VerityPay
VerityPay is a Houston-based fintech that offers a patented SMS Pay-by-Text platform enabling banks and enterprises to send and collect B2C payments instantly via text message, distributed primarily through bank Treasury Management partnerships and vertical software integrations.
- Company typePrivate
- Founded2020
- HeadquartersHouston, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What VerityPay does
VerityPay, operated by Verity Advisors, LLC, is a Houston-based fintech founded in 2020 that provides an SMS-based business-to-consumer payment platform. The platform enables enterprises to send and collect payments directly via text message—eliminating the need for consumer apps, portals, or passwords—and delivers payments in approximately 90 seconds with real-time reconciliation. The system supports both one-time and batch payments (up to 50,000 in a single send) and targets use cases including refunds, claims, settlements, commissions, insurance premiums, utility bills, medical bills, rent collection, and tenant disbursements. End-to-end encryption, multi-factor authentication, 24/7 infrastructure monitoring, SOC2 Type 2 compliance, GDPR, and CCPA adherence are positioned as the security backbone of the platform, and the core SMS Pay-by-Text technology is described as both patented and patent-pending across disclosures.
The company distributes primarily through channel partnerships with banks—integrating its platform into partners' Treasury Management services—and through embedded integrations with vertical software platforms such as Rent Manager. Named distribution relationships include Zions Bancorporation ($89 billion in assets across 11 western U.S. states), Sunflower Bank ($8.5 billion in assets, Dallas-headquartered), and DeNovo Treasury, a consulting firm focused on community banks and credit unions. Additional target verticals include property management, insurance, healthcare, and utilities. Customer-facing sales leverage enterprise field motions (demo requests, direct outreach to key accounts) alongside co-marketed partner announcements.
VerityPay monetizes on a pure transaction-fee basis at $0.99 per payment, with no monthly, setup, or percentage-based charges—framed as significantly cheaper than paper checks ($4-$20 each) and wire transfers ($15-$30). The company is privately held, founder-controlled, operates with a 1-10 employee headcount, and has not disclosed external institutional capital beyond a 2022 engagement with Golden Section. Recent strategic activity has been partnership-led, including the appointment of a Chief Revenue Officer in late 2025 to formalize the revenue function.
VerityPay firmographics
Firmographics- Name
- VerityPay
- Legal name
- Verity Advisors, LLC
- Website
- https://veritypay.com
- Company type
- Private
- Founded year
- 2020
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- VerityPay is a Houston-based fintech that offers a patented SMS Pay-by-Text platform enabling banks and enterprises to send and collect B2C payments instantly via text message, distributed primarily through bank Treasury Management partnerships and vertical software integrations.
- Ownership category
- akta.pro rank
VerityPay industry classification
Industry- Product category
- B2C Payment Processing Software
- NAICS
- Financial Transactions Processing, Reserve, and Clearinghouse Activities (522320)
- SIC
- Miscellaneous Business Credit Institution (6159)
- akta.pro primary industry
- Carrier Billing & Telco Mobile Money (FSAMAEAD)
- akta.pro secondary industries
- Embedded Payments (Pay-ins, Pay-outs, Wallets) (FSAGALAB), Biller Direct EBPP Platforms (FSAMAJAA)
Keywords
Where VerityPay is headquartered
LocationHeadquarters
- HQ city
- Houston
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
VerityPay business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Operations, Marketing or Sales, Infrastructure
Revenue model
- Transaction-based SMS Payments: VerityPay charges $0.99 per transaction for SMS payment processing. No monthly fees, setup costs, or percentage-based charges. The company claims this is significantly cheaper than traditional payment methods like paper checks ($4-$20 per check including labor and processing time) and wire transfers ($15-$30 per domestic transfer). Revenue is generated per payment sent or received through the platform.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Standard Transaction Pricing |
Go-to-market motion2 records
Distribution channels4 records
Marketing channels6 records
VerityPay product offering
Product offeringCore offering
VerityPay operates a patented SMS Pay-by-Text B2C payment platform that enables businesses to send and collect payments directly via secure text message, eliminating the need for apps, portals, or passwords. The platform supports one-time or recurring payments for claims, refunds, settlements, commissions, utility bills, insurance premiums, rent collection, and medical bills, with payments delivered in approximately 90 seconds and priced at $0.99 per transaction with no monthly fees.
Product overview
VerityPay offers a single unified B2C payment platform centered around its patented SMS Pay-by-Text technology. The platform enables businesses to send instant payments to consumers via text message, supporting use cases including claims, refunds, settlements, commissions, acquisitions, utility bills, insurance premiums, rent collection, and medical bills. The core product supports both one-time and recurring payments, with real-time tracking and reconciliation capabilities. Pricing is offered at $0.99 per transaction with no monthly fees, setup costs, or percentage-based charges.
Differentiator
Problem solved
Functional benefit
Products and services
- VerityPay SMS Pay-by-Text Platform A mobile-first B2C payment platform that enables businesses to send and collect payments directly via SMS text message, eliminating the need for paper checks, apps, portals, or passwords. Supports one-time or batched payments (1 to 50,000), instant delivery (~90 seconds), real-time reconciliation, end-to-end encryption, MFA, and SOC2 compliance. Used by financial institutions, banks, insurance carriers, property managers, healthcare providers, and utility companies.
Quantifiable outcome
- Payments delivered in 90 seconds
- +4 more outcomes
Companies that use VerityPay
Customer profileNamed customers3 records
Segments5 records
Ideal customer profiles5 records
VerityPay technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Feature6 records
VerityPay partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Zions BancorporationcoreVerityPay's instant, mobile-first B2C payment platform is available to Zions Bancorporation's Treasury Management clients across all Zions affiliates. Zions operates across 11 western U.S. states with approximately $89 billion in total assets. The partnership targets commercial clients including utilities, property management firms, insurance carriers, and healthcare providers, offering alternatives to paper checks and ACH delays.
- DeNovo TreasurycoreVerityPay partnered with DeNovo Treasury, a leading treasury management consulting firm focused on community banks and credit unions. DeNovo Treasury aids in distributing and implementing VerityPay's technology, helping financial institutions boost operational efficiency, cut costs, and offer intuitive payment experiences. The partnership leverages DeNovo's extensive network and deep expertise in financial services strategy.
- Rent ManagercoreVerityPay partnered with Rent Manager, marking VerityPay's official entrance into the multifamily real estate sector. VerityPay's instant payment technology is seamlessly embedded within Rent Manager's platform, allowing property managers to send payments including tenant refunds, deposit returns, and performance incentives instantly via text message. The integration aims to enhance tenant engagement while boosting operational efficiency.
- Sunflower BankcoreSunflower Bank ($8.5 billion financial institution headquartered in Dallas) partnered with VerityPay to offer cutting-edge payment technology to customers. The B2C payment platform is offered through Sunflower Bank's suite of Treasury Management services, enabling business clients to send refunds, claims, and consumer payments instantly by text message.
Scale indicators6 records
Recent moves6 records
Expansion highlights6 records
VerityPay competitors and assessment
Company assessmentDirect peers
- PayNearMe: PayNearMe operates a B2C payment collection network for billers across cash, card, and digital channels. Comparable to VerityPay in serving billers and consumer-facing disbursement use cases with emphasis on frictionless consumer payment experiences.
- Routable: Routable provides a B2B payouts API used by marketplaces and platforms to send payments to payees via ACH, check, and other rails. Comparable to VerityPay as embedded payout infrastructure for businesses moving money to large populations of recipients.
- CheckAlt: CheckAlt offers electronic check processing, ACH, and lockbox services as a check-replacement and alternative-payment provider to banks and businesses. Comparable to VerityPay in displacing paper-check-based B2C disbursements with lower-cost digital alternatives.
- Tipalti: Tipalti provides mass-payout and accounts-payable automation for businesses paying suppliers, freelancers, and creators globally. Comparable to VerityPay as a digital-payout platform replacing check/wire-based B2B and B2C disbursements with embedded payment flows.
- Modern Treasury: Modern Treasury provides a payment operations platform with APIs for sending, receiving, and reconciling bank-to-bank payments. Comparable to VerityPay as it serves fintechs and enterprises that need to embed payout and collection flows into their products.
- Melio: Melio offers a B2B payments platform focused on SMBs paying vendors via ACH and card, including disbursement workflows. Comparable to VerityPay as a check-replacement / digital-disbursement product targeting small and mid-sized commercial customers through embedded partnerships.
- Dwolla: Dwolla operates a disbursement and payout API platform enabling businesses to send B2B and B2C payments via ACH and real-time rails. Comparable to VerityPay as an embedded disbursement layer serving platforms and banks moving money to end recipients.
Broad incumbents
- Block: Block (Square, Cash App, Afterpay) operates a broad digital-payments ecosystem including consumer payouts and instant transfers. Comparable to VerityPay at the digital-disbursement category level, though Block is a much larger incumbent with significantly broader product scope.
- Taulia: Taulia (a SAP company) provides working-capital and supply-chain finance, including dynamic discounting and early-payment programs for enterprises. Comparable to VerityPay at the broader B2B-payments and embedded-finance layer, though focused on supplier payments rather than consumer disbursements.
- PayPal: PayPal operates one of the largest digital-payments networks globally, including consumer-payout and disbursement products (e.g., Mass Pay, Hyperwallet). Comparable to VerityPay as a large incumbent in B2C digital payments and a potential long-term competitor or partner for check-replacement use cases.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks7 records
Key highlights7 records
Customer concentration
VerityPay social profiles
Digital presenceVerityPay compliance and trust
Trust signalCompliance4 records
VerityPay financial estimates
Financial estimateRevenue estimate
Valuation estimate
VerityPay leadership team
Management profileNumber of profiles
Profiles9 records
VerityPay funding detail
Funding detailFunding overview
Funding rounds1 record
Investors1 record
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
VerityPay M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about VerityPay
What does VerityPay do?
VerityPay operates a patented SMS Pay-by-Text B2C payment platform that enables businesses to send and collect payments directly via secure text message, eliminating the need for apps, portals, or passwords. The platform supports one-time or recurring payments for claims, refunds, settlements, commissions, utility bills, insurance premiums, rent collection, and medical bills, with payments delivered in approximately 90 seconds and priced at $0.99 per transaction with no monthly fees.
Is VerityPay a public or private company?
VerityPay is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was VerityPay founded?
VerityPay was founded in 2020. It employs 11 to 50 people.
Where is VerityPay based?
VerityPay is headquartered in Houston, United States, in the North America region.
How does VerityPay make money?
One revenue line is on record: transaction-based SMS Payments.
Who are VerityPay's main competitors?
Direct peers on record are PayNearMe, Routable, CheckAlt, Tipalti, Modern Treasury, Melio and Dwolla. Broad incumbents are Block, Taulia and PayPal.
Does VerityPay have an API?
No public API is recorded for VerityPay.
What industry is VerityPay in?
VerityPay's product category is B2C Payment Processing Software. Its primary akta.pro industry code is FSAMAEAD, Carrier Billing & Telco Mobile Money, with a secondary code of FSAGALAB, Embedded Payments (Pay-ins, Pay-outs, Wallets). Its NAICS code is 522320 and its SIC code is 6159.