Jaam Automation

What Jaam Automation does

Jaam Automation is a London-based business process automation consultancy that designs, builds, and manages AI-agent-driven automation solutions primarily on the Microsoft Power Platform and Nintex ecosystems. Founded in 2021 (with founders claiming over 20 years of process automation experience), the firm targets enterprise and public sector clients in the UK across healthcare, financial services, local government, legal services, and membership organizations. Its product portfolio includes AI Agents services, Agentic AI-Powered Applications built via low-code and rapid application development (RAD) platforms, and ongoing support and managed services for deployed automation estates.

The company's technical stack centers on Microsoft Copilot Studio, Azure AI Services, Microsoft Fabric, Power Automate, and SharePoint Online, supplemented by Nintex Automation Cloud and Nintex K2 for workflow orchestration. Named proprietary features include Smart Email Management (AI-driven email classification), Autonomous Document Intelligence (document understanding and extraction), and a Smart Insights Engine (decision support and content suggestion). Sector-specific solutions include the CIArb Membership Renewal Platform (integrating Dynamics 365, Stripe, and Synatic) and a Motor Finance Oversight Portal co-developed with Vehicle Asset Solutions for UK dealer and broker attestation.

Jaam Automation generates revenue through professional services (assessment, design, build, and deployment of automation projects) and recurring support and managed services contracts, typically on multi-year terms. Go-to-market is enterprise-focused direct sales supplemented by partner channels including Microsoft and Nintex co-sell referrals, and UK Government procurement via the Crown Commercial Services DOS 7 framework. Pricing is custom and project-based; no standardized tiers are publicly disclosed. The firm is privately held with no disclosed external funding or institutional investors.

Name

Jaam Automation

Legal name

JAAM Automation Ltd

Website

https://jaamautomation.com

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Jaam Automation is a London-based consultancy that builds and manages AI-agent-driven business process automation solutions on Microsoft and Nintex platforms for UK enterprise, public sector, healthcare, and financial services clients.

Ownership category

akta.pro rank

Product category

Business Process Automation Consulting

NAICS

Custom Computer Programming Services (541511), Computer Systems Design Services (541512), Management Consulting Services (54161)

SIC

Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373), Services-Management Consulting Services (8742)

akta.pro primary industry

Agents & Autonomous Workflows (Tool Use, Planning, Multi-Agent) (HDAAACAF)

akta.pro secondary industries

Robotic Process Automation (RPA) & Hyperautomation Platforms (HDAEAKAF), iBPMS (Intelligent BPM Suites) & Process Automation Suites (HDAEAHAG)

Keywords

• Business process automation
• Agentic AI services
• AI agents development
• Workflow automation consulting
• Intelligent automation

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Professional Services and Implementation: Consulting and implementation services for business process automation projects. The company provides assessment, design, build, and deployment of automation solutions using Microsoft Power Platform and Nintex platforms.
2. Support and Management Services: Ongoing support and management services for platforms, Agentic AI agents, and applications including agent management, platform support, end user support, and continuous optimization.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels6 records

Core offering

Jaam Automation is a business process automation consultancy that builds and deploys AI Agents, Agentic AI-powered applications, and process automation solutions primarily on the Microsoft Power Platform and Nintex ecosystems. The firm delivers professional services (assessment, design, build, deployment) plus ongoing support and managed services to operate and optimize clients' automation platforms and AI agents. It serves enterprise and public sector clients in healthcare, financial services, local government, legal, membership bodies, and motor finance.

Product overview

Jaam Automation is a business process automation consultancy offering a portfolio of AI-powered solutions built primarily on Microsoft Power Platform and Nintex platforms. Their core offerings include AI Agents services (autonomous agents for Microsoft ecosystems), Agentic AI-Powered Applications (custom business process applications via low-code and RAD approaches), and Support and Management Services. Solutions include Smart Email Management, Autonomous Document Intelligence, and Smart Insights Engine. The company also delivers sector-specific solutions such as the CIArb Membership Renewal Platform and Motor Finance Oversight Portal. They provide educational resources including whitepapers and e-books on automation topics.

Differentiator

Problem solved

Functional benefit

Products and services

• AI Agents Services Design, build and run custom co-pilots and autonomous AI agents on the Microsoft platform to automate processes and support teams; offered to enterprise and public sector clients needing intelligent process automation.
• Agentic AI-Powered Applications Custom business process applications powered by Agentic AI, built using best-of-breed low-code platforms and rapid application development (RAD) platforms for tailored, scalable enterprise solutions.
• Support and Management Services Ongoing managed services that keep platforms, AI agents and applications operational, up-to-date and optimized, with multi-skilled expert access for technical complexities, provided to enterprise and public sector clients.
• Microsoft Power Platform Services Consulting, implementation and integration services built on Microsoft Power Platform including Power Automate, SharePoint Online, Microsoft Copilot, Copilot Studio and Microsoft Fabric for enterprise workflow automation.
• Nintex Automation Cloud Services Business process automation solutions and consulting using Nintex Automation Cloud and Nintex Workflow Cloud for workflow and form facilitation.
• Nintex K2 Services Enterprise process automation solutions using Nintex K2 for complex, large-scale workflow orchestration and application development.
• Motor Finance Oversight Portal AI-powered Attestation and Audit Portal for UK motor finance sector dealers and brokers, providing compliance reviews, regulatory health monitoring and Consumer Duty assessment.

Quantifiable outcome

• 95%+ member renewal adoption rate for CIArb platform
• +8 more outcomes

Named customers15 records

Segments6 records

Ideal customer profiles6 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

AI capability7 records

Feature5 records

Partnerships

Six partnerships are on record, tiered notable, core and supporting.

• Vehicle Asset SolutionsnotableStrategic or Co-development Partner · 18 September 2025Strategic partnership to develop and launch the AI-powered Motor Finance Oversight Portal - a first-of-its-kind attestation and audit solution for the UK motor finance sector, addressing FCA regulatory requirements.
• MicrosoftcoreTechnology or IntegrationPrimary technology partner for building AI agents and automation solutions. Specializations include Microsoft Power Platform, Copilot Studio, Azure AI Services, and Microsoft Fabric. The company helps clients build custom co-pilots and autonomous agents on the Microsoft platform.
• NintexcoreTechnology or IntegrationTechnology partner for Nintex Automation Cloud and Nintex K2 platforms. The company specializes in Nintex workflow solutions and is helping bring Agentic AI capabilities to Nintex process automation implementations.
• Edge TechnotableStrategic or Co-development PartnerPartnership for AI leadership events and market reports. Jointly hosted senior leadership roundtables on AI strategy, including an AI Leadership Event. Edge Tech produces annual Intelligent Automation and AI Market Report.
• StripesupportingTechnology or IntegrationPayment gateway integration used in customer solutions (e.g., CIArb membership renewal platform) for secure, reliable online payment processing with subscription options.
• SynaticsupportingTechnology or IntegrationiPaaS platform used for API integration and data transformation in customer solutions, facilitating integration between CRM, finance reporting, and workflow systems.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Auxis: Automation-first consultancy delivering RPA, hyperautomation and AI agent solutions on Microsoft, UiPath and Automation Anywhere stacks; comparable scale and services-led model.
• Symphony Reply: UK and European business process automation and low-code consultancy specialising in Microsoft Power Platform and enterprise workflow implementations; directly competes with Jaam for the same Microsoft-stack automation deals.
• Reveal Group: UK-headquartered intelligent automation consultancy delivering Blue Prism, UiPath and Microsoft automation programmes to enterprise clients; directly comparable boutique automation services peer.
• Robiquity: UK RPA and intelligent automation consultancy implementing UiPath and Microsoft Power Platform solutions for mid-market and enterprise; same delivery model and customer profile as Jaam.
• Wonderbotz: Specialist intelligent automation and AI services firm delivering RPA, process automation and agent-based solutions; comparable boutique services peer with similar Microsoft and Nintex-adjacent stack.
• PhoenixDX: UK low-code and digital transformation consultancy with deep Nintex K2 and Microsoft Power Platform practice; very directly comparable to Jaam's Nintex-led service line.

Broad incumbents

• Thoughtworks: Global digital engineering consultancy with significant Microsoft platform and AI agent implementation work; broader portfolio but overlapping customer base and Microsoft stack focus.
• Accenture: Global systems integrator with a large UK automation and AI practice delivering Microsoft, Nintex and Agentic AI engagements to enterprise and public sector; competes at the upper end of Jaam's deal sizes.
• Capgemini: Global SI with established intelligent automation and Agentic AI offerings across Microsoft and Nintex ecosystems; competes for the same enterprise and UK public sector frameworks Jaam targets.

Others

• Nintex: Core technology partner whose Automation Cloud and K2 platforms underpin much of Jaam's delivery; included as ecosystem participant rather than direct competitor, but Nintex's own SI program shapes Jaam's access to deals.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks7 records

Key highlights7 records

Customer concentration

• Xx.com/jaamautomation
• Facebookfacebook.com/jaamautomation
• LinkedInlinkedin.com/company/jaam-automation

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jaam Automation