, skiing, and headlamp/lighting products. Direct competitor in headlamps, trekking poles, and outdoor accessories with overlapping customer segments in trail running and mountaineering.
- Ledlenser: German manufacturer of LED flashlights and headlamps with strong global presence in portable lighting. Directly competes with Silva's Smini and Trail Runner Free series in the consumer and professional headlamp market.
- Suunto: Finnish manufacturer of compasses, dive instruments, and sports watches with deep heritage in navigation and outdoor instruments. Direct peer in precision compasses and outdoor navigation tools, with similar Nordic outdoor brand positioning.
- Ultimate Direction: US-based specialist in running vests, hydration belts, and trail running accessories. Directly competes with Silva's Strive running vest and hydration belt product lines for the same trail and ultra running customer segment.
- Osprey Packs: Specialist backpack manufacturer with strong presence in hiking, trail running, and outdoor packs. Competes with Silva's Strive Mountain Pack and backpack product line in the hiking and outdoor carrying category.
- Brunton: American manufacturer of compasses, navigation tools, and outdoor instruments with heritage similar to Silva. Direct peer in the precision compass and outdoor navigation category.
- Fenix Lighting: Specialist manufacturer of high-performance flashlights and headlamps with strong enthusiast following. Direct competitor in the headlamp category, particularly in the ultra-bright and tactical lighting segments.
Broad incumbents
- Garmin: Global incumbent in GPS navigation, sports watches, and outdoor electronics. While not a direct headlamp/compass competitor, Garmin's outdoor electronics portfolio overlaps with Silva's navigation and outdoor electronics category, targeting the same end consumer.
Regional players
- Norrøna: Norwegian premium outdoor apparel and equipment brand with similar Scandinavian heritage and niche positioning. While apparel-focused rather than lighting/compass-focused, Norrøna shares Silva's Nordic outdoor brand positioning and overlapping customer base.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Silva social profiles
Digital presenceSilva financial estimates
Financial estimateRevenue estimate
Valuation estimate
Silva leadership team
Management profileNumber of profiles
Silva funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Silva M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Silva
What does Silva do?
Silva designs, manufactures, and sells outdoor equipment including headlamps, compasses, trekking and running poles, running vests and backpacks, binoculars, and camping lamps. The company markets directly to outdoor enthusiasts through its regional e-commerce platforms and a global distributor network, with a heritage dating back to 1933.
Is Silva a public or private company?
Silva is a private company. It is classified as unknown and is currently operating.
When was Silva founded?
Silva was founded in 1933. It employs 101 to 250 people.
Where is Silva based?
Silva is headquartered in Bromma, Sweden, in the Europe region.
How does Silva make money?
One revenue line is on record: outdoor Equipment Sales.
Who are Silva's main competitors?
Direct peers on record are Petzl, Black Diamond Equipment, Ledlenser, Suunto, Ultimate Direction, Osprey Packs, Brunton and Fenix Lighting. Garmin is listed as a broad incumbent. Norrøna is listed as a regional player.
Does Silva have an API?
No public API is recorded for Silva.
What industry is Silva in?
Silva's product category is Outdoor Equipment. Its primary akta.pro industry code is CRAMAMAF, Navigation, Lighting & Outdoor Electronics Retail, with a secondary code of CRAMAAAG, Outdoor Lighting & Power (Headlamps, Batteries, Solar) Retail. Its NAICS code is 335139 and its SIC code is 3640.