Agrichem

What Agrichem does

Agrichem is a Brazilian specialty plant-nutrition company headquartered in Ribeirão Preto, São Paulo, and operating as a core brand subsidiary of Nutrien. Founded in 2000 and employing 251-500 people, it produces high-concentration liquid fertilizers formulated to deliver the right nutrients at each stage of the crop cycle, with proprietary formulation technology designed to prevent losses during component mixing and improve application efficiency. Its product portfolio spans the Agriperformance range — including Booster Infinity (seed power and root strength), Booster Pro (grain and pod productivity), Reforce Ultra (result enhancement), and SUPA K (high-performance potassium) — targeted at Brazilian producers of soybeans, coffee, tomatoes, beans, wheat, and corn.

Complementing the physical product line, Agrichem offers PAMnutri, an exclusive diagnostic nutrition service that analyzes soil fertility and plant-leaf samples to generate farm-specific nutrient recommendations, positioning the company as a precision-nutrition partner rather than a commodity fertilizer vendor. The company sells primarily through the '+Vantagens Agrichem' partner program, which onboards agricultural input distributors and resellers across Brazil, with a WhatsApp-direct channel layered on top for specialist consultation. Producer education is reinforced through a content ecosystem — Podcast Agrichem, the 'Plantar, Cuidar e Colher' websérie, and the 'Vozes do Campo' testimonial series — driving top-of-funnel engagement.

Revenues are generated from one-time sales of liquid fertilizer products (Booster, Reforce, SUPA K lines) plus professional services revenue from PAMnutri diagnostics. Pricing is not publicly disclosed. The customer base consists of small and mid-sized Brazilian agricultural producers (SMBs) segmented vertically by crop. Agrichem self-positions as one of the leaders in Brazil's high-performance agriculture fertilizer segment and benefits from Nutrien's global supply-chain and corporate backing. No AI/ML capability, patents, or detailed financial disclosures are present in the available source material.

Name

Agrichem

Legal name

Agrichem

Website

https://agrichem.com.br

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

251–500 employees

Short description

Agrichem is a Brazilian plant-nutrition company and Nutrien subsidiary that produces high-concentration liquid micro-nutrient fertilizers — including the Booster, Reforce, and SUPA K lines — and operates the PAMnutri diagnostic service, selling through a nationwide partner-distributor channel to soybean, coffee, tomato, bean, wheat, and corn producers across Brazil.

Ownership category

akta.pro rank

Product category

Agricultural Fertilizers

NAICS

Fertilizer and Compost Manufacturing (32531), Pesticide, Fertilizer, and Other Agricultural Chemical Manufacturing (3253), Fertilizer (Mixing Only) Manufacturing (325314)

SIC

Agricultural Chemicals (2870), Agricultural Services (700)

akta.pro primary industry

NPK & Compound/Blended Fertilizers (IMAEAEAD)

akta.pro secondary industries

Biostimulant-Enhanced Fertilizers (Humic/Fulvic, Amino Acids, Seaweed Blends) (AFABACAK), Nutrient Management Planning & Fertility Programs (AFACABAB)

Keywords

• Liquid fertilizer manufacturing
• Plant nutrition solutions
• Agricultural micronutrients
• Crop productivity inputs
• Soil diagnostic services

Headquarters

HQ city

Ribeirão Prêto

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Fertilizer Products Sales: Sale of high-concentration liquid fertilizers including Booster Infinity, Booster Pro, Reforce Ultra, and SUPA K product lines to agricultural producers across Brazil
2. PAMnutri Diagnostic Service: Exclusive nutrition diagnostic service that analyzes soil fertility and plant leaves to identify deficiencies and recommend nutrients, providing personalized recommendations for each farm

Go-to-market motion1 record

Distribution channels2 records

Marketing channels5 records

Core offering

Agrichem manufactures and sells high-concentration liquid fertilizers for plant nutrition across Brazil's agricultural sector. Its portfolio includes seed and grain booster products (Booster Infinity, Booster Pro), a result-enhancement product (Reforce Ultra), and a high-performance potassium fertilizer (SUPA K). The company also offers PAMnutri, an exclusive diagnostic nutrition service that analyzes soil fertility and plant leaves to recommend precise nutrients for each crop and growth stage.

Product overview

Agrichem is a specialist in plant nutrition and one of the leaders in the high-performance agriculture fertilizer market. The company produces high-concentration liquid fertilizers that provide the right nutrients for the specific needs of each crop at every stage of the production cycle. The product portfolio includes Booster Infinity (seed power and root strength), Booster Pro (grain and pod productivity), Reforce Ultra (result enhancement), and SUPA K (high-performance potassium for grains). Complementing the product line is PAMnutri, an exclusive diagnostic nutrition service that analyzes soil and plant conditions to provide personalized nutrient recommendations, enabling farmers to apply only what is needed without waste.

Differentiator

Problem solved

Functional benefit

Brands

• PAMnutri: Exclusive diagnostic nutrition service that analyzes soil fertility and plant leaves to identify deficiencies and recommend nutrients for increased productivity.
• Booster Infinity
• Booster Pro
• Reforce Ultra
• SUPA K
• Agriperformance

Products and services

• Booster Infinity A high-concentration liquid fertilizer booster designed for seeds, delivering more power for seed development and stronger roots. Intended for agricultural producers seeking enhanced early-stage crop performance.
• Booster Pro A high-concentration liquid fertilizer booster offering more grains and pods, better grain filling, and higher productive potential. Designed for agricultural producers growing soybeans and other grain crops.
• Reforce Ultra A reinforcement liquid fertilizer product designed to enhance agricultural results and productivity. Targeted at agricultural producers seeking to boost crop output.
• SUPA K A high-performance potassium liquid fertilizer designed for high-standard grain production. Intended for agricultural producers focused on grain quality and yield.
• PAMnutri An exclusive diagnostic nutrition service that analyzes soil fertility and plant leaves to identify deficiencies and recommend the right nutrients to increase productivity. Provides personalized, precise nutrient recommendations for each farm. Targeted at agricultural producers seeking data-driven crop nutrition management.

Quantifiable outcome

• More productivity and more profit for producers

Named customers9 records

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• NutriencoreOthersAgrichem is a brand of Nutrien, one of the world's largest agricultural companies. Nutrien is a major player in the global fertilizer and agricultural inputs market, providing Agrichem with corporate backing and strategic direction in the Brazilian agricultural sector.

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Yara International: One of the world's largest fertilizer producers with a significant Brazilian footprint through Yara Brasil. Directly comparable to Agrichem as a crop nutrition supplier, but at much larger scale and with a broad commodity-plus-specialty portfolio rather than a Brazil-focused specialty liquids niche.
• EuroChem Group: Vertically integrated global fertilizer producer with nitrogen, phosphate, and specialty products, including significant Brazilian operations (EuroChem Fertilizantes Tocantins). Comparable to Agrichem in serving Brazilian farmers with crop nutrition inputs, but at significantly larger scale.
• ICL Group: Global specialty fertilizers and plant nutrition company (including water-soluble and foliar products). Comparable to Agrichem's specialty liquid / foliar nutrition positioning, but ICL operates globally and across multiple nutrient categories.
• K+S AG: Global potash and salt producer with a growing specialty fertilizers segment (K+S Brazilian operations). Comparable to Agrichem in potassium-based crop nutrition (SUPA K equivalent) and Brazilian market presence, but with commodity potash as core.
• The Mosaic Company: One of the world's largest phosphate and potash producers with operations in Brazil (Mosaic Fertilizantes). Comparable to Agrichem through Brazilian crop nutrition presence, though Mosaic's focus is commodity phosphate/potash rather than specialty liquid micro-nutrients.
• UPL Limited: Global crop protection and specialty plant nutrition company with a major Brazilian presence. Overlaps with Agrichem in plant nutrition inputs for Brazilian growers, though UPL's portfolio is broader (seeds, biosolutions, crop protection) and its specialty fertilizers are typically more foliar/adjuvant-style.
• SQM (Sociedad Química y Minera de Chile): Global specialty plant nutrition company with strength in potassium, iodine, and lithium. Overlaps with Agrichem through potassium-based specialty products (SUPA K equivalent) and crop nutrition solutions, but at much larger scale and with mining-driven cost structure.

Direct peers

• Haifa Group: Specialty plant nutrition company focused on water-soluble fertilizers, controlled-release fertilizers, and foliar nutrition. Closely comparable to Agrichem in product type (high-concentration, application-efficiency-driven specialty fertilizers) and target customer (high-value crop growers).
• BRANDT Consolidated: US-based specialty agricultural company focused on high-performance liquid fertilizers, micronutrients, and proprietary formulations including BRANDT Smart System and BRANDT EnzUp. Strongly comparable to Agrichem in product type (high-concentration liquid specialty fertilizers) and positioning (premium, efficiency-led).
• Compo Expert: Specialty fertilizer company serving professional horticulture, turf, and agriculture with controlled-release and water-soluble products. Comparable to Agrichem in product format and emphasis on formulation precision, though primarily Europe-focused.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/agrichemdobrasil

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds1 record

Investors1 record

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Agrichem